Beaufort Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in North Carolina, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Beaufort in 2025? Explore comprehensive Airbnb analytics for Beaufort, North Carolina, United States to uncover income potential. This 2025 STR market report for Beaufort, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 277 active listings.

Whether you're considering an Airbnb investment in Beaufort, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Beaufort Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Beaufort Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$229
The average rental revenue earned for an occupied room per day in Beaufort.
Occupancy Rate(?)
39.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$27,915
Typical annual income for an Airbnb listing in Beaufort. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-15.7%
Significant decrease (-15.7%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Beaufort.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Beaufort.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
277
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Beaufort (2025)

Understanding the monthly revenue variations for Airbnb listings in Beaufort is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Beaufort is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Beaufort across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,754+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,900 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,358 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,295, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Beaufort

Beaufort Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Beaufort STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Beaufort:

  • Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 36%.
  • Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Beaufort

Average Daily Rate (ADR) Airbnb Trends in Beaufort (2025)

Effective short term rental pricing strategy in Beaufort involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Beaufort typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $382+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $283 or more.
  • Typical properties (Median) charge around $197 per night.
  • Entry-level properties (Bottom 25%) earn around $145 per night.

Average Daily Rate (ADR) Trend by Month in Beaufort

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Airbnb Seasonality Analysis & Trends in Beaufort (2025)

Peak Season (June, July, May)
  • Revenue averages $4,759 per month
  • Occupancy rates average 55.3%
  • Daily rates average $242
Shoulder Season
  • Revenue averages $2,742 per month
  • Occupancy maintains around 37.2%
  • Daily rates hold near $230
Low Season (January, February, March)
  • Revenue drops to average $1,461 per month
  • Occupancy decreases to average 24.2%
  • Daily rates adjust to average $216

Seasonality Insights for Beaufort

  • The Airbnb seasonality in Beaufort shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Beaufort's highest earning potential, with monthly revenues capable of climbing to $5,281, occupancy reaching a high of 63.4%, and ADRs peaking at $244.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,223, occupancy could drop to 23.6%, and ADRs may adjust down to $213.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Beaufort.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Beaufort seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Beaufort (2025)

Exploring the top neighborhoods for short-term rentals in Beaufort? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Beaufort
The heart of Beaufort with historic charm and proximity to waterfront attractions. A great place for tourists seeking dining, shopping, and local history within walking distance.
Beaufort Historic Site, North Carolina Maritime Museum, Beaufort Waterfront Park, Taylor's Creek, Old Burying Ground
Beaufort's Waterfront
A picturesque area along the waterfront perfect for those wanting scenic views and access to outdoor activities. Ideal for families and nature lovers.
Beaufort River, Waterfront Park, Duke Marine Lab, Kayaking and paddleboarding, Fishing piers
Hunting Island State Park
A popular destination for nature enthusiasts and beach lovers, offering beautiful coastal scenery and recreational activities. Excellent for long-term stays.
Hunting Island Beach, Hunting Island Lighthouse, Nature trails, Bird watching, Fishing
Shackleford Banks
An uninhabited barrier island that provides a unique experience for guests. Ideal for those wanting a secluded getaway with nature and wildlife.
Wild horses, Beachcombing, Bird watching, Camping, Fishing
Morehead City
Just across the bridge with a vibrant coastal atmosphere, Morehead City offers a variety of shops and restaurants. Suitable for guests looking for more bustling nightlife.
Morehead City Waterfront, Fishing piers, Shops and restaurants, Boating and sailing, Bogue Sound
Core Banks
A remote and scenic location that is perfect for those looking to escape and enjoy nature. Attracts guests interested in tranquility and adventure.
Cape Lookout National Seashore, Cape Lookout Lighthouse, Wildlife watching, Surf fishing, Beach activities
Beaufort Historic District
Renowned for its preserved historic buildings and charming streets, attracting guests interested in culture and history. Great for tours and leisurely strolls.
Historic homes, Antique shops, Art galleries, Historic walking tours, Local cafes
Portsmouth Village
A quaint ghost town offering a unique experience of former coastal life. Ideal for guests seeking history and photography opportunities.
Portsmouth Village Historic Site, Lighthouse views, Wildlife spotting, Photography expeditions, Quiet trails

Understanding Airbnb License Requirements & STR Laws in Beaufort (2025)

While Beaufort, North Carolina, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Beaufort to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Beaufort (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Beaufortbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Point Lookout Beaufort NC

Point Lookout Beaufort NC

Entire Place • 5 bedrooms

$155,084
Revenue
56.5%
Occupancy
$711.53
Daily Rate
7 Bedroom Front Street Home - The Kite House

7 Bedroom Front Street Home - The Kite House

Entire Place • 7 bedrooms

$138,407
Revenue
43.5%
Occupancy
$781.68
Daily Rate
Sunset Bay Retreat- Sound Front Home

Sunset Bay Retreat- Sound Front Home

Entire Place • 4 bedrooms

$95,283
Revenue
66.1%
Occupancy
$483.39
Daily Rate
50 Sheeps of Gray

50 Sheeps of Gray

Entire Place • 2 bedrooms

$81,003
Revenue
64.0%
Occupancy
$327.73
Daily Rate
Welcome to Serenity By The Sea!

Welcome to Serenity By The Sea!

