High Point Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in North Carolina, United States
Is Airbnb profitable in High Point in 2025? Explore comprehensive Airbnb analytics for High Point, North Carolina, United States to uncover income potential. This 2025 STR market report for High Point, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 338 active listings.
Whether you're considering an Airbnb investment in High Point, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the High Point Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key High Point Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in High Point (2025)
Understanding the monthly revenue variations for Airbnb listings in High Point is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in High Point is typically April, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in High Point across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,989+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,872 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,285 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,219, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in High Point
High Point Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the High Point STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in High Point:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 42%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in High Point
Average Daily Rate (ADR) Airbnb Trends in High Point (2025)
Effective short term rental pricing strategy in High Point involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in High Point typically peaks in October and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $481+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $270 or more.
- Typical properties (Median) charge around $161 per night.
- Entry-level properties (Bottom 25%) earn around $101 per night.
Average Daily Rate (ADR) Trend by Month in High Point
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Airbnb Seasonality Analysis & Trends in High Point (2025)
Peak Season (April, May, October)
- Revenue averages $4,261 per month
- Occupancy rates average 51.9%
- Daily rates average $229
Shoulder Season
- Revenue averages $2,878 per month
- Occupancy maintains around 44.6%
- Daily rates hold near $219
Low Season (January, February, March)
- Revenue drops to average $1,805 per month
- Occupancy decreases to average 35.1%
- Daily rates adjust to average $210
Seasonality Insights for High Point
- The Airbnb seasonality in High Point shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases High Point's highest earning potential, with monthly revenues capable of climbing to $4,483, occupancy reaching a high of 55.2%, and ADRs peaking at $236.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,737, occupancy could drop to 34.5%, and ADRs may adjust down to $209.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in High Point.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these High Point seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in High Point (2025)
Exploring the top neighborhoods for short-term rentals in High Point? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Uptown | Vibrant area known for its shopping, dining, and entertainment options. It is popular among visitors for its modern amenities and proximity to the High Point Market. | High Point Market, Uptown Charlotte, The Point, Parks, Restaurants and cafes |
| High Point City Lake Park | A scenic park that provides recreational activities, making it a great spot for families and nature lovers. The park's attractions draw visitors looking for outdoor experiences. | City Lake, Boat Rides, Miniature Golf, Playgrounds, Fishing |
| John Wesley College area | Known for its educational institutions, this area attracts families and students alike, providing a stable rental market. | Universities, Local libraries, Parks, Community Centers |
| West End | An emerging neighborhood with historic charm, local shops, and close-knit community vibes. Ideal for those looking for unique and charming stays. | Historic buildings, Local boutiques, Coffee shops, Art galleries |
| Eastchester | A suburban area with easy access to shopping and dining, appealing to both short-term and long-term visitors. | Shopping malls, Restaurants, Parks, Family-friendly activities |
| Oak Hollow Lake | A popular destination for water-related activities, great for visitors looking to enjoy the outdoors and stay active during their stay. | Lake activities, Trails, Wildlife, Picnicking areas |
| Downtown High Point | The heart of the city with a variety of cultural events, dining options, and nightlife, attracting younger crowds and tourists. | Local eateries, Nightlife, Cultural events, Theatre, Art district |
| High Point Furniture District | Renowned for its furniture market, attracting exhibitors and buyers, making it ideal for business travelers during events. | Furniture stores, Design showrooms, Markets, Local cafes |
Understanding Airbnb License Requirements & STR Laws in High Point (2025)
While High Point, North Carolina, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for High Point to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in High Point (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in High Pointbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
EPIC Game Room! - *Stonehurst at Emerywood!*
Entire Place • 6 bedrooms
Market Rental - Great Location
Entire Place • 4 bedrooms
Shalimar Estates | 5BR/3.5BA | 3800sqft
Entire Place • 5 bedrooms
Spacious Home in High Point with a Pool
Entire Place • 4 bedrooms
HotTub, Office, Fast Wi-Fi, Private, FUN, Htd Pool
Entire Place • N/A
<5min to HPU & Market *The Historic Escape*
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in High Point (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in High Point based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Evolve | 17 | $530,444 | 224 | 3.61/5.0 |
| Tina | 12 | $268,438 | 308 | 4.87/5.0 |
| Garet | 4 | $186,680 | 36 | 3.73/5.0 |
| Paul And Juliet | 4 | $157,768 | 261 | 4.94/5.0 |
| Ryan And Kerry | 2 | $153,662 | 264 | 4.98/5.0 |
| Betty | 5 | $151,915 | 48 | 2.99/5.0 |
| Stephanie | 4 | $139,174 | 17 | 2.46/5.0 |
| Leah And Mark | 1 | $134,457 | 42 | 5.00/5.0 |
| Victor | 3 | $133,008 | 179 | 4.71/5.0 |
| Benjamin | 2 | $130,330 | 183 | 4.88/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in High Point.
