Union City Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New Jersey, United States
Is Airbnb profitable in Union City in 2025? Explore comprehensive Airbnb analytics for Union City, New Jersey, United States to uncover income potential. This 2025 STR market report for Union City, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 384 active listings.
Whether you're considering an Airbnb investment in Union City, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Union City Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Union City Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Union City (2025)
Understanding the monthly revenue variations for Airbnb listings in Union City is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Union City is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Union City across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,792+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,793 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,624 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,521, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Union City
Union City Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Union City STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Union City:
- Best-in-class properties (Top 10%) achieve 90%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 80% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 61%.
- Entry-level properties (Bottom 25%) average 32% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Union City
Average Daily Rate (ADR) Airbnb Trends in Union City (2025)
Effective short term rental pricing strategy in Union City involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Union City typically peaks in December and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $398+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $187 or more.
- Typical properties (Median) charge around $134 per night.
- Entry-level properties (Bottom 25%) earn around $96 per night.
Average Daily Rate (ADR) Trend by Month in Union City
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Airbnb Seasonality Analysis & Trends in Union City (2025)
Peak Season (May, December, June)
- Revenue averages $4,153 per month
- Occupancy rates average 64.9%
- Daily rates average $205
Shoulder Season
- Revenue averages $3,424 per month
- Occupancy maintains around 61.0%
- Daily rates hold near $199
Low Season (January, February, March)
- Revenue drops to average $1,574 per month
- Occupancy decreases to average 35.8%
- Daily rates adjust to average $213
Seasonality Insights for Union City
- The Airbnb seasonality in Union City shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Union City's highest earning potential, with monthly revenues capable of climbing to $4,455, occupancy reaching a high of 68.8%, and ADRs peaking at $227.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,366, occupancy could drop to 28.4%, and ADRs may adjust down to $192.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Union City.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Union City seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Union City (2025)
Exploring the top neighborhoods for short-term rentals in Union City? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Union City | The bustling heart of Union City with access to public transportation, shopping, and dining. Ideal for those seeking urban living close to New York City. | Union City Plaza, Bergenline Avenue shopping district, Union City Museum, Haven Park, local restaurants and cafes |
| Weehawken Waterfront | Picturesque waterfront area offering stunning views of the Manhattan skyline. Perfect for visitors wanting a scenic stay near NYC with parks and recreational options. | Hudson River Park, Lincoln Harbor, Weehawken Dueling Grounds, Weehawken Waterfront Park, ferry service to NYC |
| North Bergen | A suburban area with family-friendly neighborhoods and parks. Appeals to families looking for spacious accommodations close to urban amenities. | James J. Braddock North Hudson County Park, North Bergen park system, local dining options, Proprietary Imported Goods |
| West New York | A vibrant neighborhood with diverse cultural offerings and a strong community vibe. Great for those seeking an authentic local experience close to Hudson River views. | Mackay Park, Hudson River waterfront, local shops and eateries, access to transportation to NYC |
| Guttenberg | A small, charming town with a cozy and quiet atmosphere, perfect for serene stays while still being close to the hustle of New York City. | Shadyside Park, Guttenberg Arts, local cafes, Guber Family Park, Hudson River Walkway |
| Secaucus | Located near major highways and public transport, Secaucus offers easy access to both urban attractions and suburban tranquility, appealing to a broad audience. | Secaucus Outlets, Kelley Park, Meadowlands Parks, access to NJ Transit |
| Edgewater | A beautiful suburb along the waterfront with luxurious amenities, Edgewater appeals to visitors seeking upscale experiences while being close to NYC. | Edgewater Marina, ferry access to NYC, local wineries, Peguero Park, waterfront restaurants |
| Fairview | An up-and-coming neighborhood with a mix of local culture and community events, ideal for experiencing the local lifestyle and close proximity to urban activities. | Clyde Potts Park, Fairview Recreation Center, local restaurants, community events venue, easy access to NJ Transit |
Understanding Airbnb License Requirements & STR Laws in Union City (2025)
While Union City, New Jersey, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Union City to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Union City (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Union Citybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
NYC 4BR Home ~Backyard~ Parking
Entire Place • 4 bedrooms
35+Guests 9 BR 5 Bath Mega Double NYC View!
Entire Place • 9 bedrooms
22+ Sleeps 10 Beds 4 Baths 2 Kitchens
Entire Place • 6 bedrooms
15min from Time Square! NYC waiting 4U!Lux 2Bd/1Ba
Entire Place • 2 bedrooms
See New York Now !
