North Topsail Beach Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in North Carolina, United States

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in North Topsail Beach in 2025? Explore comprehensive Airbnb analytics for North Topsail Beach, North Carolina, United States to uncover income potential. This 2025 STR market report for North Topsail Beach, based on AirROI data from June 2024 to May 2025, reveals key trends in the bustling market of 1,005 active listings.

Whether you're considering an Airbnb investment in North Topsail Beach, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the North Topsail Beach Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key North Topsail Beach Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$360
The average rental revenue earned for an occupied room per day in North Topsail Beach.
Occupancy Rate(?)
35.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$29,432
Typical annual income for an Airbnb listing in North Topsail Beach. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-15.8%
Significant decrease (-15.8%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in North Topsail Beach.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in North Topsail Beach.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
1,005
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in North Topsail Beach (2025)

Understanding the monthly revenue variations for Airbnb listings in North Topsail Beach is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in North Topsail Beach is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in North Topsail Beach across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $9,005+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $5,110 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,834 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,382, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in North Topsail Beach

North Topsail Beach Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the North Topsail Beach STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in North Topsail Beach:

  • Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 33%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in North Topsail Beach

Average Daily Rate (ADR) Airbnb Trends in North Topsail Beach (2025)

Effective short term rental pricing strategy in North Topsail Beach involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in North Topsail Beach typically peaks in May and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $725+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $466 or more.
  • Typical properties (Median) charge around $295 per night.
  • Entry-level properties (Bottom 25%) earn around $196 per night.

Average Daily Rate (ADR) Trend by Month in North Topsail Beach

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Airbnb Seasonality Analysis & Trends in North Topsail Beach (2025)

Peak Season (July, August, June)
  • Revenue averages $6,314 per month
  • Occupancy rates average 50.3%
  • Daily rates average $410
Shoulder Season
  • Revenue averages $3,719 per month
  • Occupancy maintains around 33.9%
  • Daily rates hold near $392
Low Season (January, November, December)
  • Revenue drops to average $2,512 per month
  • Occupancy decreases to average 25.7%
  • Daily rates adjust to average $334

Seasonality Insights for North Topsail Beach

  • The Airbnb seasonality in North Topsail Beach shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases North Topsail Beach's highest earning potential, with monthly revenues capable of climbing to $7,153, occupancy reaching a high of 55.1%, and ADRs peaking at $480.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,418, occupancy could drop to 23.7%, and ADRs may adjust down to $332.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in North Topsail Beach.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these North Topsail Beach seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in North Topsail Beach (2025)

Exploring the top neighborhoods for short-term rentals in North Topsail Beach? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
North Topsail Beach
A picturesque coastal area known for its quiet, family-friendly atmosphere, making it perfect for beach vacations. Popular with visitors who seek relaxation and beautiful ocean views.
Onslow Beach, Surf City Pier, Seaview Pier, NASA's John C. Stennis Space Center, Hammocks Beach State Park, Topsail Island
Surf City
Adjacent to North Topsail Beach, Surf City offers a vibrant beach community with dining and shopping, ideal for tourists looking for a more lively atmosphere.
Surf City Pier, Doris G. C. Phillips Park, Watson Island, Soundside Park, Local shops and restaurants
Topsail Island
Known for its serene beaches and stunning sunsets, Topsail Island attracts families and couples looking for scenic retreats away from busier tourist areas.
Topsail Beach, Jolly Roger Pier, Missiles and More Museum, Karen Beasley Sea Turtle Rescue and Rehabilitation Center
Hampstead
A quaint town just a short drive from North Topsail Beach, Hampstead provides a charming backdrop for those looking to explore the region while staying close to the coast.
Hampstead Kiwanis Park, Olde Point Golf Club, Nearby marina access, Local eateries and shops
Jacksonville
A larger nearby city that serves as a hub for military families and visitors, offering urban amenities and attractions while being a short drive from beach access.
Camp Lejeune, Lejeune Memorial Gardens, Marine Corps Museum, Nearby shopping centers
Wilmington
A vibrant city just a bit further from North Topsail Beach, Wilmington boasts a historic downtown, riverfront attractions, and easy access to the beach, making it a great location for a broader vacation experience.
Battleship North Carolina, Historic District, Wilmington Riverwalk, Airlie Gardens
New River
Offers a more rural and natural escape for those who enjoy camping and outdoor activities, with proximity to North Topsail Beach for day trips.
New River State Park, Fishing and kayaking, Scenic nature trails
Ogden
A suburban community located conveniently near the coast, Ogden offers family-friendly neighborhoods and easy access to various attractions.
Ogden Park, Local dining options, Shopping centers nearby

