White Lake Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in North Carolina, United States
Is Airbnb profitable in White Lake in 2025? Explore comprehensive Airbnb analytics for White Lake, North Carolina, United States to uncover income potential. This 2025 STR market report for White Lake, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 22 active listings.
Whether you're considering an Airbnb investment in White Lake, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the White Lake Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key White Lake Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in White Lake (2025)
Understanding the monthly revenue variations for Airbnb listings in White Lake is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in White Lake is typically June, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in White Lake across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,734+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,055 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,704 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,746, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in White Lake
White Lake Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the White Lake STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in White Lake:
- Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 34%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in White Lake
Average Daily Rate (ADR) Airbnb Trends in White Lake (2025)
Effective short term rental pricing strategy in White Lake involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in White Lake typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $476+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $289 or more.
- Typical properties (Median) charge around $211 per night.
- Entry-level properties (Bottom 25%) earn around $145 per night.
Average Daily Rate (ADR) Trend by Month in White Lake
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Airbnb Seasonality Analysis & Trends in White Lake (2025)
Peak Season (June, July, August)
- Revenue averages $5,437 per month
- Occupancy rates average 60.9%
- Daily rates average $261
Shoulder Season
- Revenue averages $2,847 per month
- Occupancy maintains around 35.9%
- Daily rates hold near $249
Low Season (January, February, March)
- Revenue drops to average $1,476 per month
- Occupancy decreases to average 24.6%
- Daily rates adjust to average $247
Seasonality Insights for White Lake
- The Airbnb seasonality in White Lake shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases White Lake's highest earning potential, with monthly revenues capable of climbing to $5,855, occupancy reaching a high of 68.4%, and ADRs peaking at $262.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,175, occupancy could drop to 22.2%, and ADRs may adjust down to $244.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in White Lake.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these White Lake seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in White Lake (2025)
Exploring the top neighborhoods for short-term rentals in White Lake? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lake White | A serene destination for nature lovers, perfect for families and groups looking for a lakeside getaway. Popular for fishing, boating, and relaxation away from city life. | White Lake Water Park, Goldston’s Beach, White Lake State Park, Fishing and boating opportunities, Local dining spots |
| Elizabethtown | Nearby town known for its charming downtown and access to various outdoor activities. Offers historical sites and cultural experiences for guests. | Bladen County Courthouse, Elizabeth Town Museum, Canoeing on the Cape Fear River, Local shops and restaurants, Annual festivals |
| Brunswick County Beaches | Just a short trip from White Lake, these beaches attract tourists looking for sun and surf. Great destination for summer vacation rentals. | Holden Beach, Ocean Isle Beach, Sunset Beach, Local seafood restaurants, Water sports |
| Fayetteville | A larger city nearby with a vibrant downtown, shopping, and dining options. Good for business travelers and those visiting Fort Bragg. | Airborne & Special Operations Museum, Cape Fear Botanical Garden, Festival Park, Local eateries, Shopping centers |
| Bladen Lakes State Forest | An ideal area for outdoor enthusiasts and eco-tourists. Great for those who enjoy hiking and the natural environment. | Hiking trails, Wildlife watching, Fishing spots, Picnic areas, Scenic views |
| Raeford | Offering a mix of small-town charm and access to nearby attractions. Good for visitors interested in a quieter stay. | Local parks, Historic buildings, Community events, Dining options, Access to nature |
| White Lake Village | A quaint community with local shops and easy access to White Lake's attractions. Popular for family reunions and gatherings. | Local boutiques, Family-friendly activities, Lake access, Restaurants, Cultural events |
| Lumberton | A city with a rich history and cultural significance in the region. Offers various events and attractions year-round. | Lumber River State Park, Historical downtown, Cultural festivals, Local art, Shopping options |
Understanding Airbnb License Requirements & STR Laws in White Lake (2025)
While White Lake, North Carolina, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for White Lake to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in White Lake (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in White Lakebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Beautiful Lakefront Home & Outdoor Living Space
Entire Place • 3 bedrooms
Lakefront with private pier
Entire Place • 3 bedrooms
Tall Pine Inn-White Lake
Entire Place • 3 bedrooms
COZY! White Lake Bellaport Cottage : Pet Friendly
Entire Place • 4 bedrooms
Comfy, cozy cottage at White Lake
Entire Place • 3 bedrooms
Two Buoys & A Gull - Waterfront!
