Frisco Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in North Carolina, United States

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Frisco in 2025? Explore comprehensive Airbnb analytics for Frisco, North Carolina, United States to uncover income potential. This 2025 STR market report for Frisco, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 110 active listings.

Whether you're considering an Airbnb investment in Frisco, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Frisco Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Frisco Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$240
The average rental revenue earned for an occupied room per day in Frisco.
Occupancy Rate(?)
34.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$17,586
Typical annual income for an Airbnb listing in Frisco. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-11.9%
Significant decrease (-11.9%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Frisco.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Frisco.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
110
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Frisco (2025)

Understanding the monthly revenue variations for Airbnb listings in Frisco is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Frisco is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Frisco across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,447+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,338 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,884 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,020, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Frisco

Frisco Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Frisco STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Frisco:

  • Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 32%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Frisco

Average Daily Rate (ADR) Airbnb Trends in Frisco (2025)

Effective short term rental pricing strategy in Frisco involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Frisco typically peaks in May and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $450+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $311 or more.
  • Typical properties (Median) charge around $211 per night.
  • Entry-level properties (Bottom 25%) earn around $150 per night.

Average Daily Rate (ADR) Trend by Month in Frisco

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Airbnb Seasonality Analysis & Trends in Frisco (2025)

Peak Season (July, August, June)
  • Revenue averages $4,465 per month
  • Occupancy rates average 52.3%
  • Daily rates average $279
Shoulder Season
  • Revenue averages $2,326 per month
  • Occupancy maintains around 35.5%
  • Daily rates hold near $249
Low Season (January, February, December)
  • Revenue drops to average $1,303 per month
  • Occupancy decreases to average 24.8%
  • Daily rates adjust to average $231

Seasonality Insights for Frisco

  • The Airbnb seasonality in Frisco shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Frisco's highest earning potential, with monthly revenues capable of climbing to $4,754, occupancy reaching a high of 55.5%, and ADRs peaking at $301.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,162, occupancy could drop to 23.2%, and ADRs may adjust down to $218.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Frisco.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Frisco seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Frisco (2025)

Exploring the top neighborhoods for short-term rentals in Frisco? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Hatteras Island
Known for its stunning beaches and beautiful lighthouses, Hatteras Island attracts tourists looking for outdoor activities such as fishing, surfing, and water sports.
Cape Hatteras National Seashore, Cape Hatteras Lighthouse, Ocracoke Island, Fishing piers, Water sports rentals
Duck
A charming coastal town with beautiful beaches and a relaxed atmosphere. It's popular with families and offers a variety of dining and shopping options.
Duck Town Park, Duck Boardwalk, beaches, local shops and boutiques, restaurants
Corolla
Famous for its wild horses and natural beauty, Corolla is a great spot for nature lovers and those seeking a quieter beach experience.
Corolla Wild Horse Tours, Currituck Beach Lighthouse, Historic Corolla Park, Duck Donuts, Wildlife viewing
Kitty Hawk
Historical significance, being near where the Wright brothers first flew. The area offers beautiful beaches and rich history, drawing in a variety of visitors.
Wright Brothers National Memorial, Kitty Hawk Beach, Jockey's Ridge State Park, Water sports and activities, Dining and shopping
Nags Head
Popular for its beautiful beaches and vibrant vacation community. Nags Head attracts many visitors for its beach access and local restaurants.
Nags Head Pier, Jockey's Ridge State Park, Beaches, Local shops, Restaurants and bars
Manteo
A quaint historic town on Roanoke Island with cultural attractions and beautiful waterfront views, drawing visitors interested in history and nature.
Roanoke Island Festival Park, Elizabethan Gardens, Historic downtown Manteo, Waterfront shops, Local dining
Kill Devil Hills
Home to the Wright brothers' historic first flight site, it features beautiful beaches and a variety of activities for families and adventurers.
Wright Brothers National Memorial, beaches, mini golf, water sports, local eateries
Ocracoke
A serene and remote island known for its beautiful beaches and charming village atmosphere, Ocracoke is ideal for those looking to escape the crowds.
Ocracoke Lighthouse, Ocracoke Village, National Park Service sites, Fishing and boating, Local seafood restaurants

Understanding Airbnb License Requirements & STR Laws in Frisco (2025)

While Frisco, North Carolina, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Frisco to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 4% licensed listings)

Top Performing Airbnb Properties in Frisco (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Friscobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Soundfront *Pool *Elevator *Hot Tub *Sandy Beach

Soundfront *Pool *Elevator *Hot Tub *Sandy Beach

Entire Place • 6 bedrooms

$102,300
Revenue
37.3%
Occupancy
$858.44
Daily Rate
6BR Hot Tub | Yard | King Bed | Pets | Walk 2 Food

6BR Hot Tub | Yard | King Bed | Pets | Walk 2 Food

Entire Place • 6 bedrooms

$74,723
Revenue
35.3%
Occupancy
$727.72
Daily Rate
Waterfront Frisco home on deep water with dock

Waterfront Frisco home on deep water with dock

Entire Place • 5 bedrooms

$71,697
Revenue
58.5%
Occupancy
$306.61
Daily Rate
8 Bed OBX Home On The Beach w/HeatedPool & HotTub!

