Stafford Township Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New Jersey, United States
Is Airbnb profitable in Stafford Township in 2025? Explore comprehensive Airbnb analytics for Stafford Township, New Jersey, United States to uncover income potential. This 2025 STR market report for Stafford Township, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 106 active listings.
Whether you're considering an Airbnb investment in Stafford Township, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Stafford Township Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Stafford Township Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Stafford Township (2025)
Understanding the monthly revenue variations for Airbnb listings in Stafford Township is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Stafford Township is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Stafford Township across different performance tiers:
- Best-in-class properties (Top 10%) achieve $9,617+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $6,901 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $4,601 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $2,406, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Stafford Township
Stafford Township Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Stafford Township STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Stafford Township:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 36%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Stafford Township
Average Daily Rate (ADR) Airbnb Trends in Stafford Township (2025)
Effective short term rental pricing strategy in Stafford Township involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Stafford Township typically peaks in August and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $600+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $467 or more.
- Typical properties (Median) charge around $355 per night.
- Entry-level properties (Bottom 25%) earn around $268 per night.
Average Daily Rate (ADR) Trend by Month in Stafford Township
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Airbnb Seasonality Analysis & Trends in Stafford Township (2025)
Peak Season (August, July, June)
- Revenue averages $9,125 per month
- Occupancy rates average 60.5%
- Daily rates average $428
Shoulder Season
- Revenue averages $4,555 per month
- Occupancy maintains around 35.2%
- Daily rates hold near $387
Low Season (January, February, March)
- Revenue drops to average $2,396 per month
- Occupancy decreases to average 23.7%
- Daily rates adjust to average $384
Seasonality Insights for Stafford Township
- The Airbnb seasonality in Stafford Township shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Stafford Township's highest earning potential, with monthly revenues capable of climbing to $9,889, occupancy reaching a high of 70.7%, and ADRs peaking at $431.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,382, occupancy could drop to 22.5%, and ADRs may adjust down to $374.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Stafford Township.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Stafford Township seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Stafford Township (2025)
Exploring the top neighborhoods for short-term rentals in Stafford Township? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Long Beach Island | A popular destination for beach lovers, known for its beautiful beaches, family-friendly atmosphere, and charming small-town vibe. Ideal for summer rentals with high demand. | Long Beach Island Beaches, Fantasy Island Amusement Park, Barnegat Lighthouse State Park, Historical Museum of Beach Haven, Brant Beach |
| Stafford Forge | A serene area with access to lakes and natural beauty, attracting visitors looking for outdoor experiences and quiet getaways. Perfect for nature enthusiasts. | Stafford Forge Wildlife Management Area, Pine Barrens, Bass River State Forest, Greenbriar Oceanaire Golf Club |
| Manahawkin | The main shopping and dining hub near Long Beach Island, offering convenience for guests and proximity to attractions, making it appealing for short-term rentals. | Manahawkin Lake Park, Ocean County Mall, Eagleswood Amusement Park, Dock Road Park |
| Beach Haven | A lively beach town filled with events and activities during summer, making it a prime spot for vacation rentals. Known for its nightlife and crowded beaches. | Beach Haven Boardwalk, Surflight Theatre, The Sea Shell Resort and Beach Club, Fantasy Island Amusement Park |
| Tuckerton | A historic seaside village that attracts visitors interested in maritime history and nature, ideal for those looking for a unique, quaint rental experience. | Tuckerton Seaport, Great Bay Boulevard, Tuckerton Historical Society, Jacques Cousteau National Estuarine Research Reserve |
| Barnegat Light | A charming small town at the northern tip of Long Beach Island, great for visitors seeking a more peaceful beach experience and scenic lighthouse views. | Barnegat Lighthouse State Park, Barnegat Bay, Old Barney Lighthouse, Local beaches |
| Ship Bottom | Offering easy access to Long Beach Island beaches and a laid-back atmosphere, making it appealing for families and vacationers. | Ship Bottom Beach, Bayview Park, Local shops and eateries, Water activities |
| Eagleswood | A small township with a rural feel, providing a retreat for visitors interested in camping and outdoor activities, making it ideal for eco-tourism rentals. | Eagleswood Amusement Park, Local hiking trails, Outdoor camping sites |
Understanding Airbnb License Requirements & STR Laws in Stafford Township (2025)
While Stafford Township, New Jersey, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Stafford Township to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Stafford Township (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Stafford Townshipbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Waterfront Beach Chalet w/ Large Backyard +Firepit
Entire Place • 3 bedrooms
Modern 5 BR Stay Minutes From LBI
Entire Place • 5 bedrooms
Bayfront Dream House - LBI
Entire Place • 5 bedrooms
5 Bedroom Water Front Home, Minutes from LBI!
Entire Place • 5 bedrooms
The East Point Bungalow
Entire Place • 3 bedrooms
AMAZINg Views! in the Coves- Beach Haven West
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Stafford Township (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Stafford Township based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Angela | 3 | $150,573 | 47 | 4.98/5.0 |
| Evolve | 2 | $113,277 | 27 | 4.89/5.0 |
| Sagar | 1 | $108,523 | 133 | 4.84/5.0 |
| H P | 1 | $102,668 | 48 | 4.92/5.0 |
| John | 2 | $101,122 | 107 | 4.46/5.0 |
| Cesar | 1 | $98,264 | 3 | 5.00/5.0 |
| Jacquelyn | 1 | $95,142 | 64 | 4.98/5.0 |
| Shaun | 1 | $93,854 | 16 | 5.00/5.0 |
| John And Kelley | 1 | $91,741 | 13 | 4.85/5.0 |
| Jaime | 2 | $89,368 | 99 | 4.93/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Stafford Township.
