Airbnb Market Analytics, Statistics and Data in Montclair, New Jersey, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Montclair? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Montclair:
How much do Airbnb hosts make on average per month in Montclair?
The short-term rental market in Montclair shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,271 per month
- Strong performing properties (top 25%) make $3,967 or more
- Best-in-class properties (top 10%) achieve $6,739+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,279
Revenue Variations by Month
Occupancy Rates Throughout the Year in Montclair
The market in Montclair shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 53% occupancy rates
- Strong performing properties (top 25%) achieve 73% or higher
- Best-in-class properties (top 10%) reach 86%+occupancy
- Entry-level properties (bottom 25%) average around 29%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Montclair
Daily rates in Montclair vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $139 per night
- Strong performing properties (top 25%) secure $213 or more
- Best-in-class properties (top 10%) pull in $365+ per night
- Entry-level properties (bottom 25%) earn around $85
Daily Rate Variations by Month
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Seasonality patterns in Montclair
Peak Season (June, July, December)
- Revenue peaks at $3500.31 per month
- Occupancy rates reach 59.53%
- Daily rates average $200.40
Shoulder Season
- Revenue averages $3112.27 per month
- Occupancy maintains 51.42%
- Daily rates hold at $181.81
Low Season (March, February, January)
- Revenue drops to $2130.41 per month
- Occupancy decreases to 36.93%
- Daily rates adjust to $172.86
Is it still profitable to do Airbnb in Montclair in 2025?
Yes! Montclair demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 51% and strong monthly revenue averaging $3112 and With 96 active listings, this emerging market offers significant first-mover advantages. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Montclair
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Upper Montclair | Charming residential neighborhood with beautiful homes and access to parks. Popular with families and those looking for a quiet retreat close to the city. | Van Vleck House & Gardens, Montclair Art Museum, Edgemont Memorial Park, Upper Montclair Country Club, Montclair Golf Club |
| Montclair Center | The downtown area with a vibrant atmosphere, shops, restaurants, and cultural attractions. Ideal for visitors who want to experience the local lifestyle and nightlife. | The Wellmont Theater, Montclair Farmers Market, Montclair Public Library, Boutique shopping, Cafes and restaurants |
| Watchung Plaza | Lovely neighborhood known for its quaint shops and proximity to parks. Attracts visitors looking for a small-town feel while being close to urban amenities. | Watchung Plaza Park, Local boutiques and coffee shops, Great Notch Brewing Company, Montclair State University nearby |
| Brookdale | Suburban area featuring a mix of residential homes and parks. Great for families and those wanting a peaceful stay with local amenities. | Brookdale Park, Montclair History Center, Local sports facilities, Playgrounds and picnic areas |
| Claremont | Residential community with a family-friendly atmosphere, close to schools and playgrounds. A good option for those traveling with children. | Claremont Park, Local schools and playgrounds, Community events, Parks and recreational facilities |
| South Montclair | A vibrant area with a mix of young professionals and families. Close to transportation and park facilities, making it convenient for visitors. | Yantacaw Park, South Park, Nearby restaurants and cafes, Public transportation access |
| Montclair Heights | A serene neighborhood with great views and outdoor activities. It attracts nature lovers and those wanting a relaxing environment. | Brookdale Park, Hiking trails, Nearby nature reserves |
| Montclair State University Area | The vicinity around the university attracts students, faculty, and visitors. Offers a unique mix of academic and cultural experiences. | Montclair State University, Theatre and art events, Local student hangouts, Cafes and eateries |
Do you need a license for Airbnb in Montclair?
We recommend checking directly with Montclair's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Montclair
Walkable Wonder in Heart of Montclair & NYC Train
Entire Place • 4 bedrooms
Cottage-Airbnb Top 1% (NYC/American Dream/Metlife)
Entire Place • 1 bedroom
Large Space: 2nd & 3rd Floor in Vintage Home
Entire Place • 4 bedrooms
Montclair 2 Bed 2 Bath Office Pets Laundry Parking
Entire Place • 2 bedrooms
All new convenience and style.
