Bradley Beach Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New Jersey, United States
Is Airbnb profitable in Bradley Beach in 2025? Explore comprehensive Airbnb analytics for Bradley Beach, New Jersey, United States to uncover income potential. This 2025 STR market report for Bradley Beach, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 62 active listings.
Whether you're considering an Airbnb investment in Bradley Beach, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Bradley Beach Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Bradley Beach Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Bradley Beach (2025)
Understanding the monthly revenue variations for Airbnb listings in Bradley Beach is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bradley Beach is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bradley Beach across different performance tiers:
- Best-in-class properties (Top 10%) achieve $11,393+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $7,147 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $4,719 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $2,518, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Bradley Beach
Bradley Beach Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Bradley Beach STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bradley Beach:
- Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 37%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Bradley Beach
Average Daily Rate (ADR) Airbnb Trends in Bradley Beach (2025)
Effective short term rental pricing strategy in Bradley Beach involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bradley Beach typically peaks in July and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $656+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $490 or more.
- Typical properties (Median) charge around $357 per night.
- Entry-level properties (Bottom 25%) earn around $266 per night.
Average Daily Rate (ADR) Trend by Month in Bradley Beach
Get Live Bradley Beach Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Bradley Beach (2025)
Peak Season (July, August, June)
- Revenue averages $9,716 per month
- Occupancy rates average 58.6%
- Daily rates average $454
Shoulder Season
- Revenue averages $4,816 per month
- Occupancy maintains around 37.2%
- Daily rates hold near $422
Low Season (February, November, December)
- Revenue drops to average $3,031 per month
- Occupancy decreases to average 27.6%
- Daily rates adjust to average $420
Seasonality Insights for Bradley Beach
- The Airbnb seasonality in Bradley Beach shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Bradley Beach's highest earning potential, with monthly revenues capable of climbing to $11,028, occupancy reaching a high of 70.7%, and ADRs peaking at $457.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,820, occupancy could drop to 20.5%, and ADRs may adjust down to $406.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bradley Beach.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Bradley Beach seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Bradley Beach (2025)
Exploring the top neighborhoods for short-term rentals in Bradley Beach? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| North End Beach | A tranquil area with beautiful beaches and family-friendly atmosphere. Ideal for visitors looking for a relaxing seaside vacation. | Bradley Beach Boardwalk, Sunset Park, North End Beach, Local cafes, Beachfront dining |
| Main Avenue | The heart of Bradley Beach, offering a mix of local shops, restaurants, and easy access to the beach. Attracts tourists and locals alike. | Bradley Beach Farmers Market, Restaurants and cafes, Local boutiques, Art galleries, Shops |
| Ocean Avenue | A scenic stretch with direct ocean views, perfect for those wanting to stay close to the beach and enjoy beach access. | Bradley Beach Oceanfront, Ocean Avenue Park, Water sports rentals, Sunbathing spots, Nearby historical sites |
| Parker Avenue | A quieter residential area with easy access to the beach and local amenities. Suitable for families and long-term stays. | Residential charm, Parker Park, Close to local stores, Family-friendly atmosphere, Community events |
| Sunset Park Area | A favorite spot for both locals and visitors, featuring picnic areas and playgrounds, ideal for families and children. | Sunset Park, Playgrounds, Picnic areas, Community events, Beach access |
| Asbury Park Border | A vibrant area close to Asbury Park, known for its nightlife and cultural scene, perfect for young travelers. | Asbury Park Boardwalk, Live music venues, Restaurants and bars, Art galleries, Beach access |
| Sandy Hook Gateway National Park | National park area nearby, offering natural beauty and outdoor activities. Attracts nature enthusiasts and adventure seekers. | Hiking trails, Scenic views, Wildlife viewing, Biking trails, Beach access |
| Neighborhoods around Bradley Beach | Diverse neighborhoods with various dining and shopping options, ideal for tourists looking to explore local culture. | Local eateries, Community events, Shopping areas, Cultural sites, Friendly community |
Understanding Airbnb License Requirements & STR Laws in Bradley Beach (2025)
While Bradley Beach, New Jersey, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Bradley Beach to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Bradley Beach (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Bradley Beachbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Grace by the Sea
Entire Place • 11 bedrooms
6 BR 1 block fr the ocean w ocean and lake views
Entire Place • 6 bedrooms
Newly renovated Shore house
Entire Place • 6 bedrooms
4 Bed-3 Bath - Ocean View Deck - 2 Blocks to Beach
Entire Place • 4 bedrooms
Oasis with Pool, Firepit; Summer - Winter Rentals
Entire Place • 4 bedrooms
Cottage Luna
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Bradley Beach (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Bradley Beach based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Bret | 9 | $406,293 | 123 | 4.92/5.0 |
| Mina | 3 | $303,562 | 24 | 3.19/5.0 |
| Agneta | 1 | $128,585 | 26 | 5.00/5.0 |
| Polly | 1 | $105,147 | 30 | 5.00/5.0 |
| Christopher | 1 | $95,277 | 126 | 4.79/5.0 |
| Kavita | 1 | $95,255 | 23 | 5.00/5.0 |
| Samantha | 1 | $77,764 | 8 | 5.00/5.0 |
| Katy | 1 | $77,087 | 51 | 4.94/5.0 |
| Shore House Maintenance | 1 | $67,858 | 23 | 4.83/5.0 |
| Rob | 1 | $67,818 | 128 | 4.95/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bradley Beach.
