Airbnb Market Analytics, Statistics and Data in Neptune Township, New Jersey, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Neptune Township? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Neptune Township:
How much do Airbnb hosts make on average per month in Neptune Township?
The short-term rental market in Neptune Township shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $3,847 per month
- Strong performing properties (top 25%) make $7,013 or more
- Best-in-class properties (top 10%) achieve $12,122+ monthly
- Entry-level properties (bottom 25%) typically earn around $2,003
Revenue Variations by Month
Occupancy Rates Throughout the Year in Neptune Township
The market in Neptune Township shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 40% occupancy rates
- Strong performing properties (top 25%) achieve 60% or higher
- Best-in-class properties (top 10%) reach 78%+occupancy
- Entry-level properties (bottom 25%) average around 22%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Neptune Township
Daily rates in Neptune Township vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $321 per night
- Strong performing properties (top 25%) secure $486 or more
- Best-in-class properties (top 10%) pull in $773+ per night
- Entry-level properties (bottom 25%) earn around $211
Daily Rate Variations by Month
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Seasonality patterns in Neptune Township
Peak Season (August, July, June)
- Revenue peaks at $10438.76 per month
- Occupancy rates reach 66.16%
- Daily rates average $467.08
Shoulder Season
- Revenue averages $5647.46 per month
- Occupancy maintains 42.79%
- Daily rates hold at $407.96
Low Season (December, February, January)
- Revenue drops to $2321.77 per month
- Occupancy decreases to 25.73%
- Daily rates adjust to $366.73
Is it still profitable to do Airbnb in Neptune Township in 2025?
Yes! Neptune Township demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 43% and strong monthly revenue averaging $5647 and With 205 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Neptune Township
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Ocean Grove | Charming beach town known for its Victorian architecture and beautiful beaches. Popular with families and visitors looking for a quaint coastal experience and a variety of outdoor activities. | Ocean Grove Beach, Asbury Park Boardwalk, The Great Auditorium, Devil's Lake, Ocean Grove Fishing Pier |
| Allenhurst | Upscale beach community with a relaxed atmosphere. Known for its serene environment and proximity to the beach, making it ideal for those looking for a peaceful stay. | Allenhurst Beach Club, Lakeside Park, Allenhurst Historic District, The Oceanfront |
| Avon-by-the-Sea | Picturesque seaside town with a small-town vibe and beautiful beachfront. Great for visitors seeking a quiet retreat with charming shops and restaurants nearby. | Avon Beach, Avon Pavilion, The Gazebo, Sandy Hook Bay |
| Bradley Beach | Vibrant beach town with a lively boardwalk and community events. Attracts tourists looking for a fun beach atmosphere with various dining and entertainment options. | Bradley Beach Boardwalk, Bradley Beach Oceanfront, Brigantine Beach, Parker House Restaurant |
| Interlaken | Tranquil residential community surrounded by natural beauty. Ideal for visitors who enjoy a more laid-back environment while still being close to the beach and other attractions. | Woods Park, Interlaken Lake, The Links at Spring Lake |
| Spring Lake | Highly desirable beach town known for its large beachfront and historic charm. Attracts those looking for upscale accommodations and a quaint atmosphere. | Spring Lake Beach, Wreck Pond, The Spring Lake Theater, The Breakers Hotel |
| Sea Girt | Quiet and charming coastal town with beautiful beaches. Great for families and couples looking for a relaxing getaway with a friendly community feel. | Sea Girt Beach, Sea Girt Lighthouse, Sea Girt National Wildlife Refuge |
| Point Pleasant Beach | Popular tourist destination known for its amusement park and boardwalk. Ideal for families seeking fun and entertainment by the seaside. | Point Pleasant Beach Boardwalk, Jenkinson's Aquarium, Point Pleasant Beach Amusement Park, Manasquan River |
Do you need a license for Airbnb in Neptune Township?
We recommend checking directly with Neptune Township's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Neptune Township
The Melrose- Entire House
Entire Place • 12 bedrooms
Victorian Charm Contemporary Living
Entire Place • 5 bedrooms
Overlook Manor
Entire Place • 7 bedrooms
Boutique Ocean Grove & Asbury Park Sea View Gem!
Entire Place • 6 bedrooms
Corlies Estate 5bedroom on golf course w pool/spa
Entire Place • 5 bedrooms
Charming Victorian Cottage Steps from the Beach.
