Lake Como Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New Jersey, United States
Is Airbnb profitable in Lake Como in 2025? Explore comprehensive Airbnb analytics for Lake Como, New Jersey, United States to uncover income potential. This 2025 STR market report for Lake Como, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 46 active listings.
Whether you're considering an Airbnb investment in Lake Como, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Lake Como Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Lake Como Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Lake Como (2025)
Understanding the monthly revenue variations for Airbnb listings in Lake Como is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Lake Como is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Lake Como across different performance tiers:
- Best-in-class properties (Top 10%) achieve $9,574+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $6,711 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $4,451 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $2,785, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Lake Como
Lake Como Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Lake Como STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Lake Como:
- Best-in-class properties (Top 10%) achieve 86%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 72% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 47%.
- Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Lake Como
Average Daily Rate (ADR) Airbnb Trends in Lake Como (2025)
Effective short term rental pricing strategy in Lake Como involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Lake Como typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $646+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $464 or more.
- Typical properties (Median) charge around $319 per night.
- Entry-level properties (Bottom 25%) earn around $234 per night.
Average Daily Rate (ADR) Trend by Month in Lake Como
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Airbnb Seasonality Analysis & Trends in Lake Como (2025)
Peak Season (July, August, June)
- Revenue averages $8,701 per month
- Occupancy rates average 60.2%
- Daily rates average $430
Shoulder Season
- Revenue averages $4,603 per month
- Occupancy maintains around 45.4%
- Daily rates hold near $375
Low Season (January, February, March)
- Revenue drops to average $2,755 per month
- Occupancy decreases to average 41.9%
- Daily rates adjust to average $356
Seasonality Insights for Lake Como
- The Airbnb seasonality in Lake Como shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Lake Como's highest earning potential, with monthly revenues capable of climbing to $9,282, occupancy reaching a high of 66.5%, and ADRs peaking at $434.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,225, occupancy could drop to 40.1%, and ADRs may adjust down to $355.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Lake Como.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Lake Como seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Lake Como (2025)
Exploring the top neighborhoods for short-term rentals in Lake Como? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Bellagio | Known for its stunning lakeside views and charming streets, Bellagio attracts tourists looking for a romantic getaway. Its picturesque scenery and vibrant local culture make it a top spot for Airbnb rentals. | Villa Melzi, Bellagio Gardens, Pescallo, Grand Hotel Tremezzo, Local shops and restaurants |
| Varenna | A quaint village with historic architecture and breathtaking lake views. Varenna offers a peaceful retreat, perfect for couples and families wanting to explore Lake Como. | Villa Monastero, Castello di Vezio, Varenna's waterfront, Local hiking trails, Ferry connections to other towns |
| Tremezzo | Situated on the western shore of Lake Como, Tremezzo boasts beautiful villas and gardens. It's a great location for those interested in history and nature. | Villa Carlotta, Tremezzo's promenade, Chiesa di San Lorenzo, Local dining, Access to hiking trails |
| Lenno | Famous for the beautiful Villa del Balbianello, Lenno combines history and natural beauty. It's perfect for tourists wanting to explore the area's heritage and stunning views. | Villa del Balbianello, Lenno Beach, The Greenway del Lago, Ferry services, Charming local eateries |
| Menaggio | A popular resort town with a vibrant waterfront and an array of outdoor activities. Menaggio is ideal for families and active travelers. | Menaggio's promenade, Golf club, Beach clubs, Boat rentals, Hiking paths |
| Como | The capital of the region, Como offers urban conveniences and historical landmarks. It's a great base for exploring the rest of the Lake Como area. | Cathedral of Como, Funicular to Brunate, Como's historic center, Museo Didattico della Seta, Shopping spots |
| Gravedona ed Uniti | Rich in history and culture, this area offers stunning landscapes and a quieter atmosphere. It's ideal for those seeking a more authentic experience of Lake Como. | Sant'Eufemia Church, The former monastery of Santa Maria del Tiglio, Gravedona beach, Hiking trails, Local vineyards |
| Bellano | Often less touristy, Bellano features beautiful nature and local life by the waterside. Great for those looking for a unique and tranquil experience. | Orrido di Bellano gorge, Local museums, Bellano's waterfront, Traditional dining options, Hiking paths |
Understanding Airbnb License Requirements & STR Laws in Lake Como (2025)
While Lake Como, New Jersey, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Lake Como to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Lake Como (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Lake Comobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Sun-kissed Lake Como Cottage Under a Mile to Beach
Entire Place • 4 bedrooms
Big Belmar Beach Family Home -Walk to Beach & Lake
Entire Place • 6 bedrooms
Cozy Home in Belmar
Entire Place • 4 bedrooms
Lake Como Family, Friendly. 5 bedroom house
Entire Place • 5 bedrooms
Cozy Family Beach Home
Entire Place • 3 bedrooms
*Spring Lake*Belmar*Luxury Beach House, Sleeps 14
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Lake Como (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Lake Como based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Katharine | 3 | $177,297 | 1220 | 4.75/5.0 |
| Brenda | 1 | $138,473 | 23 | 5.00/5.0 |
| Chris | 1 | $124,640 | 6 | 5.00/5.0 |
| Stephanie | 2 | $111,946 | 41 | 4.96/5.0 |
| Carlos | 1 | $104,581 | 27 | 4.81/5.0 |
| Olivia Sara | 2 | $95,812 | 48 | 4.74/5.0 |
| Michael | 1 | $95,446 | 61 | 4.95/5.0 |
| Ana Maria | 1 | $92,493 | 179 | 4.88/5.0 |
| Marc | 2 | $90,635 | 60 | 4.96/5.0 |
| Evolve | 2 | $79,540 | 90 | 4.66/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Lake Como.
