Manchester Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New Hampshire, United States
Is Airbnb profitable in Manchester in 2025? Explore comprehensive Airbnb analytics for Manchester, New Hampshire, United States to uncover income potential. This 2025 STR market report for Manchester, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 161 active listings.
Whether you're considering an Airbnb investment in Manchester, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Manchester Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Manchester Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Manchester (2025)
Understanding the monthly revenue variations for Airbnb listings in Manchester is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Manchester is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Manchester across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,862+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,754 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,850 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $990, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Manchester
Manchester Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Manchester STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Manchester:
- Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 70% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 50%.
- Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Manchester
Average Daily Rate (ADR) Airbnb Trends in Manchester (2025)
Effective short term rental pricing strategy in Manchester involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Manchester typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $174+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $135 or more.
- Typical properties (Median) charge around $99 per night.
- Entry-level properties (Bottom 25%) earn around $80 per night.
Average Daily Rate (ADR) Trend by Month in Manchester
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Airbnb Seasonality Analysis & Trends in Manchester (2025)
Peak Season (August, July, May)
- Revenue averages $2,585 per month
- Occupancy rates average 56.3%
- Daily rates average $130
Shoulder Season
- Revenue averages $2,155 per month
- Occupancy maintains around 50.4%
- Daily rates hold near $130
Low Season (January, February, March)
- Revenue drops to average $1,459 per month
- Occupancy decreases to average 40.0%
- Daily rates adjust to average $132
Seasonality Insights for Manchester
- The Airbnb seasonality in Manchester shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Manchester's highest earning potential, with monthly revenues capable of climbing to $2,641, occupancy reaching a high of 60.0%, and ADRs peaking at $134.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,327, occupancy could drop to 39.1%, and ADRs may adjust down to $125.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Manchester.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Manchester seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Manchester (2025)
Exploring the top neighborhoods for short-term rentals in Manchester? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Manchester | The vibrant center of the city with a mix of shops, restaurants, and entertainment options. Ideal for visitors looking to explore the city life. | Palace Theatre, Currier Museum of Art, Manchester Millyard Museum, SNHU Arena, Local breweries and cafes |
| West Manchester | A suburban area with easy access to city amenities and a family-friendly atmosphere. Popular among visitors looking for a quieter stay while still being close to downtown. | Derryfield Park, Carr Park, Restaurants along Elm Street, Nearby hiking trails, Family-friendly neighborhoods |
| North End | Known for its charming residential feel and local restaurants. Attracts guests who prefer a neighborhood experience with a community vibe. | Charming local eateries, Parks and green spaces, Historic homes, Nearby art galleries, Community events |
| Millyard District | Historic industrial area transformed into a trendy spot with redeveloped lofts, restaurants, and cultural spaces. Great for those interested in history and modern amenities. | Millyard Museum, Historic canals, Dining options along the river, Nearby walking trails, Cultural events |
| South Manchester | A quiet residential area with beautiful parks and family-oriented attractions. A good choice for travelers with kids or those seeking a relaxing environment. | Goffstown Rail Trail, Parks and family recreation areas, Local shops and cafes, Nearby schools and community centers, Annual festivals |
| Amoskeag Falls | Scenic location near the river featuring beautiful natural views and outdoor activities. Perfect for nature lovers and those seeking adventure. | Amoskeag Falls, Outdoor recreation areas, Hiking and biking trails, Fishing spots, Picnic areas |
| Bedford | An affluent suburb with a variety of amenities and a peaceful atmosphere. Attractive to visitors looking for a more upscale residential experience. | Bedford Village Inn, Local dining spots, Parks and outdoor activities, Shopping centers, Golf courses |
| Goffstown | Quaint town just outside Manchester with a historic downtown and serene environment. Appeals to visitors seeking tranquility and scenic beauty. | Goffstown Rail Trail, Crispin Field, Historic downtown shops, Nearby lakes and parks, Community events |
Understanding Airbnb License Requirements & STR Laws in Manchester (2025)
While Manchester, New Hampshire, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Manchester to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 1% licensed listings)
Top Performing Airbnb Properties in Manchester (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Manchesterbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Spacious, family friendly 3700 sq ft w/ great yard
Entire Place • 4 bedrooms
Spacious 4 bedroom w/ 3 floors, Sauna, Lg Backyard
Entire Place • 4 bedrooms
Enchanting, romantic and fun river getaway
Entire Place • 3 bedrooms
Charming & Historic 2BR Oasis in Downtown Luxury
Entire Place • 2 bedrooms
Manchester’s home away from home
Entire Place • 3 bedrooms
Safe/quiet neighborhood. private driveway
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Manchester (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Manchester based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| RedAwning Vacation Rentals | 16 | $407,470 | 1970 | 4.83/5.0 |
| Lodgism | 3 | $110,371 | 251 | 4.98/5.0 |
| Scott | 8 | $97,836 | 494 | 4.87/5.0 |
| Phil And Kaylin | 1 | $97,447 | 52 | 4.60/5.0 |
| Andy | 20 | $86,278 | 255 | 3.78/5.0 |
| Kyle | 1 | $73,803 | 119 | 4.89/5.0 |
| Anna | 1 | $66,536 | 29 | 4.97/5.0 |
| Sam | 2 | $64,840 | 44 | 5.00/5.0 |
| Leah | 3 | $62,667 | 42 | 4.83/5.0 |
| Dennis | 7 | $62,427 | 57 | 4.60/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Manchester.
