Gerton Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in North Carolina, United States
Is Airbnb profitable in Gerton in 2025? Explore comprehensive Airbnb analytics for Gerton, North Carolina, United States to uncover income potential. This 2025 STR market report for Gerton, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 25 active listings.
Whether you're considering an Airbnb investment in Gerton, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Gerton Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Gerton Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Gerton (2025)
Understanding the monthly revenue variations for Airbnb listings in Gerton is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Gerton is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Gerton across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,637+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,332 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,140 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $934, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Gerton
Gerton Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Gerton STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Gerton:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 32%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Gerton
Average Daily Rate (ADR) Airbnb Trends in Gerton (2025)
Effective short term rental pricing strategy in Gerton involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Gerton typically peaks in November and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $343+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $252 or more.
- Typical properties (Median) charge around $191 per night.
- Entry-level properties (Bottom 25%) earn around $142 per night.
Average Daily Rate (ADR) Trend by Month in Gerton
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Airbnb Seasonality Analysis & Trends in Gerton (2025)
Peak Season (July, October, June)
- Revenue averages $3,926 per month
- Occupancy rates average 48.0%
- Daily rates average $210
Shoulder Season
- Revenue averages $3,076 per month
- Occupancy maintains around 37.1%
- Daily rates hold near $213
Low Season (January, February, March)
- Revenue drops to average $1,655 per month
- Occupancy decreases to average 25.0%
- Daily rates adjust to average $199
Seasonality Insights for Gerton
- The Airbnb seasonality in Gerton shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Gerton's highest earning potential, with monthly revenues capable of climbing to $4,544, occupancy reaching a high of 61.9%, and ADRs peaking at $232.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,429, occupancy could drop to 20.9%, and ADRs may adjust down to $196.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Gerton.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Gerton seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Gerton (2025)
Exploring the top neighborhoods for short-term rentals in Gerton? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Chimney Rock State Park | Famous for its scenic views and outdoor activities, Chimney Rock attracts nature lovers and adventure seekers. A perfect spot for those looking to escape into nature and enjoy hiking, rock climbing, and picturesque landscapes. | Chimney Rock, Hickory Nut Falls, Lake Lure, Rocky Broad River, Sky Lounge |
| Lake Lure | Known for its beautiful lake and stunning mountain views, Lake Lure is a popular destination for families and couples. It offers water sports and relaxation opportunities, making it an ideal location for vacation rentals. | Lake Lure Beach, Lake Lure Boat Tours, Chimney Rock State Park, Buffalo Creek Park, Treetops Adventure Park |
| Blue Ridge Parkway | The Blue Ridge Parkway is renowned for its breathtaking scenic drives and diverse wildlife. It draws tourists looking to experience the great outdoors, making it a prime area for hospitality services. | Scenic Overlooks, Hiking Trails, Visitor Centers, Wildflowers, Cultural Sites |
| Asheville | A vibrant city known for its arts scene, historic architecture, and outdoor adventures. Asheville attracts a wide range of visitors for its breweries, arts, and the nearby Blue Ridge Mountains. | Biltmore Estate, Downtown Asheville, Blue Ridge Parkway, Asheville River Arts District, WNC Nature Center |
| Greenville Waterfalls | This area is famous for its natural beauty, including stunning waterfalls and hiking trails. It’s a hidden gem attracting those interested in outdoor activities and exploration. | Waterfalls, Hiking Trails, Picnic Areas, Photography Spots, Wildlife Viewing |
| Pisgah National Forest | An outdoor enthusiast's paradise with vast forests, waterfalls, and trails. This area is ideal for hosting guests who love hiking, mountain biking, and camping. | Looking Glass Falls, Pisgah Center for Wildlife Education, Transylvania County, Hiking Trails, Mountain Biking Trails |
| Transylvania County | Home to numerous waterfalls and scenic landscapes, Transylvania County is perfect for those seeking a peaceful, nature-oriented getaway. It attracts families and individuals looking to relax in a serene environment. | Dupont State Recreational Forest, Waterfalls, Nature Trails, Fishing Spots, Camping Areas |
| Brevard | A quaint town known for its charm and proximity to outdoor activities. Brevard serves as a gateway to some of the best hiking and waterfall destinations, making it attractive for Airbnb hosts. | Brevard Music Center, Downtown Brevard, Pisgah National Forest, Catawba Falls, Outdoor Festivals |
Understanding Airbnb License Requirements & STR Laws in Gerton (2025)
While Gerton, North Carolina, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Gerton to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Gerton (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Gertonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Historic Glenna Cabin in the Florence Preserve
Entire Place • 3 bedrooms
Majestic Cabin | Modern, Hot Tub, & Game Room
Entire Place • 4 bedrooms
Mtn. beauty, hot tub, hiking, Happiness!