8 Bed OBX Home On The Beach w/HeatedPool & HotTub!

Entire Place • 8 bedrooms

$69,649
Revenue
39.2%
Occupancy
$546.93
Daily Rate
Sandy Soles

Sandy Soles

Entire Place • 3 bedrooms

$60,426
Revenue
48.5%
Occupancy
$357.28
Daily Rate
SoundFront Beach House walk 2 Ocean. Amazing Views

SoundFront Beach House walk 2 Ocean. Amazing Views

Entire Place • 5 bedrooms

$53,100
Revenue
14.5%
Occupancy
$593.11
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Frisco (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Frisco based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Heba4$149,039684.97/5.0
Evolve3$137,8433124.90/5.0
Seaside Vacations3$134,31394.33/5.0
Doug3$118,943554.80/5.0
Meredith2$114,224115.00/5.0
Vacasa North Carolina13$95,7491284.64/5.0
Vacasa North Carolina13$72,9771154.52/5.0
Julia And Peter1$60,426694.97/5.0
Keith1$53,100125.00/5.0
Wes3$49,1763824.95/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Frisco.

Dive Deeper: Advanced Frisco STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Frisco. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Frisco Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Frisco

  • The Frisco Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.5% of the 110 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Frisco, House properties are the most common (80.9%), reflecting the local real estate landscape.
  • Houses represent a significant 80.9% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, outdoor/unique (combined 4.5%) offer potential for unique stay experiences.

Frisco Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Frisco

  • The dominant room capacity in Frisco is 3 bedrooms listings, making up 40.9% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 4 bedrooms properties represent 58.2% of the active Airbnb listings in Frisco, indicating a high concentration in these sizes.
  • A significant 70.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Frisco.

Frisco Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Frisco

  • The most common guest capacity trend in Frisco vacation rentals is listings accommodating 8+ guests (35.5%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Frisco STR market, accounting for 68.2% of listings.
  • 74.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Frisco.
  • On average, properties in Frisco are equipped to host 5.9 guests.

Frisco Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Frisco

  • The most common availability pattern in Frisco falls within the 271-366 days range, representing 64.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 93.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Frisco (34.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 7.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Frisco Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (8.3%)

1 Night

9 listings

8.3% of total

2 Nights (19.4%)

2 Nights

21 listings

19.4% of total

3 Nights (28.7%)

3 Nights

31 listings

28.7% of total

4-6 Nights (15.7%)

4-6 Nights

17 listings

15.7% of total

7-29 Nights (7.4%)

7-29 Nights

8 listings

7.4% of total

30+ Nights (20.4%)

30+ Nights

22 listings

20.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Frisco is 3 Nights, adopted by 28.7% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (20.4%) caters to monthly stays (30+ nights) in Frisco, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 3 Nights minimum stay, as 28.7% of Frisco hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 8.3% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 20.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Frisco.

Frisco Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (13.7%)

Super Strict 60 Days

14 listings

13.7% of total

Super Strict 30 Days (28.4%)

Super Strict 30 Days

29 listings

28.4% of total

Flexible (5.9%)

Flexible

6 listings

5.9% of total

Moderate (10.8%)

Moderate

11 listings

10.8% of total

Firm (13.7%)

Firm

14 listings

13.7% of total

Strict (27.5%)

Strict

28 listings

27.5% of total

Cancellation Policy Insights for Frisco

  • The prevailing Airbnb cancellation policy trend in Frisco is Super Strict 30 Days, used by 28.4% of listings.
  • There's a relatively balanced mix between guest-friendly (16.7%) and stricter (41.2%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Super Strict 30 Days policy to align with the 28.4% market standard in Frisco.
  • Regularly review your cancellation policy against competitors and market demand shifts in Frisco.

Frisco STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Frisco

  • The overall average booking lead time for vacation rentals in Frisco is 69 days.
  • Guests book furthest in advance for stays during June (average 126 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 36 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (85 days avg.) sees the longest lead times, while Winter (47 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (69 days) as a baseline for your pricing and availability strategy in Frisco.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 126 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 85 days) to capture early planners.
  • Monitor your own booking lead times against these Frisco averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Frisco (2025)

Amenity Prevalence

Amenity Insights for Frisco

  • Essential amenities in Frisco that guests expect include: Wifi, Air conditioning, Smoke alarm, TV, Microwave. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Dishes and silverware, Refrigerator, Coffee maker are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Frisco: Wifi, Air conditioning, Smoke alarm, TV, Microwave.
  • Prioritize adding missing essentials: Smoke alarm, TV, Microwave.
  • Consider adding popular differentiators like Dishes and silverware or Refrigerator to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Frisco to stay competitive.

Frisco Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Frisco

  • The typical guest profile for Airbnb in Frisco consists of primarily domestic travelers (96%), often arriving from nearby Raleigh, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 96.2% of guests.
  • Key international markets include United States (96.2%) and DC (1.7%).
  • Top languages spoken are English (80.4%) followed by Spanish (7.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Raleigh and Virginia Beach.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Frisco Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Salvo86$3,941$442.4639%
Virginia Beach10$3,294$623.2027%
Southern Shores188$3,146$384.9143%
Corolla824$3,094$447.0738%
Nags Head803$3,063$363.6841%
Duck287$3,019$388.6639%
Indian Beach18$2,952$319.6137%
Rodanthe131$2,935$366.3341%
Kitty Hawk373$2,830$309.6843%
Pine Knoll Shores79$2,807$382.4636%

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