Holly Ridge Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in North Carolina, United States
Is Airbnb profitable in Holly Ridge in 2025? Explore comprehensive Airbnb analytics for Holly Ridge, North Carolina, United States to uncover income potential. This 2025 STR market report for Holly Ridge, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 38 active listings.
Whether you're considering an Airbnb investment in Holly Ridge, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Holly Ridge Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Holly Ridge Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Holly Ridge (2025)
Understanding the monthly revenue variations for Airbnb listings in Holly Ridge is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Holly Ridge is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Holly Ridge across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,964+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,921 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,848 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,011, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Holly Ridge
Holly Ridge Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Holly Ridge STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Holly Ridge:
- Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 61% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 44%.
- Entry-level properties (Bottom 25%) average 28% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Holly Ridge
Average Daily Rate (ADR) Airbnb Trends in Holly Ridge (2025)
Effective short term rental pricing strategy in Holly Ridge involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Holly Ridge typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $229+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $164 or more.
- Typical properties (Median) charge around $133 per night.
- Entry-level properties (Bottom 25%) earn around $91 per night.
Average Daily Rate (ADR) Trend by Month in Holly Ridge
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Airbnb Seasonality Analysis & Trends in Holly Ridge (2025)
Peak Season (June, May, July)
- Revenue averages $3,467 per month
- Occupancy rates average 62.3%
- Daily rates average $144
Shoulder Season
- Revenue averages $1,950 per month
- Occupancy maintains around 42.5%
- Daily rates hold near $136
Low Season (January, February, October)
- Revenue drops to average $1,127 per month
- Occupancy decreases to average 32.3%
- Daily rates adjust to average $128
Seasonality Insights for Holly Ridge
- The Airbnb seasonality in Holly Ridge shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Holly Ridge's highest earning potential, with monthly revenues capable of climbing to $3,919, occupancy reaching a high of 67.5%, and ADRs peaking at $149.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $991, occupancy could drop to 22.9%, and ADRs may adjust down to $126.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Holly Ridge.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Holly Ridge seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Holly Ridge (2025)
Exploring the top neighborhoods for short-term rentals in Holly Ridge? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Holly Ridge Beach | A quiet beach destination perfect for families and nature lovers. Its proximity to the beach and serene environment makes it appealing for vacation rentals. | Holly Ridge Beach, Soundside Park, Local fishing spots, Nearby campsites, Watersports activities |
| North Topsail Beach | A lovely coastal area with sandy beaches and peaceful surroundings. It's perfect for visitors seeking relaxation and access to nature. | North Topsail Beach, Hampstead Kiwanis Park, Fun in the Sun Rentals, Kayaking and paddleboarding, Local seafood restaurants |
| Surf City | A vibrant beach town that offers a mix of relaxation and activity. A hot spot for tourists during the summer, with a variety of recreational options. | Surf City Pier, Surf City Beach, Local surf shops, Paddleboarding schools, Outdoor dining options |
| Wrightsville Beach | A popular destination known for its beautiful beaches and outdoor activities. It's highly sought after by tourists looking for a beach getaway. | Wrightsville Beach, Johnny Mercer Pier, Water sports rentals, Dining at local seafood spots, Nearby trails for hiking |
| Topsail Beach | Rustic charm and pristine beaches define this area, ideal for those wanting a laid-back vacation experience by the ocean. | Topsail Beach, Missiles and More Museum, Local boutiques, Fishing piers, Beachfront dining options |
| Sneads Ferry | This area provides a more local experience with access to both beaches and swampy wildlife, which attracts a diverse group of visitors. | Hammocks Beach State Park, Bogue Inlet Fishing Pier, Local seafood festivals, Boat rentals, Nature trails |
| Onslow County | A larger area encompassing Holly Ridge, offering a mix of local culture and beach access, drawing in different types of travelers year-round. | Lejeune Memorial Gardens, Onslow Pines Park, Historic downtown Jacksonville, Local markets, Accessible beaches |
| Camp Lejeune | As a military base, this area attracts visitors looking for accommodations near the base, including service members and family during visits. | Panther's Den, Marine Corps Base, Local dining for military families, Nearby beaches, Cultural events around the base |
Understanding Airbnb License Requirements & STR Laws in Holly Ridge (2025)
While Holly Ridge, North Carolina, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Holly Ridge to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Holly Ridge (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Holly Ridgebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Family Friendly, Close to Beach, Great Amenities
Entire Place • 4 bedrooms
Surf City-Cozy Blue Cottage-near beach&boat access
Entire Place • 3 bedrooms
Super Cute Coastal Cottage!
