Harrison Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New Jersey, United States
Is Airbnb profitable in Harrison in 2025? Explore comprehensive Airbnb analytics for Harrison, New Jersey, United States to uncover income potential. This 2025 STR market report for Harrison, based on AirROI data from November 2024 to October 2025, reveals key trends in the niche market of 26 active listings.
Whether you're considering an Airbnb investment in Harrison, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Harrison Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Harrison Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Harrison (2025)
Understanding the monthly revenue variations for Airbnb listings in Harrison is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Harrison is typically December, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Harrison across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,014+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,470 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,114 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,904, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Harrison
Harrison Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Harrison STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Harrison:
- Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 76% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 53%.
- Entry-level properties (Bottom 25%) average 38% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Harrison
Average Daily Rate (ADR) Airbnb Trends in Harrison (2025)
Effective short term rental pricing strategy in Harrison involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Harrison typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $331+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $245 or more.
- Typical properties (Median) charge around $200 per night.
- Entry-level properties (Bottom 25%) earn around $128 per night.
Average Daily Rate (ADR) Trend by Month in Harrison
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Airbnb Seasonality Analysis & Trends in Harrison (2025)
Peak Season (December, August, July)
- Revenue averages $4,560 per month
- Occupancy rates average 64.6%
- Daily rates average $216
Shoulder Season
- Revenue averages $3,550 per month
- Occupancy maintains around 55.8%
- Daily rates hold near $203
Low Season (January, February, November)
- Revenue drops to average $2,433 per month
- Occupancy decreases to average 44.6%
- Daily rates adjust to average $183
Seasonality Insights for Harrison
- The Airbnb seasonality in Harrison shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Harrison's highest earning potential, with monthly revenues capable of climbing to $5,017, occupancy reaching a high of 74.2%, and ADRs peaking at $236.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,282, occupancy could drop to 37.9%, and ADRs may adjust down to $179.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Harrison.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Harrison seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Harrison (2025)
Exploring the top neighborhoods for short-term rentals in Harrison? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Harrison | Vibrant urban area with a mix of residential and commercial spaces. Close proximity to transportation and amenities makes it appealing for travelers. | Harrison Path Station, Riverwalk Park, local restaurants and cafes, Proximity to Newark, Harrison Football Stadium |
| Ironbound District | Known for its rich cultural diversity and vibrant culinary scene. Great for guests looking to experience authentic local food in a lively environment. | Portuguese and Spanish restaurants, Festivals and events, Ironbound Community Corporation, Riverfront Park |
| West Hudson Park | A quiet suburban area that offers a family-friendly environment with parks and recreational activities. Ideal for longer stays. | West Hudson Park, Playgrounds and sports facilities, Nature trails, Community events |
| Kearny | Adjacent to Harrison and offers a more residential feel with more space. Excellent for guests looking for a peaceful retreat close to the city. | Kearny Town Hall, Schuyler Ave shops, Parks and outdoor spaces, Kearny Public Library |
| Secaucus | Close to Harrison, Secaucus is a commuting hub with access to Manhattan. Attractive for business travelers. | Secaucus Junction, Shopping centers, Meadowlands Sports Complex, Parks and nature areas |
| North Newark | An up-and-coming area with rising popularity among travelers looking for affordable lodging near the city. | Branch Brook Park, Newark Liberty International Airport, Cultural centers and events |
| Weequahic Park | A large park area with lakes, trails, and recreational activities. Offers a more relaxed environment for travelers. | Weequahic Park Lake, Golf course, Walking and biking paths, Natural scenery |
| Lyndhurst | Nearby suburb with various attractions and a community vibe. Great for families and longer stays. | Lyndhurst Town Hall, Parks and recreational facilities, Local dining options, Riverside Park |
Understanding Airbnb License Requirements & STR Laws in Harrison (2025)
While Harrison, New Jersey, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Harrison to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Harrison (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Harrisonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Harrison: Modern Spacious Duplex (near Path Train)
Entire Place • 3 bedrooms
《》Bee-utiful 3BR near Manhattan NYC +1Parking
Entire Place • 3 bedrooms
Peaceful 2 Bedroom Apartment in Amenity Building
Entire Place • 2 bedrooms
2 bedroom with a walk to NYC Path train to NYC
Entire Place • 2 bedrooms
Lush Courtyard Facing Studio Apartment
Entire Place • 1 bedroom
Chic 2BR Retreat, 23min to NYC + Private Garden
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Harrison (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Harrison based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Urby | 7 | $293,621 | 567 | 4.92/5.0 |
| Anthony | 2 | $133,829 | 99 | 4.86/5.0 |
| Mabel | 1 | $91,672 | 95 | 4.89/5.0 |
| Tales | 2 | $66,327 | 67 | 4.88/5.0 |
| Hugo | 2 | $56,009 | 193 | 4.89/5.0 |
| Gee | 1 | $52,043 | 173 | 4.83/5.0 |
| Jack | 1 | $47,382 | 36 | 4.97/5.0 |
| Diandra | 1 | $43,611 | 154 | 4.95/5.0 |
| Justin | 1 | $34,860 | 64 | 4.45/5.0 |
| Rogner | 1 | $32,365 | 112 | 4.89/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Harrison.
