Plainfield Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New Jersey, United States
Is Airbnb profitable in Plainfield in 2025? Explore comprehensive Airbnb analytics for Plainfield, New Jersey, United States to uncover income potential. This 2025 STR market report for Plainfield, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 23 active listings.
Whether you're considering an Airbnb investment in Plainfield, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Plainfield Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Plainfield Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Plainfield (2025)
Understanding the monthly revenue variations for Airbnb listings in Plainfield is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Plainfield is typically December, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Plainfield across different performance tiers:
- Best-in-class properties (Top 10%) achieve $9,840+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,263 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,280 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,404, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Plainfield
Plainfield Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Plainfield STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Plainfield:
- Best-in-class properties (Top 10%) achieve 91%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 81% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 60%.
- Entry-level properties (Bottom 25%) average 36% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Plainfield
Average Daily Rate (ADR) Airbnb Trends in Plainfield (2025)
Effective short term rental pricing strategy in Plainfield involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Plainfield typically peaks in December and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $388+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $217 or more.
- Typical properties (Median) charge around $114 per night.
- Entry-level properties (Bottom 25%) earn around $77 per night.
Average Daily Rate (ADR) Trend by Month in Plainfield
Get Live Plainfield Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Plainfield (2025)
Peak Season (December, July, May)
- Revenue averages $5,620 per month
- Occupancy rates average 61.6%
- Daily rates average $212
Shoulder Season
- Revenue averages $4,887 per month
- Occupancy maintains around 60.6%
- Daily rates hold near $202
Low Season (January, February, March)
- Revenue drops to average $3,633 per month
- Occupancy decreases to average 49.3%
- Daily rates adjust to average $226
Seasonality Insights for Plainfield
- The Airbnb seasonality in Plainfield shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Plainfield's highest earning potential, with monthly revenues capable of climbing to $6,012, occupancy reaching a high of 67.0%, and ADRs peaking at $243.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $3,518, occupancy could drop to 43.6%, and ADRs may adjust down to $194.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Plainfield.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Plainfield seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Plainfield (2025)
Exploring the top neighborhoods for short-term rentals in Plainfield? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Cedarbrook | A quiet suburban area known for its family-friendly atmosphere. This location is attractive for families and long-term stays due to its parks and schools. | Cedarbrook Park, Plainfield Country Club, local shops and restaurants |
| North Plainfield | A vibrant community with diverse dining options and easy access to transportation. Ideal for both short-term and extended stays. | North Plainfield Historic District, local eateries, quick access to the Garden State Parkway |
| South Plainfield | A suburban oasis with multiple recreational areas. This area is appealing for those looking for a peaceful environment with amenities. | South Plainfield Recreation Center, Woodland Park, local shopping districts |
| Plainfield Downtown | The heart of Plainfield with a rich history and bustling atmosphere. It's becoming a hotspot for visitors looking to explore local events and culture. | Plainfield Historic Society, The Queen City Cinema Club, local festivals |
| West End | Known for its charming residential streets and community vibe. Attracts guests looking for a home-like environment. | West End Park, historical landmarks, local cafes |
| Cranford | Just a short drive from Plainfield, this area offers a quaint downtown experience with shopping and dining options. Great for weekend getaways. | Cranford Historic District, Nomahegan Park, local boutiques |
| Fanwood | Adjacent to Plainfield with a small-town feel. Attractive for those wishing to escape the city while still being close to major attractions. | Fanwood Nature Center, local parks, cozy cafes |
| Scotch Plains | A nearby suburb with a blend of residential tranquility and community events. Perfect for family vacations or peaceful retreats. | Scotch Plains Park, local dining options, community events |
Understanding Airbnb License Requirements & STR Laws in Plainfield (2025)
While Plainfield, New Jersey, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Plainfield to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Plainfield (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Plainfieldbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
MANSION 30 min to NYC Sleeps 25. 12BR 7BA Pets OK!
Entire Place • 12 bedrooms
Grand Dame in Historic District
Entire Place • 4 bedrooms
Sleek & Spacious Ranch Style Home
Entire Place • 6 bedrooms
Hope Cottage - A Home Away From Home
Entire Place • 3 bedrooms
Lux! Gym! King bed-Free Parking Long Term Friendly
Entire Place • 1 bedroom
Clean and Comfy 2 Bdrm- Private Guest Apartment!
