Hanover Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New Hampshire, United States
Is Airbnb profitable in Hanover in 2025? Explore comprehensive Airbnb analytics for Hanover, New Hampshire, United States to uncover income potential. This 2025 STR market report for Hanover, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 28 active listings.
Whether you're considering an Airbnb investment in Hanover, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Hanover Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Hanover Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Hanover (2025)
Understanding the monthly revenue variations for Airbnb listings in Hanover is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Hanover is typically May, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Hanover across different performance tiers:
- Best-in-class properties (Top 10%) achieve $26,548+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $10,319 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $4,792 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $2,380, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Hanover
Hanover Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Hanover STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Hanover:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 37%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Hanover
Average Daily Rate (ADR) Airbnb Trends in Hanover (2025)
Effective short term rental pricing strategy in Hanover involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Hanover typically peaks in September and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $2,395+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $1,140 or more.
- Typical properties (Median) charge around $391 per night.
- Entry-level properties (Bottom 25%) earn around $156 per night.
Average Daily Rate (ADR) Trend by Month in Hanover
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Airbnb Seasonality Analysis & Trends in Hanover (2025)
Peak Season (May, June, July)
- Revenue averages $15,777 per month
- Occupancy rates average 42.2%
- Daily rates average $875
Shoulder Season
- Revenue averages $7,623 per month
- Occupancy maintains around 38.8%
- Daily rates hold near $842
Low Season (February, March, August)
- Revenue drops to average $5,475 per month
- Occupancy decreases to average 42.9%
- Daily rates adjust to average $830
Seasonality Insights for Hanover
- The Airbnb seasonality in Hanover shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Hanover's highest earning potential, with monthly revenues capable of climbing to $20,861, occupancy reaching a high of 53.1%, and ADRs peaking at $883.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $4,738, occupancy could drop to 24.5%, and ADRs may adjust down to $790.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Hanover.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Hanover seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Hanover (2025)
Exploring the top neighborhoods for short-term rentals in Hanover? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Dartmouth College | The prestigious Ivy League school attracts students, families, and visitors year-round, making it a prime area for short-term rentals. | Dartmouth College, Hood Museum of Art, Dartmouth Green, Thayer School of Engineering, Baker-Berry Library |
Hanover Village | The quaint downtown area offers charming shops, dining, and easy access to outdoor activities, appealing to both tourists and business travelers. | Lebanon Opera House, Dartmouth College athletic events, local boutiques, Hanover Farmers Market, Etna Library |
Mascoma Lake | A beautiful area for nature lovers with abundant outdoor activities, perfect for families and groups seeking a relaxing getaway. | Mascoma Lake, Lakeview Cemetery, Thetford Hill State Park, local hiking trails, Picnic areas |
White River Junction | A neighboring town with a growing arts scene and convenient access to the Upper Valley, attracting visitors looking for unique experiences. | The Briggs Opera House, AVA Gallery and Art Center, White River Junction Historic District, local breweries, The Main Street Museum |
Quechee | Known for its stunning natural beauty and popular attractions like Quechee Gorge, this area is great for outdoor enthusiasts and tourists. | Quechee Gorge, Quechee State Park, Simon Pearce Glassblowing, local shops and restaurants, zip lining |
Hartford | Just a short drive from Hanover, Hartford offers a quieter setting with nearby recreational opportunities and access to the Upper Valley. | Hartford Town Forest, local markets, easy access to scenic byways, The Quechee Club, Lake Pinneo |
Lebanon | A bustling small city close to Hanover with great amenities, making it attractive for visitors looking for convenience and comfort. | Lebanon Opera House, Lebanon's Farmers Market, local parks, post-industrial heritage trails, The Kilton Library |
Pomfret | A scenic and pastoral town perfect for visitors interested in rural charm and outdoor activities, offering a peaceful retreat near Hanover. | Pomfret's rural landscapes, local farms, hiking in nearby areas, The Marsh-Billings-Rockefeller National Historical Park, The historic Pomfret covered bridge |
Understanding Airbnb License Requirements & STR Laws in Hanover (2025)
While Hanover, New Hampshire, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Hanover to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Hanover (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Hanoverbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Mink Brook TreeHouse @Dartmouth
Entire Place • 4 bedrooms

