Gastonia Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in North Carolina, United States
Is Airbnb profitable in Gastonia in 2025? Explore comprehensive Airbnb analytics for Gastonia, North Carolina, United States to uncover income potential. This 2025 STR market report for Gastonia, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 76 active listings.
Whether you're considering an Airbnb investment in Gastonia, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Gastonia Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Gastonia Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Gastonia (2025)
Understanding the monthly revenue variations for Airbnb listings in Gastonia is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Gastonia is typically December, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Gastonia across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,312+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,255 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,246 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,147, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Gastonia
Gastonia Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Gastonia STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Novembersees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Gastonia:
- Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 73% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 56%.
- Entry-level properties (Bottom 25%) average 34% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Gastonia
Average Daily Rate (ADR) Airbnb Trends in Gastonia (2025)
Effective short term rental pricing strategy in Gastonia involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Gastonia typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $221+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $160 or more.
- Typical properties (Median) charge around $119 per night.
- Entry-level properties (Bottom 25%) earn around $76 per night.
Average Daily Rate (ADR) Trend by Month in Gastonia
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Airbnb Seasonality Analysis & Trends in Gastonia (2025)
Peak Season (December, June, July)
- Revenue averages $2,676 per month
- Occupancy rates average 55.2%
- Daily rates average $131
Shoulder Season
- Revenue averages $2,381 per month
- Occupancy maintains around 51.8%
- Daily rates hold near $127
Low Season (February, August, September)
- Revenue drops to average $2,015 per month
- Occupancy decreases to average 54.5%
- Daily rates adjust to average $126
Seasonality Insights for Gastonia
- The Airbnb seasonality in Gastonia shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Gastonia's highest earning potential, with monthly revenues capable of climbing to $2,784, occupancy reaching a high of 58.8%, and ADRs peaking at $136.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,885, occupancy could drop to 44.1%, and ADRs may adjust down to $123.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Gastonia.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Gastonia seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Gastonia (2025)
Exploring the top neighborhoods for short-term rentals in Gastonia? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| South Gastonia | A central neighborhood in Gastonia, South Gastonia offers easy access to local attractions and amenities. It features charming parks and is close to downtown, making it ideal for visitors looking for a cozy stay. | Dallas Park, Rankin Lake Park, Gaston County Museum, Crowders Mountain State Park, local restaurants and shops |
| Catawba Heights | Catawba Heights is known for its suburban charm and sits along the Catawba River, offering beautiful views and outdoor activities. It's perfect for families and nature lovers visiting the area. | Catawba River, Moss Lake, Cleveland County Fair, local hiking trails, community events |
| East Gastonia | This area is known for its diverse community and access to various local businesses. It's a great spot for visitors looking to explore the local culture and community events. | Catawba Creek Golf Club, Parks and Recreation facilities, local dining options, historical sites |
| West Gastonia | A quieter residential area that offers a mix of suburban living and local attractions. It's close to several parks and has good connectivity to the rest of Gastonia. | Lloyd's Lake, Eastridge Mall, local shops, community parks, recreational activities |
| Mt. Holly | Situated just north of Gastonia, Mt. Holly is a scenic area with historic charm. It's attracting more visitors and offers a peaceful retreat while remaining close to the city. | Historic Downtown Mt. Holly, Catawba River parks, local breweries, outdoor activities |
| Tech Park | Tech Park is an emerging area with new developments and business opportunities, appealing to business travelers and those attending local conferences. | local business hubs, convention centers, community events |
| The Schiele Museum | Home to the popular Schiele Museum of Natural History, this area attracts families and educational groups, making it an ideal spot for family-friendly accommodations. | Schiele Museum, local parks, educational events, family-friendly attractions |
| Gaston College Area | This area is near Gaston College, attracting students, parents visiting, and guests attending campus events or activities, ensuring a consistent flow of visitors. | Gaston College, local cafes, community events, educational attractions |
Understanding Airbnb License Requirements & STR Laws in Gastonia (2025)
While Gastonia, North Carolina, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Gastonia to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Gastonia (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Gastoniabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Comfortable Large House in Beautiful Gastonia Area
Entire Place • 4 bedrooms
Luxury home with in-law apt
Entire Place • 4 bedrooms
The Blue House Featuring No Cleaning Fees
Entire Place • 4 bedrooms
Spacious family friendly home | king suite
Entire Place • 5 bedrooms
Cozy & comfortable
Entire Place • 3 bedrooms
The retreat by CaroMont
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Gastonia (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Gastonia based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Farukh | 9 | $196,026 | 329 | 4.66/5.0 |
| Skylar | 2 | $91,079 | 215 | 4.86/5.0 |
| Veronica | 2 | $83,807 | 88 | 5.00/5.0 |
| Gwynne | 2 | $66,902 | 414 | 4.92/5.0 |
| Patrick | 1 | $58,361 | 26 | 4.96/5.0 |
| Ashley | 1 | $54,319 | 36 | 4.97/5.0 |
| Shelley | 1 | $53,407 | 29 | 4.86/5.0 |
| Yael | 1 | $41,212 | 8 | 5.00/5.0 |
| Jennifer | 1 | $40,659 | 16 | 4.75/5.0 |
| Elias | 1 | $38,471 | 23 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Gastonia.
