Denver Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in North Carolina, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Denver in 2025? Explore comprehensive Airbnb analytics for Denver, North Carolina, United States to uncover income potential. This 2025 STR market report for Denver, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 84 active listings.

Whether you're considering an Airbnb investment in Denver, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Denver Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Denver Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$496
The average rental revenue earned for an occupied room per day in Denver.
Occupancy Rate(?)
45.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$70,712
Typical annual income for an Airbnb listing in Denver. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
20.0%
Strong growth (20.0%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Denver.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Denver.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
84
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Denver (2025)

Understanding the monthly revenue variations for Airbnb listings in Denver is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Denver is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Denver across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $15,680+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $9,548 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $4,921 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $2,713, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Denver

Denver Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Denver STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Denver:

  • Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 44%.
  • Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Denver

Average Daily Rate (ADR) Airbnb Trends in Denver (2025)

Effective short term rental pricing strategy in Denver involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Denver typically peaks in July and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $907+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $625 or more.
  • Typical properties (Median) charge around $368 per night.
  • Entry-level properties (Bottom 25%) earn around $170 per night.

Average Daily Rate (ADR) Trend by Month in Denver

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Airbnb Seasonality Analysis & Trends in Denver (2025)

Peak Season (July, June, May)
  • Revenue averages $11,592 per month
  • Occupancy rates average 53.7%
  • Daily rates average $497
Shoulder Season
  • Revenue averages $6,914 per month
  • Occupancy maintains around 45.7%
  • Daily rates hold near $459
Low Season (January, February, March)
  • Revenue drops to average $3,512 per month
  • Occupancy decreases to average 36.9%
  • Daily rates adjust to average $455

Seasonality Insights for Denver

  • The Airbnb seasonality in Denver shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Denver's highest earning potential, with monthly revenues capable of climbing to $12,591, occupancy reaching a high of 66.1%, and ADRs peaking at $518.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,885, occupancy could drop to 35.8%, and ADRs may adjust down to $424.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Denver.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Denver seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Denver (2025)

Exploring the top neighborhoods for short-term rentals in Denver? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Lake Norman
A popular destination for water recreation, Lake Norman attracts families and tourists looking for a lakefront experience, with ample boating, fishing, and hiking opportunities.
Lake Norman State Park, Duke Energy Explorium, Boating on Lake Norman, Fishing Charters, Water Sports on the Lake
Downtown Denver
Although it's the city center of Denver, Denver's Downtown area offers a unique charm, making it a great investment for those interested in urban hospitality. Its vibrant nightlife and cultural scene attract many visitors.
Union Station, Denver Art Museum, Coors Field, 16th Street Mall, LoDo District
Highlands
The Highlands neighborhood is known for its trendy restaurants and picturesque views of the Denver skyline. This area appeals to younger travelers looking for an urban experience with a local feel.
Sloan's Lake Park, Highlands Square, Little Man Ice Cream, Restaurants and bars along 32nd Avenue, Shopping boutiques
Five Points
Home to a rich cultural heritage, Five Points is known for its jazz history and vibrant arts scene, attracting those interested in culture and music.
Colfax Avenue, Five Points Jazz Festival, Local Art Galleries, Historic Sites, Restaurants with live music
Capitol Hill
As one of Denver's oldest neighborhoods, Capitol Hill hosts beautiful Victorian mansions and a bohemian atmosphere, drawing visitors interested in history and nightlife.
Colorado State Capitol, Molly Brown House Museum, Music Venues, Restaurants and Cafes, Capitol Park
Cherry Creek
Known for its upscale shopping and dining, Cherry Creek is a high-end area that attracts affluent visitors and those looking for luxury accommodations.
Cherry Creek Shopping Center, Cherry Creek State Park, Galleries and Art Shops, Fine Dining Restaurants, Outdoor Activities
Union Station
A historic landmark and transportation hub, Union Station is a great area for visitors looking for accessibility and a vibrant atmosphere just steps from dining and entertainment options.
Restaurants and Bars, Historical Tours, Shopping, Events and Festivals, Easy Access to Public Transport
Washington Park
A residential neighborhood boasting a large park with walking trails and beautiful gardens, appealing to families and those seeking outdoor activities close to the city.
Washington Park, Outdoor Recreation, Local Cafes, Community Events, Scenic Views

Understanding Airbnb License Requirements & STR Laws in Denver (2025)

While Denver, North Carolina, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Denver to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Denver (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Denverbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Port Royale Stunning 180° Lake Views w/HugeDock

Port Royale Stunning 180° Lake Views w/HugeDock

Entire Place • 8 bedrooms

$354,350
Revenue
50.0%
Occupancy
$1671.23
Daily Rate
Paradise Cove: Pool/Hot Tub Ideal for Entertaining

Paradise Cove: Pool/Hot Tub Ideal for Entertaining

Entire Place • 6 bedrooms

$209,874
Revenue
51.9%
Occupancy
$1027.56
Daily Rate
Sip, Sip Away by AvantStay | Pool + Hot Tub

Sip, Sip Away by AvantStay | Pool + Hot Tub

Entire Place • 5 bedrooms

$195,464
Revenue
53.8%
Occupancy
$811.77
Daily Rate
Strawberry Breeze by SoCharm | Private Beach

