Gorham Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New Hampshire, United States
Is Airbnb profitable in Gorham in 2025? Explore comprehensive Airbnb analytics for Gorham, New Hampshire, United States to uncover income potential. This 2025 STR market report for Gorham, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 46 active listings.
Whether you're considering an Airbnb investment in Gorham, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Gorham Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Gorham Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Gorham (2025)
Understanding the monthly revenue variations for Airbnb listings in Gorham is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Gorham is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Gorham across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,353+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,697 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,178 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,190, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Gorham
Gorham Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Gorham STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Gorham:
- Best-in-class properties (Top 10%) achieve 67%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 36%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Gorham
Average Daily Rate (ADR) Airbnb Trends in Gorham (2025)
Effective short term rental pricing strategy in Gorham involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Gorham typically peaks in August and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $358+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $223 or more.
- Typical properties (Median) charge around $174 per night.
- Entry-level properties (Bottom 25%) earn around $128 per night.
Average Daily Rate (ADR) Trend by Month in Gorham
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Airbnb Seasonality Analysis & Trends in Gorham (2025)
Peak Season (July, August, October)
- Revenue averages $4,077 per month
- Occupancy rates average 57.0%
- Daily rates average $211
Shoulder Season
- Revenue averages $2,917 per month
- Occupancy maintains around 35.3%
- Daily rates hold near $202
Low Season (January, March, November)
- Revenue drops to average $1,935 per month
- Occupancy decreases to average 26.3%
- Daily rates adjust to average $196
Seasonality Insights for Gorham
- The Airbnb seasonality in Gorham shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Gorham's highest earning potential, with monthly revenues capable of climbing to $4,344, occupancy reaching a high of 60.1%, and ADRs peaking at $212.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,554, occupancy could drop to 22.1%, and ADRs may adjust down to $191.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Gorham.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Gorham seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Gorham (2025)
Exploring the top neighborhoods for short-term rentals in Gorham? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| White Mountain National Forest | A stunning natural area offering outdoor activities year-round, from hiking in the summer to skiing in the winter. A prime destination for nature lovers and adventure seekers. | Mount Washington, Franconia Notch State Park, Kancamagus Highway, Crawford Notch State Park, Moose Brook State Park |
| Gorham Town Center | The heart of Gorham, providing easy access to local shops, restaurants, and community events. Ideal for those who appreciate small-town charm while being close to nature. | Gorham Historical Society, Gorham Town Forest, local diners and cafes, library, community parks |
| Androscoggin River | A picturesque area ideal for recreational activities such as kayaking, fishing, and hiking. Attracts visitors looking for outdoor experiences and scenic views. | Androscoggin River walking trail, local fishing spots, picnic areas along the river |
| Twin Mountain | Located nearby, this area serves as a gateway to the White Mountains with great hiking, snowmobiling, and family activities, appealing to visitors all year round. | Crawford Notch, Mount Washington Cog Railway, Twin Mountain hiking trails |
| Berlin | A neighboring town with historic significance and access to the scenic outdoors. Offers additional amenities and attractions for visitors. | Berlin's downtown area, local museums and historical sites, shopping options |
| Mt. Washington Valley | A famous tourist region known for its dramatic mountain scenery and attractions including ski resorts, making it a prime location for year-round tourism. | Cranmore Mountain Resort, Attitash Mountain Resort, North Conway shopping and dining, Echo Lake State Park |
| Jackson | Known for its charming New England village atmosphere, this area is favored by tourists for its scenic beauty and proximity to outdoor activities. | Jackson Falls, Black Mountain Ski Resort, Wildcat Mountain |
| Route 16 | An important roadway that connects major tourist attractions in the White Mountains, making it ideal for travelers looking for convenience and access to activities. | Scenic viewpoints along the highway, attractions to the north like North Conway and South |
Understanding Airbnb License Requirements & STR Laws in Gorham (2025)
While Gorham, New Hampshire, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Gorham to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Gorham (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Gorhambased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Enjoy Everything The White Mountains Has To Offer
Entire Place • 3 bedrooms
Mt Washington Ski and Hike Haus
Entire Place • 4 bedrooms
Wild Apple- Skiing, Snowshoeing, Mt Views
Entire Place • 5 bedrooms
Top Notch Inn | Mt. Moriah Cottage
Entire Place • 5 bedrooms
Mountain View Cabin: Cozy Secluded Getaway
Entire Place • 3 bedrooms
Chateau Lessard. Private Home Retreat!