Understanding Airbnb License Requirements & STR Laws in North Topsail Beach (2025)

While North Topsail Beach, North Carolina, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for North Topsail Beach to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 5% licensed listings)

Top Performing Airbnb Properties in North Topsail Beach (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in North Topsail Beachbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

10 Bdrm | Oceanfront | Pool | Hot Tub | Game Room!

10 Bdrm | Oceanfront | Pool | Hot Tub | Game Room!

Entire Place • 10 bedrooms

$216,516
Revenue
43.2%
Occupancy
$2049.61
Daily Rate
Ocean Front/ 24 ppl/ Surf, Hot Tub, Community Pool

Ocean Front/ 24 ppl/ Surf, Hot Tub, Community Pool

Entire Place • 6 bedrooms

$198,679
Revenue
66.2%
Occupancy
$815.65
Daily Rate
Sunrise Paradise

Sunrise Paradise

Entire Place • 5 bedrooms

$193,443
Revenue
67.9%
Occupancy
$839.97
Daily Rate
Sandy Feet Retreat~ Sleep 22+Hot tub, Pool, Games!

Sandy Feet Retreat~ Sleep 22+Hot tub, Pool, Games!

Entire Place • 8 bedrooms

$189,732
Revenue
49.6%
Occupancy
$978.42
Daily Rate
* Large Oceanfront House *16 BR * Pool/Elevator*

* Large Oceanfront House *16 BR * Pool/Elevator*

Entire Place • 16 bedrooms

$179,476
Revenue
18.1%
Occupancy
$3441.28
Daily Rate
Coppertop | Oceanfront, Private Pool + Hot Tub

Coppertop | Oceanfront, Private Pool + Hot Tub

Entire Place • 9 bedrooms

$177,448
Revenue
35.3%
Occupancy
$1464.95
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in North Topsail Beach (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in North Topsail Beach based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Landmark Vacation Rentals35$2,230,655424.49/5.0
Vacasa North Carolina103$1,140,7729634.21/5.0
Carolina Retreats35$1,094,935994.31/5.0
Seashore Realty Group79$1,029,230424.31/5.0
Coastline Realty58$898,5450N/A/5.0
Betsy26$833,7901704.71/5.0
Prashant9$811,3531584.89/5.0
Sea Scape Properties13$735,402444.72/5.0
Justin26$693,368314.60/5.0
Coastal Premier Properties23$638,978304.55/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in North Topsail Beach.

Dive Deeper: Advanced North Topsail Beach STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for North Topsail Beach. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

North Topsail Beach Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for North Topsail Beach

  • The North Topsail Beach Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 99.8% of the 1,005 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in North Topsail Beach, House properties are the most common (60.1%), reflecting the local real estate landscape.
  • Houses represent a significant 60.1% portion, catering likely to families or larger groups.
  • Smaller segments like outdoor/unique, unique stays (combined 1.3%) offer potential for unique stay experiences.

North Topsail Beach Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for North Topsail Beach

  • The dominant room capacity in North Topsail Beach is 2 bedrooms listings, making up 26.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 46.0% of the active Airbnb listings in North Topsail Beach, indicating a high concentration in these sizes.
  • A significant 58.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in North Topsail Beach.

North Topsail Beach Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for North Topsail Beach

  • The most common guest capacity trend in North Topsail Beach vacation rentals is listings accommodating 8+ guests (55.6%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the North Topsail Beach STR market, accounting for 77.0% of listings.
  • 82.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in North Topsail Beach.
  • On average, properties in North Topsail Beach are equipped to host 6.8 guests.

