Brevard Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in North Carolina, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Brevard in 2025? Explore comprehensive Airbnb analytics for Brevard, North Carolina, United States to uncover income potential. This 2025 STR market report for Brevard, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 410 active listings.

Whether you're considering an Airbnb investment in Brevard, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Brevard Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Brevard Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$211
The average rental revenue earned for an occupied room per day in Brevard.
Occupancy Rate(?)
42.4%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$28,654
Typical annual income for an Airbnb listing in Brevard. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-2.8%
Slight decrease (-2.8%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Brevard.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Brevard.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
410
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Brevard (2025)

Understanding the monthly revenue variations for Airbnb listings in Brevard is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Brevard is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Brevard across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,973+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,905 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,423 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,323, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Brevard

Brevard Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Brevard STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Brevard:

  • Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 40%.
  • Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Brevard

Average Daily Rate (ADR) Airbnb Trends in Brevard (2025)

Effective short term rental pricing strategy in Brevard involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Brevard typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $346+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $248 or more.
  • Typical properties (Median) charge around $182 per night.
  • Entry-level properties (Bottom 25%) earn around $136 per night.

Average Daily Rate (ADR) Trend by Month in Brevard

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Airbnb Seasonality Analysis & Trends in Brevard (2025)

Peak Season (July, June, August)
  • Revenue averages $4,118 per month
  • Occupancy rates average 56.4%
  • Daily rates average $213
Shoulder Season
  • Revenue averages $2,930 per month
  • Occupancy maintains around 41.1%
  • Daily rates hold near $210
Low Season (January, February, March)
  • Revenue drops to average $1,844 per month
  • Occupancy decreases to average 30.9%
  • Daily rates adjust to average $202

Seasonality Insights for Brevard

  • The Airbnb seasonality in Brevard shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Brevard's highest earning potential, with monthly revenues capable of climbing to $4,498, occupancy reaching a high of 63.6%, and ADRs peaking at $215.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,561, occupancy could drop to 29.1%, and ADRs may adjust down to $199.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Brevard.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Brevard seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Brevard (2025)

Exploring the top neighborhoods for short-term rentals in Brevard? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Brevard
Charming, small-town atmosphere with easy access to local shops and restaurants. A great base for exploring the nearby Pisgah National Forest and Brevard Music Center attractions.
Brevard Music Center, Transylvania County Courthouse, Oskar Blues Brewery, Silvermont Manor, Pisgah National Forest
Pisgah Forest
Ideal for nature lovers and outdoor enthusiasts, with proximity to hiking, biking, and beautiful waterfalls. A perfect spot for hosting guests seeking adventure in nature.
Looking Glass Falls, Pisgah National Forest, Cradle of Forestry, Sliding Rock, Bald Mountain
Dupont State Recreation Forest
Famous for its breathtaking waterfalls and scenic trails, this area attracts visitors year-round for recreational activities, making it a prime location for Airbnb rentals.
Triple Falls, High Falls, Hooker Falls, Covered Bridge, DuPont State Forest trails
Sapphire
A serene mountain area that offers stunning views and a peaceful retreat. Popular among families and couples looking for a getaway in nature.
Sapphire Valley Ski Resort, Harris Lake, Lake Glenville, Glenville Falls, Whiteside Mountain
Blue Ridge Parkway
Renowned for its scenic drives and picturesque views, this area draws visitors year-round for its natural beauty and outdoor activities, making it an attractive rental market.
Blue Ridge Parkway, Waterrock Knob, Devils Courthouse, Hiking trails, Scenic overlooks
Lake Toxaway
An upscale area known for its beautiful lake and luxury homes. Perfect for visitors looking for a relaxing getaway with water activities and mountain scenery.
Lake Toxaway, Toxaway Falls, Hiking trails, Golf courses, Water activities
Cashiers
A quaint village atmosphere with a variety of shops and eateries, surrounded by stunning natural beauty. A perfect stop for tourists exploring the Highlands area.
Cashiers Sliding Rock, Whitewater Falls, The Village Green, Highlands-Cashiers Hospital, Shopping and dining options
Highlands
Famous for its cool climate, waterfalls, and charming downtown. A popular retreat for those seeking a relaxing mountain experience with upscale amenities.
Dry Falls, Whiteside Mountain, Highlands Waterfall Tour, Main Street shops, Highlands Biological Station

Understanding Airbnb License Requirements & STR Laws in Brevard (2025)

While Brevard, North Carolina, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Brevard to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Brevard (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Brevardbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Amazing Mountain Views Hot Tub Dog Friendly

Amazing Mountain Views Hot Tub Dog Friendly

Entire Place • 5 bedrooms

$134,756
Revenue
64.1%
Occupancy
$484.70
Daily Rate
El Escorpio North - New Rental

El Escorpio North - New Rental

Entire Place • 5 bedrooms

$116,617
Revenue
44.5%
Occupancy
$530.29
Daily Rate
Amazing Chalet Hot Tub Sauna Fire Pit Pet Friendly

Amazing Chalet Hot Tub Sauna Fire Pit Pet Friendly

Entire Place • 4 bedrooms

$113,445
Revenue
68.6%
Occupancy
$395.43
Daily Rate
Large Modern Mtn Cabin- Gas Firepit & Rec Room!

Large Modern Mtn Cabin- Gas Firepit & Rec Room!

