Brasstown Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in North Carolina, United States
Is Airbnb profitable in Brasstown in 2025? Explore comprehensive Airbnb analytics for Brasstown, North Carolina, United States to uncover income potential. This 2025 STR market report for Brasstown, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 24 active listings.
Whether you're considering an Airbnb investment in Brasstown, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Brasstown Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Brasstown Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Brasstown (2025)
Understanding the monthly revenue variations for Airbnb listings in Brasstown is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Brasstown is typically June, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Brasstown across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,107+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,669 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,617 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $832, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Brasstown
Brasstown Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Brasstown STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Brasstown:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 67% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 45%.
- Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Brasstown
Average Daily Rate (ADR) Airbnb Trends in Brasstown (2025)
Effective short term rental pricing strategy in Brasstown involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Brasstown typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $223+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $177 or more.
- Typical properties (Median) charge around $118 per night.
- Entry-level properties (Bottom 25%) earn around $88 per night.
Average Daily Rate (ADR) Trend by Month in Brasstown
Get Live Brasstown Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Brasstown (2025)
Peak Season (June, July, December)
- Revenue averages $2,829 per month
- Occupancy rates average 48.5%
- Daily rates average $149
Shoulder Season
- Revenue averages $2,164 per month
- Occupancy maintains around 44.9%
- Daily rates hold near $143
Low Season (February, April, September)
- Revenue drops to average $1,445 per month
- Occupancy decreases to average 41.1%
- Daily rates adjust to average $136
Seasonality Insights for Brasstown
- The Airbnb seasonality in Brasstown shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Brasstown's highest earning potential, with monthly revenues capable of climbing to $3,004, occupancy reaching a high of 54.7%, and ADRs peaking at $158.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,371, occupancy could drop to 40.0%, and ADRs may adjust down to $129.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Brasstown.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Brasstown seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Brasstown (2025)
Exploring the top neighborhoods for short-term rentals in Brasstown? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Brasstown Creek | A serene mountain community offering a blend of nature and comfort, perfect for those looking for a peaceful retreat. It attracts nature lovers and families seeking outdoor adventures. | Brasstown Creek Golf Club, Hiawassee Lake, Chatuge Lake, Cherokee County Arts Center, North Carolina Arboretum |
| Johns Mountain | Known for its stunning views and hiking trails, this area is ideal for outdoor enthusiasts. A perfect getaway spot for travelers looking to immerse themselves in nature. | Johns Mountain Wildlife Management Area, Hiking Trails, Scenic Overlook, Fishing and Camping spots |
| Shooting Creek | A hidden gem in the mountains with lush landscapes and a tranquil environment. It attracts those who appreciate solitude and the beauty of nature. | Shooting Creek Park, Local artisan shops, Hiking trails |
| Murphy | A charming town with rich history and easy access to outdoor activities. Offers a variety of attractions appealing to tourists and those exploring the Appalachian culture. | Murphy River Walk, Cherokee County Historical Museum, Local festivals and events |
| Blairsville | Just over the border in Georgia, this quaint town is a popular spot for vacationers seeking access to the North Georgia mountains and recreational activities. | Vogel State Park, Lake Nottely, Blairsville Historic Area |
| Young Harris | Home to colleges and vibrant community activities, this area attracts students and families looking for educational experiences and community involvement. | Young Harris College, Lake Chatuge, Local music and arts festivals |
| Lake Nottely | A popular destination for boating and fishing enthusiasts, this area provides a beautiful setting for travelers looking to enjoy water activities. | Lake Nottely Boat Rentals, Fishing, Picnic Areas |
| Chattahoochee National Forest | A vast forest offering hiking, camping, and recreation, drawing adventurous tourists looking for outdoor experiences in a stunning natural environment. | Hiking trails, Camping grounds, Scenic drives |
Understanding Airbnb License Requirements & STR Laws in Brasstown (2025)
While Brasstown, North Carolina, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Brasstown to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Brasstown (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Brasstownbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
★Elevation Station★ Mtn Views|Hot Tub|Game Room
Entire Place • 3 bedrooms
Outlaw Mountain Lodge: Fire Pit & Panoramic Views!
Entire Place • 5 bedrooms
HiJinx & Shenanigans Lodge -Not effected by Helene
Entire Place • 2 bedrooms
Peak-A-View Mountain Retreat
Entire Place • 2 bedrooms
The Cottage at the Crown
Entire Place • 2 bedrooms
Waterfront! Two campers within steps of the river.
