Fuquay-Varina Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in North Carolina, United States
Is Airbnb profitable in Fuquay-Varina in 2025? Explore comprehensive Airbnb analytics for Fuquay-Varina, North Carolina, United States to uncover income potential. This 2025 STR market report for Fuquay-Varina, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 114 active listings.
Whether you're considering an Airbnb investment in Fuquay-Varina, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Fuquay-Varina Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Fuquay-Varina Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Fuquay-Varina (2025)
Understanding the monthly revenue variations for Airbnb listings in Fuquay-Varina is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Fuquay-Varina is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Fuquay-Varina across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,746+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,291 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,248 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,122, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Fuquay-Varina
Fuquay-Varina Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Fuquay-Varina STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Fuquay-Varina:
- Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 67% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 48%.
- Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Fuquay-Varina
Average Daily Rate (ADR) Airbnb Trends in Fuquay-Varina (2025)
Effective short term rental pricing strategy in Fuquay-Varina involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Fuquay-Varina typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $250+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $174 or more.
- Typical properties (Median) charge around $143 per night.
- Entry-level properties (Bottom 25%) earn around $107 per night.
Average Daily Rate (ADR) Trend by Month in Fuquay-Varina
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Airbnb Seasonality Analysis & Trends in Fuquay-Varina (2025)
Peak Season (May, June, July)
- Revenue averages $2,914 per month
- Occupancy rates average 48.4%
- Daily rates average $172
Shoulder Season
- Revenue averages $2,549 per month
- Occupancy maintains around 50.8%
- Daily rates hold near $151
Low Season (January, February, November)
- Revenue drops to average $2,065 per month
- Occupancy decreases to average 42.2%
- Daily rates adjust to average $143
Seasonality Insights for Fuquay-Varina
- The Airbnb seasonality in Fuquay-Varina shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Fuquay-Varina's highest earning potential, with monthly revenues capable of climbing to $2,983, occupancy reaching a high of 54.5%, and ADRs peaking at $175.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,879, occupancy could drop to 38.0%, and ADRs may adjust down to $141.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Fuquay-Varina.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Fuquay-Varina seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Fuquay-Varina (2025)
Exploring the top neighborhoods for short-term rentals in Fuquay-Varina? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Fuquay-Varina | The heart of Fuquay-Varina with a vibrant community feel, historic sites, and local businesses. Attracts visitors looking for a charming small town experience with easy access to shops and dining. | Fuquay-Varina Downtown Historic District, Heritage Park, Local boutiques and restaurants, Fuquay Mineral Spring Park |
| Lake Wheeler | A beautiful lakeside area perfect for outdoor enthusiasts. Offers activities like fishing and boating, attracting nature lovers and families seeking a relaxing getaway. | Lake Wheeler Park, Boating and fishing, Picnic areas, Walking trails |
| Fuquay Springs | Known for the historical mineral springs that the town is named after. This area attracts visitors interested in wellness and historical tourism. | Fuquay Mineral Springs, Local parks, Historical sites |
| Kenwood | A peaceful residential neighborhood that offers easy access to local parks and recreational activities. Ideal for families and those wanting a quiet retreat. | Kenwood Park, Walking trails, Community activities |
| South Fuquay-Varina | A growing area with new developments and a mix of urban and suburban living. Attracts those looking for modern comforts and conveniences. | Shopping centers, Dining options, Community events |
| Northern Fuquay-Varina | A rapidly developing area popular with young families and professionals. Offers a mix of new, picturesque neighborhoods with access to good schools. | New residential communities, Local parks, Recreation centers |
| Avent Ferry Road | A convenient location for those traveling between Fuquay-Varina and other major areas in Wake County. Great for business travelers and suburban living. | Close proximity to major highways, Local businesses, Dining options |
| Culpepper Woods | A serene wooded area ideal for nature lovers and those seeking a retreat from city life while still being close to local amenities. | Nature trails, Wildlife viewing, Community parks |
Understanding Airbnb License Requirements & STR Laws in Fuquay-Varina (2025)
While Fuquay-Varina, North Carolina, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Fuquay-Varina to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Fuquay-Varina (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Fuquay-Varinabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The Retreat-Hot Tub-Theater-Bar-6000sqft
Entire Place • 6 bedrooms
Cokesbury Cove: 10-Acre Retreat + Lounge
Entire Place • 4 bedrooms
Waterfront Wonder:Lake Views, Quiet, Central, Pets
Entire Place • 3 bedrooms
The Apex Escape
Entire Place • 3 bedrooms
Phenomenal in Fuquay-Sleeps 11- Large Groups/Pets
Entire Place • 4 bedrooms
Grandmother Mattie Belle’s Farmhouse
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Fuquay-Varina (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Fuquay-Varina based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jennie | 1 | $141,351 | 230 | 4.97/5.0 |
| Patti | 1 | $118,494 | 50 | 4.98/5.0 |
| Jason | 3 | $81,067 | 329 | 4.93/5.0 |
| Abby | 3 | $76,234 | 210 | 4.86/5.0 |
| Melissa And Paul | 1 | $70,133 | 49 | 4.96/5.0 |
| Mark | 5 | $70,123 | 533 | 4.67/5.0 |
| Karla | 2 | $65,975 | 42 | 4.88/5.0 |
| Kristin | 1 | $62,025 | 46 | 4.89/5.0 |
| Evolve | 2 | $59,486 | 75 | 4.85/5.0 |
| Heather | 2 | $56,401 | 191 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Fuquay-Varina.
