Point Pleasant Beach Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New Jersey, United States
Is Airbnb profitable in Point Pleasant Beach in 2025? Explore comprehensive Airbnb analytics for Point Pleasant Beach, New Jersey, United States to uncover income potential. This 2025 STR market report for Point Pleasant Beach, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 148 active listings.
Whether you're considering an Airbnb investment in Point Pleasant Beach, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Point Pleasant Beach Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Point Pleasant Beach Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Point Pleasant Beach (2025)
Understanding the monthly revenue variations for Airbnb listings in Point Pleasant Beach is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Point Pleasant Beach is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Point Pleasant Beach across different performance tiers:
- Best-in-class properties (Top 10%) achieve $13,095+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $8,251 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $4,931 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $2,917, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Point Pleasant Beach
Point Pleasant Beach Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Point Pleasant Beach STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Point Pleasant Beach:
- Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 35%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Point Pleasant Beach
Average Daily Rate (ADR) Airbnb Trends in Point Pleasant Beach (2025)
Effective short term rental pricing strategy in Point Pleasant Beach involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Point Pleasant Beach typically peaks in July and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $1,050+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $727 or more.
- Typical properties (Median) charge around $439 per night.
- Entry-level properties (Bottom 25%) earn around $326 per night.
Average Daily Rate (ADR) Trend by Month in Point Pleasant Beach
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Airbnb Seasonality Analysis & Trends in Point Pleasant Beach (2025)
Peak Season (August, July, June)
- Revenue averages $12,134 per month
- Occupancy rates average 58.4%
- Daily rates average $635
Shoulder Season
- Revenue averages $5,175 per month
- Occupancy maintains around 37.7%
- Daily rates hold near $546
Low Season (January, February, March)
- Revenue drops to average $2,593 per month
- Occupancy decreases to average 24.9%
- Daily rates adjust to average $505
Seasonality Insights for Point Pleasant Beach
- The Airbnb seasonality in Point Pleasant Beach shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Point Pleasant Beach's highest earning potential, with monthly revenues capable of climbing to $13,727, occupancy reaching a high of 66.1%, and ADRs peaking at $641.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,074, occupancy could drop to 18.6%, and ADRs may adjust down to $498.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Point Pleasant Beach.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Point Pleasant Beach seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Point Pleasant Beach (2025)
Exploring the top neighborhoods for short-term rentals in Point Pleasant Beach? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| The Boardwalk | A vibrant area with attractions, restaurants, and a lively atmosphere right along the beach. Ideal for families and vacationers looking for fun and accessibility to the shore. | Point Pleasant Beach Boardwalk, Jenkinson's Aquarium, Amusement Parks on the Boardwalk, Daily beach activities |
| Jenkinson's Beach | Known for its beautiful beach and family-friendly vibe, this area attracts families and beachgoers enjoying the ocean and local amenities. | Jenkinson's Beach, Barnegat Bay, Water sports and rentals, Beach volleyball, Family-friendly restaurants |
| Central Point Pleasant | A quieter residential area with close proximity to the beach, it's attractive for families and long-term stays. Offers a more local experience. | Local shops, Parks like Community Park, Proximity to the train station, Quiet streets with a suburban feel |
| The Marina District | Offering a scenic view of the bay and boat access, this area is popular for those interested in fishing and boating, appealing to adventure seekers. | Point Pleasant Canal, Local marinas, Fishing opportunities, Waterfront dining |
| Bay Head | A charming beach town with a tranquil atmosphere, perfect for those seeking a relaxed beach experience away from the busier areas. | Bay Head Beach, Private beaches, Art galleries, Cafes and boutique shops |
| The Inlet | Known for its picturesque views and outdoor activities, this area attracts those who love water sports and fishing. | Inlet Beach, Boat rentals, Fishing spots, Scenic hiking trails |
| Lavalette | A neighboring town with beautiful beaches and a quieter atmosphere, making it ideal for families looking for a peaceful getaway. | Local beaches, Mini-golf, Family parks, Ice cream parlors |
| Casino Pier | An amusement pier that offers entertainment for all ages, making it a fun place for families and thrill-seekers alike. | Casino Pier Amusements, Arcades, Water park, Variety of dining options |
Understanding Airbnb License Requirements & STR Laws in Point Pleasant Beach (2025)
While Point Pleasant Beach, New Jersey, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Point Pleasant Beach to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Point Pleasant Beach (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Point Pleasant Beachbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Spectacular & Spacious Point Pleasant Beach Home
Entire Place • 8 bedrooms
Oceanfront Boardwalk Dream!
Entire Place • 3 bedrooms
2 blocks to Beach /POOL fire-pit, linen sleeps 12
Entire Place • 5 bedrooms
Lakefront Elegance! Salt Water pool Walk to beach!
Entire Place • N/A
Tommy Bahama House - 1 Block to Jenk Boardwalk
Entire Place • 4 bedrooms
7 Bed/Heated Pool/Great Location
Entire Place • 7 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Point Pleasant Beach (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Point Pleasant Beach based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Lino | 2 | $197,870 | 106 | 4.90/5.0 |
| Kitty | 3 | $170,319 | 938 | 4.93/5.0 |
| Jaime And Pam | 1 | $161,370 | 30 | 4.93/5.0 |
| Saltwater | 3 | $155,768 | 74 | 4.92/5.0 |
| Robin | 3 | $149,958 | 111 | 4.98/5.0 |
| Karl | 4 | $147,439 | 84 | 4.96/5.0 |
| Jill | 1 | $145,268 | 42 | 5.00/5.0 |
| Antonietta | 1 | $144,100 | 32 | 4.97/5.0 |
| Max | 2 | $143,580 | 62 | 4.98/5.0 |
| Ali | 2 | $136,571 | 92 | 4.95/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Point Pleasant Beach.
