Airbnb Market Analytics, Statistics and Data in Point Pleasant Beach, New Jersey, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Point Pleasant Beach? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Point Pleasant Beach:
How much do Airbnb hosts make on average per month in Point Pleasant Beach?
The short-term rental market in Point Pleasant Beach shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $4,974 per month
- Strong performing properties (top 25%) make $8,445 or more
- Best-in-class properties (top 10%) achieve $14,247+ monthly
- Entry-level properties (bottom 25%) typically earn around $2,883
Revenue Variations by Month
Occupancy Rates Throughout the Year in Point Pleasant Beach
The market in Point Pleasant Beach shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 36% occupancy rates
- Strong performing properties (top 25%) achieve 59% or higher
- Best-in-class properties (top 10%) reach 79%+occupancy
- Entry-level properties (bottom 25%) average around 18%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Point Pleasant Beach
Daily rates in Point Pleasant Beach vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $450 per night
- Strong performing properties (top 25%) secure $739 or more
- Best-in-class properties (top 10%) pull in $1,069+ per night
- Entry-level properties (bottom 25%) earn around $315
Daily Rate Variations by Month
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Seasonality patterns in Point Pleasant Beach
Peak Season (August, July, June)
- Revenue peaks at $13995.60 per month
- Occupancy rates reach 66.14%
- Daily rates average $655.46
Shoulder Season
- Revenue averages $6578.99 per month
- Occupancy maintains 39.88%
- Daily rates hold at $568.00
Low Season (December, February, January)
- Revenue drops to $2871.96 per month
- Occupancy decreases to 24.12%
- Daily rates adjust to $495.84
Is it still profitable to do Airbnb in Point Pleasant Beach in 2025?
Yes! Point Pleasant Beach demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 40% and strong monthly revenue averaging $6579 and The market's 153 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Point Pleasant Beach
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Point Pleasant Beach Boardwalk | The heart of Point Pleasant Beach, this area offers sun, sand, and amusement activities. It's ideal for guests looking for family-friendly fun and entertainment right by the ocean. | Point Pleasant Beach Boardwalk, Jenkinson's Aquarium, Amusement rides, Beach volleyball courts, Fishing off the pier |
| Jenkinson's Beach | A popular beach area with a lively atmosphere and plenty of amenities. It's perfect for beachgoers and those wanting to enjoy a classic beach vacation. | Jenkinson's Beach, Arcade games, Surf lessons, Beachfront dining, Live music events |
| Osborn Island | A tranquil residential area offering a peaceful escape. It's attractive for families and those seeking a quieter experience while still being close to the beach. | Watersports, Nature walks, Boat rentals, Local wildlife, Quiet residential charm |
| Riverfront Park | This scenic park along the Manasquan River offers outdoor recreation and picturesque views, appealing to guests who enjoy nature and sports. | Fishing access, Kayaking, Picnic areas, Walking trails, Wildlife watching |
| Manasquan Inlet | A great spot for surf enthusiasts and fishing lovers, the inlet area has a blend of natural beauty and recreational opportunities. | Fishing spots, Surfing, Scenic views, Beach access, Boat launches |
| Point Pleasant Canal | Serene and perfect for water activities, this area provides access to fishing, kayaking, and beautiful waterfront views, appealing to outdoor enthusiasts. | Fishing, Kayaking, Picnic spots, Walking trails, Waterfront dining |
| Central Ave. | The central hub for dining, shopping, and entertainment in Point Pleasant Beach, this area attracts visitors looking for convenient access to local amenities. | Shops and boutiques, Restaurants and cafes, Local markets, Art galleries, Seasonal events |
| Ocean Avenue | A picturesque road that runs parallel to the beach, offering stunning ocean views and easy access to the shoreline, popular with tourists and locals alike. | Beachfront access, Scenic views, Cycling and jogging paths, Residential charm, Proximity to local attractions |
Do you need a license for Airbnb in Point Pleasant Beach?
We recommend checking directly with Point Pleasant Beach's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Point Pleasant Beach
Spectacular & Spacious Point Pleasant Beach Home
Entire Place • 8 bedrooms
2 Blocks to Beach and Boardwalk
Entire Place • 6 bedrooms
Lakefront Elegance! Salt Water pool Walk to beach!
