Wildwood Crest Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New Jersey, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Wildwood Crest in 2025? Explore comprehensive Airbnb analytics for Wildwood Crest, New Jersey, United States to uncover income potential. This 2025 STR market report for Wildwood Crest, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 351 active listings.

Whether you're considering an Airbnb investment in Wildwood Crest, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Wildwood Crest Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Wildwood Crest Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$322
The average rental revenue earned for an occupied room per day in Wildwood Crest.
Occupancy Rate(?)
43.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$28,121
Typical annual income for an Airbnb listing in Wildwood Crest. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-12.1%
Significant decrease (-12.1%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Wildwood Crest.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Wildwood Crest.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
351
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Wildwood Crest (2025)

Understanding the monthly revenue variations for Airbnb listings in Wildwood Crest is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Wildwood Crest is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Wildwood Crest across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,472+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,240 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,610 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,570, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Wildwood Crest

Wildwood Crest Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Wildwood Crest STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Wildwood Crest:

  • Best-in-class properties (Top 10%) achieve 61%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 31%.
  • Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Wildwood Crest

Average Daily Rate (ADR) Airbnb Trends in Wildwood Crest (2025)

Effective short term rental pricing strategy in Wildwood Crest involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Wildwood Crest typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $543+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $376 or more.
  • Typical properties (Median) charge around $274 per night.
  • Entry-level properties (Bottom 25%) earn around $202 per night.

Average Daily Rate (ADR) Trend by Month in Wildwood Crest

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Airbnb Seasonality Analysis & Trends in Wildwood Crest (2025)

Peak Season (July, August, June)
  • Revenue averages $7,109 per month
  • Occupancy rates average 60.7%
  • Daily rates average $358
Shoulder Season
  • Revenue averages $2,429 per month
  • Occupancy maintains around 27.9%
  • Daily rates hold near $319
Low Season (January, February, March)
  • Revenue drops to average $1,276 per month
  • Occupancy decreases to average 17.4%
  • Daily rates adjust to average $311

Seasonality Insights for Wildwood Crest

  • The Airbnb seasonality in Wildwood Crest shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Wildwood Crest's highest earning potential, with monthly revenues capable of climbing to $7,996, occupancy reaching a high of 68.6%, and ADRs peaking at $361.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,147, occupancy could drop to 16.4%, and ADRs may adjust down to $306.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Wildwood Crest.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Wildwood Crest seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Wildwood Crest (2025)

Exploring the top neighborhoods for short-term rentals in Wildwood Crest? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Wildwood Crest Beachfront
Prime location with direct access to the beach, perfect for families and tourists looking to enjoy the sun and ocean activities.
Wildwood Crest Beach, Sunset Lake, Crest Pier, Wildwood Boardwalk, Cape May County Park & Zoo, Morey’s Piers
Wildwood Convention Center
Great for hosting events and conferences, attracting visitors during off-peak seasons. Suitable for business travelers and event attendees.
Wildwood Convention Center, Doo Wop Experience Museum, North Wildwood Beach, Wildwood Crest Fishing Pier, Wildwood Historical Society
Wildwood Boardwalk
Iconic amusement area with dining and entertainment. Highly trafficked by tourists, making it ideal for shorter-term rentals.
Morey’s Piers Amusement Park, Wildwood Boardwalk, Splash Zone Water Park, Wildwood Crest Bike Path, Tram Car Rides
Crest Haven
Family-friendly neighborhood with a quiet ambiance, close to both the beach and local amenities, making it appealing for families.
Crest Haven Park, West Wildwood Beach, The Doo Wop Experience, Shark Park, Crest Pier
Cape May Point
A short drive away and known for its natural beauty and historic charm, ideal for those seeking a quieter rental experience near Wildwood.
Cape May Lighthouse, State Park Beach, Bird Sanctuary, Beautiful Victorian Homes, Ferry Beach
Wildwood Crest Historical District
Rich in history and charm, appealing to guests interested in the unique culture of Wildwood Crest.
Historic Wildwood Crest District, Wildwood Crest History Museum, Victorian Architecture, Local Art Galleries, Community Events
Sunset Lake Area
Offers picturesque views and tranquil settings, ideal for romantic getaways and families looking to relax by the water.
Sunset Lake, Watersports Rentals, Kayaking and Paddleboarding, Family Fishing Areas, Picnic Spots
West Wildwood
Quieter area with a small-town feel, appealing for longer stays and those looking for serenity while still being close to attractions.
West Wildwood Beach, Local Restaurants, Fishing Spots, Boardwalk Accessibility, Wildwood Golf Course

Understanding Airbnb License Requirements & STR Laws in Wildwood Crest (2025)

While Wildwood Crest, New Jersey, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Wildwood Crest to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Wildwood Crest (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Wildwood Crestbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

7 Bedroom Pet Friendly Gorgeous Home Pool+Hot Tub

7 Bedroom Pet Friendly Gorgeous Home Pool+Hot Tub

Entire Place • 7 bedrooms

$198,190
Revenue
39.6%
Occupancy
$1059.29
Daily Rate
*Brand New* Luxury w/ Pool, Privacy, Large Lot!

*Brand New* Luxury w/ Pool, Privacy, Large Lot!

Entire Place • 6 bedrooms

$151,235
Revenue
35.9%
Occupancy
$1702.43
Daily Rate
Seaside Wildwood Haven: Walk to Boardwalk/Beach!

Seaside Wildwood Haven: Walk to Boardwalk/Beach!

Entire Place • 9 bedrooms

$109,604
Revenue
37.3%
Occupancy
$728.01
Daily Rate
Gorgeous 5 Bedroom Home with a Pool!

Gorgeous 5 Bedroom Home with a Pool!