Entire Place • 3 bedrooms
Renovated Victorian Montclair Home
Entire Place • 6 bedrooms
Top Performing Professional Hosts in Montclair
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sherry | 5 | $241,319 | 406 | 4.93/5.0 |
| Evelyn | 1 | $146,886 | 27 | 5.00/5.0 |
| NuAve | 6 | $146,176 | 811 | 4.59/5.0 |
| Raphael | 4 | $117,930 | 200 | 4.66/5.0 |
| Sandeep | 4 | $108,759 | 243 | 4.91/5.0 |
| Sabrina | 3 | $106,114 | 110 | 4.89/5.0 |
| Silke | 4 | $97,746 | 529 | 4.89/5.0 |
| Joe & Mike | 1 | $90,402 | 81 | 5.00/5.0 |
| Harry | 1 | $84,553 | 9 | 5.00/5.0 |
| Ryan | 2 | $81,948 | 58 | 4.70/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Montclair
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (67.7%), with house and apartment & condo properties comprising 95.8% of inventory
- Untapped potential in boutique & hotels, others segments (4.2% combined)
Room Capacity Distribution
Analysis of 96 properties in Montclair shows that 1 bedroom properties are most prevalent, making up 28.1% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 45.8% of all listings.
Key Insights
- Most common: 1 bedroom (28.1%)
- Least common: 5+ bedrooms (2.1%)
- Market concentration: 45.8% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 96 properties in Montclair reveals that 2 guests properties dominate the market, representing 20.8% of all listings. The average property accommodates 3.0 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 4 guests make up 39.6% of the market.
Key Insights
- Most common capacity: 2 guests (20.8% of market)
- Least common capacity: 7 guests (1% of market)
- Average guest capacity: 3.0 guests per property
- Market concentration: 39.6% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 96 properties in Montclair, the most common availability pattern is 271-366 days (31.3% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (28.1% of properties).
Key Insights
- Most common availability window: 271-366 days (31.3%)
- Most common booking duration: 181-270 days (28.1%)
- Properties with high availability (180+ days): 54.2%
- Properties with long-term bookings (180+ days): 46.9%
Minimum Stay Distributions
1 Night
37 listings
42% of total
2 Nights
19 listings
21.6% of total
3 Nights
9 listings
10.2% of total
4-6 Nights
11 listings
12.5% of total
7-29 Nights
7 listings
8% of total
30+ Nights
5 listings
5.7% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 63.6%
- Mid-length stays (4-6 nights) represent 12.5% of listings
- Monthly+ stays (5.7%) suggest a stable extended-stay market
- High market flexibility with 73.8% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
9 listings
10.3% of total
Moderate
27 listings
31% of total
Firm
20 listings
23% of total
Strict
31 listings
35.6% of total
Key Insights
- Strict is the preferred policy at 35.6% of listings
- The market shows a balanced distribution between guest-friendly (41.3%) and strict (58.6%) policies
- Strong market consensus around Strict policies
- Flexible policies are least common at 10.3% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Apr, May, Jun, averaging 53 days
- Shortest booking windows are in Sep, Aug, Jan, averaging 32 days
- Spring shows the longest average booking window at 48 days, while Winter has the shortest at 34 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 48 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Sep-Jan when lead times are shortest
Popular Airbnb Amenities in Montclair
Every property in Montclair comes standard with Smoke alarm, and Wifi. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 87.6% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (2.8%) and United Kingdom (2.3%)
- English is the top language at 70%, followed by Spanish (16.7%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 10.6%
Recommendations
- Target marketing campaigns for New York and Montclair markets
- Develop localized content for Canada and United Kingdom
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Montclair. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Town of Kingston | 11 | $8,281 | $500.11 | 49% |
| Berlin Township | 15 | $7,352 | $702.39 | 35% |
| Frankford Township | 10 | $7,076 | $504.38 | 44% |
| Penn Estates | 63 | $6,814 | $397.95 | 49% |
| Brookfield | 14 | $6,762 | $517.20 | 50% |
| Stroud Township | 126 | $6,313 | $429.12 | 44% |
| Town of Pawling | 16 | $6,299 | $363.35 | 58% |
| Town of Monroe | 24 | $6,190 | $693.85 | 36% |
| Harvey Cedars | 21 | $5,983 | $758.99 | 42% |
| Town of Thompson | 70 | $5,836 | $534.64 | 39% |
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