Entire Place • 4 bedrooms
Close 2 Beach & Base|fire pit|game room|grill
Entire Place • 3 bedrooms
The Beach Willow
Entire Place • 3 bedrooms
Sea La Vie Holly Ridge
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Holly Ridge (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Holly Ridge based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Nicholas | 3 | $82,798 | 39 | 4.86/5.0 |
| Gena | 3 | $81,662 | 60 | 4.88/5.0 |
| Debra | 4 | $56,189 | 81 | 3.71/5.0 |
| Melanie | 2 | $55,118 | 75 | 4.91/5.0 |
| Susie | 3 | $42,892 | 387 | 4.88/5.0 |
| Michael | 2 | $38,572 | 117 | 2.46/5.0 |
| Kevin And Alexandra | 1 | $34,546 | 66 | 5.00/5.0 |
| April | 1 | $33,105 | 16 | 4.94/5.0 |
| Jackie | 1 | $30,969 | 21 | 5.00/5.0 |
| Mary | 1 | $28,268 | 11 | 4.82/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Holly Ridge.
Dive Deeper: Advanced Holly Ridge STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Holly Ridge. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHolly Ridge Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Holly Ridge
- The Holly Ridge Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.8% of the 38 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Holly Ridge, House properties are the most common (76.3%), reflecting the local real estate landscape.
- Houses represent a significant 76.3% portion, catering likely to families or larger groups.
- The presence of 7.9% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 2.6%) offer potential for unique stay experiences.
Holly Ridge Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Holly Ridge
- The dominant room capacity in Holly Ridge is 3 bedrooms listings, making up 34.2% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 63.1% of the active Airbnb listings in Holly Ridge, indicating a high concentration in these sizes.
- A significant 44.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Holly Ridge.
Holly Ridge Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Holly Ridge
- The most common guest capacity trend in Holly Ridge vacation rentals is listings accommodating 6 guests (28.9%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 4 guests dominate the Holly Ridge STR market, accounting for 47.3% of listings.
- 60.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Holly Ridge.
- On average, properties in Holly Ridge are equipped to host 5.4 guests.
Holly Ridge Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Holly Ridge
- The most common availability pattern in Holly Ridge falls within the 181-270 days range, representing 47.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 71.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Holly Ridge (42.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 34.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Holly Ridge Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
7 listings
20% of total
2 Nights
19 listings
54.3% of total
3 Nights
4 listings
11.4% of total
4-6 Nights
2 listings
5.7% of total
7-29 Nights
2 listings
5.7% of total
30+ Nights
1 listings
2.9% of total
Key Insights
- The most prevalent minimum stay requirement in Holly Ridge is 2 Nights, adopted by 54.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (74.3%) of the Holly Ridge Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- Dedicated monthly rentals (30+ nights) represent a small niche (2.9%), possibly an untapped area for hosts.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 54.3% of Holly Ridge hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20% currently do.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Holly Ridge.
Holly Ridge Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
9 listings
29% of total
Moderate
8 listings
25.8% of total
Firm
9 listings
29% of total
Strict
5 listings
16.1% of total
Cancellation Policy Insights for Holly Ridge
- The prevailing Airbnb cancellation policy trend in Holly Ridge is Flexible, used by 29% of listings.
- There's a relatively balanced mix between guest-friendly (54.8%) and stricter (45.1%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 29% market standard in Holly Ridge.
- Regularly review your cancellation policy against competitors and market demand shifts in Holly Ridge.
Holly Ridge STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Holly Ridge
- The overall average booking lead time for vacation rentals in Holly Ridge is 33 days.
- Guests book furthest in advance for stays during May (average 61 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 12 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (46 days avg.) sees the longest lead times, while Winter (19 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (33 days) as a baseline for your pricing and availability strategy in Holly Ridge.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 61 days out to capitalize on advance planning.
- During January, focus on last-minute booking availability and promotions, as guests book with very short notice (12 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 46 days) to capture early planners.
- Monitor your own booking lead times against these Holly Ridge averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Holly Ridge (2025)
Amenity Prevalence
Amenity Insights for Holly Ridge
- Essential amenities in Holly Ridge that guests expect include: Air conditioning, Kitchen, TV, Free parking on premises, Wifi, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Hot water, Cooking basics are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Holly Ridge: Air conditioning, Kitchen, TV, Free parking on premises, Wifi, Smoke alarm.
- Prioritize adding missing essentials: Smoke alarm.
- Consider adding popular differentiators like Heating or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Holly Ridge to stay competitive.
Holly Ridge Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Holly Ridge
- The typical guest profile for Airbnb in Holly Ridge consists of primarily domestic travelers (96%), often arriving from nearby Durham, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 96.2% of guests.
- Key international markets include United States (96.2%) and Germany (0.9%).
- Top languages spoken are English (75%) followed by Spanish (17.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Durham and Greensboro.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Holly Ridge Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Ocean Isle Beach | 414 | $5,769 | $604.07 | 39% |
| Wrightsville Beach | 438 | $4,415 | $480.27 | 40% |
| Indian Beach | 15 | $3,989 | $334.51 | 41% |
| Bald Head Island | 174 | $3,933 | $508.25 | 35% |
| Cedar Point | 24 | $3,702 | $272.42 | 48% |
| Emerald Isle | 449 | $3,694 | $347.49 | 42% |
| Kure Beach | 453 | $3,526 | $371.29 | 41% |
| Oak Island | 1,083 | $3,495 | $380.69 | 40% |
| Surf City | 632 | $3,311 | $323.50 | 41% |
| Caswell Beach | 46 | $3,300 | $400.38 | 38% |