Concord Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New Hampshire, United States
Is Airbnb profitable in Concord in 2025? Explore comprehensive Airbnb analytics for Concord, New Hampshire, United States to uncover income potential. This 2025 STR market report for Concord, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 50 active listings.
Whether you're considering an Airbnb investment in Concord, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Concord Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Concord Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Concord (2025)
Understanding the monthly revenue variations for Airbnb listings in Concord is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Concord is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Concord across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,580+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,948 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,479 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,304, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Concord
Concord Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Concord STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Concord:
- Best-in-class properties (Top 10%) achieve 89%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 74% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 56%.
- Entry-level properties (Bottom 25%) average 33% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Concord
Average Daily Rate (ADR) Airbnb Trends in Concord (2025)
Effective short term rental pricing strategy in Concord involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Concord typically peaks in January and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $268+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $186 or more.
- Typical properties (Median) charge around $130 per night.
- Entry-level properties (Bottom 25%) earn around $85 per night.
Average Daily Rate (ADR) Trend by Month in Concord
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Airbnb Seasonality Analysis & Trends in Concord (2025)
Peak Season (August, May, July)
- Revenue averages $3,366 per month
- Occupancy rates average 58.0%
- Daily rates average $159
Shoulder Season
- Revenue averages $2,855 per month
- Occupancy maintains around 57.2%
- Daily rates hold near $156
Low Season (February, March, April)
- Revenue drops to average $2,224 per month
- Occupancy decreases to average 44.1%
- Daily rates adjust to average $154
Seasonality Insights for Concord
- The Airbnb seasonality in Concord shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Concord's highest earning potential, with monthly revenues capable of climbing to $3,659, occupancy reaching a high of 63.6%, and ADRs peaking at $164.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,899, occupancy could drop to 40.3%, and ADRs may adjust down to $145.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Concord.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Concord seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Concord (2025)
Exploring the top neighborhoods for short-term rentals in Concord? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Concord | The vibrant heart of Concord, featuring a mix of restaurants, shops, and cultural venues. Easy access to attractions like the New Hampshire State House and local festivals makes it a popular choice for both tourists and business travelers. | New Hampshire State House, Capitol Center for the Arts, McAuliffe-Shepard Discovery Center, Concord Historical Society, Main Street shops and cafes |
| Penacook | A charming village in Concord known for its historic feel and outdoor activities. Close to the Contoocook River, it attracts visitors who enjoy nature and outdoor recreation. | Contoocook River, Penacook Village, Rolfe Park, Baker Free Library, local hiking trails |
| West Concord | A laid-back suburban area with access to local parks and close to shopping amenities. Appeals to families and travelers looking for a quiet retreat that is still near the city. | West Concord 4th of July Parade, Merrimack River, local parks, Concord's Mill District, Concord Family YMCA |
| East Concord | Known for its residential charm and green spaces, it offers a peaceful environment while being a short drive from downtown attractions. Suitable for families and longer stays. | Crystal Lake, East Concord Park, local farms, Concord Country Club, Loudon Road shopping |
| North End | An upcoming area with a mix of residential and commercial properties. It boasts a variety of restaurants and cafes, making it ideal for young professionals and food enthusiasts. | local eateries, contemporary art galleries, local markets, nearby parks, easy access to downtown |
| Spenard | A growing area increasingly popular among visitors for its mix of unique lodging options and laid-back lifestyle, with plenty of local breweries and artisan shops. | local breweries, art studios, Spenard Builders Supply, nearby hiking trails, Spenard Community Center |
| Hopkinton | Just outside Concord, this area offers a rural escape with outdoor activities and a close-knit community feel. Great for tourists looking for a quieter stay. | Contoocook River, Hopkinton State Fair, Pinecrest Golf Club, local farms and wineries, trail walking |
| Concord Heights | A residential neighborhood that is gaining popularity due to its proximity to shopping centers and schools, making it attractive for families and longer-term visitors. | local parks, shopping centers, Concord High School, eateries, Concord Library |
Understanding Airbnb License Requirements & STR Laws in Concord (2025)
While Concord, New Hampshire, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Concord to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Concord (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Concordbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Joe’s
Entire Place • 3 bedrooms
Charming Sun-filled Home Near Downtown Concord
Entire Place • 4 bedrooms
Grand Country Estate with Modern Comforts
Entire Place • 4 bedrooms
Capital Cottage
Entire Place • 2 bedrooms
Cute&Cozy 2brm Downtown private apt
Entire Place • 2 bedrooms
Victorian Carriage House Suite
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Concord (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Concord based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sara | 3 | $133,588 | 180 | 4.85/5.0 |
| Mckayne | 8 | $105,093 | 802 | 4.86/5.0 |
| Lynda/John | 6 | $89,080 | 843 | 4.89/5.0 |
| Donna And Greg Lessard | 2 | $81,733 | 64 | 5.00/5.0 |
| Joseph | 1 | $71,175 | 21 | 4.90/5.0 |
| Daniel | 1 | $63,904 | 26 | 4.81/5.0 |
| Lodgism | 1 | $63,398 | 27 | 5.00/5.0 |
| Rick And Sarah | 1 | $57,039 | 103 | 4.99/5.0 |
| Sarah | 1 | $53,542 | 52 | 4.92/5.0 |
| Mark | 1 | $53,326 | 87 | 4.99/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Concord.
