Montclair Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New Jersey, United States
Is Airbnb profitable in Montclair in 2025? Explore comprehensive Airbnb analytics for Montclair, New Jersey, United States to uncover income potential. This 2025 STR market report for Montclair, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 101 active listings.
Whether you're considering an Airbnb investment in Montclair, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Montclair Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Montclair Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Montclair (2025)
Understanding the monthly revenue variations for Airbnb listings in Montclair is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Montclair is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Montclair across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,960+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,799 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,278 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,243, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Montclair
Montclair Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Montclair STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Montclair:
- Best-in-class properties (Top 10%) achieve 86%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 71% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 52%.
- Entry-level properties (Bottom 25%) average 28% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Montclair
Average Daily Rate (ADR) Airbnb Trends in Montclair (2025)
Effective short term rental pricing strategy in Montclair involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Montclair typically peaks in December and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $365+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $204 or more.
- Typical properties (Median) charge around $137 per night.
- Entry-level properties (Bottom 25%) earn around $89 per night.
Average Daily Rate (ADR) Trend by Month in Montclair
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Airbnb Seasonality Analysis & Trends in Montclair (2025)
Peak Season (May, December, July)
- Revenue averages $3,543 per month
- Occupancy rates average 57.1%
- Daily rates average $183
Shoulder Season
- Revenue averages $3,089 per month
- Occupancy maintains around 54.3%
- Daily rates hold near $179
Low Season (January, February, March)
- Revenue drops to average $1,951 per month
- Occupancy decreases to average 37.9%
- Daily rates adjust to average $174
Seasonality Insights for Montclair
- The Airbnb seasonality in Montclair shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Montclair's highest earning potential, with monthly revenues capable of climbing to $3,604, occupancy reaching a high of 60.3%, and ADRs peaking at $194.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,649, occupancy could drop to 35.7%, and ADRs may adjust down to $171.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Montclair.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Montclair seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Montclair (2025)
Exploring the top neighborhoods for short-term rentals in Montclair? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| The Heights | Known for its vibrant community and scenic views, The Heights is an attractive neighborhood for families and young professionals. It features parks, excellent schools, and a variety of dining options. | Nishuane Park, Brookdale Park, Montclair Art Museum, The Wellmont Theater, Montclair State University |
| South End | A charming residential area with a suburban feel, the South End is popular with visitors looking for a quieter stay while still being close to dining and shopping options. | Montclair Golf Club, Yogi Berra Museum, Eagle Rock Reservation, Bungalow Park, South Park |
| Watchung Plaza | A bustling commercial area with boutique shops, cafes, and restaurants, Watchung Plaza attracts visitors looking for a lively atmosphere near public transportation to New York City. | Watchung Plaza Park, Montclair History Center, The Montclair Public Library, Various local shops and eateries |
| Upper Montclair | This upscale neighborhood is known for its beautiful homes and tree-lined streets. It's also close to parks and recreational areas, attracting visitors for peaceful getaways. | Edgemont Memorial Park, The Upper Montclair Shopping District, Van Vleck House and Gardens, Montclair Art Museum |
| Bloomfield Avenue | A major thoroughfare with a mix of commercial and residential areas, Bloomfield Avenue is lively and offers plenty of dining and shopping options. It's a convenient location for those wanting to explore Montclair. | Montclair Plaza, Local boutiques and cafes, The Claridge Hotel, Live music venues |
| Cedar Grove | Cedar Grove offers a suburban ambiance with good schools and parks, making it suitable for families and those looking for a local stay with amenities. | Cedar Grove Park, Bergen County Zoo, Paterson Great Falls National Historical Park |
| Montclair Center | The heart of Montclair, this area has a vibrant dining scene, arts, and shopping. It's a cultural hub that draws visitors looking for a dynamic urban experience. | Montclair Art Museum, The Wellmont Theater, Culinary Institute of Montclair, Local art galleries |
| Glen Ridge | Adjacent to Montclair, Glen Ridge is known for its historic homes and quaint charm. It provides a peaceful environment while being close to urban amenities. | Glen Ridge Historic District, Hartley Dodge Memorial, Glen Ridge Country Club, Local parks |
Understanding Airbnb License Requirements & STR Laws in Montclair (2025)
While Montclair, New Jersey, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Montclair to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Montclair (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Montclairbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Walkable Wonder in Heart of Montclair & NYC Train
Entire Place • 4 bedrooms
Large Space: 2nd & 3rd Floor in Vintage Home
Entire Place • 4 bedrooms
All new convenience and style.