Dive Deeper: Advanced Bradley Beach STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bradley Beach. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBradley Beach Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Bradley Beach
- The Bradley Beach Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.8% of the 62 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Bradley Beach, House properties are the most common (85.5%), reflecting the local real estate landscape.
- Houses represent a significant 85.5% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 4.8%) offer potential for unique stay experiences.
Bradley Beach Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Bradley Beach
- The dominant room capacity in Bradley Beach is 3 bedrooms listings, making up 27.4% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 48.4% of the active Airbnb listings in Bradley Beach, indicating a high concentration in these sizes.
- A significant 56.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Bradley Beach.
Bradley Beach Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Bradley Beach
- The most common guest capacity trend in Bradley Beach vacation rentals is listings accommodating 8+ guests (29%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Bradley Beach STR market, accounting for 54.8% of listings.
- 58.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bradley Beach.
- On average, properties in Bradley Beach are equipped to host 5.5 guests.
Bradley Beach Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Bradley Beach
- The most common availability pattern in Bradley Beach falls within the 271-366 days range, representing 48.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 90.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Bradley Beach (45.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 9.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Bradley Beach Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
4 listings
6.8% of total
2 Nights
12 listings
20.3% of total
3 Nights
9 listings
15.3% of total
4-6 Nights
14 listings
23.7% of total
7-29 Nights
7 listings
11.9% of total
30+ Nights
13 listings
22% of total
Key Insights
- The most prevalent minimum stay requirement in Bradley Beach is 4-6 Nights, adopted by 23.7% of listings. This highlights the market's preference for longer commitments.
- A significant segment (22%) caters to monthly stays (30+ nights) in Bradley Beach, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 4-6 Nights minimum stay, as 23.7% of Bradley Beach hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 6.8% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 22% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bradley Beach.
Bradley Beach Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
3 listings
5.4% of total
Moderate
6 listings
10.7% of total
Firm
28 listings
50% of total
Strict
19 listings
33.9% of total
Cancellation Policy Insights for Bradley Beach
- The prevailing Airbnb cancellation policy trend in Bradley Beach is Firm, used by 50% of listings.
- A majority (83.9%) of hosts in Bradley Beach utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 50% market standard in Bradley Beach.
- With 33.9% using Strict terms, this is a viable option in Bradley Beach, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Bradley Beach.
Bradley Beach STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Bradley Beach
- The overall average booking lead time for vacation rentals in Bradley Beach is 64 days.
- Guests book furthest in advance for stays during July (average 131 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 27 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (98 days avg.) sees the longest lead times, while Winter (31 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (64 days) as a baseline for your pricing and availability strategy in Bradley Beach.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 131 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 98 days) to capture early planners.
- Monitor your own booking lead times against these Bradley Beach averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Bradley Beach (2025)
Amenity Prevalence
Amenity Insights for Bradley Beach
- Essential amenities in Bradley Beach that guests expect include: Air conditioning, Wifi, Hot water, Smoke alarm, Carbon monoxide alarm, TV, Kitchen, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Fire extinguisher are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Bradley Beach: Air conditioning, Wifi, Hot water, Smoke alarm, Carbon monoxide alarm, TV, Kitchen, Heating.
- Prioritize adding missing essentials: Smoke alarm, Carbon monoxide alarm, TV, Kitchen, Heating.
- Consider adding popular differentiators like Essentials or Fire extinguisher to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Bradley Beach to stay competitive.
Bradley Beach Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Bradley Beach
- The typical guest profile for Airbnb in Bradley Beach consists of primarily domestic travelers (96%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 96.1% of guests.
- Key international markets include United States (96.1%) and Canada (0.5%).
- Top languages spoken are English (67.8%) followed by Spanish (9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and New Jersey.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Bradley Beach Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Berlin Township | 15 | $9,384 | $663.27 | 35% |
| Frankford Township | 10 | $6,656 | $501.80 | 45% |
| Penn Estates | 58 | $6,479 | $386.94 | 50% |
| Spring Lake Heights | 16 | $6,192 | $690.88 | 49% |
| Town of Kingston | 13 | $6,045 | $436.18 | 49% |
| Town of Pawling | 16 | $5,956 | $392.41 | 56% |
| Brookfield | 13 | $5,891 | $486.63 | 51% |
| Town/Village of Harrison | 10 | $5,764 | $590.20 | 48% |
| Stroud Township | 122 | $5,734 | $420.52 | 44% |
| Stone Harbor | 34 | $5,711 | $639.17 | 45% |