Dive Deeper: Advanced Fuquay-Varina STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Fuquay-Varina. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsFuquay-Varina Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Fuquay-Varina
- The Fuquay-Varina Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.2% of the 114 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Fuquay-Varina, House properties are the most common (80.7%), reflecting the local real estate landscape.
- Houses represent a significant 80.7% portion, catering likely to families or larger groups.
- Smaller segments like outdoor/unique, hotel/boutique, unique stays, others (combined 7.9%) offer potential for unique stay experiences.
Fuquay-Varina Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Fuquay-Varina
- The dominant room capacity in Fuquay-Varina is 3 bedrooms listings, making up 36% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 53.5% of the active Airbnb listings in Fuquay-Varina, indicating a high concentration in these sizes.
- A significant 49.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Fuquay-Varina.
Fuquay-Varina Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Fuquay-Varina
- The most common guest capacity trend in Fuquay-Varina vacation rentals is listings accommodating 6 guests (31.6%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 8+ guests dominate the Fuquay-Varina STR market, accounting for 52.7% of listings.
- 53.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Fuquay-Varina.
- On average, properties in Fuquay-Varina are equipped to host 4.6 guests.
Fuquay-Varina Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Fuquay-Varina
- The most common availability pattern in Fuquay-Varina falls within the 181-270 days range, representing 39.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 73.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Fuquay-Varina (40.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 28.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Fuquay-Varina Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
33 listings
29.2% of total
2 Nights
41 listings
36.3% of total
3 Nights
9 listings
8% of total
4-6 Nights
6 listings
5.3% of total
7-29 Nights
2 listings
1.8% of total
30+ Nights
22 listings
19.5% of total
Key Insights
- The most prevalent minimum stay requirement in Fuquay-Varina is 2 Nights, adopted by 36.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (65.5%) of the Fuquay-Varina Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (19.5%) caters to monthly stays (30+ nights) in Fuquay-Varina, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 36.3% of Fuquay-Varina hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 29.2% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 19.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Fuquay-Varina.
Fuquay-Varina Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
2 listings
1.8% of total
Flexible
23 listings
20.4% of total
Moderate
36 listings
31.9% of total
Firm
35 listings
31% of total
Strict
17 listings
15% of total
Cancellation Policy Insights for Fuquay-Varina
- The prevailing Airbnb cancellation policy trend in Fuquay-Varina is Moderate, used by 31.9% of listings.
- There's a relatively balanced mix between guest-friendly (52.3%) and stricter (46.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 31.9% market standard in Fuquay-Varina.
- Regularly review your cancellation policy against competitors and market demand shifts in Fuquay-Varina.
Fuquay-Varina STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Fuquay-Varina
- The overall average booking lead time for vacation rentals in Fuquay-Varina is 32 days.
- Guests book furthest in advance for stays during April (average 44 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 21 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (39 days avg.) sees the longest lead times, while Winter (28 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (32 days) as a baseline for your pricing and availability strategy in Fuquay-Varina.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 44 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 39 days) to capture early planners.
- Monitor your own booking lead times against these Fuquay-Varina averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Fuquay-Varina (2025)
Amenity Prevalence
Amenity Insights for Fuquay-Varina
- Essential amenities in Fuquay-Varina that guests expect include: Wifi, Smoke alarm, Air conditioning, Free parking on premises, Hot water, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Kitchen, Refrigerator are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Fuquay-Varina: Wifi, Smoke alarm, Air conditioning, Free parking on premises, Hot water, Heating.
- Prioritize adding missing essentials: Smoke alarm, Air conditioning, Free parking on premises, Hot water, Heating.
- Consider adding popular differentiators like TV or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Fuquay-Varina to stay competitive.
Fuquay-Varina Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Fuquay-Varina
- The typical guest profile for Airbnb in Fuquay-Varina consists of primarily domestic travelers (97%), often arriving from nearby Raleigh, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 97.4% of guests.
- Key international markets include United States (97.4%) and DC (0.8%).
- Top languages spoken are English (77.4%) followed by Spanish (12.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Raleigh and Charlotte.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Fuquay-Varina Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Wrightsville Beach | 477 | $4,213 | $513.67 | 37% |
| Littleton | 115 | $4,187 | $451.31 | 40% |
| Cedar Point | 26 | $3,656 | $278.70 | 51% |
| Macon | 39 | $3,462 | $494.03 | 32% |
| Henrico | 71 | $3,430 | $418.23 | 37% |
| Emerald Isle | 463 | $3,389 | $356.40 | 41% |
| Bracey | 52 | $3,389 | $421.81 | 38% |
| Semora | 51 | $3,174 | $357.65 | 37% |
| Surf City | 678 | $3,171 | $342.96 | 39% |
| Boydton | 26 | $3,149 | $341.33 | 44% |