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Plainfield (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Plainfield based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Steve | 1 | $412,160 | 178 | 4.91/5.0 |
| Shelly And Abe | 3 | $119,444 | 63 | 4.93/5.0 |
| Salvatore | 1 | $110,345 | 52 | 4.94/5.0 |
| Sundae | 1 | $91,671 | 4 | 4.25/5.0 |
| Malcolm | 1 | $61,901 | 220 | 4.90/5.0 |
| Lou | 2 | $46,357 | 113 | 4.99/5.0 |
| Eboni | 1 | $45,761 | 69 | 4.96/5.0 |
| Linyan | 3 | $42,321 | 20 | 4.85/5.0 |
| Alia | 1 | $32,703 | 273 | 4.88/5.0 |
| Host #20656417 | 1 | $31,594 | 0 | 0.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Plainfield.
Dive Deeper: Advanced Plainfield STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Plainfield. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPlainfield Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Plainfield
- The Plainfield Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 69.6% of the 23 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 30.4% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Plainfield, House properties are the most common (60.9%), reflecting the local real estate landscape.
- Houses represent a significant 60.9% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 4.3%) offer potential for unique stay experiences.
Plainfield Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Plainfield
- The dominant room capacity in Plainfield is 2 bedrooms listings, making up 21.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 43.4% of the active Airbnb listings in Plainfield, indicating a high concentration in these sizes.
- A significant 30.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Plainfield.
Plainfield Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Plainfield
- The most common guest capacity trend in Plainfield vacation rentals is listings accommodating 8+ guests (26.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Plainfield STR market, accounting for 52.2% of listings.
- 26.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Plainfield.
- On average, properties in Plainfield are equipped to host 4.0 guests.
Plainfield Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Plainfield
- The most common availability pattern in Plainfield falls within the 181-270 days range, representing 34.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 52.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 271-366 days range is most frequent in Plainfield (30.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 56.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Plainfield Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
7 listings
30.4% of total
2 Nights
7 listings
30.4% of total
3 Nights
2 listings
8.7% of total
4-6 Nights
3 listings
13% of total
30+ Nights
4 listings
17.4% of total
Key Insights
- The most prevalent minimum stay requirement in Plainfield is 1 Night, adopted by 30.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (60.8%) of the Plainfield Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (17.4%) caters to monthly stays (30+ nights) in Plainfield, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 30.4% of Plainfield hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 17.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Plainfield.
Plainfield Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
6 listings
27.3% of total
Moderate
6 listings
27.3% of total
Firm
3 listings
13.6% of total
Strict
7 listings
31.8% of total
Cancellation Policy Insights for Plainfield
- The prevailing Airbnb cancellation policy trend in Plainfield is Strict, used by 31.8% of listings.
- There's a relatively balanced mix between guest-friendly (54.6%) and stricter (45.4%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 31.8% market standard in Plainfield.
- With 31.8% using Strict terms, this is a viable option in Plainfield, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Plainfield.
Plainfield STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Plainfield
- The overall average booking lead time for vacation rentals in Plainfield is 35 days.
- Guests book furthest in advance for stays during June (average 63 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 22 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (54 days avg.) sees the longest lead times, while Winter (38 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (35 days) as a baseline for your pricing and availability strategy in Plainfield.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 63 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 54 days) to capture early planners.
- Monitor your own booking lead times against these Plainfield averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Plainfield (2025)
Amenity Prevalence
Amenity Insights for Plainfield
- Essential amenities in Plainfield that guests expect include: Hot water, Heating, Carbon monoxide alarm, Air conditioning, Wifi, Essentials, Smoke alarm, Microwave. Lacking these (any) could significantly impact bookings.
- Popular amenities like Free parking on premises, Fire extinguisher are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Plainfield: Hot water, Heating, Carbon monoxide alarm, Air conditioning, Wifi, Essentials, Smoke alarm, Microwave.
- Prioritize adding missing essentials: Microwave.
- Consider adding popular differentiators like Free parking on premises or Fire extinguisher to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Plainfield to stay competitive.
Plainfield Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Plainfield
- The typical guest profile for Airbnb in Plainfield consists of primarily domestic travelers (87%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 87.2% of guests.
- Key international markets include United States (87.2%) and Canada (2.6%).
- Top languages spoken are English (60.6%) followed by Spanish (12.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and New Jersey.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Plainfield Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Berlin Township | 15 | $9,384 | $663.27 | 35% |
| Frankford Township | 10 | $6,656 | $501.80 | 45% |
| Penn Estates | 58 | $6,479 | $386.94 | 50% |
| Spring Lake Heights | 16 | $6,192 | $690.88 | 49% |
| Town of Kingston | 13 | $6,045 | $436.18 | 49% |
| Town of Pawling | 16 | $5,956 | $392.41 | 56% |
| Brookfield | 13 | $5,891 | $486.63 | 51% |
| Town/Village of Harrison | 10 | $5,764 | $590.20 | 48% |
| Stroud Township | 122 | $5,734 | $420.52 | 44% |
| Stone Harbor | 34 | $5,711 | $639.17 | 45% |