Dive Deeper: Advanced Stafford Township STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Stafford Township. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsStafford Township Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Stafford Township
- The Stafford Township Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.3% of the 106 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Stafford Township, House properties are the most common (94.3%), reflecting the local real estate landscape.
- Houses represent a significant 94.3% portion, catering likely to families or larger groups.
- Smaller segments like apartment/condo, outdoor/unique, hotel/boutique (combined 5.6%) offer potential for unique stay experiences.
Stafford Township Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Stafford Township
- The dominant room capacity in Stafford Township is 3 bedrooms listings, making up 43.4% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 4 bedrooms properties represent 67.9% of the active Airbnb listings in Stafford Township, indicating a high concentration in these sizes.
- A significant 81.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Stafford Township.
Stafford Township Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Stafford Township
- The most common guest capacity trend in Stafford Township vacation rentals is listings accommodating 8+ guests (50%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Stafford Township STR market, accounting for 71.7% of listings.
- 82.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Stafford Township.
- On average, properties in Stafford Township are equipped to host 6.6 guests.
Stafford Township Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Stafford Township
- The most common availability pattern in Stafford Township falls within the 271-366 days range, representing 43.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 86.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Stafford Township (45.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 13.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Stafford Township Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
11 listings
11.1% of total
2 Nights
37 listings
37.4% of total
3 Nights
22 listings
22.2% of total
4-6 Nights
11 listings
11.1% of total
7-29 Nights
10 listings
10.1% of total
30+ Nights
8 listings
8.1% of total
Key Insights
- The most prevalent minimum stay requirement in Stafford Township is 2 Nights, adopted by 37.4% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 37.4% of Stafford Township hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.1% currently do.
- A 2-night minimum appears standard (37.4%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 8.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Stafford Township.
Stafford Township Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
8 listings
8.9% of total
Moderate
21 listings
23.3% of total
Firm
32 listings
35.6% of total
Strict
29 listings
32.2% of total
Cancellation Policy Insights for Stafford Township
- The prevailing Airbnb cancellation policy trend in Stafford Township is Firm, used by 35.6% of listings.
- A majority (67.8%) of hosts in Stafford Township utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 35.6% market standard in Stafford Township.
- With 32.2% using Strict terms, this is a viable option in Stafford Township, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Stafford Township.
Stafford Township STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Stafford Township
- The overall average booking lead time for vacation rentals in Stafford Township is 64 days.
- Guests book furthest in advance for stays during July (average 136 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 42 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (104 days avg.) sees the longest lead times, while Fall (51 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (64 days) as a baseline for your pricing and availability strategy in Stafford Township.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 136 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 104 days) to capture early planners.
- Monitor your own booking lead times against these Stafford Township averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Stafford Township (2025)
Amenity Prevalence
Amenity Insights for Stafford Township
- Essential amenities in Stafford Township that guests expect include: Air conditioning, TV, Wifi, Smoke alarm, Free parking on premises, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Washer, Heating are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Stafford Township: Air conditioning, TV, Wifi, Smoke alarm, Free parking on premises, Kitchen.
- Prioritize adding missing essentials: TV, Wifi, Smoke alarm, Free parking on premises, Kitchen.
- Consider adding popular differentiators like Hot water or Washer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Stafford Township to stay competitive.
Stafford Township Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Stafford Township
- The typical guest profile for Airbnb in Stafford Township consists of primarily domestic travelers (98%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 97.8% of guests.
- Key international markets include United States (97.8%) and DC (0.5%).
- Top languages spoken are English (73.3%) followed by Spanish (11.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and Philadelphia.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Stafford Township Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Spring Lake Heights | 16 | $6,192 | $690.88 | 49% |
| Stone Harbor | 34 | $5,711 | $639.17 | 45% |
| Harvey Cedars | 23 | $5,311 | $775.06 | 40% |
| Middletown Township | 10 | $5,208 | $392.83 | 53% |
| Cape May Point | 25 | $5,145 | $509.59 | 48% |
| Avalon | 75 | $5,056 | $661.69 | 39% |
| Cape May | 289 | $5,017 | $519.04 | 42% |
| Surf City | 46 | $5,004 | $597.58 | 42% |
| Beach Haven | 83 | $4,856 | $534.63 | 46% |
| City of Glen Cove | 12 | $4,845 | $323.39 | 56% |