Strawberry Breeze by SoCharm | Private Beach

Entire Place • 4 bedrooms

$180,766
Revenue
47.5%
Occupancy
$1134.72
Daily Rate
Making Waves by AvantStay | Sleeps 20 + Pool

Making Waves by AvantStay | Sleeps 20 + Pool

Entire Place • 6 bedrooms

$167,467
Revenue
46.3%
Occupancy
$806.11
Daily Rate
Firefly Cove by SoCharm | Luxury w/Pool & Hot Tub

Firefly Cove by SoCharm | Luxury w/Pool & Hot Tub

Entire Place • 5 bedrooms

$161,099
Revenue
25.6%
Occupancy
$1203.92
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Denver (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Denver based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
AvantStay9$1,094,3331084.82/5.0
Southern Charm11$1,031,009803.96/5.0
Evoke1$354,350315.00/5.0
Carolina3$336,644474.98/5.0
Linda1$142,10475.00/5.0
Wishlist1$140,690205.00/5.0
Host #764594141$128,04300.00/5.0
Timothy1$117,376295.00/5.0
Elizabeth1$117,137405.00/5.0
Matt3$116,9942324.96/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Denver.

Dive Deeper: Advanced Denver STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Denver. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Denver Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Denver

  • The Denver Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.6% of the 84 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Denver, House properties are the most common (89.3%), reflecting the local real estate landscape.
  • Houses represent a significant 89.3% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, outdoor/unique, others, apartment/condo (combined 10.8%) offer potential for unique stay experiences.

Denver Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Denver

  • The dominant room capacity in Denver is 5+ bedrooms listings, making up 31% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 5+ bedrooms and 3 bedrooms properties represent 57.2% of the active Airbnb listings in Denver, indicating a high concentration in these sizes.
  • A significant 78.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Denver.

Denver Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Denver

  • The most common guest capacity trend in Denver vacation rentals is listings accommodating 8+ guests (64.3%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Denver STR market, accounting for 79.8% of listings.
  • 83.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Denver.
  • On average, properties in Denver are equipped to host 6.8 guests.

Denver Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Denver

  • The most common availability pattern in Denver falls within the 181-270 days range, representing 36.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 61.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Denver (35.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 40.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Denver Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (9%)

1 Night

7 listings

9% of total

2 Nights (37.2%)

2 Nights

29 listings

37.2% of total

3 Nights (16.7%)

3 Nights

13 listings

16.7% of total

4-6 Nights (6.4%)

4-6 Nights

5 listings

6.4% of total

7-29 Nights (2.6%)

7-29 Nights

2 listings

2.6% of total

30+ Nights (28.2%)

30+ Nights

22 listings

28.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Denver is 2 Nights, adopted by 37.2% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (28.2%) caters to monthly stays (30+ nights) in Denver, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 37.2% of Denver hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 9% currently do.
  • A 2-night minimum appears standard (37.2%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 28.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Denver.

Denver Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

2 listings

2.7% of total

Super Strict 30 Days (17.6%)

Super Strict 30 Days

13 listings

17.6% of total

Flexible (14.9%)

Flexible

11 listings

14.9% of total

Moderate (12.2%)

Moderate

9 listings

12.2% of total

Firm (18.9%)

Firm

14 listings

18.9% of total

Strict (33.8%)

Strict

25 listings

33.8% of total

Cancellation Policy Insights for Denver

  • The prevailing Airbnb cancellation policy trend in Denver is Strict, used by 33.8% of listings.
  • A majority (52.7%) of hosts in Denver utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 33.8% market standard in Denver.
  • With 33.8% using Strict terms, this is a viable option in Denver, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Denver.

Denver STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Denver

  • The overall average booking lead time for vacation rentals in Denver is 45 days.
  • Guests book furthest in advance for stays during June (average 103 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 34 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (83 days avg.) sees the longest lead times, while Winter (39 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (45 days) as a baseline for your pricing and availability strategy in Denver.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 103 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 83 days) to capture early planners.
  • Monitor your own booking lead times against these Denver averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Denver (2025)

Amenity Prevalence

Amenity Insights for Denver

  • Essential amenities in Denver that guests expect include: Air conditioning, Wifi, Heating, Free parking on premises, TV, Kitchen, Hot water, Smoke alarm, Washer. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Dryer are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Denver: Air conditioning, Wifi, Heating, Free parking on premises, TV, Kitchen, Hot water, Smoke alarm, Washer.
  • Prioritize adding missing essentials: Hot water, Smoke alarm, Washer.
  • Consider adding popular differentiators like Dryer to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Denver to stay competitive.

Denver Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Denver

  • The typical guest profile for Airbnb in Denver consists of primarily domestic travelers (98%), often arriving from nearby Charlotte, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 97.8% of guests.
  • Key international markets include United States (97.8%) and DC (0.4%).
  • Top languages spoken are English (78.7%) followed by Spanish (11.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Charlotte and Raleigh.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Denver Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Catawba10$8,207$620.2946%
Lake Norman of Catawba25$6,235$467.9646%
Mooresville322$5,133$466.3644%
Sherrills Ford117$5,032$515.4839%
Troutman36$4,849$350.0050%
State Road14$4,430$252.1447%
Leasburg16$3,895$277.8953%
Semora48$3,815$355.4641%
Chapin85$3,804$346.8146%
Lexington County21$3,442$239.0347%

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