Horse Shoe Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in North Carolina, United States
Is Airbnb profitable in Horse Shoe in 2025? Explore comprehensive Airbnb analytics for Horse Shoe, North Carolina, United States to uncover income potential. This 2025 STR market report for Horse Shoe, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 22 active listings.
Whether you're considering an Airbnb investment in Horse Shoe, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Horse Shoe Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Horse Shoe Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Horse Shoe (2025)
Understanding the monthly revenue variations for Airbnb listings in Horse Shoe is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Horse Shoe is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Horse Shoe across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,207+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,601 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,775 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,573, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Horse Shoe
Horse Shoe Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Horse Shoe STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Horse Shoe:
- Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 45%.
- Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Horse Shoe
Average Daily Rate (ADR) Airbnb Trends in Horse Shoe (2025)
Effective short term rental pricing strategy in Horse Shoe involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Horse Shoe typically peaks in December and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $273+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $211 or more.
- Typical properties (Median) charge around $164 per night.
- Entry-level properties (Bottom 25%) earn around $132 per night.
Average Daily Rate (ADR) Trend by Month in Horse Shoe
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Airbnb Seasonality Analysis & Trends in Horse Shoe (2025)
Peak Season (June, April, July)
- Revenue averages $4,877 per month
- Occupancy rates average 55.8%
- Daily rates average $179
Shoulder Season
- Revenue averages $4,128 per month
- Occupancy maintains around 45.5%
- Daily rates hold near $194
Low Season (February, March, September)
- Revenue drops to average $2,465 per month
- Occupancy decreases to average 39.7%
- Daily rates adjust to average $193
Seasonality Insights for Horse Shoe
- The Airbnb seasonality in Horse Shoe shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Horse Shoe's highest earning potential, with monthly revenues capable of climbing to $4,921, occupancy reaching a high of 65.9%, and ADRs peaking at $222.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,896, occupancy could drop to 29.2%, and ADRs may adjust down to $172.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Horse Shoe.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Horse Shoe seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Horse Shoe (2025)
Exploring the top neighborhoods for short-term rentals in Horse Shoe? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Lake Lure | A popular vacation destination known for its stunning scenery, outdoor activities, and proximity to Chimney Rock State Park. Ideal for guests looking for nature retreats and water activities. | Chimney Rock State Park, Lake Lure Beach, Lake Lure Flowering Bridge, Rumbling Bald Resort, Lake Lure Adventure Company |
Hendersonville | A charming town known for its historic downtown, apple orchards, and a vibrant arts scene. Attracts visitors looking for a cozy mountain town experience with local shops and restaurants. | Hendersonville Historic District, Carl Sandburg Home National Historic Site, Jump Off Rock, Apple Hill Orchard, Flat Rock Playhouse |
Asheville | A vibrant city known for its historic architecture, arts scene, and proximity to the Blue Ridge Mountains. Perfect for travelers seeking culture, dining, and outdoor adventures. | Biltmore Estate, Blue Ridge Parkway, Asheville Art Museum, River Arts District, Asheville Botanical Gardens |
Pisgah National Forest | A vast national forest offering outdoor enthusiasts stunning trails, waterfalls, and diverse wildlife. Great for those wanting to immerse themselves in nature. | Looking Glass Falls, Pisgah Center for Wildlife Education, Cradle of Forestry, Sliding Rock, Transylvania County Waterfalls |
Blue Ridge Parkway | A scenic highway that offers breathtaking views and numerous hiking opportunities. Ideal for guests looking to explore the natural beauty of the Blue Ridge Mountains. | Mabry Mill, Linville Falls, Craggy Gardens, Folk Art Center, Mount Mitchell State Park |
Brevard | Known as the 'Land of Waterfalls', Brevard is a small town that attracts nature lovers and music enthusiasts with its festivals and outdoor activities. | Dupont State Recreational Forest, Looking Glass Falls, Brevard Music Center, Transylvania Heritage Museum, Pisgah National Forest |
Flat Rock | A picturesque village with rich history, known for its stunning homes and arts scene. Perfect for visitors who want a quiet and artistic retreat. | Flat Rock Playhouse, Carl Sandburg Home, Connemara, Flat Rock Cinema, The Park at Flat Rock |
Mills River | A growing community known for craft breweries and outdoor recreation, especially along the French Broad River. Great for those seeking a blend of adventure and relaxation. | Nantahala National Forest, Mills River Park, Blue Ghost Brewing, Echo Mountain Brewery, Flying Cloud Farm |
Understanding Airbnb License Requirements & STR Laws in Horse Shoe (2025)
While Horse Shoe, North Carolina, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Horse Shoe to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Horse Shoe (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Horse Shoebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Spacious Mtn Retreat on 40+ Acres
Entire Place • 9 bedrooms