Entire Place • 4 bedrooms

$98,333
Revenue
48.4%
Occupancy
$476.61
Daily Rate
" Casa Grande" HOT TUB_ INDOOR BASKETBALL + MOVIE

" Casa Grande" HOT TUB_ INDOOR BASKETBALL + MOVIE

Entire Place • 4 bedrooms

$97,184
Revenue
60.8%
Occupancy
$445.20
Daily Rate
Amazing Mountain Views Hot Tub Dog Friendly!

Amazing Mountain Views Hot Tub Dog Friendly!

Entire Place • 4 bedrooms

$96,986
Revenue
38.8%
Occupancy
$430.44
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Brevard (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Brevard based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Isaac29$860,4329084.69/5.0
Evolve18$520,1083364.86/5.0
Michael6$498,1452954.10/5.0
Pilot Cove12$398,4285154.80/5.0
Dionne11$226,753273.18/5.0
Gareth3$224,0467924.98/5.0
Pete7$204,1481164.82/5.0
Silvie5$159,0947434.95/5.0
Harris3$140,5381053.29/5.0
Stephanie7$133,881704.20/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Brevard.

Dive Deeper: Advanced Brevard STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Brevard. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Brevard Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Brevard

  • The Brevard Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.1% of the 410 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Brevard, House properties are the most common (67.1%), reflecting the local real estate landscape.
  • Houses represent a significant 67.1% portion, catering likely to families or larger groups.
  • Smaller segments like others, hotel/boutique, unique stays (combined 7.3%) offer potential for unique stay experiences.

Brevard Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Brevard

  • The dominant room capacity in Brevard is 3 bedrooms listings, making up 28.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 55.9% of the active Airbnb listings in Brevard, indicating a high concentration in these sizes.
  • A significant 46.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Brevard.

Brevard Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Brevard

  • The most common guest capacity trend in Brevard vacation rentals is listings accommodating 8+ guests (27.8%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Brevard STR market, accounting for 52.2% of listings.
  • 54.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Brevard.
  • On average, properties in Brevard are equipped to host 5.3 guests.

Brevard Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Brevard

  • The most common availability pattern in Brevard falls within the 181-270 days range, representing 43.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 74.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Brevard (41.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 27.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Brevard Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (17.5%)

1 Night

69 listings

17.5% of total

2 Nights (50.4%)

2 Nights

199 listings

50.4% of total

3 Nights (12.9%)

3 Nights

51 listings

12.9% of total

4-6 Nights (2%)

4-6 Nights

8 listings

2% of total

7-29 Nights (1.5%)

7-29 Nights

6 listings

1.5% of total

30+ Nights (15.7%)

30+ Nights

62 listings

15.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Brevard is 2 Nights, adopted by 50.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (67.9%) of the Brevard Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (15.7%) caters to monthly stays (30+ nights) in Brevard, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 50.4% of Brevard hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 17.5% currently do.
  • A 2-night minimum appears standard (50.4%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 15.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Brevard.

Brevard Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

7 listings

1.8% of total

Super Strict 30 Days

16 listings

4.1% of total

Flexible (17.1%)

Flexible

66 listings

17.1% of total

Moderate (28.7%)

Moderate

111 listings

28.7% of total

Firm (28.2%)

Firm

109 listings

28.2% of total

Strict (20.2%)

Strict

78 listings

20.2% of total

Cancellation Policy Insights for Brevard

  • The prevailing Airbnb cancellation policy trend in Brevard is Moderate, used by 28.7% of listings.
  • There's a relatively balanced mix between guest-friendly (45.8%) and stricter (48.4%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 28.7% market standard in Brevard.
  • Regularly review your cancellation policy against competitors and market demand shifts in Brevard.

Brevard STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Brevard

  • The overall average booking lead time for vacation rentals in Brevard is 53 days.
  • Guests book furthest in advance for stays during July (average 94 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 34 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (77 days avg.) sees the longest lead times, while Winter (39 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (53 days) as a baseline for your pricing and availability strategy in Brevard.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 94 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 77 days) to capture early planners.
  • Monitor your own booking lead times against these Brevard averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Brevard (2025)

Amenity Prevalence

Amenity Insights for Brevard

  • Essential amenities in Brevard that guests expect include: Wifi, Air conditioning, Smoke alarm, Heating, Free parking on premises, Hot water, Coffee maker. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Essentials, Kitchen are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Brevard: Wifi, Air conditioning, Smoke alarm, Heating, Free parking on premises, Hot water, Coffee maker.
  • Prioritize adding missing essentials: Wifi, Air conditioning, Smoke alarm, Heating, Free parking on premises, Hot water, Coffee maker.
  • Consider adding popular differentiators like TV or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Brevard to stay competitive.

Brevard Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Brevard

  • The typical guest profile for Airbnb in Brevard consists of primarily domestic travelers (98%), often arriving from nearby Charlotte, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 98.4% of guests.
  • Key international markets include United States (98.4%) and Canada (0.5%).
  • Top languages spoken are English (79.6%) followed by Spanish (9.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Charlotte and Atlanta.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Brevard Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Union Mills14$5,934$458.5743%
Sevier County54$5,803$490.3244%
Sevierville5,187$4,592$318.7748%
Six Mile57$4,391$411.6743%
West Union31$4,282$513.7238%
Gatlinburg2,866$4,172$307.4447%
Wears Valley192$4,135$299.0844%
Pigeon Forge2,546$3,982$295.1046%
Highlands328$3,915$369.5541%
Chapin85$3,804$346.8146%

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