Clifton Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New Jersey, United States
Is Airbnb profitable in Clifton in 2025? Explore comprehensive Airbnb analytics for Clifton, New Jersey, United States to uncover income potential. This 2025 STR market report for Clifton, based on AirROI data from November 2024 to October 2025, reveals key trends in the niche market of 41 active listings.
Whether you're considering an Airbnb investment in Clifton, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Clifton Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Clifton Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Clifton (2025)
Understanding the monthly revenue variations for Airbnb listings in Clifton is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Clifton is typically December, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Clifton across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,454+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,254 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,404 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $678, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Clifton
Clifton Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Clifton STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Clifton:
- Best-in-class properties (Top 10%) achieve 86%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 71% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 49%.
- Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Clifton
Average Daily Rate (ADR) Airbnb Trends in Clifton (2025)
Effective short term rental pricing strategy in Clifton involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Clifton typically peaks in December and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $205+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $140 or more.
- Typical properties (Median) charge around $87 per night.
- Entry-level properties (Bottom 25%) earn around $66 per night.
Average Daily Rate (ADR) Trend by Month in Clifton
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Airbnb Seasonality Analysis & Trends in Clifton (2025)
Peak Season (December, May, November)
- Revenue averages $2,232 per month
- Occupancy rates average 60.6%
- Daily rates average $120
Shoulder Season
- Revenue averages $1,690 per month
- Occupancy maintains around 49.0%
- Daily rates hold near $115
Low Season (February, September, October)
- Revenue drops to average $1,077 per month
- Occupancy decreases to average 34.1%
- Daily rates adjust to average $112
Seasonality Insights for Clifton
- The Airbnb seasonality in Clifton shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Clifton's highest earning potential, with monthly revenues capable of climbing to $2,463, occupancy reaching a high of 63.0%, and ADRs peaking at $120.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $928, occupancy could drop to 30.0%, and ADRs may adjust down to $108.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Clifton.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Clifton seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Clifton (2025)
Exploring the top neighborhoods for short-term rentals in Clifton? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Clifton | The heart of Clifton with a mix of commercial and residential spaces. Convenient for travelers due to proximity to restaurants, shops, and transportation hubs. | Clifton Commons, Botanical Garden, Hampton Park, Clifton Arts Center, Dunnfield Creek |
| Botany Section | A residential neighborhood with easy access to parks and local amenities. Perfect for families and long-term guests looking for a quiet stay. | Clifton Nature Reserve, Clifton Park, Local diners, Nearby schools, Community events |
| Middle Village | A suburban area that offers a good balance of residential comfort and proximity to urban attractions. Great for hosting families and larger groups. | Gordon Park, Clifton Historic District, Shopping centers, Civic Parks, Local breweries |
| Athenia | An up-and-coming neighborhood that features local restaurants and shops. Appeals to budget-conscious travelers looking for authentic local experiences. | Parks and Recreation areas, Local eateries, Community shops, Clifton Plaza, Public transportation access |
| Lakeview | Known for the nearby Lake Paterson, this area offers picturesque views and outdoor activities. Great for guests looking for nature-based experiences. | Lake Paterson, Kayaking opportunities, Nature trails, Picnic spots, Community events |
| Allwood | A convenient residential area that attracts business travelers and families alike, with easy access to major highways and suburban comforts. | Shopping plazas, Local restaurants, Allwood Park, Clifton Farmers Market, Transportation options |
| Richfield | This neighborhood offers a cozy suburban feel with parks and schools, ideal for visitors seeking a relaxed environment. | Richfield Park, Family-friendly events, Local schools, Shopping areas, Community centers |
| Highland View | A peaceful residential neighborhood that's close to major roadways, making it convenient for visitors needing quick access to surrounding cities. | Highland View Park, Local shops, Nearby schools, Community events, Outdoor spaces |
Understanding Airbnb License Requirements & STR Laws in Clifton (2025)
While Clifton, New Jersey, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Clifton to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 2% licensed listings)
Top Performing Airbnb Properties in Clifton (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Cliftonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Lap Pool | Zen Garden | Modern Luxury | AVE Living
Entire Place • 2 bedrooms
Lap Pool | Zen Garden | Modern Luxury | AVE Living
Entire Place • 1 bedroom
Homey & Spacious, 2 TVs, parking, laundry
Entire Place • 1 bedroom
This is Home - Spacious, Clean Comfort, 2 TVs,prkg
Entire Place • 1 bedroom
Weber 2BR Retreat W/BBQ | Near Trails & Fast WiFi.
