Mansfield Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Ohio, United States
Is Airbnb profitable in Mansfield in 2025? Explore comprehensive Airbnb analytics for Mansfield, Ohio, United States to uncover income potential. This 2025 STR market report for Mansfield, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 49 active listings.
Whether you're considering an Airbnb investment in Mansfield, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Mansfield Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Mansfield Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Mansfield (2025)
Understanding the monthly revenue variations for Airbnb listings in Mansfield is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mansfield is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mansfield across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,662+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,576 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,583 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $936, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Mansfield
Mansfield Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Mansfield STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mansfield:
- Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 64% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 45%.
- Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Mansfield
Average Daily Rate (ADR) Airbnb Trends in Mansfield (2025)
Effective short term rental pricing strategy in Mansfield involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mansfield typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $187+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $141 or more.
- Typical properties (Median) charge around $105 per night.
- Entry-level properties (Bottom 25%) earn around $86 per night.
Average Daily Rate (ADR) Trend by Month in Mansfield
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Airbnb Seasonality Analysis & Trends in Mansfield (2025)
Peak Season (June, July, May)
- Revenue averages $2,425 per month
- Occupancy rates average 50.9%
- Daily rates average $129
Shoulder Season
- Revenue averages $1,818 per month
- Occupancy maintains around 46.3%
- Daily rates hold near $121
Low Season (January, February, March)
- Revenue drops to average $1,395 per month
- Occupancy decreases to average 39.1%
- Daily rates adjust to average $111
Seasonality Insights for Mansfield
- The Airbnb seasonality in Mansfield shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Mansfield's highest earning potential, with monthly revenues capable of climbing to $2,843, occupancy reaching a high of 57.4%, and ADRs peaking at $132.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,283, occupancy could drop to 33.8%, and ADRs may adjust down to $109.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mansfield.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Mansfield seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Mansfield (2025)
Exploring the top neighborhoods for short-term rentals in Mansfield? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Mansfield | Heart of the city with a rich history and access to local restaurants and shops. It's a strategic location for guests interested in exploring historic sites and local culture. | Richland Carrousel Park, Mansfield Art Center, Ohio State Reformatory, Mansfield Memorial Museum, Theatre 166 |
| Lakewood Park | A scenic area featuring Lake Erie views and outdoor activities. Attracts nature lovers and families looking for a relaxing getaway. | Lakewood Beach, Hiking Trails, Vermilion River Reservation, Marina, Fishing Spots |
| The Ohio State Reformatory | A unique historical site that draws visitors interested in architecture and ghost tours. Great for niche marketing to history and horror enthusiasts. | Ohio State Reformatory, Haunted Tours, Historic Architecture, Guided Tours |
| Mansfield City Park | A family-friendly area with various community activities, events, and green spaces, making it ideal for families and group travelers. | Community Events, Playgrounds, Sports Fields, Walking Trails |
| Richland Mall Area | Shopping center area with retail, dining, and entertainment options. Convenient for travelers who prefer easy access to amenities. | Richland Mall, Restaurants, Movie Theaters, Shopping Options |
| Mansfield Lahm Airport | Proximity to the airport makes this area ideal for business travelers and those attending events in the region. | Flight Training, Airport Dining, Nearby Accommodations |
| North Lake Park | A quieter residential area that offers a peaceful stay for guests, particularly those who are seeking to escape the hustle of city life. | Scenic Views, Park Facilities, Picnic Areas |
| Crestview Park | Another great outdoor location for families and groups, offering various recreational facilities and activities. | Trails, Picnic Areas, Playgrounds |
Understanding Airbnb License Requirements & STR Laws in Mansfield (2025)
While Mansfield, Ohio, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Mansfield to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Mansfield (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Mansfieldbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Bungalow on Yale
Entire Place • 3 bedrooms
The 1211 Building
Entire Place • 3 bedrooms
Skyline View Penthouse Apartment
Entire Place • 2 bedrooms
MansfieldBnB Sleeps 8 Pet & Family Friendly 3 Brdm
Entire Place • 3 bedrooms
Hilltop Lodge-Hot tub! Snow Trails/Malabar/Mohican
Entire Place • 3 bedrooms
Charming Home in Woodland
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Mansfield (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Mansfield based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Debbie | 3 | $76,772 | 72 | 4.98/5.0 |
| Andrew | 2 | $64,685 | 161 | 4.98/5.0 |
| Mac | 3 | $51,671 | 775 | 4.96/5.0 |
| Olivia | 1 | $48,959 | 16 | 5.00/5.0 |
| Holly | 1 | $41,875 | 92 | 4.88/5.0 |
| Deborah | 1 | $36,405 | 109 | 4.95/5.0 |
| Host #437174677 | 1 | $34,080 | 188 | 4.89/5.0 |
| Melanie | 1 | $32,242 | 640 | 4.94/5.0 |
| Clint | 1 | $31,213 | 106 | 4.87/5.0 |
| Russell | 1 | $27,941 | 23 | 4.91/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mansfield.