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Brasstown (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Brasstown based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Meaghan & Brandon | 1 | $94,787 | 138 | 4.95/5.0 |
| Evolve | 2 | $67,714 | 40 | 4.46/5.0 |
| Nikell | 1 | $39,607 | 33 | 5.00/5.0 |
| Debbie | 3 | $37,051 | 20 | 4.89/5.0 |
| Apryl | 1 | $29,664 | 13 | 4.92/5.0 |
| Donna | 1 | $29,433 | 122 | 4.95/5.0 |
| Melanie | 1 | $23,949 | 69 | 4.84/5.0 |
| Richard | 1 | $19,727 | 65 | 4.95/5.0 |
| Great Mountain | 1 | $19,408 | 3 | 5.00/5.0 |
| Sherry | 1 | $18,237 | 56 | 4.95/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Brasstown.
Dive Deeper: Advanced Brasstown STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Brasstown. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBrasstown Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Brasstown
- The Brasstown Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.7% of the 24 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Brasstown, Outdoor/Unique properties are the most common (62.5%), reflecting the local real estate landscape.
- Houses represent a significant 29.2% portion, catering likely to families or larger groups.
- Smaller segments like others, apartment/condo (combined 8.4%) offer potential for unique stay experiences.
Brasstown Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Brasstown
- The dominant room capacity in Brasstown is 2 bedrooms listings, making up 50% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 62.5% of the active Airbnb listings in Brasstown, indicating a high concentration in these sizes.
- A significant 20.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Brasstown.
Brasstown Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Brasstown
- The most common guest capacity trend in Brasstown vacation rentals is listings accommodating 4 guests (25%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Brasstown STR market, accounting for 50.0% of listings.
- 41.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Brasstown.
- On average, properties in Brasstown are equipped to host 4.4 guests.
Brasstown Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Brasstown
- The most common availability pattern in Brasstown falls within the 181-270 days range, representing 33.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 62.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Brasstown (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 37.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Brasstown Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
3 listings
13% of total
2 Nights
15 listings
65.2% of total
3 Nights
2 listings
8.7% of total
30+ Nights
3 listings
13% of total
Key Insights
- The most prevalent minimum stay requirement in Brasstown is 2 Nights, adopted by 65.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (78.2%) of the Brasstown Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (13%) caters to monthly stays (30+ nights) in Brasstown, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 65.2% of Brasstown hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 13% currently do.
- A 2-night minimum appears standard (65.2%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 13% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Brasstown.
Brasstown Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
4.5% of total
Flexible
4 listings
18.2% of total
Moderate
5 listings
22.7% of total
Firm
6 listings
27.3% of total
Strict
6 listings
27.3% of total
Cancellation Policy Insights for Brasstown
- The prevailing Airbnb cancellation policy trend in Brasstown is Firm, used by 27.3% of listings.
- A majority (54.6%) of hosts in Brasstown utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 27.3% market standard in Brasstown.
- Regularly review your cancellation policy against competitors and market demand shifts in Brasstown.
Brasstown STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Brasstown
- The overall average booking lead time for vacation rentals in Brasstown is 63 days.
- Guests book furthest in advance for stays during May (average 111 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 33 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (87 days avg.) sees the longest lead times, while Winter (64 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (63 days) as a baseline for your pricing and availability strategy in Brasstown.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 111 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 87 days) to capture early planners.
- Monitor your own booking lead times against these Brasstown averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Brasstown (2025)
Amenity Prevalence
Amenity Insights for Brasstown
- Essential amenities in Brasstown that guests expect include: Heating, Air conditioning, Hot water, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Free parking on premises, Fire extinguisher, Coffee maker are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Brasstown: Heating, Air conditioning, Hot water, Smoke alarm.
- Consider adding popular differentiators like Free parking on premises or Fire extinguisher to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Brasstown to stay competitive.
Brasstown Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Brasstown
- The typical guest profile for Airbnb in Brasstown consists of primarily domestic travelers (97%), often arriving from nearby Atlanta, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 97.4% of guests.
- Key international markets include United States (97.4%) and United Kingdom (0.9%).
- Top languages spoken are English (82.7%) followed by Spanish (9.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Atlanta and Asheville.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Brasstown Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Union Mills | 14 | $5,934 | $458.57 | 43% |
| Sevier County | 54 | $5,803 | $490.32 | 44% |
| Gilmer County | 22 | $4,696 | $342.13 | 43% |
| Sevierville | 5,187 | $4,592 | $318.77 | 48% |
| Six Mile | 57 | $4,391 | $411.67 | 43% |
| Fannin County | 37 | $4,285 | $339.52 | 41% |
| West Union | 31 | $4,282 | $513.72 | 38% |
| Gatlinburg | 2,866 | $4,172 | $307.44 | 47% |
| Waleska | 41 | $4,156 | $346.72 | 42% |
| Wears Valley | 192 | $4,135 | $299.08 | 44% |