Entire Place • 2 bedrooms
Highland Gardens Condo
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Clifton (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Clifton based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| AVE Clifton | 2 | $77,283 | 320 | 4.84/5.0 |
| Trish | 2 | $54,979 | 113 | 4.75/5.0 |
| Moustafa | 5 | $41,705 | 143 | 4.90/5.0 |
| Kory | 3 | $33,259 | 173 | 4.96/5.0 |
| Ruth | 2 | $27,352 | 100 | 4.87/5.0 |
| Daniela | 1 | $26,837 | 28 | 4.61/5.0 |
| James | 2 | $26,569 | 4 | Not Rated |
| Ileola | 3 | $25,941 | 24 | 4.96/5.0 |
| Kenneth | 2 | $22,820 | 49 | 4.82/5.0 |
| Lori | 1 | $21,070 | 14 | 4.93/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Clifton.
Dive Deeper: Advanced Clifton STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Clifton. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsClifton Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Clifton
- The Clifton Airbnb market composition is heavily skewed towards Private Room listings, which make up 61% of the 41 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Clifton, House properties are the most common (53.7%), reflecting the local real estate landscape.
- Houses represent a significant 53.7% portion, catering likely to families or larger groups.
Clifton Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Clifton
- The dominant room capacity in Clifton is 1 bedroom listings, making up 26.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 36.6% of the active Airbnb listings in Clifton, indicating a high concentration in these sizes.
- Listings with 3+ bedrooms (7.3%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Clifton.
Clifton Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Clifton
- The most common guest capacity trend in Clifton vacation rentals is listings accommodating 2 guests (19.5%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Clifton STR market, accounting for 36.6% of listings.
- Listings for large groups (6+ guests) are relatively rare (4.9%), potentially indicating an opportunity for hosts targeting this segment in Clifton.
- On average, properties in Clifton are equipped to host 1.5 guests.
Clifton Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Clifton
- The most common availability pattern in Clifton falls within the 271-366 days range, representing 43.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 80.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Clifton (36.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 19.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Clifton Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
4 listings
9.8% of total
2 Nights
3 listings
7.3% of total
3 Nights
1 listings
2.4% of total
4-6 Nights
8 listings
19.5% of total
7-29 Nights
14 listings
34.1% of total
30+ Nights
11 listings
26.8% of total
Key Insights
- The most prevalent minimum stay requirement in Clifton is 7-29 Nights, adopted by 34.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- Very short stays (1-2 nights) are less common (17.1%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (26.8%) caters to monthly stays (30+ nights) in Clifton, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 7-29 Nights minimum stay, as 34.1% of Clifton hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 9.8% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 26.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Clifton.
Clifton Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
9 listings
22.5% of total
Moderate
15 listings
37.5% of total
Firm
11 listings
27.5% of total
Strict
5 listings
12.5% of total
Cancellation Policy Insights for Clifton
- The prevailing Airbnb cancellation policy trend in Clifton is Moderate, used by 37.5% of listings.
- There's a relatively balanced mix between guest-friendly (60.0%) and stricter (40.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 37.5% market standard in Clifton.
- Using a Strict policy might deter some guests, as only 12.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Clifton.
Clifton STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Clifton
- The overall average booking lead time for vacation rentals in Clifton is 30 days.
- Guests book furthest in advance for stays during August (average 43 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 17 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (38 days avg.) sees the longest lead times, while Spring (25 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (30 days) as a baseline for your pricing and availability strategy in Clifton.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 43 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 38 days) to capture early planners.
- Monitor your own booking lead times against these Clifton averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Clifton (2025)
Amenity Prevalence
Amenity Insights for Clifton
- Essential amenities in Clifton that guests expect include: Air conditioning, Wifi, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Carbon monoxide alarm, Smoke alarm, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Clifton: Air conditioning, Wifi, Heating.
- Prioritize adding missing essentials: Heating.
- Consider adding popular differentiators like Carbon monoxide alarm or Smoke alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Clifton to stay competitive.
Clifton Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Clifton
- The typical guest profile for Airbnb in Clifton consists of primarily domestic travelers (78%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 78.2% of guests.
- Key international markets include United States (78.2%) and Canada (2.5%).
- Top languages spoken are English (58.5%) followed by Spanish (20.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and Philadelphia.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Clifton Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Freeland | 10 | $9,465 | $755.73 | 40% |
| Berlin Township | 15 | $7,289 | $729.20 | 35% |
| Stroud Township | 141 | $5,934 | $488.89 | 41% |
| Spring Lake Heights | 17 | $5,658 | $715.85 | 39% |
| Town of Kingston | 12 | $5,654 | $468.91 | 46% |
| Frankford Township | 13 | $5,633 | $569.39 | 41% |
| Penn Estates | 50 | $5,567 | $430.94 | 46% |
| Pocono Township | 99 | $5,394 | $484.20 | 36% |
| Stone Harbor | 39 | $5,364 | $785.43 | 36% |
| Mount Pocono | 22 | $5,287 | $482.63 | 42% |