Spruce Pine Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in North Carolina, United States

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Spruce Pine in 2025? Explore comprehensive Airbnb analytics for Spruce Pine, North Carolina, United States to uncover income potential. This 2025 STR market report for Spruce Pine, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 98 active listings.

Whether you're considering an Airbnb investment in Spruce Pine, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Spruce Pine Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Spruce Pine Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$192
The average rental revenue earned for an occupied room per day in Spruce Pine.
Occupancy Rate(?)
36.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$17,809
Typical annual income for an Airbnb listing in Spruce Pine. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-35.5%
Significant decrease (-35.5%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Spruce Pine.
Lowest Revenue Month(?)
May
The month with the lowest average earnings, indicating the low season in Spruce Pine.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
98
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Spruce Pine (2025)

Understanding the monthly revenue variations for Airbnb listings in Spruce Pine is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Spruce Pine is typically June, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Spruce Pine across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,241+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,991 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,825 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,007, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Spruce Pine

Spruce Pine Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Spruce Pine STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Spruce Pine:

  • Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 36%.
  • Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Spruce Pine

Average Daily Rate (ADR) Airbnb Trends in Spruce Pine (2025)

Effective short term rental pricing strategy in Spruce Pine involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Spruce Pine typically peaks in May and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $342+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $212 or more.
  • Typical properties (Median) charge around $165 per night.
  • Entry-level properties (Bottom 25%) earn around $125 per night.

Average Daily Rate (ADR) Trend by Month in Spruce Pine

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Airbnb Seasonality Analysis & Trends in Spruce Pine (2025)

Peak Season (June, October, July)
  • Revenue averages $2,716 per month
  • Occupancy rates average 48.3%
  • Daily rates average $204
Shoulder Season
  • Revenue averages $2,204 per month
  • Occupancy maintains around 40.2%
  • Daily rates hold near $213
Low Season (February, April, May)
  • Revenue drops to average $1,760 per month
  • Occupancy decreases to average 32.2%
  • Daily rates adjust to average $236

Seasonality Insights for Spruce Pine

  • The Airbnb seasonality in Spruce Pine shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Spruce Pine's highest earning potential, with monthly revenues capable of climbing to $3,036, occupancy reaching a high of 56.2%, and ADRs peaking at $242.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,640, occupancy could drop to 26.4%, and ADRs may adjust down to $201.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Spruce Pine.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Spruce Pine seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Spruce Pine (2025)

Exploring the top neighborhoods for short-term rentals in Spruce Pine? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Spruce Pine
The vibrant heart of Spruce Pine, filled with local shops, cafes, and restaurants. It's convenient for guests who want to explore the local culture and amenities.
Spruce Pine Community Building, Local arts and crafts shops, Pine Bridge, Restaurants and breweries, Local festivals
Blue Ridge Parkway
A stunning scenic route known for its breathtaking views and outdoor activities. Ideal for guests interested in nature and hiking.
Hiking trails, Picnic areas, Blue Ridge Parkway overlooks, Camping spots, Wildlife viewing
Linville Falls
A natural attraction that offers spectacular views and outdoor activities. Perfect for guests wanting to experience the beauty of North Carolina's waterfalls.
Linville Falls, Linville Gorge, Hiking trails, Picnic areas, Photography spots
Mount Mitchell State Park
Home to the highest peak east of the Mississippi River, this park offers incredible views and outdoor adventure opportunities.
Mount Mitchell summit, Hiking trails, Visitor center, Scenic overlooks, Wildlife viewing
Little Switzerland
Quaint mountain village known for its scenic beauty and artistic community. Attracts those looking for a peaceful retreat.
Little Switzerland Gallery, Scenic vistas, Local artisan shops, Blue Ridge Parkway access, Hiking trails
Penland School of Crafts
A renowned craft school that draws visitors interested in art and creativity. Provides a unique experience for guests.
Craft workshops, Exhibition galleries, Artist studios, Nature trails, Cultural events
Lake James
A beautiful lake that offers recreational activities such as swimming, boating, and fishing. Great for families looking for outdoor fun.
Boat rentals, Fishing spots, Swimming areas, Picnic spots, Nature trails
Swananoa Valley
A picturesque valley surrounded by mountains. Offers a peaceful getaway for those wanting to relax and enjoy nature.
Charming small towns, Scenic drives, Local wineries, Hiking trails, Community events

Understanding Airbnb License Requirements & STR Laws in Spruce Pine (2025)

While Spruce Pine, North Carolina, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Spruce Pine to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 3% licensed listings)

Top Performing Airbnb Properties in Spruce Pine (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Spruce Pinebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Breathtaking Mtn Views+Hot Tub~Fireplaces, Sauna!

Breathtaking Mtn Views+Hot Tub~Fireplaces, Sauna!

Entire Place • 7 bedrooms

$80,888
Revenue
21.8%
Occupancy
$1328.42
Daily Rate
Heavenly Views~Hot Tub+Fire Pit+Fireplace & WiFi!

Heavenly Views~Hot Tub+Fire Pit+Fireplace & WiFi!

Entire Place • 4 bedrooms

$65,054
Revenue
52.9%
Occupancy
$331.77
Daily Rate
Mountain Hideaway - Minutes to the Blue Ridge Pkwy

Mountain Hideaway - Minutes to the Blue Ridge Pkwy

Entire Place • 3 bedrooms

$57,052
Revenue
79.7%
Occupancy
$193.03
Daily Rate
All Amenities! Hot Tub, Views, Firepit,Fireplace!

All Amenities! Hot Tub, Views, Firepit,Fireplace!