Dive Deeper: Advanced Harrison STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Harrison. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHarrison Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Harrison
- The Harrison Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.6% of the 26 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Harrison, Apartment/Condo properties are the most common (84.6%), reflecting the local real estate landscape.
- Houses represent a significant 15.4% portion, catering likely to families or larger groups.
Harrison Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Harrison
- The dominant room capacity in Harrison is 1 bedroom listings, making up 42.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 76.9% of the active Airbnb listings in Harrison, indicating a high concentration in these sizes.
Harrison Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Harrison
- The most common guest capacity trend in Harrison vacation rentals is listings accommodating 2 guests (30.8%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 6 guests dominate the Harrison STR market, accounting for 50.0% of listings.
- 30.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Harrison.
- On average, properties in Harrison are equipped to host 3.9 guests.
Harrison Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Harrison
- The most common availability pattern in Harrison falls within the 91-180 days range, representing 42.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 46.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Harrison (42.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 53.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Harrison Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
1 listings
3.8% of total
2 Nights
7 listings
26.9% of total
3 Nights
3 listings
11.5% of total
4-6 Nights
1 listings
3.8% of total
30+ Nights
14 listings
53.8% of total
Key Insights
- The most prevalent minimum stay requirement in Harrison is 30+ Nights, adopted by 53.8% of listings. This highlights the market's preference for longer commitments.
- A significant segment (53.8%) caters to monthly stays (30+ nights) in Harrison, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 53.8% of Harrison hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 3.8% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 53.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Harrison.
Harrison Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
3.8% of total
Flexible
2 listings
7.7% of total
Moderate
12 listings
46.2% of total
Firm
7 listings
26.9% of total
Strict
4 listings
15.4% of total
Cancellation Policy Insights for Harrison
- The prevailing Airbnb cancellation policy trend in Harrison is Moderate, used by 46.2% of listings.
- There's a relatively balanced mix between guest-friendly (53.9%) and stricter (42.3%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 46.2% market standard in Harrison.
- Regularly review your cancellation policy against competitors and market demand shifts in Harrison.
Harrison STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Harrison
- The overall average booking lead time for vacation rentals in Harrison is 28 days.
- Guests book furthest in advance for stays during July (average 39 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 15 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (33 days avg.) sees the longest lead times, while Winter (24 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (28 days) as a baseline for your pricing and availability strategy in Harrison.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 39 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 33 days) to capture early planners.
- Monitor your own booking lead times against these Harrison averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Harrison (2025)
Amenity Prevalence
Amenity Insights for Harrison
- Essential amenities in Harrison that guests expect include: TV, Wifi, Carbon monoxide alarm, Smoke alarm, Air conditioning, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Microwave, Heating, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Harrison: TV, Wifi, Carbon monoxide alarm, Smoke alarm, Air conditioning, Kitchen.
- Prioritize adding missing essentials: Kitchen.
- Consider adding popular differentiators like Microwave or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Harrison to stay competitive.
Harrison Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Harrison
- The typical guest profile for Airbnb in Harrison consists of primarily domestic travelers (65%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 65.3% of guests.
- Key international markets include United States (65.3%) and Canada (6.5%).
- Top languages spoken are English (52.1%) followed by Spanish (12.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Harrison Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Freeland | 10 | $9,465 | $755.73 | 40% |
| Berlin Township | 15 | $7,289 | $729.20 | 35% |
| Stroud Township | 141 | $5,934 | $488.89 | 41% |
| Spring Lake Heights | 17 | $5,658 | $715.85 | 39% |
| Town of Kingston | 12 | $5,654 | $468.91 | 46% |
| Frankford Township | 13 | $5,633 | $569.39 | 41% |
| Penn Estates | 50 | $5,567 | $430.94 | 46% |
| Pocono Township | 99 | $5,394 | $484.20 | 36% |
| Stone Harbor | 39 | $5,364 | $785.43 | 36% |
| Mount Pocono | 22 | $5,287 | $482.63 | 42% |