Morris Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Northwest Hills Planning Region, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Morris in 2025? Explore comprehensive Airbnb analytics for Morris, Northwest Hills Planning Region, United States to uncover income potential. This 2025 STR market report for Morris, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 26 active listings.

Whether you're considering an Airbnb investment in Morris, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Morris Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Morris Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$440
The average rental revenue earned for an occupied room per day in Morris.
Occupancy Rate(?)
41.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$48,134
Typical annual income for an Airbnb listing in Morris. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-14.2%
Significant decrease (-14.2%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Morris.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Morris.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
26
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Morris (2025)

Understanding the monthly revenue variations for Airbnb listings in Morris is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Morris is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Morris across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $11,869+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $7,547 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $4,357 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $2,108, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Morris

Morris Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Morris STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Morris:

  • Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 37%.
  • Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Morris

Average Daily Rate (ADR) Airbnb Trends in Morris (2025)

Effective short term rental pricing strategy in Morris involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Morris typically peaks in August and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $878+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $560 or more.
  • Typical properties (Median) charge around $381 per night.
  • Entry-level properties (Bottom 25%) earn around $275 per night.

Average Daily Rate (ADR) Trend by Month in Morris

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Airbnb Seasonality Analysis & Trends in Morris (2025)

Peak Season (July, August, May)
  • Revenue averages $7,837 per month
  • Occupancy rates average 51.9%
  • Daily rates average $493
Shoulder Season
  • Revenue averages $5,456 per month
  • Occupancy maintains around 40.5%
  • Daily rates hold near $460
Low Season (January, February, March)
  • Revenue drops to average $3,553 per month
  • Occupancy decreases to average 30.7%
  • Daily rates adjust to average $439

Seasonality Insights for Morris

  • The Airbnb seasonality in Morris shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Morris's highest earning potential, with monthly revenues capable of climbing to $9,137, occupancy reaching a high of 62.2%, and ADRs peaking at $502.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $3,516, occupancy could drop to 28.7%, and ADRs may adjust down to $424.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Morris.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Morris seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Morris (2025)

Exploring the top neighborhoods for short-term rentals in Morris? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Lake George
A popular tourist destination known for its beautiful lake, outdoor activities, and summer events, making it an ideal location for vacation rentals.
Lake George, Fort William Henry Museum, Lake George Village, Prospect Mountain, Great Escape Amusement Park
Catskills Region
Famous for its stunning mountain views and outdoor activities, especially in the winter and fall, attracting both adventure seekers and nature lovers.
Kaaterskill Falls, Hunter Mountain, Windham Mountain, Catskill Park, Olana State Historic Site
Saratoga Springs
Known for its historic racecourse and vibrant downtown, this area attracts visitors year-round for both tourism and events.
Saratoga Race Course, Saratoga Spa State Park, The Barns at Nipmoose, Saratoga Performing Arts Center, Yaddo Gardens
Lake Placid
Renowned for its winter sports and hosting the Olympic games, it draws tourists looking for both summer and winter activities.
Lake Placid, Olympic Center, Whiteface Mountain, Mirror Lake, High Falls Gorge
Hudson Valley
Rich in history and nature, the Hudson Valley attracts travelers interested in wineries, hiking, and Americana, offering a unique getaway experience.
Walker Valley State Forest, Olana State Historic Site, The Culinary Institute of America, Dia:Beacon, Storm King Art Center
Montpelier
The capital of Vermont, known for its vibrant culture and arts scene, attracting visitors year-round for its charm and festivals.
Vermont State House, National Historical Park, Hubbard Park, Montpelier Farmers Market, Lost Nation Theater
Burlington
A vibrant city on the shores of Lake Champlain, Burlington attracts outdoor enthusiasts and those looking for a lively arts scene and local food.
Church Street Marketplace, Shelburne Museum, Lake Champlain, Burlington Bike Path, Ethan Allen Homestead
Brattleboro
A quaint town that serves as a cultural hub for Southern Vermont, Brattleboro attracts visitors for its arts, dining, and outdoor recreation.
Brattleboro Museum & Art Center, The CT River, Hatchery State Park, Molly Stark Trail, Lye Brook Falls

Understanding Airbnb License Requirements & STR Laws in Morris (2025)

While Morris, Northwest Hills Planning Region, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Morris to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Morris (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Morrisbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Fall Getaway in the Litchfield Hills.

Fall Getaway in the Litchfield Hills.