Dive Deeper: Advanced Manchester STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Manchester. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsManchester Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Manchester
- The Manchester Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 82% of the 161 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Manchester, Apartment/Condo properties are the most common (74.5%), reflecting the local real estate landscape.
- Houses represent a significant 19.3% portion, catering likely to families or larger groups.
- Smaller segments like others, hotel/boutique, outdoor/unique (combined 6.2%) offer potential for unique stay experiences.
Manchester Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Manchester
- The dominant room capacity in Manchester is 1 bedroom listings, making up 34.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 61.5% of the active Airbnb listings in Manchester, indicating a high concentration in these sizes.
Manchester Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Manchester
- The most common guest capacity trend in Manchester vacation rentals is listings accommodating 2 guests (34.8%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Manchester STR market, accounting for 59.0% of listings.
- 13.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Manchester.
- On average, properties in Manchester are equipped to host 2.9 guests.
Manchester Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Manchester
- The most common availability pattern in Manchester falls within the 271-366 days range, representing 39.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 68.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Manchester (29.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 33.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Manchester Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
18 listings
12.6% of total
2 Nights
33 listings
23.1% of total
3 Nights
11 listings
7.7% of total
4-6 Nights
10 listings
7% of total
7-29 Nights
56 listings
39.2% of total
30+ Nights
15 listings
10.5% of total
Key Insights
- The most prevalent minimum stay requirement in Manchester is 7-29 Nights, adopted by 39.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (10.5%) caters to monthly stays (30+ nights) in Manchester, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 7-29 Nights minimum stay, as 39.2% of Manchester hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 12.6% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 10.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Manchester.
Manchester Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
5 listings
3.5% of total
Flexible
41 listings
29.1% of total
Moderate
47 listings
33.3% of total
Firm
19 listings
13.5% of total
Strict
29 listings
20.6% of total
Cancellation Policy Insights for Manchester
- The prevailing Airbnb cancellation policy trend in Manchester is Moderate, used by 33.3% of listings.
- There's a relatively balanced mix between guest-friendly (62.4%) and stricter (34.1%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 33.3% market standard in Manchester.
- Regularly review your cancellation policy against competitors and market demand shifts in Manchester.
Manchester STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Manchester
- The overall average booking lead time for vacation rentals in Manchester is 39 days.
- Guests book furthest in advance for stays during October (average 58 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 24 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (56 days avg.) sees the longest lead times, while Winter (33 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (39 days) as a baseline for your pricing and availability strategy in Manchester.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 58 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 56 days) to capture early planners.
- Monitor your own booking lead times against these Manchester averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Manchester (2025)
Amenity Prevalence
Amenity Insights for Manchester
- Essential amenities in Manchester that guests expect include: TV, Wifi, Heating, Smoke alarm, Carbon monoxide alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Essentials, Air conditioning are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Manchester: TV, Wifi, Heating, Smoke alarm, Carbon monoxide alarm.
- Prioritize adding missing essentials: Heating, Smoke alarm, Carbon monoxide alarm.
- Consider adding popular differentiators like Kitchen or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Manchester to stay competitive.
Manchester Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Manchester
- The typical guest profile for Airbnb in Manchester consists of primarily domestic travelers (92%), often arriving from nearby Manchester, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 91.6% of guests.
- Key international markets include United States (91.6%) and Canada (2.9%).
- Top languages spoken are English (67.4%) followed by Spanish (10.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Manchester and New York.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Manchester Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Nantucket | 539 | $6,999 | $952.58 | 42% |
| Milford | 11 | $6,343 | $500.10 | 59% |
| Pomfret | 13 | $6,142 | $449.79 | 49% |
| Town of East Hampton | 1,420 | $6,008 | $940.02 | 38% |
| Middletown | 384 | $5,575 | $548.00 | 46% |
| Hanover | 28 | $5,449 | $863.49 | 39% |
| Nahant | 17 | $5,435 | $521.64 | 50% |
| Middleton | 10 | $5,234 | $321.41 | 50% |
| Westminster | 11 | $5,179 | $379.92 | 57% |
| Kennebunkport | 145 | $5,109 | $614.29 | 45% |