Entire Place • 5 bedrooms
Top Performing Professional Hosts in Neptune Township
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| The Melrose | 7 | $534,393 | 650 | 4.70/5.0 |
| George | 3 | $530,794 | 33 | 4.85/5.0 |
| Joseph | 15 | $338,082 | 185 | 4.82/5.0 |
| Gemma | 2 | $327,562 | 195 | 4.96/5.0 |
| Jeremy | 2 | $285,305 | 32 | 4.96/5.0 |
| Lisa | 16 | $275,351 | 93 | 4.09/5.0 |
| The Allenhurst | 10 | $246,210 | 322 | 4.69/5.0 |
| Leon | 1 | $173,573 | 29 | 4.97/5.0 |
| Fatima | 2 | $159,476 | 47 | 4.79/5.0 |
| Haifa | 3 | $154,714 | 76 | 4.91/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Neptune Township
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (81.5%), with house and apartment & condo properties comprising 83.4% of inventory
- Strong specialty sector (16.6%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in outdoor & mobile segments (1.0% combined)
Room Capacity Distribution
Analysis of 205 properties in Neptune Township shows that 1 bedroom properties are most prevalent, making up 35.1% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 54.1% of all listings.
Key Insights
- Most common: 1 bedroom (35.1%)
- Least common: 5+ bedrooms (11.2%)
- Market concentration: 54.1% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 205 properties in Neptune Township reveals that 8+ guests properties dominate the market, representing 28.3% of all listings. The average property accommodates 4.6 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 2 guests make up 53.2% of the market.
Key Insights
- Most common capacity: 8+ guests (28.3% of market)
- Least common capacity: 7 guests (2.9% of market)
- Average guest capacity: 4.6 guests per property
- Market concentration: 53.2% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 205 properties in Neptune Township, the most common availability pattern is 271-366 days (46.3% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (43.4% of properties).
Key Insights
- Most common availability window: 271-366 days (46.3%)
- Most common booking duration: 91-180 days (43.4%)
- Properties with high availability (180+ days): 87.3%
- Properties with long-term bookings (180+ days): 14.1%
Minimum Stay Distributions
1 Night
43 listings
22.9% of total
2 Nights
50 listings
26.6% of total
3 Nights
41 listings
21.8% of total
4-6 Nights
19 listings
10.1% of total
7-29 Nights
23 listings
12.2% of total
30+ Nights
12 listings
6.4% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 49.5%
- Mid-length stays (4-6 nights) represent 10.1% of listings
- Monthly+ stays (6.4%) suggest a stable extended-stay market
- High market flexibility with 71.3% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
1 listings
0.5% of total
Flexible
10 listings
5.3% of total
Moderate
44 listings
23.2% of total
Firm
42 listings
22.1% of total
Strict
93 listings
48.9% of total
Key Insights
- Strict is the preferred policy at 48.9% of listings
- Stricter policies (Firm & Strict) dominate at 71.0% of the market
- Strong market consensus around Strict policies
- Super Strict 60 Days policies are least common at 0.5% of listings
Recommendations
- The market supports stricter policies, with 71.0% using Firm or Strict terms
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in May, Jul, Aug, averaging 87 days
- Shortest booking windows are in Jan, Dec, Feb, averaging 26 days
- Summer shows the longest average booking window at 82 days, while Winter has the shortest at 26 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 82 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Jan-Feb when lead times are shortest
Popular Airbnb Amenities in Neptune Township
Every property in Neptune Township comes standard with Air conditioning. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 96.3% of total guests, indicating a dominant local market share.
- Primary international markets: DC (0.9%) and Canada (0.9%)
- English is the top language at 77.2%, followed by Spanish (14.2%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.8%
Recommendations
- Target marketing campaigns for New York and Philadelphia markets
- Develop localized content for DC and Canada
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Neptune Township. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Town of Kingston | 11 | $8,281 | $500.11 | 49% |
| Berlin Township | 15 | $7,352 | $702.39 | 35% |
| Frankford Township | 10 | $7,076 | $504.38 | 44% |
| Penn Estates | 63 | $6,814 | $397.95 | 49% |
| Brookfield | 14 | $6,762 | $517.20 | 50% |
| Stroud Township | 126 | $6,313 | $429.12 | 44% |
| Town of Pawling | 16 | $6,299 | $363.35 | 58% |
| Town of Monroe | 24 | $6,190 | $693.85 | 36% |
| Harvey Cedars | 21 | $5,983 | $758.99 | 42% |
| Town of Thompson | 70 | $5,836 | $534.64 | 39% |
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