Entire Place • 6 bedrooms

$164,008
Revenue
60.4%
Occupancy
$895.62
Daily Rate
Historical Luxury Farm House w/ Guest House

Historical Luxury Farm House w/ Guest House

Entire Place • 4 bedrooms

$112,116
Revenue
74.5%
Occupancy
$677.73
Daily Rate
Modern, cozy 3 bedroom lakeside cottage

Modern, cozy 3 bedroom lakeside cottage

Entire Place • 3 bedrooms

$109,250
Revenue
56.3%
Occupancy
$542.24
Daily Rate
Cozy Pool House with Treehouse, Grill, & Game Barn

Cozy Pool House with Treehouse, Grill, & Game Barn

Entire Place • 1 bedroom

$68,990
Revenue
37.0%
Occupancy
$412.11
Daily Rate
UB's Corner

UB's Corner

Entire Place • 1 bedroom

$67,784
Revenue
55.6%
Occupancy
$273.00
Daily Rate
Riverfront Luxury and Tranquility - Bantam Cottage

Riverfront Luxury and Tranquility - Bantam Cottage

Entire Place • 3 bedrooms

$63,810
Revenue
60.0%
Occupancy
$452.97
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Morris (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Morris based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Eric Matthew1$164,00844.75/5.0
Ellen2$115,000864.97/5.0
Host #438994571$112,116235.00/5.0
Kevin1$109,250535.00/5.0
David2$72,367274.50/5.0
Kelsey1$68,990644.94/5.0
Kathy1$63,810664.98/5.0
Michael1$63,202374.97/5.0
Scott1$62,0542874.97/5.0
Host #1709719271$50,444144.71/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Morris.

Dive Deeper: Advanced Morris STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Morris. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Morris Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Morris

  • The Morris Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 26 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Morris, House properties are the most common (80.8%), reflecting the local real estate landscape.
  • Houses represent a significant 80.8% portion, catering likely to families or larger groups.
  • The presence of 7.7% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique, apartment/condo, others (combined 11.4%) offer potential for unique stay experiences.

Morris Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Morris

  • The dominant room capacity in Morris is 3 bedrooms listings, making up 42.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 61.5% of the active Airbnb listings in Morris, indicating a high concentration in these sizes.
  • A significant 61.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Morris.

Morris Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Morris

  • The most common guest capacity trend in Morris vacation rentals is listings accommodating 6 guests (30.8%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 8+ guests dominate the Morris STR market, accounting for 61.6% of listings.
  • 69.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Morris.
  • On average, properties in Morris are equipped to host 5.9 guests.

Morris Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Morris

  • The most common availability pattern in Morris falls within the 271-366 days range, representing 46.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 84.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Morris (38.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 19.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Morris Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (12.5%)

1 Night

3 listings

12.5% of total

2 Nights (66.7%)

2 Nights

16 listings

66.7% of total

3 Nights (4.2%)

3 Nights

1 listings

4.2% of total

7-29 Nights (8.3%)

7-29 Nights

2 listings

8.3% of total

30+ Nights (8.3%)

30+ Nights

2 listings

8.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Morris is 2 Nights, adopted by 66.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (79.2%) of the Morris Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 66.7% of Morris hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 12.5% currently do.
  • A 2-night minimum appears standard (66.7%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 8.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Morris.

Morris Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

1 listings

4.5% of total

Flexible (13.6%)

Flexible

3 listings

13.6% of total

Moderate (45.5%)

Moderate

10 listings

45.5% of total

Firm (13.6%)

Firm

3 listings

13.6% of total

Strict (22.7%)

Strict

5 listings

22.7% of total

Cancellation Policy Insights for Morris

  • The prevailing Airbnb cancellation policy trend in Morris is Moderate, used by 45.5% of listings.
  • There's a relatively balanced mix between guest-friendly (59.1%) and stricter (36.3%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 45.5% market standard in Morris.
  • Regularly review your cancellation policy against competitors and market demand shifts in Morris.

Morris STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Morris

  • The overall average booking lead time for vacation rentals in Morris is 51 days.
  • Guests book furthest in advance for stays during May (average 88 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 21 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (71 days avg.) sees the longest lead times, while Winter (35 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (51 days) as a baseline for your pricing and availability strategy in Morris.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 88 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 71 days) to capture early planners.
  • Monitor your own booking lead times against these Morris averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Morris (2025)

Amenity Prevalence

Amenity Insights for Morris

  • Essential amenities in Morris that guests expect include: Wifi, Essentials, Smoke alarm, Coffee maker, Hot water, Carbon monoxide alarm, Kitchen, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Dishes and silverware, Air conditioning are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Morris: Wifi, Essentials, Smoke alarm, Coffee maker, Hot water, Carbon monoxide alarm, Kitchen, Free parking on premises.
  • Prioritize adding missing essentials: Essentials, Smoke alarm, Coffee maker, Hot water, Carbon monoxide alarm, Kitchen, Free parking on premises.
  • Consider adding popular differentiators like Dishes and silverware or Air conditioning to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Morris to stay competitive.

Morris Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Morris

  • The typical guest profile for Airbnb in Morris consists of primarily domestic travelers (92%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 91.5% of guests.
  • Key international markets include United States (91.5%) and India (1%).
  • Top languages spoken are English (65.5%) followed by Spanish (11.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from New York and Arlington.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Morris Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Town of Stuyvesant10$6,757$533.7441%
Frankford Township10$6,656$501.8045%
Spring Lake Heights16$6,192$690.8849%
Town of Kingston13$6,045$436.1849%
Town of East Hampton1,420$6,008$940.0238%
Town of Pawling16$5,956$392.4156%
Town of Southampton1,321$5,900$938.2336%
Brookfield13$5,891$486.6351%
Town/Village of Harrison10$5,764$590.2048%
Town of Monroe23$5,561$686.6133%

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