Hamilton Township Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New Jersey, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Hamilton Township in 2025? Explore comprehensive Airbnb analytics for Hamilton Township, New Jersey, United States to uncover income potential. This 2025 STR market report for Hamilton Township, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 24 active listings.

Whether you're considering an Airbnb investment in Hamilton Township, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Hamilton Township Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Hamilton Township Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$129
The average rental revenue earned for an occupied room per day in Hamilton Township.
Occupancy Rate(?)
46.5%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$17,989
Typical annual income for an Airbnb listing in Hamilton Township. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
11.1%
Strong growth (11.1%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Hamilton Township.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Hamilton Township.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
24
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Hamilton Township (2025)

Understanding the monthly revenue variations for Airbnb listings in Hamilton Township is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Hamilton Township is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Hamilton Township across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,763+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,774 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,677 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $993, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Hamilton Township

Hamilton Township Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Hamilton Township STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Hamilton Township:

  • Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 68% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 44%.
  • Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Hamilton Township

Average Daily Rate (ADR) Airbnb Trends in Hamilton Township (2025)

Effective short term rental pricing strategy in Hamilton Township involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Hamilton Township typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $244+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $154 or more.
  • Typical properties (Median) charge around $110 per night.
  • Entry-level properties (Bottom 25%) earn around $62 per night.

Average Daily Rate (ADR) Trend by Month in Hamilton Township

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Airbnb Seasonality Analysis & Trends in Hamilton Township (2025)

Peak Season (August, July, June)
  • Revenue averages $2,769 per month
  • Occupancy rates average 57.3%
  • Daily rates average $139
Shoulder Season
  • Revenue averages $1,918 per month
  • Occupancy maintains around 47.1%
  • Daily rates hold near $131
Low Season (January, February, March)
  • Revenue drops to average $1,306 per month
  • Occupancy decreases to average 36.4%
  • Daily rates adjust to average $115

Seasonality Insights for Hamilton Township

  • The Airbnb seasonality in Hamilton Township shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Hamilton Township's highest earning potential, with monthly revenues capable of climbing to $3,027, occupancy reaching a high of 62.2%, and ADRs peaking at $139.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,071, occupancy could drop to 33.2%, and ADRs may adjust down to $114.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Hamilton Township.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Hamilton Township seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Hamilton Township (2025)

Exploring the top neighborhoods for short-term rentals in Hamilton Township? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Cypress Point
A peaceful suburban neighborhood with close proximity to parks and schools. Ideal for families and those seeking a quiet retreat.
Cypress Point Park, Pine Hill Park, Hamilton Township Memorial Park
Mercerville
A bustling community with a variety of dining and shopping options. Great for short-term rentals given its convenience and local amenities.
Mercerville Square, Hamilton Marketplace, Parker Press Park
Yardville
Charming, historic area with a mix of residential and commercial properties. Close to scenic parks and ideal for families.
Yardville Lake, Veterans Park, Yardville Community Center
Hamilton Square
A well-established neighborhood with a mix of residential areas and amenities. Proximity to schools and shopping makes it popular among families.
Hamilton Square Shopping Center, Crispin's Pond, Mercer County Park
Bordentown
Small, quaint town with historic charm. Attracts visitors interested in local history and scenic views.
Bordentown Historical Society, Clermont Mansion, Crosswicks Creek
Hamilton Township Historic District
Rich in history and culture, offering unique attractions and walking tours. Highly appealing for cultural tourists.
Hamilton Township Historical Society, The Roebling Museum, Old Trenton
Brunswick Acres
Family-friendly neighborhood with access to parks and recreational activities. Suitable for families and short-term rentals alike.
Brunswick Acres Park, Parker's Pond, local sports facilities
Kuser Road
A prime location with easy access to major highways and nearby attractions, making it convenient for travelers.
Kuser Park, Hamilton Mall, a variety of dining options

Understanding Airbnb License Requirements & STR Laws in Hamilton Township (2025)

While Hamilton Township, New Jersey, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Hamilton Township to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Hamilton Township (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Hamilton Townshipbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Luxury Log Cabin on the River!

Luxury Log Cabin on the River!

Entire Place • 3 bedrooms

$43,652
Revenue
45.2%
Occupancy
$320.31
Daily Rate
Lakefront Retreat | Hot Tub + Kayaks + Grill

Lakefront Retreat | Hot Tub + Kayaks + Grill

Entire Place • 2 bedrooms

$34,353
Revenue
41.9%
Occupancy
$217.63
Daily Rate
Peaceful 1 bedroom with pool

Peaceful 1 bedroom with pool

Entire Place • 1 bedroom

$30,069
Revenue
60.2%
Occupancy
$111.09
Daily Rate
2-bed 1-bath Hamilton, NJ

2-bed 1-bath Hamilton, NJ

Entire Place • 2 bedrooms

$27,243
Revenue
66.5%
Occupancy
$148.78
Daily Rate
The Tasting Home

The Tasting Home

Entire Place • 2 bedrooms

$26,794
Revenue
54.2%
Occupancy
$113.02
Daily Rate
Charming 2Bd/1Ba Home centered in Hamilton Square