Dive Deeper: Advanced Lake Como STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Lake Como. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLake Como Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Lake Como
- The Lake Como Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.8% of the 46 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Lake Como, House properties are the most common (89.1%), reflecting the local real estate landscape.
- Houses represent a significant 89.1% portion, catering likely to families or larger groups.
- Smaller segments like others, apartment/condo, hotel/boutique (combined 10.8%) offer potential for unique stay experiences.
Lake Como Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Lake Como
- The dominant room capacity in Lake Como is 2 bedrooms listings, making up 30.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 58.7% of the active Airbnb listings in Lake Como, indicating a high concentration in these sizes.
- A significant 47.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Lake Como.
Lake Como Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Lake Como
- The most common guest capacity trend in Lake Como vacation rentals is listings accommodating 8+ guests (30.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Lake Como STR market, accounting for 54.3% of listings.
- 60.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Lake Como.
- On average, properties in Lake Como are equipped to host 5.7 guests.
Lake Como Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Lake Como
- The most common availability pattern in Lake Como falls within the 271-366 days range, representing 39.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 69.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Lake Como (32.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 30.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Lake Como Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
12 listings
27.9% of total
2 Nights
8 listings
18.6% of total
3 Nights
9 listings
20.9% of total
4-6 Nights
4 listings
9.3% of total
7-29 Nights
6 listings
14% of total
30+ Nights
4 listings
9.3% of total
Key Insights
- The most prevalent minimum stay requirement in Lake Como is 1 Night, adopted by 27.9% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 27.9% of Lake Como hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 27.9% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 9.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Lake Como.
Lake Como Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
4 listings
9.1% of total
Moderate
4 listings
9.1% of total
Firm
14 listings
31.8% of total
Strict
22 listings
50% of total
Cancellation Policy Insights for Lake Como
- The prevailing Airbnb cancellation policy trend in Lake Como is Strict, used by 50% of listings.
- A majority (81.8%) of hosts in Lake Como utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 50% market standard in Lake Como.
- With 50% using Strict terms, this is a viable option in Lake Como, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Lake Como.
Lake Como STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Lake Como
- The overall average booking lead time for vacation rentals in Lake Como is 46 days.
- Guests book furthest in advance for stays during July (average 104 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 12 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (81 days avg.) sees the longest lead times, while Winter (17 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (46 days) as a baseline for your pricing and availability strategy in Lake Como.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 104 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (12 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 81 days) to capture early planners.
- Monitor your own booking lead times against these Lake Como averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Lake Como (2025)
Amenity Prevalence
Amenity Insights for Lake Como
- Essential amenities in Lake Como that guests expect include: Smoke alarm, Wifi, TV, Kitchen, Air conditioning, Fire extinguisher, Carbon monoxide alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Dishes and silverware, Heating, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Lake Como: Smoke alarm, Wifi, TV, Kitchen, Air conditioning, Fire extinguisher, Carbon monoxide alarm.
- Prioritize adding missing essentials: Fire extinguisher, Carbon monoxide alarm.
- Consider adding popular differentiators like Dishes and silverware or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Lake Como to stay competitive.
Lake Como Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Lake Como
- The typical guest profile for Airbnb in Lake Como consists of primarily domestic travelers (97%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 97.2% of guests.
- Key international markets include United States (97.2%) and DC (1.3%).
- Top languages spoken are English (74.4%) followed by Spanish (9.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and Philadelphia.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Lake Como Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Berlin Township | 15 | $9,384 | $663.27 | 35% |
| Frankford Township | 10 | $6,656 | $501.80 | 45% |
| Penn Estates | 58 | $6,479 | $386.94 | 50% |
| Spring Lake Heights | 16 | $6,192 | $690.88 | 49% |
| Town of Kingston | 13 | $6,045 | $436.18 | 49% |
| Town of Pawling | 16 | $5,956 | $392.41 | 56% |
| Brookfield | 13 | $5,891 | $486.63 | 51% |
| Town/Village of Harrison | 10 | $5,764 | $590.20 | 48% |
| Stroud Township | 122 | $5,734 | $420.52 | 44% |
| Stone Harbor | 34 | $5,711 | $639.17 | 45% |