North Topsail Beach Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for North Topsail Beach

  • The most common availability pattern in North Topsail Beach falls within the 271-366 days range, representing 66.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 92.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in North Topsail Beach (41.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 8.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

North Topsail Beach Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (4.3%)

1 Night

42 listings

4.3% of total

2 Nights (17.1%)

2 Nights

166 listings

17.1% of total

3 Nights (26.6%)

3 Nights

258 listings

26.6% of total

4-6 Nights (7.1%)

4-6 Nights

69 listings

7.1% of total

7-29 Nights (10.8%)

7-29 Nights

105 listings

10.8% of total

30+ Nights (34%)

30+ Nights

329 listings

34% of total

Key Insights

  • The most prevalent minimum stay requirement in North Topsail Beach is 30+ Nights, adopted by 34% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (34%) caters to monthly stays (30+ nights) in North Topsail Beach, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 34% of North Topsail Beach hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 4.3% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 34% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in North Topsail Beach.

North Topsail Beach Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (14.5%)

Super Strict 60 Days

111 listings

14.5% of total

Super Strict 30 Days (12.8%)

Super Strict 30 Days

98 listings

12.8% of total

Flexible

21 listings

2.8% of total

Moderate (7.9%)

Moderate

60 listings

7.9% of total

Firm (39.3%)

Firm

300 listings

39.3% of total

Strict (22.7%)

Strict

173 listings

22.7% of total

Cancellation Policy Insights for North Topsail Beach

  • The prevailing Airbnb cancellation policy trend in North Topsail Beach is Firm, used by 39.3% of listings.
  • A majority (62.0%) of hosts in North Topsail Beach utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 39.3% market standard in North Topsail Beach.
  • Regularly review your cancellation policy against competitors and market demand shifts in North Topsail Beach.

North Topsail Beach STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for North Topsail Beach

  • The overall average booking lead time for vacation rentals in North Topsail Beach is 45 days.
  • Guests book furthest in advance for stays during June (average 103 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 22 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (68 days avg.) sees the longest lead times, while Winter (26 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (45 days) as a baseline for your pricing and availability strategy in North Topsail Beach.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 103 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 68 days) to capture early planners.
  • Monitor your own booking lead times against these North Topsail Beach averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in North Topsail Beach (2025)

Amenity Prevalence

Amenity Insights for North Topsail Beach

  • Essential amenities in North Topsail Beach that guests expect include: Air conditioning, TV, Kitchen, Wifi, Smoke alarm, Hot water, Coffee maker, Heating, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Microwave are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for North Topsail Beach: Air conditioning, TV, Kitchen, Wifi, Smoke alarm, Hot water, Coffee maker, Heating, Free parking on premises.
  • Prioritize adding missing essentials: Air conditioning, TV, Kitchen, Wifi, Smoke alarm, Hot water, Coffee maker, Heating, Free parking on premises.
  • Consider adding popular differentiators like Microwave to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in North Topsail Beach to stay competitive.

North Topsail Beach Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for North Topsail Beach

  • The typical guest profile for Airbnb in North Topsail Beach consists of primarily domestic travelers (99%), often arriving from nearby Raleigh, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 98.7% of guests.
  • Key international markets include United States (98.7%) and DC (0.5%).
  • Top languages spoken are English (83.1%) followed by Spanish (8.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Raleigh and Charlotte.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the North Topsail Beach Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Ocean Isle Beach449$4,655$638.5537%
Wrightsville Beach453$4,019$487.7338%
Bald Head Island185$3,658$521.0034%
Caswell Beach45$3,213$409.1137%
Cedar Point25$3,197$270.7548%
Emerald Isle478$3,049$349.7541%
Kure Beach482$3,020$380.7839%
Oak Island1,134$3,009$387.1139%
Indian Beach18$2,952$319.6137%
Holden Beach280$2,874$496.9834%

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