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Gorham (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Gorham based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Top Notch Inn | 9 | $217,666 | 313 | 4.79/5.0 |
| Todd | 2 | $137,249 | 98 | 5.00/5.0 |
| Kyllan | 1 | $123,791 | 44 | 4.95/5.0 |
| Johnson | 1 | $73,604 | 20 | 5.00/5.0 |
| Danielle | 1 | $62,773 | 61 | 4.95/5.0 |
| Rene | 1 | $61,855 | 46 | 5.00/5.0 |
| Megan | 1 | $51,497 | 58 | 4.97/5.0 |
| Liz | 2 | $50,627 | 210 | 4.97/5.0 |
| Jamie | 1 | $49,628 | 71 | 4.99/5.0 |
| Ethan | 2 | $49,508 | 98 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Gorham.
Dive Deeper: Advanced Gorham STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Gorham. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsGorham Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Gorham
- The Gorham Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 78.3% of the 46 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Gorham, House properties are the most common (45.7%), reflecting the local real estate landscape.
- Houses represent a significant 45.7% portion, catering likely to families or larger groups.
- The presence of 17.4% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 4.3%) offer potential for unique stay experiences.
Gorham Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Gorham
- The dominant room capacity in Gorham is 1 bedroom listings, making up 37% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 65.3% of the active Airbnb listings in Gorham, indicating a high concentration in these sizes.
- A significant 39.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Gorham.
Gorham Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Gorham
- The most common guest capacity trend in Gorham vacation rentals is listings accommodating 4 guests (26.1%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Gorham STR market, accounting for 50.0% of listings.
- 39.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Gorham.
- On average, properties in Gorham are equipped to host 4.7 guests.
Gorham Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Gorham
- The most common availability pattern in Gorham falls within the 181-270 days range, representing 43.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 69.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Gorham (43.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 30.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Gorham Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
17 listings
39.5% of total
2 Nights
23 listings
53.5% of total
3 Nights
1 listings
2.3% of total
30+ Nights
2 listings
4.7% of total
Key Insights
- The most prevalent minimum stay requirement in Gorham is 2 Nights, adopted by 53.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (93.0%) of the Gorham Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 53.5% of Gorham hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Gorham.
Gorham Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
12 listings
26.1% of total
Moderate
15 listings
32.6% of total
Firm
6 listings
13% of total
Strict
13 listings
28.3% of total
Cancellation Policy Insights for Gorham
- The prevailing Airbnb cancellation policy trend in Gorham is Moderate, used by 32.6% of listings.
- There's a relatively balanced mix between guest-friendly (58.7%) and stricter (41.3%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 32.6% market standard in Gorham.
- Regularly review your cancellation policy against competitors and market demand shifts in Gorham.
Gorham STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Gorham
- The overall average booking lead time for vacation rentals in Gorham is 41 days.
- Guests book furthest in advance for stays during July (average 73 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 24 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (60 days avg.) sees the longest lead times, while Winter (40 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (41 days) as a baseline for your pricing and availability strategy in Gorham.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 73 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 60 days) to capture early planners.
- Monitor your own booking lead times against these Gorham averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Gorham (2025)
Amenity Prevalence
Amenity Insights for Gorham
- Essential amenities in Gorham that guests expect include: Carbon monoxide alarm, Smoke alarm, Hot water, Free parking on premises, Heating, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Coffee maker, Essentials, Microwave are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Gorham: Carbon monoxide alarm, Smoke alarm, Hot water, Free parking on premises, Heating, Wifi.
- Prioritize adding missing essentials: Hot water, Free parking on premises, Heating, Wifi.
- Consider adding popular differentiators like Coffee maker or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Gorham to stay competitive.
Gorham Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Gorham
- The typical guest profile for Airbnb in Gorham consists of primarily domestic travelers (91%), often arriving from nearby Boston, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 90.6% of guests.
- Key international markets include United States (90.6%) and Canada (6.4%).
- Top languages spoken are English (68.3%) followed by Spanish (8.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Boston and New York.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Gorham Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Pomfret | 13 | $6,142 | $449.79 | 49% |
| Jefferson | 28 | $5,920 | $432.83 | 50% |
| Hanover | 28 | $5,449 | $863.49 | 39% |
| Middleton | 10 | $5,234 | $321.41 | 50% |
| Kennebunkport | 145 | $5,109 | $614.29 | 45% |
| Stowe | 842 | $4,757 | $474.92 | 41% |
| Milton | 13 | $4,733 | $408.71 | 52% |
| Barnstead | 30 | $4,724 | $432.80 | 43% |
| Rutland Town | 14 | $4,713 | $395.11 | 37% |
| Otisfield | 11 | $4,471 | $391.16 | 43% |