Bowling Green Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Ohio, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Bowling Green in 2025? Explore comprehensive Airbnb analytics for Bowling Green, Ohio, United States to uncover income potential. This 2025 STR market report for Bowling Green, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 41 active listings.

Whether you're considering an Airbnb investment in Bowling Green, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Bowling Green Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Bowling Green Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$153
The average rental revenue earned for an occupied room per day in Bowling Green.
Occupancy Rate(?)
39.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$23,478
Typical annual income for an Airbnb listing in Bowling Green. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-5.2%
Slight decrease (-5.2%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Bowling Green.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Bowling Green.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
41
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Bowling Green (2025)

Understanding the monthly revenue variations for Airbnb listings in Bowling Green is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bowling Green is typically June, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bowling Green across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,986+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,934 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,878 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,039, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Bowling Green

Bowling Green Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Bowling Green STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bowling Green:

  • Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 35%.
  • Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Bowling Green

Average Daily Rate (ADR) Airbnb Trends in Bowling Green (2025)

Effective short term rental pricing strategy in Bowling Green involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bowling Green typically peaks in December and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $260+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $180 or more.
  • Typical properties (Median) charge around $130 per night.
  • Entry-level properties (Bottom 25%) earn around $110 per night.

Average Daily Rate (ADR) Trend by Month in Bowling Green

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Airbnb Seasonality Analysis & Trends in Bowling Green (2025)

Peak Season (June, April, July)
  • Revenue averages $2,972 per month
  • Occupancy rates average 49.0%
  • Daily rates average $148
Shoulder Season
  • Revenue averages $2,120 per month
  • Occupancy maintains around 38.9%
  • Daily rates hold near $152
Low Season (January, February, October)
  • Revenue drops to average $1,458 per month
  • Occupancy decreases to average 31.6%
  • Daily rates adjust to average $154

Seasonality Insights for Bowling Green

  • The Airbnb seasonality in Bowling Green shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Bowling Green's highest earning potential, with monthly revenues capable of climbing to $3,063, occupancy reaching a high of 59.6%, and ADRs peaking at $160.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,362, occupancy could drop to 26.9%, and ADRs may adjust down to $146.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bowling Green.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Bowling Green seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Bowling Green (2025)

Exploring the top neighborhoods for short-term rentals in Bowling Green? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Bowling Green
The heart of the city, attracting visitors for its shops, restaurants, and cultural events. Perfect for travelers wanting easy access to amenities and the local university.
Bowling Green State University, The Black Swamp Arts Festival, Downtown shops and cafes, BGSU Planetarium, Wood County Historical Center
City Park
A family-friendly neighborhood with access to parks and recreation. Ideal for hosting families and those looking for outdoor activities.
City Park, Bowling Green Community Center, Local playgrounds, Walking trails, Farmers Market
Riverbend
Located along the scenic Maumee River, offering a peaceful retreat with beautiful views. Great for guests wanting nature and tranquility.
Maumee River, Riverbend Park, Fishing and boating activities, Nature trails, Picnic areas
East Wooster Street
A vibrant area with plenty of dining options, ideal for guests looking to explore local cuisine and nightlife.
Restaurants and bars, Shopping centers, Local breweries, Bowling Green Parks and Recreation
North Main Street
This area features a mix of residential and commercial spaces, convenient for guests who are visiting the university or local events.
Historic homes, Local shops, Cafes, Cultural landmarks, BGSU sporting events
South Bowling Green
A quieter residential area preferred by families and long-term guests, offering a community feel and easy access to larger city amenities.
Local parks, Family-oriented atmosphere, Proximity to schools, Shopping centers nearby
University Area
Close to Bowling Green State University, making it perfect for visiting faculty, students, and families attending events.
BGSU campus, Events and performances, Student union, Campus activities
West Main Street
An emerging neighborhood with unique restaurants and shops, attracting young professionals and those looking for a trendy stay.
Local eateries, Art galleries, Craft shops, Live music venues, Proximity to downtown

Understanding Airbnb License Requirements & STR Laws in Bowling Green (2025)

While Bowling Green, Ohio, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Bowling Green to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Bowling Green (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Bowling Greenbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Refreshing Mid Mod Retreat BG

Refreshing Mid Mod Retreat BG

Entire Place • 3 bedrooms

$69,215
Revenue
70.2%
Occupancy
$268.52
Daily Rate
1 block from BGSU, New&Modern, Clean, Spacious

1 block from BGSU, New&Modern, Clean, Spacious

Entire Place • 4 bedrooms

$59,041
Revenue
43.8%
Occupancy
$276.48
Daily Rate
The Meeker House (Charming 3/4 Bedroom w/ Hot Tub)

The Meeker House (Charming 3/4 Bedroom w/ Hot Tub)

Entire Place • 4 bedrooms

$58,058
Revenue
63.9%
Occupancy
$217.88
Daily Rate
Comfy, Convenient, and Clean 3BR Retreat near BGSU