Sunset Views, HotTub, 2 Kings near waterfalls
Entire Place • 4 bedrooms

Spacious Horse Shoe Vacation Rental w/ Game Room!
Entire Place • 5 bedrooms

Warm & Comfy Perfect Winter Getaway Cabin
Entire Place • 3 bedrooms

Barton Cottage at Blantyre
Entire Place • 3 bedrooms

Highly Rated! Amazing Views! No Stairs & King Beds
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Horse Shoe (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Horse Shoe based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Joe | 1 | $213,167 | 28 | 4.96/5.0 |
Ron & Kathy | 2 | $96,426 | 72 | 4.99/5.0 |
Christin | 1 | $81,865 | 67 | 4.99/5.0 |
Raul | 3 | $61,528 | 28 | 3.28/5.0 |
Grace | 3 | $61,479 | 1160 | 4.97/5.0 |
Evolve | 1 | $59,026 | 20 | 4.85/5.0 |
Tony | 2 | $57,769 | 304 | 4.96/5.0 |
Doris And Shanna | 1 | $55,401 | 184 | 5.00/5.0 |
Josh And Taylor | 1 | $35,248 | 102 | 4.99/5.0 |
Michael | 1 | $29,239 | 7 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Horse Shoe.
Dive Deeper: Advanced Horse Shoe STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Horse Shoe. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHorse Shoe Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Horse Shoe
- The Horse Shoe Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.5% of the 22 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Horse Shoe, House properties are the most common (63.6%), reflecting the local real estate landscape.
- Houses represent a significant 63.6% portion, catering likely to families or larger groups.
- Smaller segments like unique stays (combined 4.5%) offer potential for unique stay experiences.
Horse Shoe Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Horse Shoe
- The dominant room capacity in Horse Shoe is 3 bedrooms listings, making up 40.9% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 1 bedroom properties represent 63.6% of the active Airbnb listings in Horse Shoe, indicating a high concentration in these sizes.
- A significant 63.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Horse Shoe.
Horse Shoe Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Horse Shoe
- The most common guest capacity trend in Horse Shoe vacation rentals is listings accommodating 6 guests (31.8%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 8+ guests dominate the Horse Shoe STR market, accounting for 59.1% of listings.
- 63.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Horse Shoe.
- On average, properties in Horse Shoe are equipped to host 5.8 guests.
Horse Shoe Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Horse Shoe
- The most common availability pattern in Horse Shoe falls within the 91-180 days range, representing 31.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 54.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Horse Shoe (31.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 45.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Horse Shoe Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
1 listings
4.5% of total
2 Nights
15 listings
68.2% of total
3 Nights
5 listings
22.7% of total
30+ Nights
1 listings
4.5% of total
Key Insights
- The most prevalent minimum stay requirement in Horse Shoe is 2 Nights, adopted by 68.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (72.7%) of the Horse Shoe Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 68.2% of Horse Shoe hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 4.5% currently do.
- A 2-night minimum appears standard (68.2%). Consider this for weekends or peak periods.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Horse Shoe.
Horse Shoe Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
4.8% of total
Super Strict 30 Days
2 listings
9.5% of total
Flexible
3 listings
14.3% of total
Moderate
11 listings
52.4% of total
Firm
1 listings
4.8% of total
Strict
3 listings
14.3% of total
Cancellation Policy Insights for Horse Shoe
- The prevailing Airbnb cancellation policy trend in Horse Shoe is Moderate, used by 52.4% of listings.
- There's a relatively balanced mix between guest-friendly (66.7%) and stricter (19.1%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 52.4% market standard in Horse Shoe.
- Using a Strict policy might deter some guests, as only 14.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Horse Shoe.
Horse Shoe STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Horse Shoe
- The overall average booking lead time for vacation rentals in Horse Shoe is 30 days.
- Guests book furthest in advance for stays during June (average 66 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 27 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (53 days avg.) sees the longest lead times, while Winter (37 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (30 days) as a baseline for your pricing and availability strategy in Horse Shoe.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 66 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 53 days) to capture early planners.
- Monitor your own booking lead times against these Horse Shoe averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Horse Shoe (2025)
Amenity Prevalence
Amenity Insights for Horse Shoe
- Essential amenities in Horse Shoe that guests expect include: Air conditioning, Free parking on premises, Heating, TV, Fire extinguisher, Smoke alarm, Wifi, Shampoo, Hot water, Kitchen. Lacking these (any) could significantly impact bookings.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Horse Shoe: Air conditioning, Free parking on premises, Heating, TV, Fire extinguisher, Smoke alarm, Wifi, Shampoo, Hot water, Kitchen.
- Prioritize adding missing essentials: Hot water, Kitchen.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Horse Shoe to stay competitive.
Horse Shoe Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Horse Shoe
- The typical guest profile for Airbnb in Horse Shoe consists of primarily domestic travelers (99%), often arriving from nearby Charlotte, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.8% of guests.
- Key international markets include United States (98.8%) and Tunisia (0.4%).
- Top languages spoken are English (82.6%) followed by Spanish (11.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Charlotte and Greenville.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Horse Shoe Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Union Mills | 14 | $5,934 | $458.57 | 43% |
Sevier County | 54 | $5,803 | $490.32 | 44% |
Sevierville | 5,187 | $4,592 | $318.77 | 48% |
Six Mile | 57 | $4,391 | $411.67 | 43% |
West Union | 31 | $4,282 | $513.72 | 38% |
Gatlinburg | 2,866 | $4,172 | $307.44 | 47% |
Wears Valley | 192 | $4,135 | $299.08 | 44% |
Pigeon Forge | 2,546 | $3,982 | $295.10 | 46% |
Highlands | 328 | $3,915 | $369.55 | 41% |
Chapin | 85 | $3,804 | $346.81 | 46% |