Entire Place • N/A
2 blocks to Beach /POOL fire-pit, linen sleeps 12
Entire Place • 5 bedrooms
7 Bed/Heated Pool/Great Location
Entire Place • 7 bedrooms
Tommy Bahama House - 1 Block to Jenk Boardwalk
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Point Pleasant Beach
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Lino | 2 | $200,779 | 106 | 4.90/5.0 |
| Jaime And Pam | 1 | $172,952 | 30 | 4.93/5.0 |
| Kitty | 3 | $167,190 | 938 | 4.93/5.0 |
| Saltwater | 3 | $157,847 | 74 | 4.92/5.0 |
| Chris | 1 | $154,487 | 9 | 5.00/5.0 |
| Robin | 3 | $149,852 | 111 | 4.98/5.0 |
| John | 1 | $149,176 | 12 | 5.00/5.0 |
| Karl | 4 | $148,958 | 84 | 4.96/5.0 |
| Antonietta | 1 | $147,349 | 32 | 4.97/5.0 |
| 60762405 | 1 | $143,072 | 0 | 0.00/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Point Pleasant Beach
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (100%), with house and apartment & condo properties comprising 100.0% of inventory
Room Capacity Distribution
Analysis of 153 properties in Point Pleasant Beach shows that 3 bedrooms properties are most prevalent, making up 39.9% of the market. The market tends to favor larger properties, with 3 bedrooms and 5+ bedrooms together representing 62.1% of all listings.
Key Insights
- Most common: 3 bedrooms (39.9%)
- Least common: 1 bedroom (2%)
- Market concentration: 62.1% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 153 properties in Point Pleasant Beach reveals that 8+ guests properties dominate the market, representing 43.1% of all listings. The average property accommodates 6.6 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 71.9% of the market.
Key Insights
- Most common capacity: 8+ guests (43.1% of market)
- Least common capacity: 3 guests (1.3% of market)
- Average guest capacity: 6.6 guests per property
- Market concentration: 71.9% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 153 properties in Point Pleasant Beach, the most common availability pattern is 271-366 days (56.9% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (40.5% of properties).
Key Insights
- Most common availability window: 271-366 days (56.9%)
- Most common booking duration: 31-90 days (40.5%)
- Properties with high availability (180+ days): 91.5%
- Properties with long-term bookings (180+ days): 9.8%
Minimum Stay Distributions
1 Night
5 listings
3.6% of total
2 Nights
19 listings
13.7% of total
3 Nights
18 listings
12.9% of total
4-6 Nights
21 listings
15.1% of total
7-29 Nights
64 listings
46% of total
30+ Nights
12 listings
8.6% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 17.3%
- Mid-length stays (4-6 nights) represent 15.1% of listings
- Monthly+ stays (8.6%) suggest a stable extended-stay market
- High market flexibility with 30.2% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
5 listings
3.8% of total
Moderate
15 listings
11.3% of total
Firm
38 listings
28.6% of total
Strict
75 listings
56.4% of total
Key Insights
- Strict is the preferred policy at 56.4% of listings
- Stricter policies (Firm & Strict) dominate at 85.0% of the market
- Strong market consensus around Strict policies
- Flexible policies are least common at 3.8% of listings
Recommendations
- The market supports stricter policies, with 85.0% using Firm or Strict terms
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Aug, Jun, averaging 110 days
- Shortest booking windows are in Nov, Mar, Feb, averaging 40 days
- Summer shows the longest average booking window at 110 days, while Winter has the shortest at 57 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 110 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Nov-Feb when lead times are shortest
Popular Airbnb Amenities in Point Pleasant Beach
Every property in Point Pleasant Beach comes standard with Kitchen, Smoke alarm, TV, Wifi, and Carbon monoxide alarm. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 98.1% of total guests, indicating a dominant local market share.
- Primary international markets: DC (0.8%) and United Kingdom (0.5%)
- English is the top language at 80.2%, followed by Spanish (10.5%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.6%
Recommendations
- Target marketing campaigns for New York and New Jersey markets
- Develop localized content for DC and United Kingdom
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Point Pleasant Beach. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Town of Kingston | 11 | $8,281 | $500.11 | 49% |
| Berlin Township | 15 | $7,352 | $702.39 | 35% |
| Frankford Township | 10 | $7,076 | $504.38 | 44% |
| Penn Estates | 63 | $6,814 | $397.95 | 49% |
| Brookfield | 14 | $6,762 | $517.20 | 50% |
| Stroud Township | 126 | $6,313 | $429.12 | 44% |
| Town of Pawling | 16 | $6,299 | $363.35 | 58% |
| Town of Monroe | 24 | $6,190 | $693.85 | 36% |
| Harvey Cedars | 21 | $5,983 | $758.99 | 42% |
| Town of Thompson | 70 | $5,836 | $534.64 | 39% |
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