Entire Place • 4 bedrooms

$54,443
Revenue
51.7%
Occupancy
$288.07
Daily Rate
Blue Ridge Hideaway at Little Switzerland

Blue Ridge Hideaway at Little Switzerland

Entire Place • 5 bedrooms

$53,453
Revenue
33.4%
Occupancy
$373.79
Daily Rate
Secluded/Hot tub/Fast Wifi/Mountain View

Secluded/Hot tub/Fast Wifi/Mountain View

Entire Place • 3 bedrooms

$51,593
Revenue
61.1%
Occupancy
$230.51
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Spruce Pine (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Spruce Pine based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Pristine7$297,5344284.57/5.0
Jon16$152,92984.50/5.0
Spacious Skies11$95,340344.81/5.0
Jennifer2$72,0221605.00/5.0
Gwynne2$60,310455.00/5.0
Will And Shamon1$57,0521294.98/5.0
Erin Kuhl1$53,453525.00/5.0
Katelyn1$51,593854.96/5.0
Lila1$47,3191164.97/5.0
Evolve4$41,800404.90/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Spruce Pine.

Dive Deeper: Advanced Spruce Pine STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Spruce Pine. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Spruce Pine Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Spruce Pine

  • The Spruce Pine Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 82.7% of the 98 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Spruce Pine, Outdoor/Unique properties are the most common (45.9%), reflecting the local real estate landscape.
  • Houses represent a significant 29.6% portion, catering likely to families or larger groups.
  • The presence of 19.4% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others, apartment/condo, unique stays (combined 5.0%) offer potential for unique stay experiences.

Spruce Pine Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Spruce Pine

  • The dominant room capacity in Spruce Pine is 1 bedroom listings, making up 39.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 62.2% of the active Airbnb listings in Spruce Pine, indicating a high concentration in these sizes.
  • A significant 33.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Spruce Pine.

Spruce Pine Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Spruce Pine

  • The most common guest capacity trend in Spruce Pine vacation rentals is listings accommodating 2 guests (25.5%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Spruce Pine STR market, accounting for 50.0% of listings.
  • 42.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Spruce Pine.
  • On average, properties in Spruce Pine are equipped to host 4.7 guests.

Spruce Pine Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Spruce Pine

  • The most common availability pattern in Spruce Pine falls within the 271-366 days range, representing 57.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 81.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Spruce Pine (38.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 19.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Spruce Pine Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (25.6%)

1 Night

23 listings

25.6% of total

2 Nights (31.1%)

2 Nights

28 listings

31.1% of total

3 Nights (8.9%)

3 Nights

8 listings

8.9% of total

7-29 Nights (6.7%)

7-29 Nights

6 listings

6.7% of total

30+ Nights (27.8%)

30+ Nights

25 listings

27.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Spruce Pine is 2 Nights, adopted by 31.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (27.8%) caters to monthly stays (30+ nights) in Spruce Pine, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 31.1% of Spruce Pine hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 25.6% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 27.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Spruce Pine.

Spruce Pine Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

1 listings

1.4% of total

Flexible (33.8%)

Flexible

25 listings

33.8% of total

Moderate (39.2%)

Moderate

29 listings

39.2% of total

Firm (18.9%)

Firm

14 listings

18.9% of total

Strict (6.8%)

Strict

5 listings

6.8% of total

Cancellation Policy Insights for Spruce Pine

  • The prevailing Airbnb cancellation policy trend in Spruce Pine is Moderate, used by 39.2% of listings.
  • The market strongly favors guest-friendly terms, with 73.0% of listings offering Flexible or Moderate policies. This suggests guests in Spruce Pine may expect booking flexibility.
  • Strict cancellation policies are quite rare (6.8%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 39.2% market standard in Spruce Pine.
  • Using a Strict policy might deter some guests, as only 6.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Spruce Pine.

Spruce Pine STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Spruce Pine

  • The overall average booking lead time for vacation rentals in Spruce Pine is 36 days.
  • Guests book furthest in advance for stays during June (average 65 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 28 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (47 days avg.) sees the longest lead times, while Winter (31 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (36 days) as a baseline for your pricing and availability strategy in Spruce Pine.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 65 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 47 days) to capture early planners.
  • Monitor your own booking lead times against these Spruce Pine averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Spruce Pine (2025)

Amenity Prevalence

Amenity Insights for Spruce Pine

  • Essential amenities in Spruce Pine that guests expect include: Free parking on premises, Air conditioning, Smoke alarm, Heating, Wifi, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Carbon monoxide alarm, Hot water, Kitchen are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Spruce Pine: Free parking on premises, Air conditioning, Smoke alarm, Heating, Wifi, TV.
  • Prioritize adding missing essentials: Free parking on premises, Air conditioning, Smoke alarm, Heating, Wifi, TV.
  • Consider adding popular differentiators like Carbon monoxide alarm or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Spruce Pine to stay competitive.

Spruce Pine Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Spruce Pine

  • The typical guest profile for Airbnb in Spruce Pine consists of primarily domestic travelers (97%), often arriving from nearby Charlotte, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 97.3% of guests.
  • Key international markets include United States (97.3%) and Canada (1%).
  • Top languages spoken are English (73.3%) followed by Spanish (13.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Charlotte and Raleigh.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Spruce Pine Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Catawba12$6,216$594.9138%
Sevier County66$5,662$611.8443%
Union Mills15$4,850$445.2742%
Sevierville5,792$4,073$336.6346%
Six Mile58$3,810$420.9041%
West Union32$3,799$492.3736%
Avery County10$3,700$549.6430%
Wears Valley215$3,653$305.4543%
Gatlinburg3,375$3,625$323.7844%
Highlands335$3,506$375.7039%

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