Airbnb Market Analytics, Statistics and Data in El Prado, New Mexico, United States

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in El Prado? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in El Prado:

Average Daily Rate

$224

Occupancy Rate

48.96%

Annual Revenue

$35,785

Revenue Growth YoY

-8.42%

Best Month

March

Worst Month

November

Regulation

Low

Active Listings

229

How much do Airbnb hosts make on average per month in El Prado?

The short-term rental market in El Prado shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

Typical properties (median) earn $3,043 per month
Strong performing properties (top 25%) make $5,046 or more
Best-in-class properties (top 10%) achieve $7,073+ monthly
Entry-level properties (bottom 25%) typically earn around $1,794

Revenue Variations by Month

Occupancy Rates Throughout the Year in El Prado

The market in El Prado shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

Typical properties (median) maintain 50% occupancy rates
Strong performing properties (top 25%) achieve 74% or higher
Best-in-class properties (top 10%) reach 87%+occupancy
Entry-level properties (bottom 25%) average around 28%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in El Prado

Daily rates in El Prado vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

Typical properties (median) generate $203 per night
Strong performing properties (top 25%) secure $279 or more
Best-in-class properties (top 10%) pull in $395+ per night
Entry-level properties (bottom 25%) earn around $135

Daily Rate Variations by Month

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Seasonality patterns in El Prado

Peak Season (March, February, June)

Revenue peaks at $4918.39 per month
Occupancy rates reach 61.46%
Daily rates average $248.18

Shoulder Season

Revenue averages $3708.55 per month
Occupancy maintains 50.64%
Daily rates hold at $232.27

Low Season (September, January, November)

Revenue drops to $2897.22 per month
Occupancy decreases to 41.71%
Daily rates adjust to $215.70

Is it still profitable to do Airbnb in El Prado in 2025?

Yes! El Prado demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 51% and strong monthly revenue averaging $3709 and With 229 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy

Implement premium seasonal pricing strategies
Set longer minimum stay requirements during high-demand periods
Enforce stricter cancellation policies

Shoulder Season Strategy

Maintain competitive market-based pricing
Offer moderate-length stay incentives
Target a mix of leisure and business travelers with flexible booking terms
Focus on weekend getaway packages and mid-week business traveler promotions

Low Season Strategy

Adjust pricing to remain competitive in the market
Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in El Prado

Area	Why Choose This Area	Key Attractions
El Prado	Charming community near Taos, known for its beautiful landscapes and artistic culture. An appealing location for visitors seeking a peaceful retreat with close proximity to outdoor activities and art galleries.	Taos Ski Valley, Rio Grande Gorge Bridge, Taos Pueblo, Earthship Biotecture, Taos Art Museum, Millicent Rogers Museum
Taos Ski Valley	A top destination for skiing and outdoor sports, attracting adventure lovers year-round. Ideal for those wanting to enjoy nature and winter sports while having cozy accommodations nearby.	Kachina Peak, Snow Sports School, Taos Ski Valley Resort, Al’s Run, The Bavarian Lodge
Taos	A historic town rich in culture, art, and history, offering a unique blend of Native American and Spanish influences. Popular for those interested in arts, dining, and exploring local history.	Taos Plaza, Kit Carson Home and Museum, Harwood Museum of Art, Our Lady of Guadalupe Church, San Francisco de Asis Church
Angel Fire	Known for its ski resort and outdoor recreational activities, it attracts visitors year-round for skiing, hiking, and mountain biking. Great spot for those seeking adventure in the mountain settings.	Angel Fire Resort, Monte Verde Lake, Enchanted Circle Scenic Byway, Angel Fire Water Park
Red River	A small mountain town famous for its ski slopes and outdoor summer festivals. It’s a family-friendly destination with plenty of activities, making it appealing for Airbnb hosts.	Red River Ski Area, Fishing on the Red River, Red River St. Patrick’s Day Celebration, Silver Bullet Snow Coaster
Ranchos de Taos	A quiet community with a rich artistic history, famous for its iconic church and scenic views of the Sangre de Cristo Mountains. It attracts artists, families, and hikers looking for tranquility.	San Francisco de Asis Church, Pueblo-style architecture, local art galleries, scenic hiking trails
Cimarron	Historically significant location with access to beautiful state parks, ideal for those interested in history and the great outdoors. A unique place for nature lovers and history buffs.	Cimarron Canyon State Park, Columbine Hondo Wilderness, The Old West town history, Fly fishing in rivers
Eagle Nest	A serene lake town perfect for fishing, boating, and hiking, offering a peaceful atmosphere for vacationers. Well-suited for families and those looking to escape into nature.	Eagle Nest Lake State Park, Fishing at Eagle Nest Lake, Hiking in the Sangre de Cristo Mountains

Do you need a license for Airbnb in El Prado?