Dive Deeper: Advanced High Point STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for High Point. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHigh Point Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for High Point
- The High Point Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 87% of the 338 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in High Point, House properties are the most common (76.3%), reflecting the local real estate landscape.
- Houses represent a significant 76.3% portion, catering likely to families or larger groups.
- Smaller segments like others, hotel/boutique, outdoor/unique (combined 8.0%) offer potential for unique stay experiences.
High Point Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for High Point
- The dominant room capacity in High Point is 3 bedrooms listings, making up 30.5% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 51.2% of the active Airbnb listings in High Point, indicating a high concentration in these sizes.
- A significant 54.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in High Point.
High Point Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for High Point
- The most common guest capacity trend in High Point vacation rentals is listings accommodating 8+ guests (26.9%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the High Point STR market, accounting for 48.2% of listings.
- 51.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in High Point.
- On average, properties in High Point are equipped to host 4.9 guests.
High Point Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for High Point
- The most common availability pattern in High Point falls within the 181-270 days range, representing 39.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 73.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in High Point (37.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 29.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
High Point Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
74 listings
23.6% of total
2 Nights
127 listings
40.4% of total
3 Nights
34 listings
10.8% of total
4-6 Nights
24 listings
7.6% of total
7-29 Nights
16 listings
5.1% of total
30+ Nights
39 listings
12.4% of total
Key Insights
- The most prevalent minimum stay requirement in High Point is 2 Nights, adopted by 40.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (64.0%) of the High Point Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (12.4%) caters to monthly stays (30+ nights) in High Point, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 40.4% of High Point hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 23.6% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 12.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in High Point.
High Point Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
64 listings
21.8% of total
Moderate
75 listings
25.6% of total
Firm
81 listings
27.6% of total
Strict
73 listings
24.9% of total
Cancellation Policy Insights for High Point
- The prevailing Airbnb cancellation policy trend in High Point is Firm, used by 27.6% of listings.
- A majority (52.5%) of hosts in High Point utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 27.6% market standard in High Point.
- Regularly review your cancellation policy against competitors and market demand shifts in High Point.
High Point STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for High Point
- The overall average booking lead time for vacation rentals in High Point is 49 days.
- Guests book furthest in advance for stays during April (average 89 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 27 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (69 days avg.) sees the longest lead times, while Winter (34 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (49 days) as a baseline for your pricing and availability strategy in High Point.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 89 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 69 days) to capture early planners.
- Monitor your own booking lead times against these High Point averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in High Point (2025)
Amenity Prevalence
Amenity Insights for High Point
- Essential amenities in High Point that guests expect include: Smoke alarm, Air conditioning, Wifi, TV, Free parking on premises, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Hot water, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for High Point: Smoke alarm, Air conditioning, Wifi, TV, Free parking on premises, Heating.
- Prioritize adding missing essentials: Smoke alarm, Air conditioning, Wifi, TV, Free parking on premises, Heating.
- Consider adding popular differentiators like Kitchen or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in High Point to stay competitive.
High Point Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for High Point
- The typical guest profile for Airbnb in High Point consists of primarily domestic travelers (97%), often arriving from nearby Charlotte, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 97.0% of guests.
- Key international markets include United States (97%) and DC (0.8%).
- Top languages spoken are English (77.7%) followed by Spanish (12.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Charlotte and New York.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the High Point Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Catawba | 10 | $8,207 | $620.29 | 46% |
| Lake Norman of Catawba | 25 | $6,235 | $467.96 | 46% |
| Denver | 84 | $5,893 | $495.69 | 46% |
| Mooresville | 322 | $5,133 | $466.36 | 44% |
| Sherrills Ford | 117 | $5,032 | $515.48 | 39% |
| Troutman | 36 | $4,849 | $350.00 | 50% |
| State Road | 14 | $4,430 | $252.14 | 47% |
| Leasburg | 16 | $3,895 | $277.89 | 53% |
| Semora | 48 | $3,815 | $355.46 | 41% |
| Chapin | 85 | $3,804 | $346.81 | 46% |