Entire Place • 3 bedrooms
Modern Cabin 25 Min to Asheville/15 to Lake Lure
Entire Place • 4 bedrooms
Serene Mountain Cabin with Hot Tub near Asheville
Entire Place • 2 bedrooms
Escape to the Mountains & Stay by a Rushing Stream
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Gerton (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Gerton based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Courtney | 2 | $182,565 | 245 | 4.99/5.0 |
| Tena | 1 | $83,459 | 201 | 4.96/5.0 |
| Becky | 3 | $68,513 | 152 | 4.84/5.0 |
| Jane | 2 | $51,704 | 82 | 4.96/5.0 |
| Nathaniel | 1 | $50,711 | 122 | 4.95/5.0 |
| Rohin & Michelle | 1 | $48,652 | 144 | 4.86/5.0 |
| AvantStay | 1 | $40,551 | 87 | 4.92/5.0 |
| Kristen | 2 | $31,307 | 121 | 4.68/5.0 |
| Brea | 1 | $31,116 | 136 | 4.99/5.0 |
| Camilo | 1 | $29,688 | 32 | 4.94/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Gerton.
Dive Deeper: Advanced Gerton STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Gerton. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsGerton Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Gerton
- The Gerton Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 25 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Gerton, Outdoor/Unique properties are the most common (56%), reflecting the local real estate landscape.
- Houses represent a significant 36% portion, catering likely to families or larger groups.
Gerton Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Gerton
- The dominant room capacity in Gerton is 3 bedrooms listings, making up 36% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 1 bedroom properties represent 60.0% of the active Airbnb listings in Gerton, indicating a high concentration in these sizes.
- A significant 52.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Gerton.
Gerton Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Gerton
- The most common guest capacity trend in Gerton vacation rentals is listings accommodating 2 guests (28%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Gerton STR market, accounting for 56.0% of listings.
- 52.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Gerton.
- On average, properties in Gerton are equipped to host 5.2 guests.
Gerton Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Gerton
- The most common availability pattern in Gerton falls within the 181-270 days range, representing 40% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 76.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Gerton (40%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 24.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Gerton Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
1 listings
4.2% of total
2 Nights
13 listings
54.2% of total
3 Nights
2 listings
8.3% of total
30+ Nights
8 listings
33.3% of total
Key Insights
- The most prevalent minimum stay requirement in Gerton is 2 Nights, adopted by 54.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (33.3%) caters to monthly stays (30+ nights) in Gerton, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 54.2% of Gerton hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 4.2% currently do.
- A 2-night minimum appears standard (54.2%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 33.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Gerton.
Gerton Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
2 listings
8.3% of total
Flexible
2 listings
8.3% of total
Moderate
6 listings
25% of total
Firm
10 listings
41.7% of total
Strict
4 listings
16.7% of total
Cancellation Policy Insights for Gerton
- The prevailing Airbnb cancellation policy trend in Gerton is Firm, used by 41.7% of listings.
- A majority (58.4%) of hosts in Gerton utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 41.7% market standard in Gerton.
- Regularly review your cancellation policy against competitors and market demand shifts in Gerton.
Gerton STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Gerton
- The overall average booking lead time for vacation rentals in Gerton is 53 days.
- Guests book furthest in advance for stays during July (average 73 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 21 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (58 days avg.) sees the longest lead times, while Winter (42 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (53 days) as a baseline for your pricing and availability strategy in Gerton.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 73 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 58 days) to capture early planners.
- Monitor your own booking lead times against these Gerton averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Gerton (2025)
Amenity Prevalence
Amenity Insights for Gerton
- Essential amenities in Gerton that guests expect include: Air conditioning, Wifi, Smoke alarm, Essentials, Free parking on premises, Hot water, Heating, Coffee maker, Dishes and silverware, Microwave. Lacking these (any) could significantly impact bookings.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Gerton: Air conditioning, Wifi, Smoke alarm, Essentials, Free parking on premises, Hot water, Heating, Coffee maker, Dishes and silverware, Microwave.
- Prioritize adding missing essentials: Heating, Coffee maker, Dishes and silverware, Microwave.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Gerton to stay competitive.
Gerton Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Gerton
- The typical guest profile for Airbnb in Gerton consists of primarily domestic travelers (98%), often arriving from nearby Charlotte, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 97.5% of guests.
- Key international markets include United States (97.5%) and Canada (1.3%).
- Top languages spoken are English (75.8%) followed by Spanish (9.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Charlotte and Atlanta.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Gerton Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Union Mills | 14 | $5,934 | $458.57 | 43% |
| Sevier County | 54 | $5,803 | $490.32 | 44% |
| Sevierville | 5,187 | $4,592 | $318.77 | 48% |
| Six Mile | 57 | $4,391 | $411.67 | 43% |
| West Union | 31 | $4,282 | $513.72 | 38% |
| Gatlinburg | 2,866 | $4,172 | $307.44 | 47% |
| Wears Valley | 192 | $4,135 | $299.08 | 44% |
| Pigeon Forge | 2,546 | $3,982 | $295.10 | 46% |
| Highlands | 328 | $3,915 | $369.55 | 41% |
| Chapin | 85 | $3,804 | $346.81 | 46% |