Dive Deeper: Advanced Concord STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Concord. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsConcord Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Concord
- The Concord Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 68% of the 50 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 32% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Concord, House properties are the most common (56%), reflecting the local real estate landscape.
- Houses represent a significant 56% portion, catering likely to families or larger groups.
Concord Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Concord
- The dominant room capacity in Concord is 1 bedroom listings, making up 28% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 54.0% of the active Airbnb listings in Concord, indicating a high concentration in these sizes.
Concord Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Concord
- The most common guest capacity trend in Concord vacation rentals is listings accommodating 2 guests (22%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Concord STR market, accounting for 42.0% of listings.
- 20.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Concord.
- On average, properties in Concord are equipped to host 3.0 guests.
Concord Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Concord
- The most common availability pattern in Concord falls within the 181-270 days range, representing 44% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 52.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Concord (44%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 50.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Concord Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
23 listings
51.1% of total
2 Nights
13 listings
28.9% of total
3 Nights
4 listings
8.9% of total
4-6 Nights
1 listings
2.2% of total
7-29 Nights
1 listings
2.2% of total
30+ Nights
3 listings
6.7% of total
Key Insights
- The most prevalent minimum stay requirement in Concord is 1 Night, adopted by 51.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (80.0%) of the Concord Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 51.1% of Concord hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 6.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Concord.
Concord Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
2.2% of total
Flexible
13 listings
28.9% of total
Moderate
20 listings
44.4% of total
Firm
8 listings
17.8% of total
Strict
3 listings
6.7% of total
Cancellation Policy Insights for Concord
- The prevailing Airbnb cancellation policy trend in Concord is Moderate, used by 44.4% of listings.
- The market strongly favors guest-friendly terms, with 73.3% of listings offering Flexible or Moderate policies. This suggests guests in Concord may expect booking flexibility.
- Strict cancellation policies are quite rare (6.7%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 44.4% market standard in Concord.
- Using a Strict policy might deter some guests, as only 6.7% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Concord.
Concord STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Concord
- The overall average booking lead time for vacation rentals in Concord is 41 days.
- Guests book furthest in advance for stays during June (average 67 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 21 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (53 days avg.) sees the longest lead times, while Winter (36 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (41 days) as a baseline for your pricing and availability strategy in Concord.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 67 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 53 days) to capture early planners.
- Monitor your own booking lead times against these Concord averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Concord (2025)
Amenity Prevalence
Amenity Insights for Concord
- Essential amenities in Concord that guests expect include: Heating, Smoke alarm, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Carbon monoxide alarm, Hot water, Hangers are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Concord: Heating, Smoke alarm, Wifi.
- Prioritize adding missing essentials: Smoke alarm, Wifi.
- Consider adding popular differentiators like Carbon monoxide alarm or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Concord to stay competitive.
Concord Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Concord
- The typical guest profile for Airbnb in Concord consists of primarily domestic travelers (90%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 89.7% of guests.
- Key international markets include United States (89.7%) and Canada (3.3%).
- Top languages spoken are English (66.9%) followed by Spanish (11.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and Boston.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Concord Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Milford | 11 | $6,343 | $500.10 | 59% |
| Pomfret | 13 | $6,142 | $449.79 | 49% |
| Jefferson | 28 | $5,920 | $432.83 | 50% |
| Hanover | 28 | $5,449 | $863.49 | 39% |
| Nahant | 17 | $5,435 | $521.64 | 50% |
| Middleton | 10 | $5,234 | $321.41 | 50% |
| Westminster | 11 | $5,179 | $379.92 | 57% |
| Kennebunkport | 145 | $5,109 | $614.29 | 45% |
| Scituate | 92 | $5,053 | $509.72 | 49% |
| Wellesley | 17 | $5,047 | $367.93 | 54% |