Franconia Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New Hampshire, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Franconia in 2025? Explore comprehensive Airbnb analytics for Franconia, New Hampshire, United States to uncover income potential. This 2025 STR market report for Franconia, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 63 active listings.

Whether you're considering an Airbnb investment in Franconia, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Franconia Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Franconia Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$293
The average rental revenue earned for an occupied room per day in Franconia.
Occupancy Rate(?)
38.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$32,116
Typical annual income for an Airbnb listing in Franconia. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-17.3%
Significant decrease (-17.3%) vs. last year.
Peak Revenue Month(?)
February
The month with the highest average earnings, indicating peak season in Franconia.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Franconia.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
63
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Franconia (2025)

Understanding the monthly revenue variations for Airbnb listings in Franconia is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Franconia is typically February, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Franconia across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $9,141+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $6,132 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $3,397 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,446, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Franconia

Franconia Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Franconia STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Franconia:

  • Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 34%.
  • Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Franconia

Average Daily Rate (ADR) Airbnb Trends in Franconia (2025)

Effective short term rental pricing strategy in Franconia involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Franconia typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $541+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $352 or more.
  • Typical properties (Median) charge around $262 per night.
  • Entry-level properties (Bottom 25%) earn around $199 per night.

Average Daily Rate (ADR) Trend by Month in Franconia

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Airbnb Seasonality Analysis & Trends in Franconia (2025)

Peak Season (February, January, December)
  • Revenue averages $5,603 per month
  • Occupancy rates average 44.4%
  • Daily rates average $310
Shoulder Season
  • Revenue averages $4,291 per month
  • Occupancy maintains around 42.0%
  • Daily rates hold near $334
Low Season (April, May, November)
  • Revenue drops to average $3,092 per month
  • Occupancy decreases to average 31.4%
  • Daily rates adjust to average $315

Seasonality Insights for Franconia

  • The Airbnb seasonality in Franconia shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Franconia's highest earning potential, with monthly revenues capable of climbing to $6,244, occupancy reaching a high of 51.4%, and ADRs peaking at $351.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,801, occupancy could drop to 27.8%, and ADRs may adjust down to $278.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Franconia.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Franconia seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Franconia (2025)

Exploring the top neighborhoods for short-term rentals in Franconia? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Franconia Notch State Park
A beautiful natural area perfect for outdoor enthusiasts. Known for its stunning scenery, hiking, and ski options. Attracts visitors year-round for its natural attractions.
Cannon Mountain, The Old Man of the Mountain, Franconia Notch State Park, Flume Gorge, Echo Lake State Park
Littleton
Charming small town with a vibrant downtown area. Ideal for visitors looking for shopping, dining, and a friendly local atmosphere.
Benton's Sugar Shack, Littleton Opera House, Riverwalk, Local breweries, Downtown shops and cafes
Sugar Hill
Quaint village known for its scenic views and historic charm. Great for families and couples looking for a peaceful getaway close to hiking and outdoor activities.
Harmon's Hill, Sugar Hill Sampler, Sunset Hill House, Local art galleries, Scenic byways
Lincoln
Popular base for outdoor adventures like skiing and mountain hiking, close to Loon Mountain Ski Resort. Attracts families and thrill-seekers alike.
Loon Mountain, Kancamagus Highway, Clark's Trading Post, Lincoln Woods State Park, Lost River Gorge
Bethlehem
Known for its arts community and history, Bethlehem offers a unique blend of culture and nature. Visitors seek the local festivals and galleries.
The Colonial Theatre, Local art galleries, Mt. Agamenticus, Cannon Mountain Aerial Tramway, Bethlehem Country Club
Franconia
Charming town that serves as a great home base for exploring the White Mountains. Popular with those seeking a cozy stay and great access to nature.
Franconia Village, Local shops and eateries, Great hiking trails, Scenic views of the White Mountains, Historical landmarks
Easton
A peaceful town great for retreat-style stays, known for its tranquility and close-knit community vibe. Perfect for those wanting to escape from busy tourist spots.
Easton Town Forest, Local nature trails, Historic sites, Idyllic views of the mountains, Quiet parks
Twin Mountain
A great location for year-round outdoor activities, it's a serene spot for visitors looking to hike, ski, and enjoy the natural beauty of New Hampshire.
Crawford Notch State Park, Ski resorts, Local hiking trails, Scenic overlooks, Twin Mountain General Store

Understanding Airbnb License Requirements & STR Laws in Franconia (2025)

While Franconia, New Hampshire, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Franconia to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Franconia (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Franconiabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Toad Hill Lodge

Toad Hill Lodge

Entire Place • 3 bedrooms

$123,189
Revenue
60.9%
Occupancy
$459.01
Daily Rate
2M New contemporary home with stunning views, AC!

2M New contemporary home with stunning views, AC!

Entire Place • 4 bedrooms

$116,877
Revenue
50.9%
Occupancy
$765.12
Daily Rate
Bear Ridge Lodge

Bear Ridge Lodge

Entire Place • 3 bedrooms

$110,400
Revenue
63.5%
Occupancy
$464.63
Daily Rate
Slope side Chalet at Cannon!

Slope side Chalet at Cannon!