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in White Lake (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in White Lake based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Robin | 2 | $86,356 | 88 | 4.99/5.0 |
| Anna | 1 | $72,014 | 17 | 5.00/5.0 |
| Robert | 2 | $69,940 | 165 | 4.92/5.0 |
| Nathan | 1 | $47,246 | 85 | 4.99/5.0 |
| Molly | 1 | $35,988 | 5 | 4.80/5.0 |
| Stephen | 1 | $34,763 | 93 | 4.86/5.0 |
| Felicia | 1 | $31,910 | 124 | 4.86/5.0 |
| Cindy | 1 | $31,015 | 6 | 5.00/5.0 |
| Sydney | 1 | $29,617 | 41 | 4.90/5.0 |
| Lauren | 1 | $28,438 | 10 | 4.90/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in White Lake.
Dive Deeper: Advanced White Lake STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for White Lake. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsWhite Lake Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for White Lake
- The White Lake Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.5% of the 22 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in White Lake, House properties are the most common (81.8%), reflecting the local real estate landscape.
- Houses represent a significant 81.8% portion, catering likely to families or larger groups.
- Smaller segments like outdoor/unique (combined 4.5%) offer potential for unique stay experiences.
White Lake Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for White Lake
- The dominant room capacity in White Lake is 3 bedrooms listings, making up 45.5% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 63.7% of the active Airbnb listings in White Lake, indicating a high concentration in these sizes.
- A significant 72.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in White Lake.
White Lake Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for White Lake
- The most common guest capacity trend in White Lake vacation rentals is listings accommodating 8+ guests (54.5%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the White Lake STR market, accounting for 81.8% of listings.
- 86.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in White Lake.
- On average, properties in White Lake are equipped to host 6.7 guests.
White Lake Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for White Lake
- The most common availability pattern in White Lake falls within the 181-270 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 90.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in White Lake (59.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 9.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
White Lake Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
1 listings
4.5% of total
2 Nights
9 listings
40.9% of total
3 Nights
3 listings
13.6% of total
4-6 Nights
5 listings
22.7% of total
7-29 Nights
2 listings
9.1% of total
30+ Nights
2 listings
9.1% of total
Key Insights
- The most prevalent minimum stay requirement in White Lake is 2 Nights, adopted by 40.9% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 40.9% of White Lake hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 4.5% currently do.
- A 2-night minimum appears standard (40.9%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 9.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in White Lake.
White Lake Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
3 listings
15.8% of total
Moderate
4 listings
21.1% of total
Firm
7 listings
36.8% of total
Strict
5 listings
26.3% of total
Cancellation Policy Insights for White Lake
- The prevailing Airbnb cancellation policy trend in White Lake is Firm, used by 36.8% of listings.
- A majority (63.1%) of hosts in White Lake utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 36.8% market standard in White Lake.
- Regularly review your cancellation policy against competitors and market demand shifts in White Lake.
White Lake STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for White Lake
- The overall average booking lead time for vacation rentals in White Lake is 47 days.
- Guests book furthest in advance for stays during July (average 127 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 16 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (100 days avg.) sees the longest lead times, while Winter (28 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (47 days) as a baseline for your pricing and availability strategy in White Lake.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 127 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 100 days) to capture early planners.
- Monitor your own booking lead times against these White Lake averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in White Lake (2025)
Amenity Prevalence
Amenity Insights for White Lake
- Essential amenities in White Lake that guests expect include: Air conditioning, Wifi, TV, Kitchen, Smoke alarm, Free parking on premises, Washer. Lacking these (any) could significantly impact bookings.
- Popular amenities like Dryer, Heating, Fire extinguisher are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for White Lake: Air conditioning, Wifi, TV, Kitchen, Smoke alarm, Free parking on premises, Washer.
- Prioritize adding missing essentials: Washer.
- Consider adding popular differentiators like Dryer or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in White Lake to stay competitive.
White Lake Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for White Lake
- The typical guest profile for Airbnb in White Lake consists of primarily domestic travelers (98%), often arriving from nearby Greenville, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.1% of guests.
- Key international markets include United States (98.1%) and DC (1.9%).
- Top languages spoken are English (89.5%) followed by Spanish (5.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Greenville and Miami.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the White Lake Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Ocean Isle Beach | 414 | $5,769 | $604.07 | 39% |
| Wrightsville Beach | 438 | $4,415 | $480.27 | 40% |
| Bald Head Island | 174 | $3,933 | $508.25 | 35% |
| Cedar Point | 24 | $3,702 | $272.42 | 48% |
| Emerald Isle | 449 | $3,694 | $347.49 | 42% |
| Kure Beach | 453 | $3,526 | $371.29 | 41% |
| Oak Island | 1,083 | $3,495 | $380.69 | 40% |
| Whispering Pines | 13 | $3,320 | $932.98 | 40% |
| Surf City | 632 | $3,311 | $323.50 | 41% |
| Caswell Beach | 46 | $3,300 | $400.38 | 38% |