East Orange Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New Jersey, United States
Is Airbnb profitable in East Orange in 2025? Explore comprehensive Airbnb analytics for East Orange, New Jersey, United States to uncover income potential. This 2025 STR market report for East Orange, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 116 active listings.
Whether you're considering an Airbnb investment in East Orange, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the East Orange Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key East Orange Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in East Orange (2025)
Understanding the monthly revenue variations for Airbnb listings in East Orange is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in East Orange is typically May, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in East Orange across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,836+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,388 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,673 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $717, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in East Orange
East Orange Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the East Orange STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in East Orange:
- Best-in-class properties (Top 10%) achieve 86%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 72% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 47%.
- Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in East Orange
Average Daily Rate (ADR) Airbnb Trends in East Orange (2025)
Effective short term rental pricing strategy in East Orange involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in East Orange typically peaks in November and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $282+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $176 or more.
- Typical properties (Median) charge around $95 per night.
- Entry-level properties (Bottom 25%) earn around $58 per night.
Average Daily Rate (ADR) Trend by Month in East Orange
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Airbnb Seasonality Analysis & Trends in East Orange (2025)
Peak Season (May, June, July)
- Revenue averages $3,099 per month
- Occupancy rates average 50.0%
- Daily rates average $154
Shoulder Season
- Revenue averages $2,488 per month
- Occupancy maintains around 52.8%
- Daily rates hold near $152
Low Season (January, February, March)
- Revenue drops to average $1,510 per month
- Occupancy decreases to average 38.9%
- Daily rates adjust to average $143
Seasonality Insights for East Orange
- The Airbnb seasonality in East Orange shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases East Orange's highest earning potential, with monthly revenues capable of climbing to $3,139, occupancy reaching a high of 59.6%, and ADRs peaking at $157.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,376, occupancy could drop to 35.0%, and ADRs may adjust down to $142.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in East Orange.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these East Orange seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in East Orange (2025)
Exploring the top neighborhoods for short-term rentals in East Orange? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Toney's Brook | A quiet, residential area that offers easy access to public transport and local shops, making it appealing for families and long-term stays. | Toney's Brook Park, East Orange Golf Course, local dining spots |
| East Orange Campus | Home to the city's educational institutions, attracting students and faculty which creates demand for short-term rentals. | East Orange Campus High School, local cafes, community events |
| Civic Center | This area is known for its historical significance and various community activities, appealing to visitors interested in local culture. | East Orange City Hall, Civic Center Park, local art exhibits |
| Garden State Parkway Area | Proximity to major highways makes this area attractive for travelers looking for convenience and easy access to nearby cities. | Garden State Plaza, local shopping centers, quick access to NYC |
| Watsessing Area | A diverse neighborhood with a rich cultural background and various dining options, appealing to culturally curious visitors. | Watsessing Park, local food festivals, community markets |
| Elmwood Park | A family-friendly neighborhood with parks and recreation facilities, attracting families and nature lovers. | Elmwood Park, local playgrounds, annual community festivals |
| East Orange Historical District | Rich in history and architecture, this area attracts tourists interested in historical walking tours and unique local sights. | historical homes, local museums, walking tours |
| Highland Avenue | A lively area with retail shops and eateries, popular among young professionals and urban explorers looking for an active environment. | local shops, coffeehouses, nightlife spots |
Understanding Airbnb License Requirements & STR Laws in East Orange (2025)
While East Orange, New Jersey, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for East Orange to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in East Orange (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in East Orangebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Historic Mansion for Groups | NYC & EWR w/ Parking
Entire Place • 6 bedrooms
The Grand Parkway is a unique getaway w/charm.
Entire Place • 5 bedrooms
Home away from home
Entire Place • 3 bedrooms
Big home Hospital/NYC/Airport
Entire Place • 4 bedrooms
Sovereign Cottage-Parking & Wifi
Entire Place • 3 bedrooms
Iconic ! 2BR King Bed ! 30 Min NYC ! Free Parking!