Charming 2Bd/1Ba Home centered in Hamilton Square

Entire Place • 2 bedrooms

$26,229
Revenue
53.0%
Occupancy
$139.25
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Hamilton Township (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Hamilton Township based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Dan3$55,2474494.68/5.0
Cade1$43,652234.83/5.0
Sylvester2$39,0251064.70/5.0
Christen1$34,353454.71/5.0
Amanda And Daniel1$30,069384.71/5.0
Brooks1$27,243205.00/5.0
Wendy1$26,794314.90/5.0
Maxon2$25,035104.29/5.0
Evolve1$23,76894.89/5.0
Ron & Michelle1$23,535454.60/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Hamilton Township.

Dive Deeper: Advanced Hamilton Township STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Hamilton Township. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Hamilton Township Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Hamilton Township

  • The Hamilton Township Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 70.8% of the 24 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Hamilton Township, House properties are the most common (62.5%), reflecting the local real estate landscape.
  • Houses represent a significant 62.5% portion, catering likely to families or larger groups.
  • Smaller segments like others (combined 4.2%) offer potential for unique stay experiences.

Hamilton Township Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Hamilton Township

  • The dominant room capacity in Hamilton Township is 1 bedroom listings, making up 45.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 70.8% of the active Airbnb listings in Hamilton Township, indicating a high concentration in these sizes.

Hamilton Township Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Hamilton Township

  • The most common guest capacity trend in Hamilton Township vacation rentals is listings accommodating 2 guests (20.8%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 8+ guests dominate the Hamilton Township STR market, accounting for 41.6% of listings.
  • 29.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Hamilton Township.
  • On average, properties in Hamilton Township are equipped to host 3.7 guests.

Hamilton Township Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Hamilton Township

  • The most common availability pattern in Hamilton Township falls within the 181-270 days range, representing 45.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 70.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Hamilton Township (41.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 33.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Hamilton Township Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (47.6%)

1 Night

10 listings

47.6% of total

2 Nights (19%)

2 Nights

4 listings

19% of total

3 Nights (19%)

3 Nights

4 listings

19% of total

4-6 Nights (4.8%)

4-6 Nights

1 listings

4.8% of total

30+ Nights (9.5%)

30+ Nights

2 listings

9.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Hamilton Township is 1 Night, adopted by 47.6% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (66.6%) of the Hamilton Township Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 47.6% of Hamilton Township hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 9.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Hamilton Township.

Hamilton Township Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (9.5%)

Flexible

2 listings

9.5% of total

Moderate (38.1%)

Moderate

8 listings

38.1% of total

Firm (19%)

Firm

4 listings

19% of total

Strict (33.3%)

Strict

7 listings

33.3% of total

Cancellation Policy Insights for Hamilton Township

  • The prevailing Airbnb cancellation policy trend in Hamilton Township is Moderate, used by 38.1% of listings.
  • A majority (52.3%) of hosts in Hamilton Township utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 38.1% market standard in Hamilton Township.
  • With 33.3% using Strict terms, this is a viable option in Hamilton Township, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Hamilton Township.

Hamilton Township STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Hamilton Township

  • The overall average booking lead time for vacation rentals in Hamilton Township is 41 days.
  • Guests book furthest in advance for stays during March (average 71 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in April (average 31 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (57 days avg.) sees the longest lead times, while Winter (41 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (41 days) as a baseline for your pricing and availability strategy in Hamilton Township.
  • For March stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 71 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 57 days) to capture early planners.
  • Monitor your own booking lead times against these Hamilton Township averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Hamilton Township (2025)

Amenity Prevalence

Amenity Insights for Hamilton Township

  • Essential amenities in Hamilton Township that guests expect include: Air conditioning, Carbon monoxide alarm, Smoke alarm, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Wifi, Hot water, Kitchen are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Hamilton Township: Air conditioning, Carbon monoxide alarm, Smoke alarm, Heating.
  • Prioritize adding missing essentials: Heating.
  • Consider adding popular differentiators like Wifi or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Hamilton Township to stay competitive.

Hamilton Township Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Hamilton Township

  • The typical guest profile for Airbnb in Hamilton Township consists of primarily domestic travelers (93%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 92.5% of guests.
  • Key international markets include United States (92.5%) and Canada (2.6%).
  • Top languages spoken are English (65%) followed by Spanish (12.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from New York and Philadelphia.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Hamilton Township Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Spring Lake Heights16$6,192$690.8849%
Stone Harbor34$5,711$639.1745%
Harvey Cedars23$5,311$775.0640%
Middletown Township10$5,208$392.8353%
Cape May Point25$5,145$509.5948%
Avalon75$5,056$661.6939%
Cape May289$5,017$519.0442%
Surf City46$5,004$597.5842%
Beach Haven83$4,856$534.6346%
City of Glen Cove12$4,845$323.3956%

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