Entire Place • 4 bedrooms

$100,880
Revenue
69.9%
Occupancy
$345.26
Daily Rate
Lookout Lodge Franconia (Big Views, Hot Tub, Beds)

Lookout Lodge Franconia (Big Views, Hot Tub, Beds)

Entire Place • 7 bedrooms

$94,446
Revenue
29.6%
Occupancy
$1124.63
Daily Rate
Architect-Designed Franconia Home: Hot Tub & Views

Architect-Designed Franconia Home: Hot Tub & Views

Entire Place • 3 bedrooms

$74,800
Revenue
40.8%
Occupancy
$511.43
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Franconia (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Franconia based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Bretton Woods Vacations4$217,415624.69/5.0
Evolve4$207,0861973.63/5.0
Jenna3$135,706784.87/5.0
John1$123,18985.00/5.0
David1$110,4002834.95/5.0
Michael2$103,3241014.99/5.0
Vacasa New Hampshire10$95,8583994.42/5.0
D1$94,446305.00/5.0
Maryann1$69,5951105.00/5.0
Patrick4$63,8017694.70/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Franconia.

Dive Deeper: Advanced Franconia STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Franconia. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Franconia Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Franconia

  • The Franconia Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 87.3% of the 63 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Franconia, House properties are the most common (66.7%), reflecting the local real estate landscape.
  • Houses represent a significant 66.7% portion, catering likely to families or larger groups.
  • The presence of 12.7% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like apartment/condo (combined 3.2%) offer potential for unique stay experiences.

Franconia Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Franconia

  • The dominant room capacity in Franconia is 3 bedrooms listings, making up 34.9% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 4 bedrooms properties represent 63.5% of the active Airbnb listings in Franconia, indicating a high concentration in these sizes.
  • A significant 69.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Franconia.

Franconia Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Franconia

  • The most common guest capacity trend in Franconia vacation rentals is listings accommodating 8+ guests (54%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Franconia STR market, accounting for 71.5% of listings.
  • 74.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Franconia.
  • On average, properties in Franconia are equipped to host 6.3 guests.

Franconia Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Franconia

  • The most common availability pattern in Franconia falls within the 271-366 days range, representing 52.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 82.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Franconia (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 19.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Franconia Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (8.2%)

1 Night

5 listings

8.2% of total

2 Nights (63.9%)

2 Nights

39 listings

63.9% of total

3 Nights (9.8%)

3 Nights

6 listings

9.8% of total

4-6 Nights (4.9%)

4-6 Nights

3 listings

4.9% of total

30+ Nights (13.1%)

30+ Nights

8 listings

13.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Franconia is 2 Nights, adopted by 63.9% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (72.1%) of the Franconia Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (13.1%) caters to monthly stays (30+ nights) in Franconia, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 63.9% of Franconia hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 8.2% currently do.
  • A 2-night minimum appears standard (63.9%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 13.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Franconia.

Franconia Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (18%)

Super Strict 30 Days

11 listings

18% of total

Flexible (19.7%)

Flexible

12 listings

19.7% of total

Moderate (21.3%)

Moderate

13 listings

21.3% of total

Firm (24.6%)

Firm

15 listings

24.6% of total

Strict (16.4%)

Strict

10 listings

16.4% of total

Cancellation Policy Insights for Franconia

  • The prevailing Airbnb cancellation policy trend in Franconia is Firm, used by 24.6% of listings.
  • There's a relatively balanced mix between guest-friendly (41.0%) and stricter (41.0%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 24.6% market standard in Franconia.
  • Regularly review your cancellation policy against competitors and market demand shifts in Franconia.

Franconia STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Franconia

  • The overall average booking lead time for vacation rentals in Franconia is 67 days.
  • Guests book furthest in advance for stays during July (average 94 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 34 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (82 days avg.) sees the longest lead times, while Spring (64 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (67 days) as a baseline for your pricing and availability strategy in Franconia.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 94 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 82 days) to capture early planners.
  • Monitor your own booking lead times against these Franconia averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Franconia (2025)

Amenity Prevalence

Amenity Insights for Franconia

  • Essential amenities in Franconia that guests expect include: Carbon monoxide alarm, Smoke alarm, Wifi, Heating, Free parking on premises, Hot water, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Fire extinguisher, Refrigerator, Kitchen are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Franconia: Carbon monoxide alarm, Smoke alarm, Wifi, Heating, Free parking on premises, Hot water, TV.
  • Prioritize adding missing essentials: Heating, Free parking on premises, Hot water, TV.
  • Consider adding popular differentiators like Fire extinguisher or Refrigerator to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Franconia to stay competitive.

Franconia Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Franconia

  • The typical guest profile for Airbnb in Franconia consists of primarily domestic travelers (92%), often arriving from nearby Boston, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 91.6% of guests.
  • Key international markets include United States (91.6%) and Canada (3.2%).
  • Top languages spoken are English (68.5%) followed by French (9.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Boston and New York.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Franconia Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Pomfret13$6,142$449.7949%
Jefferson28$5,920$432.8350%
Hanover28$5,449$863.4939%
Middleton10$5,234$321.4150%
Kennebunkport145$5,109$614.2945%
Stowe842$4,757$474.9241%
Milton13$4,733$408.7152%
Barnstead30$4,724$432.8043%
Rutland Town14$4,713$395.1137%
Otisfield11$4,471$391.1643%

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