$334.94

Daily Rate

Top Performing Professional Hosts in El Prado

Host Name	Properties	Grossing Revenue	Stay Reviews	Avg Rating
Abode Vacation	13	$418,809	317	4.18/5.0
Evolve	12	$399,653	646	4.78/5.0
Vacasa New Mexico	7	$336,159	223	4.85/5.0
Josefine	4	$249,410	473	4.92/5.0
Holli	6	$231,035	812	4.84/5.0
Hotel Luna	15	$200,741	240	4.86/5.0
Sean	3	$171,220	598	4.96/5.0
David	1	$167,029	199	4.92/5.0
Jessie	3	$160,126	20	4.88/5.0
Jen	1	$132,286	25	4.92/5.0

Additional analytics on vacation rental, real estate, short term rental data in El Prado

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Show Advanced Metrics

Room Type Distribution

Property Type Distribution

Key Insights

Market dominated by entire home listings (95.6%), with house and boutique & hotels properties comprising 84.7% of inventory
Strong specialty sector (18.4%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
Untapped potential in others, unique stays, outdoor & mobile segments (6.6% combined)

Room Capacity Distribution

Analysis of 229 properties in El Prado shows that 1 bedroom properties are most prevalent, making up 31% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 59.4% of all listings.

Key Insights

Most common: 1 bedroom (31%)
Least common: 5+ bedrooms (1.7%)
Market concentration: 59.4% in top 2 sizes
Market skew: Favors smaller properties

Guest Capacity Distribution

Analysis of 229 properties in El Prado reveals that 6 guests properties dominate the market, representing 23.6% of all listings. The average property accommodates 4.6 guests, with a clear trend towards larger guest capacities. Properties accommodating 6 guests and 2 guests make up 45.4% of the market.

Key Insights

Most common capacity: 6 guests (23.6% of market)
Least common capacity: 7 guests (3.1% of market)
Average guest capacity: 4.6 guests per property
Market concentration: 45.4% in top 2 capacity sizes
Market segmentation: Predominantly larger guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 229 properties in El Prado, the most common availability pattern is 271-366 days (30.6% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (27.5% of properties).

Key Insights

Most common availability window: 271-366 days (30.6%)
Most common booking duration: 181-270 days (27.5%)
Properties with high availability (180+ days): 55.0%
Properties with long-term bookings (180+ days): 45.4%

Minimum Stay Distributions

1 Night (19.7%)

1 Night

40 listings

19.7% of total

2 Nights (38.4%)

2 Nights

78 listings

38.4% of total

3 Nights (23.2%)

3 Nights

47 listings

23.2% of total

4-6 Nights (5.4%)

4-6 Nights

11 listings

5.4% of total

7-29 Nights (1.5%)

7-29 Nights

3 listings

1.5% of total

30+ Nights (11.8%)

30+ Nights

24 listings

11.8% of total

Key Insights

Short stays (1-2 nights) dominate the market at 58.1%
Mid-length stays (4-6 nights) represent 5.4% of listings
Monthly+ stays (11.8%) suggest a stable extended-stay market
High market flexibility with 81.3% accepting 3 nights or less

Recommendations

Set minimum stays between 2-3 nights to align with market standards
Adjust minimum stays seasonally based on demand patterns
Consider monthly stay discounts to capture the growing extended-stay market
Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Super Strict 30 Days (4.7%)

Super Strict 30 Days

10 listings

4.7% of total

Super Strict 60 Days (0.5%)

Super Strict 60 Days

1 listings

0.5% of total

Flexible (10.4%)

Flexible

22 listings

10.4% of total

Moderate (28.8%)

Moderate

61 listings

28.8% of total

Firm (29.2%)

Firm

62 listings

29.2% of total

Strict (26.4%)

Strict

56 listings

26.4% of total

Key Insights

Firm is the preferred policy at 29.2% of listings
The market shows a balanced distribution between guest-friendly (39.2%) and strict (55.6%) policies
Strong market consensus around Firm policies
Super Strict 60 Days policies are least common at 0.5% of listings

Recommendations

Market supports various policies - choose based on your property type and target guests
Strong market preference for Firm policies suggests this should be your baseline

Booking Lead Time Trends

Key Insights

Peak booking lead times occur in Jun, Jul, Aug, averaging 78 days
Shortest booking windows are in Apr, Jan, Nov, averaging 50 days
Summer shows the longest average booking window at 78 days, while Winter has the shortest at 54 days

Recommendations

Implement dynamic pricing strategies for Summer bookings at least 78 days in advance
Consider early bird discounts during Winter to encourage longer lead times
Focus on last-minute booking promotions during Apr-Nov when lead times are shortest

Popular Airbnb Amenities in El Prado

Below is the distribution of amenities across listings in El Prado:

Traveler Demographics

Guest Origin Distribution

Top 5 Cities of Origin

Top 5 Countries of Origin

Top 5 Languages Spoken

Age Distribution

Key Insights

Domestic travelers make up 97.6% of total guests, indicating a dominant local market share.
Primary international markets: Canada (0.5%) and DC (0.5%)
English is the top language at 74.8%, followed by Spanish (16.1%)
Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.9%

Recommendations

Target marketing campaigns for Denver and Albuquerque markets
Develop localized content for Canada and DC
Prioritize English and Spanish language support
Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding El Prado. These nearby markets offer diverse opportunities for property investors and hosts:

Market	Properties	Monthly Revenue	Daily Rate	Occupancy
Santa Fe	1,669	$3,720	$275.90	50%
Arroyo Seco	59	$3,251	$293.08	45%
Valdez	30	$3,097	$303.68	37%
Tres Piedras	16	$2,834	$180.79	47%
Angel Fire	624	$2,726	$304.81	35%
Placitas	33	$2,610	$204.36	54%
Abiquiu	41	$2,606	$194.47	53%
Los Cerrillos	23	$2,527	$190.15	45%
Chama	35	$2,494	$232.19	44%
Corrales	42	$2,488	$220.58	48%

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