Dive Deeper: Advanced Gastonia STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Gastonia. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsGastonia Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Gastonia
- The Gastonia Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 75% of the 76 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Gastonia, House properties are the most common (72.4%), reflecting the local real estate landscape.
- Houses represent a significant 72.4% portion, catering likely to families or larger groups.
- The presence of 10.5% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 2.6%) offer potential for unique stay experiences.
Gastonia Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Gastonia
- The dominant room capacity in Gastonia is 3 bedrooms listings, making up 28.9% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 55.2% of the active Airbnb listings in Gastonia, indicating a high concentration in these sizes.
- A significant 39.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Gastonia.
Gastonia Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Gastonia
- The most common guest capacity trend in Gastonia vacation rentals is listings accommodating 6 guests (28.9%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 8+ guests dominate the Gastonia STR market, accounting for 47.3% of listings.
- 51.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Gastonia.
- On average, properties in Gastonia are equipped to host 4.7 guests.
Gastonia Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Gastonia
- The most common availability pattern in Gastonia falls within the 91-180 days range, representing 39.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 54.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Gastonia (40.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 47.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Gastonia Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
20 listings
32.3% of total
2 Nights
20 listings
32.3% of total
3 Nights
12 listings
19.4% of total
7-29 Nights
4 listings
6.5% of total
30+ Nights
6 listings
9.7% of total
Key Insights
- The most prevalent minimum stay requirement in Gastonia is 1 Night, adopted by 32.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (64.6%) of the Gastonia Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 32.3% of Gastonia hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 9.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Gastonia.
Gastonia Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
1.8% of total
Flexible
20 listings
35.1% of total
Moderate
10 listings
17.5% of total
Firm
13 listings
22.8% of total
Strict
13 listings
22.8% of total
Cancellation Policy Insights for Gastonia
- The prevailing Airbnb cancellation policy trend in Gastonia is Flexible, used by 35.1% of listings.
- There's a relatively balanced mix between guest-friendly (52.6%) and stricter (45.6%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 35.1% market standard in Gastonia.
- Regularly review your cancellation policy against competitors and market demand shifts in Gastonia.
Gastonia STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Gastonia
- The overall average booking lead time for vacation rentals in Gastonia is 29 days.
- Guests book furthest in advance for stays during October (average 42 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 20 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (36 days avg.) sees the longest lead times, while Winter (25 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (29 days) as a baseline for your pricing and availability strategy in Gastonia.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 42 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 36 days) to capture early planners.
- Monitor your own booking lead times against these Gastonia averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Gastonia (2025)
Amenity Prevalence
Amenity Insights for Gastonia
- Essential amenities in Gastonia that guests expect include: Free parking on premises, Wifi, Smoke alarm, Air conditioning, TV, Kitchen, Heating, Hot water, Washer. Lacking these (any) could significantly impact bookings.
- Popular amenities like Carbon monoxide alarm are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Gastonia: Free parking on premises, Wifi, Smoke alarm, Air conditioning, TV, Kitchen, Heating, Hot water, Washer.
- Prioritize adding missing essentials: TV, Kitchen, Heating, Hot water, Washer.
- Consider adding popular differentiators like Carbon monoxide alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Gastonia to stay competitive.
Gastonia Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Gastonia
- The typical guest profile for Airbnb in Gastonia consists of primarily domestic travelers (95%), often arriving from nearby Charlotte, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 95.1% of guests.
- Key international markets include United States (95.1%) and United Kingdom (1.1%).
- Top languages spoken are English (73.3%) followed by Spanish (18%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Charlotte and Gastonia.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Gastonia Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Catawba | 10 | $8,207 | $620.29 | 46% |
| Lake Norman of Catawba | 25 | $6,235 | $467.96 | 46% |
| Union Mills | 14 | $5,934 | $458.57 | 43% |
| Denver | 84 | $5,893 | $495.69 | 46% |
| Mooresville | 322 | $5,133 | $466.36 | 44% |
| Sherrills Ford | 117 | $5,032 | $515.48 | 39% |
| Troutman | 36 | $4,849 | $350.00 | 50% |
| State Road | 14 | $4,430 | $252.14 | 47% |
| Six Mile | 57 | $4,391 | $411.67 | 43% |
| West Union | 31 | $4,282 | $513.72 | 38% |