Entire Place • 3 bedrooms
Cottage-Airbnb Top 1% (NYC/American Dream/Metlife)
Entire Place • 1 bedroom
Montclair large Victorian house with pool
Entire Place • 4 bedrooms
Cozy 2 Bedroom/Mins NYC/Montclair/Free parking
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Montclair (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Montclair based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sherry | 5 | $234,379 | 406 | 4.93/5.0 |
| NuAve | 6 | $139,384 | 811 | 4.59/5.0 |
| Evelyn | 1 | $113,959 | 27 | 5.00/5.0 |
| Raphael | 4 | $110,702 | 200 | 4.66/5.0 |
| Sandeep | 4 | $107,361 | 243 | 4.91/5.0 |
| Sabrina | 3 | $102,800 | 110 | 4.89/5.0 |
| Mel | 3 | $101,870 | 106 | 4.85/5.0 |
| Claudia | 1 | $87,034 | 18 | 5.00/5.0 |
| Silke | 4 | $86,692 | 529 | 4.89/5.0 |
| Ryan | 2 | $79,326 | 58 | 4.70/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Montclair.
Dive Deeper: Advanced Montclair STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Montclair. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMontclair Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Montclair
- The Montclair Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 69.3% of the 101 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 30.7% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Montclair, House properties are the most common (51.5%), reflecting the local real estate landscape.
- Houses represent a significant 51.5% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others (combined 5.0%) offer potential for unique stay experiences.
Montclair Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Montclair
- The dominant room capacity in Montclair is 1 bedroom listings, making up 28.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 49.5% of the active Airbnb listings in Montclair, indicating a high concentration in these sizes.
Montclair Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Montclair
- The most common guest capacity trend in Montclair vacation rentals is listings accommodating 4 guests (21.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Montclair STR market, accounting for 42.6% of listings.
- 19.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Montclair.
- On average, properties in Montclair are equipped to host 3.0 guests.
Montclair Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Montclair
- The most common availability pattern in Montclair falls within the 91-180 days range, representing 31.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 55.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Montclair (31.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 44.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Montclair Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
39 listings
41.1% of total
2 Nights
18 listings
18.9% of total
3 Nights
7 listings
7.4% of total
4-6 Nights
11 listings
11.6% of total
7-29 Nights
8 listings
8.4% of total
30+ Nights
12 listings
12.6% of total
Key Insights
- The most prevalent minimum stay requirement in Montclair is 1 Night, adopted by 41.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (12.6%) caters to monthly stays (30+ nights) in Montclair, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 41.1% of Montclair hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 12.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Montclair.
Montclair Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
9 listings
9.7% of total
Moderate
29 listings
31.2% of total
Firm
21 listings
22.6% of total
Strict
34 listings
36.6% of total
Cancellation Policy Insights for Montclair
- The prevailing Airbnb cancellation policy trend in Montclair is Strict, used by 36.6% of listings.
- A majority (59.2%) of hosts in Montclair utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 36.6% market standard in Montclair.
- With 36.6% using Strict terms, this is a viable option in Montclair, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Montclair.
Montclair STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Montclair
- The overall average booking lead time for vacation rentals in Montclair is 34 days.
- Guests book furthest in advance for stays during April (average 54 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 27 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (46 days avg.) sees the longest lead times, while Winter (32 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (34 days) as a baseline for your pricing and availability strategy in Montclair.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 54 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 46 days) to capture early planners.
- Monitor your own booking lead times against these Montclair averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Montclair (2025)
Amenity Prevalence
Amenity Insights for Montclair
- Essential amenities in Montclair that guests expect include: Wifi, Smoke alarm, Heating, Carbon monoxide alarm, Essentials, Air conditioning. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Hangers, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Montclair: Wifi, Smoke alarm, Heating, Carbon monoxide alarm, Essentials, Air conditioning.
- Prioritize adding missing essentials: Heating, Carbon monoxide alarm, Essentials, Air conditioning.
- Consider adding popular differentiators like TV or Hangers to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Montclair to stay competitive.
Montclair Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Montclair
- The typical guest profile for Airbnb in Montclair consists of primarily domestic travelers (87%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 86.9% of guests.
- Key international markets include United States (86.9%) and Canada (2.6%).
- Top languages spoken are English (61.1%) followed by Spanish (14.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and Montclair.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Montclair Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Berlin Township | 15 | $9,384 | $663.27 | 35% |
| Frankford Township | 10 | $6,656 | $501.80 | 45% |
| Penn Estates | 58 | $6,479 | $386.94 | 50% |
| Spring Lake Heights | 16 | $6,192 | $690.88 | 49% |
| Town of Kingston | 13 | $6,045 | $436.18 | 49% |
| Town of Pawling | 16 | $5,956 | $392.41 | 56% |
| Brookfield | 13 | $5,891 | $486.63 | 51% |
| Town/Village of Harrison | 10 | $5,764 | $590.20 | 48% |
| Stroud Township | 122 | $5,734 | $420.52 | 44% |
| Stone Harbor | 34 | $5,711 | $639.17 | 45% |