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in East Orange (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in East Orange based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Joe | 4 | $251,522 | 290 | 4.91/5.0 |
| Anibal | 2 | $143,946 | 79 | 4.54/5.0 |
| Sebastian | 2 | $129,175 | 74 | 4.91/5.0 |
| The Luxury Air Home | 2 | $121,825 | 115 | 4.76/5.0 |
| Luis | 3 | $119,290 | 63 | 4.94/5.0 |
| Jennifer | 2 | $115,134 | 198 | 4.83/5.0 |
| Jose | 2 | $114,862 | 101 | 4.92/5.0 |
| Greta | 6 | $108,547 | 220 | 4.85/5.0 |
| Enez | 3 | $88,395 | 20 | 1.50/5.0 |
| Anyel | 3 | $68,866 | 99 | 4.93/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in East Orange.
Dive Deeper: Advanced East Orange STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for East Orange. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsEast Orange Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for East Orange
- The East Orange Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 53.4% of the 116 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 45.7% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in East Orange, House properties are the most common (55.2%), reflecting the local real estate landscape.
- Houses represent a significant 55.2% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others (combined 5.1%) offer potential for unique stay experiences.
East Orange Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for East Orange
- The dominant room capacity in East Orange is 1 bedroom listings, making up 27.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 46.6% of the active Airbnb listings in East Orange, indicating a high concentration in these sizes.
East Orange Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for East Orange
- The most common guest capacity trend in East Orange vacation rentals is listings accommodating 4 guests (17.2%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the East Orange STR market, accounting for 33.6% of listings.
- 30.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in East Orange.
- On average, properties in East Orange are equipped to host 3.3 guests.
East Orange Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for East Orange
- The most common availability pattern in East Orange falls within the 271-366 days range, representing 34.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 62.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in East Orange (27.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 38.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
East Orange Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
30 listings
26.5% of total
2 Nights
32 listings
28.3% of total
3 Nights
16 listings
14.2% of total
4-6 Nights
24 listings
21.2% of total
7-29 Nights
5 listings
4.4% of total
30+ Nights
6 listings
5.3% of total
Key Insights
- The most prevalent minimum stay requirement in East Orange is 2 Nights, adopted by 28.3% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 28.3% of East Orange hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 26.5% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 5.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in East Orange.
East Orange Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
1% of total
Flexible
26 listings
25% of total
Moderate
17 listings
16.3% of total
Firm
13 listings
12.5% of total
Strict
47 listings
45.2% of total
Cancellation Policy Insights for East Orange
- The prevailing Airbnb cancellation policy trend in East Orange is Strict, used by 45.2% of listings.
- A majority (57.7%) of hosts in East Orange utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 45.2% market standard in East Orange.
- With 45.2% using Strict terms, this is a viable option in East Orange, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in East Orange.
East Orange STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for East Orange
- The overall average booking lead time for vacation rentals in East Orange is 32 days.
- Guests book furthest in advance for stays during May (average 50 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 16 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (38 days avg.) sees the longest lead times, while Winter (31 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (32 days) as a baseline for your pricing and availability strategy in East Orange.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 50 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 38 days) to capture early planners.
- Monitor your own booking lead times against these East Orange averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in East Orange (2025)
Amenity Prevalence
Amenity Insights for East Orange
- Essential amenities in East Orange that guests expect include: Smoke alarm, Wifi, Carbon monoxide alarm, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Air conditioning, Heating, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for East Orange: Smoke alarm, Wifi, Carbon monoxide alarm, TV.
- Prioritize adding missing essentials: Carbon monoxide alarm, TV.
- Consider adding popular differentiators like Air conditioning or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in East Orange to stay competitive.
East Orange Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for East Orange
- The typical guest profile for Airbnb in East Orange consists of primarily domestic travelers (77%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 76.8% of guests.
- Key international markets include United States (76.8%) and Canada (5.1%).
- Top languages spoken are English (58.1%) followed by Spanish (15%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and East Orange.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the East Orange Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Berlin Township | 15 | $9,384 | $663.27 | 35% |
| Frankford Township | 10 | $6,656 | $501.80 | 45% |
| Penn Estates | 58 | $6,479 | $386.94 | 50% |
| Spring Lake Heights | 16 | $6,192 | $690.88 | 49% |
| Town of Kingston | 13 | $6,045 | $436.18 | 49% |
| Town of Pawling | 16 | $5,956 | $392.41 | 56% |
| Brookfield | 13 | $5,891 | $486.63 | 51% |
| Town/Village of Harrison | 10 | $5,764 | $590.20 | 48% |
| Stroud Township | 122 | $5,734 | $420.52 | 44% |
| Stone Harbor | 34 | $5,711 | $639.17 | 45% |