Hanover Haven
Entire Place • 5 bedrooms

Dartmouth Graduation/Reunion in Downtown Hanover
Entire Place • 5 bedrooms

Great InTown Home for Dartmouth Graduation/Reunion
Entire Place • 5 bedrooms

Best location in Hanover: Family Weekend
Entire Place • 4 bedrooms

Walking Distance! 6 bed, 2 bedroom in-town suite!
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Hanover (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Hanover based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
John | 1 | $337,495 | 8 | 5.00/5.0 |
Matthew | 1 | $308,222 | 6 | 5.00/5.0 |
Jo | 1 | $223,289 | 12 | 4.92/5.0 |
Danny | 1 | $95,648 | 6 | 5.00/5.0 |
Host #794034 | 1 | $94,213 | 1 | 0.00/5.0 |
Kathryn | 1 | $89,492 | 12 | 4.92/5.0 |
Michael | 1 | $80,098 | 4 | 4.00/5.0 |
Pamela | 2 | $76,938 | 72 | 2.46/5.0 |
Keith | 2 | $75,065 | 5 | 2.50/5.0 |
Thalia | 1 | $72,950 | 20 | 4.90/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Hanover.
Dive Deeper: Advanced Hanover STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Hanover. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHanover Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Hanover
- The Hanover Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 67.9% of the 28 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 32.1% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Hanover, House properties are the most common (78.6%), reflecting the local real estate landscape.
- Houses represent a significant 78.6% portion, catering likely to families or larger groups.
- Smaller segments like outdoor/unique (combined 3.6%) offer potential for unique stay experiences.
Hanover Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Hanover
- The dominant room capacity in Hanover is 5+ bedrooms listings, making up 21.4% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 5+ bedrooms and 2 bedrooms properties represent 42.8% of the active Airbnb listings in Hanover, indicating a high concentration in these sizes.
- A significant 42.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Hanover.
Hanover Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Hanover
- The most common guest capacity trend in Hanover vacation rentals is listings accommodating 8+ guests (32.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Hanover STR market, accounting for 42.8% of listings.
- 49.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Hanover.
- On average, properties in Hanover are equipped to host 4.6 guests.
Hanover Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Hanover
- The most common availability pattern in Hanover falls within the 271-366 days range, representing 60.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 89.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Hanover (42.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 10.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Hanover Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
9 listings
34.6% of total
2 Nights
8 listings
30.8% of total
3 Nights
6 listings
23.1% of total
4-6 Nights
1 listings
3.8% of total
30+ Nights
2 listings
7.7% of total
Key Insights
- The most prevalent minimum stay requirement in Hanover is 1 Night, adopted by 34.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (65.4%) of the Hanover Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 34.6% of Hanover hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 7.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Hanover.
Hanover Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
2 listings
8.3% of total
Moderate
3 listings
12.5% of total
Firm
9 listings
37.5% of total
Strict
10 listings
41.7% of total
Cancellation Policy Insights for Hanover
- The prevailing Airbnb cancellation policy trend in Hanover is Strict, used by 41.7% of listings.
- A majority (79.2%) of hosts in Hanover utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 41.7% market standard in Hanover.
- With 41.7% using Strict terms, this is a viable option in Hanover, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Hanover.
Hanover STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Hanover
- The overall average booking lead time for vacation rentals in Hanover is 68 days.
- Guests book furthest in advance for stays during May (average 124 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 34 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (91 days avg.) sees the longest lead times, while Summer (63 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (68 days) as a baseline for your pricing and availability strategy in Hanover.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 124 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 91 days) to capture early planners.
- Monitor your own booking lead times against these Hanover averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Hanover (2025)
Amenity Prevalence
Amenity Insights for Hanover
- Essential amenities in Hanover that guests expect include: Smoke alarm, Wifi, Carbon monoxide alarm, Essentials, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Free parking on premises, Kitchen, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Hanover: Smoke alarm, Wifi, Carbon monoxide alarm, Essentials, Heating.
- Prioritize adding missing essentials: Carbon monoxide alarm, Essentials, Heating.
- Consider adding popular differentiators like Free parking on premises or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Hanover to stay competitive.
Hanover Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Hanover
- The typical guest profile for Airbnb in Hanover consists of primarily domestic travelers (91%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 91.0% of guests.
- Key international markets include United States (91%) and United Kingdom (3.8%).
- Top languages spoken are English (60.6%) followed by Spanish (13.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and Portland.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Hanover Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Middletown Springs | 11 | $8,614 | $550.24 | 36% |
Town of Stuyvesant | 10 | $6,757 | $533.74 | 41% |
Milford | 11 | $6,343 | $500.10 | 59% |
Pomfret | 13 | $6,142 | $449.79 | 49% |
Jefferson | 28 | $5,920 | $432.83 | 50% |
Fort Ann | 27 | $5,803 | $761.44 | 38% |
Stony Creek | 11 | $5,749 | $484.51 | 43% |
Town of Stillwater | 54 | $5,325 | $536.48 | 46% |
Craryville | 21 | $5,255 | $522.53 | 38% |
Middleton | 10 | $5,234 | $321.41 | 50% |