Entire Place • 3 bedrooms

$80,880
Revenue
52.4%
Occupancy
$320.05
Daily Rate
Dog Friendly Fenced Bungalow in Heart of Beaufort

Dog Friendly Fenced Bungalow in Heart of Beaufort

Entire Place • 1 bedroom

$76,502
Revenue
66.5%
Occupancy
$311.21
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Beaufort (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Beaufort based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Claudia11$484,6691174.29/5.0
Evolve9$241,6421083.74/5.0
Vacasa North Carolina8$225,626874.50/5.0
Vacasa North Carolina7$175,459874.74/5.0
Bradley And Kristen2$171,164874.99/5.0
Point Lookout1$155,0841274.94/5.0
Luna2$135,9532034.97/5.0
Shawn12$133,1161104.96/5.0
Tammy And Chris3$129,756224.79/5.0
John10$128,0158914.70/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Beaufort.

Dive Deeper: Advanced Beaufort STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Beaufort. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Beaufort Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Beaufort

  • The Beaufort Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.4% of the 277 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Beaufort, House properties are the most common (71.1%), reflecting the local real estate landscape.
  • Houses represent a significant 71.1% portion, catering likely to families or larger groups.
  • The presence of 10.1% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others, outdoor/unique (combined 6.2%) offer potential for unique stay experiences.

Beaufort Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Beaufort

  • The dominant room capacity in Beaufort is 3 bedrooms listings, making up 35.7% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 1 bedroom properties represent 59.2% of the active Airbnb listings in Beaufort, indicating a high concentration in these sizes.
  • A significant 50.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Beaufort.

Beaufort Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Beaufort

  • The most common guest capacity trend in Beaufort vacation rentals is listings accommodating 8+ guests (27.4%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Beaufort STR market, accounting for 50.5% of listings.
  • 56.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Beaufort.
  • On average, properties in Beaufort are equipped to host 5.3 guests.

Beaufort Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Beaufort

  • The most common availability pattern in Beaufort falls within the 181-270 days range, representing 42.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 77.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Beaufort (41.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 24.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Beaufort Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (18.3%)

1 Night

48 listings

18.3% of total

2 Nights (44.1%)

2 Nights

116 listings

44.1% of total

3 Nights (21.7%)

3 Nights

57 listings

21.7% of total

4-6 Nights (2.3%)

4-6 Nights

6 listings

2.3% of total

7-29 Nights (0.8%)

7-29 Nights

2 listings

0.8% of total

30+ Nights (12.9%)

30+ Nights

34 listings

12.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Beaufort is 2 Nights, adopted by 44.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (62.4%) of the Beaufort Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (12.9%) caters to monthly stays (30+ nights) in Beaufort, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 44.1% of Beaufort hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 18.3% currently do.
  • A 2-night minimum appears standard (44.1%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 12.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Beaufort.

Beaufort Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

9 listings

3.6% of total

Super Strict 60 Days

9 listings

3.6% of total

Flexible (10.8%)

Flexible

27 listings

10.8% of total

Moderate (33.7%)

Moderate

84 listings

33.7% of total

Firm (33.7%)

Firm

84 listings

33.7% of total

Strict (14.5%)

Strict

36 listings

14.5% of total

Cancellation Policy Insights for Beaufort

  • The prevailing Airbnb cancellation policy trend in Beaufort is Moderate, used by 33.7% of listings.
  • There's a relatively balanced mix between guest-friendly (44.5%) and stricter (48.2%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 33.7% market standard in Beaufort.
  • Using a Strict policy might deter some guests, as only 14.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Beaufort.

Beaufort STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Beaufort

  • The overall average booking lead time for vacation rentals in Beaufort is 52 days.
  • Guests book furthest in advance for stays during June (average 100 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 40 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (80 days avg.) sees the longest lead times, while Winter (50 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (52 days) as a baseline for your pricing and availability strategy in Beaufort.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 100 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 80 days) to capture early planners.
  • Monitor your own booking lead times against these Beaufort averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Beaufort (2025)

Amenity Prevalence

Amenity Insights for Beaufort

  • Essential amenities in Beaufort that guests expect include: Wifi, TV, Air conditioning, Smoke alarm, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Coffee maker, Kitchen are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Beaufort: Wifi, TV, Air conditioning, Smoke alarm, Free parking on premises.
  • Prioritize adding missing essentials: TV, Air conditioning, Smoke alarm, Free parking on premises.
  • Consider adding popular differentiators like Heating or Coffee maker to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Beaufort to stay competitive.

Beaufort Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Beaufort

  • The typical guest profile for Airbnb in Beaufort consists of primarily domestic travelers (98%), often arriving from nearby Raleigh, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 97.7% of guests.
  • Key international markets include United States (97.7%) and Canada (0.3%).
  • Top languages spoken are English (81.2%) followed by Spanish (7.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Raleigh and Wilmington.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Beaufort Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Salvo86$4,434$438.6040%
Wrightsville Beach438$4,415$480.2740%
Indian Beach15$3,989$334.5141%
Bald Head Island174$3,933$508.2535%
Cedar Point24$3,702$272.4248%
Emerald Isle449$3,694$347.4942%
Rodanthe125$3,625$362.8242%
Kure Beach453$3,526$371.2941%
Nags Head741$3,468$359.7442%
Surf City632$3,311$323.5041%

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