Entire Place • 5 bedrooms

$109,160
Revenue
9.7%
Occupancy
$963.34
Daily Rate
Bayfront home on Sunset Lake.

Bayfront home on Sunset Lake.

Entire Place • 1 bedroom

$84,939
Revenue
70.0%
Occupancy
$286.34
Daily Rate
Large Home 5bd & 3ba  Wildwood Crest! 2blk 2 beach

Large Home 5bd & 3ba Wildwood Crest! 2blk 2 beach

Entire Place • 5 bedrooms

$83,032
Revenue
28.4%
Occupancy
$560.32
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Wildwood Crest (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Wildwood Crest based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Experience Vacation Rentals20$404,853251.39/5.0
Evolve12$317,2221563.41/5.0
Don Martin Vacation Rentals14$287,426593.24/5.0
Meghan1$198,190514.96/5.0
Charles4$197,9042934.75/5.0
Nicole4$186,670494.92/5.0
Patrick8$163,9734674.74/5.0
Crest4$153,0922054.71/5.0
Host #3956352721$151,23500.00/5.0
Steve10$130,4466044.35/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Wildwood Crest.

Dive Deeper: Advanced Wildwood Crest STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Wildwood Crest. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Wildwood Crest Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Wildwood Crest

  • The Wildwood Crest Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.7% of the 351 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Wildwood Crest, Apartment/Condo properties are the most common (66.7%), reflecting the local real estate landscape.
  • Houses represent a significant 27.6% portion, catering likely to families or larger groups.
  • The presence of 5.4% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 0.3%) offer potential for unique stay experiences.

Wildwood Crest Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Wildwood Crest

  • The dominant room capacity in Wildwood Crest is 1 bedroom listings, making up 34.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 59.3% of the active Airbnb listings in Wildwood Crest, indicating a high concentration in these sizes.
  • A significant 36.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Wildwood Crest.

Wildwood Crest Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Wildwood Crest

  • The most common guest capacity trend in Wildwood Crest vacation rentals is listings accommodating 8+ guests (29.3%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Wildwood Crest STR market, accounting for 57.5% of listings.
  • 64.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Wildwood Crest.
  • On average, properties in Wildwood Crest are equipped to host 5.9 guests.

Wildwood Crest Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Wildwood Crest

  • The most common availability pattern in Wildwood Crest falls within the 271-366 days range, representing 59% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 92.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Wildwood Crest (43.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 7.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Wildwood Crest Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (17.9%)

1 Night

59 listings

17.9% of total

2 Nights (27.6%)

2 Nights

91 listings

27.6% of total

3 Nights (23.6%)

3 Nights

78 listings

23.6% of total

4-6 Nights (13%)

4-6 Nights

43 listings

13% of total

7-29 Nights (9.7%)

7-29 Nights

32 listings

9.7% of total

30+ Nights (8.2%)

30+ Nights

27 listings

8.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Wildwood Crest is 2 Nights, adopted by 27.6% of listings. This highlights the market's preference for shorter, flexible bookings.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 27.6% of Wildwood Crest hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 17.9% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 8.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Wildwood Crest.

Wildwood Crest Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

6 listings

2% of total

Super Strict 30 Days

15 listings

4.9% of total

Flexible

13 listings

4.3% of total

Moderate (10.5%)

Moderate

32 listings

10.5% of total

Firm (27.2%)

Firm

83 listings

27.2% of total

Strict (51.1%)

Strict

156 listings

51.1% of total

Cancellation Policy Insights for Wildwood Crest

  • The prevailing Airbnb cancellation policy trend in Wildwood Crest is Strict, used by 51.1% of listings.
  • A majority (78.3%) of hosts in Wildwood Crest utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 51.1% market standard in Wildwood Crest.
  • With 51.1% using Strict terms, this is a viable option in Wildwood Crest, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Wildwood Crest.

Wildwood Crest STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Wildwood Crest

  • The overall average booking lead time for vacation rentals in Wildwood Crest is 70 days.
  • Guests book furthest in advance for stays during July (average 133 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 40 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (113 days avg.) sees the longest lead times, while Winter (47 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (70 days) as a baseline for your pricing and availability strategy in Wildwood Crest.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 133 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 113 days) to capture early planners.
  • Monitor your own booking lead times against these Wildwood Crest averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Wildwood Crest (2025)

Amenity Prevalence

Amenity Insights for Wildwood Crest

  • Essential amenities in Wildwood Crest that guests expect include: Smoke alarm, Air conditioning, TV, Wifi, Fire extinguisher. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Kitchen, Heating, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Wildwood Crest: Smoke alarm, Air conditioning, TV, Wifi, Fire extinguisher.
  • Prioritize adding missing essentials: Wifi, Fire extinguisher.
  • Consider adding popular differentiators like Kitchen or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Wildwood Crest to stay competitive.

Wildwood Crest Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Wildwood Crest

  • The typical guest profile for Airbnb in Wildwood Crest consists of primarily domestic travelers (95%), often arriving from nearby Philadelphia, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 95.3% of guests.
  • Key international markets include United States (95.3%) and Canada (3%).
  • Top languages spoken are English (73.7%) followed by Spanish (11.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Philadelphia and New York.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Wildwood Crest Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Stone Harbor34$5,711$639.1745%
Harvey Cedars23$5,311$775.0640%
Middletown Township10$5,208$392.8353%
Cape May Point25$5,145$509.5948%
Avalon75$5,056$661.6939%
Cape May289$5,017$519.0442%
Surf City46$5,004$597.5842%
Beach Haven83$4,856$534.6346%
West Cape May98$4,574$422.7447%
Long Beach Township160$4,540$690.8938%

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