Entire Place • 5 bedrooms
Sleeps 21 See New York Now
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Union City (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Union City based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Host #11190436 | 29 | $1,321,740 | 714 | 2.48/5.0 |
| Claudia | 36 | $1,205,075 | 4424 | 4.68/5.0 |
| Host #474350666 | 16 | $739,961 | 106 | 3.34/5.0 |
| Grateful | 19 | $493,630 | 2097 | 4.28/5.0 |
| Ashley And Mariana | 20 | $453,189 | 1012 | 3.08/5.0 |
| Nelson | 5 | $258,072 | 105 | 4.87/5.0 |
| Shefah | 11 | $236,406 | 1037 | 4.43/5.0 |
| David | 9 | $203,937 | 386 | 4.60/5.0 |
| Jason | 1 | $189,790 | 38 | 5.00/5.0 |
| Derby | 5 | $184,855 | 227 | 4.94/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Union City.
Dive Deeper: Advanced Union City STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Union City. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsUnion City Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Union City
- The Union City Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 70.3% of the 384 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Union City, Apartment/Condo properties are the most common (81%), reflecting the local real estate landscape.
- The presence of 7.8% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 1.8%) offer potential for unique stay experiences.
Union City Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Union City
- The dominant room capacity in Union City is 1 bedroom listings, making up 45.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 68.5% of the active Airbnb listings in Union City, indicating a high concentration in these sizes.
Union City Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Union City
- The most common guest capacity trend in Union City vacation rentals is listings accommodating 2 guests (20.6%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Union City STR market, accounting for 37.0% of listings.
- 30.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Union City.
- On average, properties in Union City are equipped to host 3.9 guests.
Union City Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Union City
- The most common availability pattern in Union City falls within the 271-366 days range, representing 34.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 56.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Union City (31.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 45.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Union City Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
19 listings
6.9% of total
2 Nights
54 listings
19.7% of total
3 Nights
17 listings
6.2% of total
4-6 Nights
39 listings
14.2% of total
7-29 Nights
24 listings
8.8% of total
30+ Nights
121 listings
44.2% of total
Key Insights
- The most prevalent minimum stay requirement in Union City is 30+ Nights, adopted by 44.2% of listings. This highlights the market's preference for longer commitments.
- A significant segment (44.2%) caters to monthly stays (30+ nights) in Union City, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 44.2% of Union City hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 6.9% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 44.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Union City.
Union City Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
27 listings
10% of total
Moderate
89 listings
33.1% of total
Firm
40 listings
14.9% of total
Strict
113 listings
42% of total
Cancellation Policy Insights for Union City
- The prevailing Airbnb cancellation policy trend in Union City is Strict, used by 42% of listings.
- A majority (56.9%) of hosts in Union City utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 42% market standard in Union City.
- With 42% using Strict terms, this is a viable option in Union City, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Union City.
Union City STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Union City
- The overall average booking lead time for vacation rentals in Union City is 57 days.
- Guests book furthest in advance for stays during May (average 78 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 33 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (66 days avg.) sees the longest lead times, while Winter (59 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (57 days) as a baseline for your pricing and availability strategy in Union City.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 78 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 66 days) to capture early planners.
- Monitor your own booking lead times against these Union City averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Union City (2025)
Amenity Prevalence
Amenity Insights for Union City
- Essential amenities in Union City that guests expect include: Wifi, Smoke alarm, Carbon monoxide alarm, Air conditioning, Heating, Hot water, Essentials. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Kitchen, Hangers are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Union City: Wifi, Smoke alarm, Carbon monoxide alarm, Air conditioning, Heating, Hot water, Essentials.
- Prioritize adding missing essentials: Smoke alarm, Carbon monoxide alarm, Air conditioning, Heating, Hot water, Essentials.
- Consider adding popular differentiators like TV or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Union City to stay competitive.
Union City Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Union City
- The typical guest profile for Airbnb in Union City consists of a mix of domestic (42%) and international guests, with top international origins including Canada, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 42.4% of guests.
- Key international markets include United States (42.4%) and Canada (7.5%).
- Top languages spoken are English (47.4%) followed by Spanish (13.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Union City Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Berlin Township | 15 | $9,384 | $663.27 | 35% |
| Frankford Township | 10 | $6,656 | $501.80 | 45% |
| Penn Estates | 58 | $6,479 | $386.94 | 50% |
| Spring Lake Heights | 16 | $6,192 | $690.88 | 49% |
| Town of Kingston | 13 | $6,045 | $436.18 | 49% |
| Town of Pawling | 16 | $5,956 | $392.41 | 56% |
| Brookfield | 13 | $5,891 | $486.63 | 51% |
| Town/Village of Harrison | 10 | $5,764 | $590.20 | 48% |
| Stroud Township | 122 | $5,734 | $420.52 | 44% |
| Stone Harbor | 34 | $5,711 | $639.17 | 45% |