Dive Deeper: Advanced Mansfield STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mansfield. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMansfield Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Mansfield
- The Mansfield Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 81.6% of the 49 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Mansfield, House properties are the most common (55.1%), reflecting the local real estate landscape.
- Houses represent a significant 55.1% portion, catering likely to families or larger groups.
- The presence of 6.1% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 2.0%) offer potential for unique stay experiences.
Mansfield Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Mansfield
- The dominant room capacity in Mansfield is 2 bedrooms listings, making up 42.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 67.4% of the active Airbnb listings in Mansfield, indicating a high concentration in these sizes.
- A significant 26.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Mansfield.
Mansfield Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Mansfield
- The most common guest capacity trend in Mansfield vacation rentals is listings accommodating 4 guests (38.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Mansfield STR market, accounting for 53.1% of listings.
- 24.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Mansfield.
- On average, properties in Mansfield are equipped to host 3.9 guests.
Mansfield Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Mansfield
- The most common availability pattern in Mansfield falls within the 181-270 days range, representing 38.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 71.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Mansfield (38.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 28.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Mansfield Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
24 listings
58.5% of total
2 Nights
9 listings
22% of total
3 Nights
1 listings
2.4% of total
7-29 Nights
3 listings
7.3% of total
30+ Nights
4 listings
9.8% of total
Key Insights
- The most prevalent minimum stay requirement in Mansfield is 1 Night, adopted by 58.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (80.5%) of the Mansfield Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 58.5% of Mansfield hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 9.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mansfield.
Mansfield Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
11 listings
26.8% of total
Moderate
15 listings
36.6% of total
Firm
9 listings
22% of total
Strict
6 listings
14.6% of total
Cancellation Policy Insights for Mansfield
- The prevailing Airbnb cancellation policy trend in Mansfield is Moderate, used by 36.6% of listings.
- There's a relatively balanced mix between guest-friendly (63.4%) and stricter (36.6%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 36.6% market standard in Mansfield.
- Using a Strict policy might deter some guests, as only 14.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Mansfield.
Mansfield STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Mansfield
- The overall average booking lead time for vacation rentals in Mansfield is 46 days.
- Guests book furthest in advance for stays during July (average 118 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 19 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (70 days avg.) sees the longest lead times, while Winter (25 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (46 days) as a baseline for your pricing and availability strategy in Mansfield.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 118 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 70 days) to capture early planners.
- Monitor your own booking lead times against these Mansfield averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Mansfield (2025)
Amenity Prevalence
Amenity Insights for Mansfield
- Essential amenities in Mansfield that guests expect include: Smoke alarm, Heating, TV, Kitchen, Wifi, Air conditioning. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Free parking on premises, Carbon monoxide alarm are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Mansfield: Smoke alarm, Heating, TV, Kitchen, Wifi, Air conditioning.
- Prioritize adding missing essentials: Kitchen, Wifi, Air conditioning.
- Consider adding popular differentiators like Essentials or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Mansfield to stay competitive.
Mansfield Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Mansfield
- The typical guest profile for Airbnb in Mansfield consists of primarily domestic travelers (98%), often arriving from nearby Columbus, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 97.7% of guests.
- Key international markets include United States (97.7%) and Canada (0.9%).
- Top languages spoken are English (84.2%) followed by Spanish (7.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Columbus and Cincinnati.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Mansfield Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Creola | 11 | $6,407 | $395.56 | 56% |
| Huron Township | 16 | $5,955 | $423.08 | 44% |
| Rockbridge | 171 | $5,219 | $376.08 | 48% |
| Sugar Grove | 13 | $5,141 | $429.33 | 42% |
| Berlin Township | 11 | $5,075 | $369.51 | 44% |
| South Bloomingville | 104 | $5,049 | $287.03 | 51% |
| Logan | 592 | $4,882 | $353.20 | 47% |
| Peninsula | 15 | $4,588 | $318.56 | 51% |
| Swan Township | 89 | $4,488 | $313.93 | 49% |
| New Plymouth | 13 | $4,411 | $524.37 | 29% |