Comfy, Convenient, and Clean 3BR Retreat near BGSU

Entire Place • 3 bedrooms

$45,201
Revenue
59.0%
Occupancy
$180.07
Daily Rate
The Cottage On The River

The Cottage On The River

Entire Place • 2 bedrooms

$42,020
Revenue
63.2%
Occupancy
$188.75
Daily Rate
BowlingGreen Bunkhouse- Sleeps10

BowlingGreen Bunkhouse- Sleeps10

Entire Place • 3 bedrooms

$38,296
Revenue
46.9%
Occupancy
$173.87
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Bowling Green (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Bowling Green based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Anita Kay10$156,3019984.70/5.0
Hannah4$86,9841733.65/5.0
Michelle1$69,215714.99/5.0
Andrea1$59,041595.00/5.0
Sarah1$58,058454.98/5.0
Kasey5$56,5543764.85/5.0
Matthew2$53,9641944.99/5.0
Winnie1$45,201364.92/5.0
Joel1$42,020175.00/5.0
Jon1$38,296394.82/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bowling Green.

Dive Deeper: Advanced Bowling Green STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bowling Green. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Bowling Green Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Bowling Green

  • The Bowling Green Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 41 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Bowling Green, House properties are the most common (68.3%), reflecting the local real estate landscape.
  • Houses represent a significant 68.3% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, others (combined 9.8%) offer potential for unique stay experiences.

Bowling Green Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Bowling Green

  • The dominant room capacity in Bowling Green is 1 bedroom listings, making up 41.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 65.9% of the active Airbnb listings in Bowling Green, indicating a high concentration in these sizes.
  • A significant 34.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Bowling Green.

Bowling Green Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Bowling Green

  • The most common guest capacity trend in Bowling Green vacation rentals is listings accommodating 2 guests (22%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 6 guests dominate the Bowling Green STR market, accounting for 41.5% of listings.
  • 43.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bowling Green.
  • On average, properties in Bowling Green are equipped to host 4.8 guests.

Bowling Green Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Bowling Green

  • The most common availability pattern in Bowling Green falls within the 91-180 days range, representing 31.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 61.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Bowling Green (36.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 43.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Bowling Green Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (58.5%)

1 Night

24 listings

58.5% of total

2 Nights (26.8%)

2 Nights

11 listings

26.8% of total

3 Nights (2.4%)

3 Nights

1 listings

2.4% of total

30+ Nights (12.2%)

30+ Nights

5 listings

12.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Bowling Green is 1 Night, adopted by 58.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (85.3%) of the Bowling Green Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (12.2%) caters to monthly stays (30+ nights) in Bowling Green, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 58.5% of Bowling Green hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 12.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bowling Green.

Bowling Green Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (36.8%)

Flexible

14 listings

36.8% of total

Moderate (28.9%)

Moderate

11 listings

28.9% of total

Firm (23.7%)

Firm

9 listings

23.7% of total

Strict (10.5%)

Strict

4 listings

10.5% of total

Cancellation Policy Insights for Bowling Green

  • The prevailing Airbnb cancellation policy trend in Bowling Green is Flexible, used by 36.8% of listings.
  • There's a relatively balanced mix between guest-friendly (65.7%) and stricter (34.2%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 36.8% market standard in Bowling Green.
  • Using a Strict policy might deter some guests, as only 10.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Bowling Green.

Bowling Green STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Bowling Green

  • The overall average booking lead time for vacation rentals in Bowling Green is 38 days.
  • Guests book furthest in advance for stays during April (average 87 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in December (average 22 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (53 days avg.) sees the longest lead times, while Winter (24 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (38 days) as a baseline for your pricing and availability strategy in Bowling Green.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 87 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 53 days) to capture early planners.
  • Monitor your own booking lead times against these Bowling Green averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Bowling Green (2025)

Amenity Prevalence

Amenity Insights for Bowling Green

  • Essential amenities in Bowling Green that guests expect include: Air conditioning, Heating, TV, Wifi, Dishes and silverware, Smoke alarm, Coffee maker. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Kitchen, Hot water, Carbon monoxide alarm are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Bowling Green: Air conditioning, Heating, TV, Wifi, Dishes and silverware, Smoke alarm, Coffee maker.
  • Prioritize adding missing essentials: Wifi, Dishes and silverware, Smoke alarm, Coffee maker.
  • Consider adding popular differentiators like Kitchen or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Bowling Green to stay competitive.

Bowling Green Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Bowling Green

  • The typical guest profile for Airbnb in Bowling Green consists of primarily domestic travelers (96%), often arriving from nearby Columbus, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 96.4% of guests.
  • Key international markets include United States (96.4%) and Canada (1.5%).
  • Top languages spoken are English (81.2%) followed by Spanish (8.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Columbus and Indianapolis.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Bowling Green Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Huron Township16$5,955$423.0844%
Berlin Township11$5,075$369.5144%
Ann Arbor487$4,539$424.0848%
Hamburg Township36$4,279$397.9244%
Grass Lake Charter Township16$4,168$321.8445%
White Lake Charter Township27$4,025$328.9946%
Troy Township13$3,926$262.4247%
Erie Township10$3,907$209.8256%
Huron122$3,867$338.5941%
Pittsfield Charter Township39$3,862$332.8845%

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