Dive Deeper: Advanced Point Pleasant Beach STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Point Pleasant Beach. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPoint Pleasant Beach Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Point Pleasant Beach
- The Point Pleasant Beach Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 148 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Point Pleasant Beach, House properties are the most common (85.1%), reflecting the local real estate landscape.
- Houses represent a significant 85.1% portion, catering likely to families or larger groups.
Point Pleasant Beach Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Point Pleasant Beach
- The dominant room capacity in Point Pleasant Beach is 3 bedrooms listings, making up 41.2% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 5+ bedrooms properties represent 62.1% of the active Airbnb listings in Point Pleasant Beach, indicating a high concentration in these sizes.
- A significant 79.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Point Pleasant Beach.
Point Pleasant Beach Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Point Pleasant Beach
- The most common guest capacity trend in Point Pleasant Beach vacation rentals is listings accommodating 8+ guests (42.6%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Point Pleasant Beach STR market, accounting for 71.0% of listings.
- 79.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Point Pleasant Beach.
- On average, properties in Point Pleasant Beach are equipped to host 6.6 guests.
Point Pleasant Beach Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Point Pleasant Beach
- The most common availability pattern in Point Pleasant Beach falls within the 271-366 days range, representing 52.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 91.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Point Pleasant Beach (39.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 9.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Point Pleasant Beach Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
5 listings
3.5% of total
2 Nights
17 listings
12% of total
3 Nights
16 listings
11.3% of total
4-6 Nights
21 listings
14.8% of total
7-29 Nights
62 listings
43.7% of total
30+ Nights
21 listings
14.8% of total
Key Insights
- The most prevalent minimum stay requirement in Point Pleasant Beach is 7-29 Nights, adopted by 43.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- Very short stays (1-2 nights) are less common (15.5%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (14.8%) caters to monthly stays (30+ nights) in Point Pleasant Beach, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 7-29 Nights minimum stay, as 43.7% of Point Pleasant Beach hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 3.5% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 14.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Point Pleasant Beach.
Point Pleasant Beach Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
5 listings
3.9% of total
Moderate
15 listings
11.7% of total
Firm
37 listings
28.9% of total
Strict
71 listings
55.5% of total
Cancellation Policy Insights for Point Pleasant Beach
- The prevailing Airbnb cancellation policy trend in Point Pleasant Beach is Strict, used by 55.5% of listings.
- A majority (84.4%) of hosts in Point Pleasant Beach utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 55.5% market standard in Point Pleasant Beach.
- With 55.5% using Strict terms, this is a viable option in Point Pleasant Beach, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Point Pleasant Beach.
Point Pleasant Beach STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Point Pleasant Beach
- The overall average booking lead time for vacation rentals in Point Pleasant Beach is 79 days.
- Guests book furthest in advance for stays during July (average 128 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 48 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (109 days avg.) sees the longest lead times, while Winter (61 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (79 days) as a baseline for your pricing and availability strategy in Point Pleasant Beach.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 128 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 109 days) to capture early planners.
- Monitor your own booking lead times against these Point Pleasant Beach averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Point Pleasant Beach (2025)
Amenity Prevalence
Amenity Insights for Point Pleasant Beach
- Essential amenities in Point Pleasant Beach that guests expect include: Smoke alarm, TV, Kitchen, Wifi, Carbon monoxide alarm, Air conditioning, Fire extinguisher, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Point Pleasant Beach: Smoke alarm, TV, Kitchen, Wifi, Carbon monoxide alarm, Air conditioning, Fire extinguisher, Heating.
- Prioritize adding missing essentials: Air conditioning, Fire extinguisher, Heating.
- Consider adding popular differentiators like Hot water or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Point Pleasant Beach to stay competitive.
Point Pleasant Beach Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Point Pleasant Beach
- The typical guest profile for Airbnb in Point Pleasant Beach consists of primarily domestic travelers (98%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.1% of guests.
- Key international markets include United States (98.1%) and DC (0.8%).
- Top languages spoken are English (71.7%) followed by Spanish (9.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and Philadelphia.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Point Pleasant Beach Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Berlin Township | 15 | $9,384 | $663.27 | 35% |
| Frankford Township | 10 | $6,656 | $501.80 | 45% |
| Penn Estates | 58 | $6,479 | $386.94 | 50% |
| Spring Lake Heights | 16 | $6,192 | $690.88 | 49% |
| Town of Kingston | 13 | $6,045 | $436.18 | 49% |
| Town of Pawling | 16 | $5,956 | $392.41 | 56% |
| Brookfield | 13 | $5,891 | $486.63 | 51% |
| Town/Village of Harrison | 10 | $5,764 | $590.20 | 48% |
| Stroud Township | 122 | $5,734 | $420.52 | 44% |
| Stone Harbor | 34 | $5,711 | $639.17 | 45% |