Carroll Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New Hampshire, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Carroll in 2025? Explore comprehensive Airbnb analytics for Carroll, New Hampshire, United States to uncover income potential. This 2025 STR market report for Carroll, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 186 active listings.

Whether you're considering an Airbnb investment in Carroll, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Carroll Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Carroll Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$479
The average rental revenue earned for an occupied room per day in Carroll.
Occupancy Rate(?)
32.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$44,185
Typical annual income for an Airbnb listing in Carroll. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-21.1%
Significant decrease (-21.1%) vs. last year.
Peak Revenue Month(?)
February
The month with the highest average earnings, indicating peak season in Carroll.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Carroll.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
186
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Carroll (2025)

Understanding the monthly revenue variations for Airbnb listings in Carroll is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Carroll is typically February, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Carroll across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $10,568+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $6,756 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $3,596 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,786, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Carroll

Carroll Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Carroll STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Carroll:

  • Best-in-class properties (Top 10%) achieve 65%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 27%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Carroll

Average Daily Rate (ADR) Airbnb Trends in Carroll (2025)

Effective short term rental pricing strategy in Carroll involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Carroll typically peaks in February and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $944+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $631 or more.
  • Typical properties (Median) charge around $401 per night.
  • Entry-level properties (Bottom 25%) earn around $253 per night.

Average Daily Rate (ADR) Trend by Month in Carroll

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Airbnb Seasonality Analysis & Trends in Carroll (2025)

Peak Season (February, December, July)
  • Revenue averages $6,773 per month
  • Occupancy rates average 38.8%
  • Daily rates average $578
Shoulder Season
  • Revenue averages $4,883 per month
  • Occupancy maintains around 32.1%
  • Daily rates hold near $476
Low Season (March, September, November)
  • Revenue drops to average $3,332 per month
  • Occupancy decreases to average 28.3%
  • Daily rates adjust to average $457

Seasonality Insights for Carroll

  • The Airbnb seasonality in Carroll shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Carroll's highest earning potential, with monthly revenues capable of climbing to $7,855, occupancy reaching a high of 44.6%, and ADRs peaking at $658.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $3,089, occupancy could drop to 23.6%, and ADRs may adjust down to $423.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Carroll.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Carroll seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Carroll (2025)

Exploring the top neighborhoods for short-term rentals in Carroll? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Broadway
Main street of Carroll, offering access to shops and eateries. It's a convenient location for visitors exploring the White Mountains.
White Mountain National Forest, Moat Mountain, Diana's Baths, Story Land Amusement Park
North Conway
Just a short drive from Carroll, North Conway is a popular tourist destination with shopping, dining, and outdoor activities.
North Conway Outlet Center, Echo Lake State Park, Mount Cranmore, Conway Scenic Railroad
Crawford Notch
A stunning natural area near Carroll, attracting nature lovers and hikers. Great for Airbnb retreats focused on outdoor activities.
Crawford Notch State Park, Arethusa Falls, Mount Washington
Franconia Notch
Known for its beautiful scenery and outdoor recreational activities, this area draws visitors year-round.
Flume Gorge, Cannon Mountain, Franconia Notch State Park, Loon Mountain
Jackson
A quaint New England town with charming scenery and attractions, ideal for visitors exploring the White Mountains.
Jackson Falls, Black Mountain, Wildcat Mountain
Littleton
A charming small town with a vibrant downtown. Offers access to local attractions and a cozy atmosphere for visitors.
Littleton Main Street, Ammonoosuc River, Frost Place, Hummus and Honey
Lisbon
A small town close to Carroll, perfect for a quiet getaway. Offers access to local attractions and beautiful landscapes.
Lisbon Historical Society, Ammonoosuc River, The Lisbon Village Market
Sugar Hill
Known for its scenic views and proximity to outdoor activities. It is a peaceful location that attracts travelers seeking tranquility.
Sunset Hill, The Sugar Hill Sampler, Baker's Pond

Understanding Airbnb License Requirements & STR Laws in Carroll (2025)

While Carroll, New Hampshire, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Carroll to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Carroll (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Carrollbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

HL96 Privacy, views and tons of space!

HL96 Privacy, views and tons of space!

Entire Place • 7 bedrooms

$189,685
Revenue
46.8%
Occupancy
$1055.59
Daily Rate
C1 ski-in/out; hot tub, firepit, AC, Pool/gym pass

C1 ski-in/out; hot tub, firepit, AC, Pool/gym pass

Entire Place • 4 bedrooms

$171,150
Revenue
42.1%
Occupancy
$1013.24
Daily Rate
ML home w beach, great views, hot tub,  Pool/gym!

ML home w beach, great views, hot tub, Pool/gym!

Entire Place • 5 bedrooms

$169,331
Revenue
39.4%
Occupancy
$1082.97
Daily Rate
7BR Incredible & Large Twin Mountain River Home!

7BR Incredible & Large Twin Mountain River Home!

Entire Place • 7 bedrooms

$153,439
Revenue
45.5%
Occupancy
$866.91
Daily Rate
C16 Ski-in/Out luxury home, views, Pool/gym passes

C16 Ski-in/Out luxury home, views, Pool/gym passes

Entire Place • 4 bedrooms

$149,145
Revenue
51.1%
Occupancy
$783.96
Daily Rate
Luxury home, walk to Mt Wash Hotel! Pool pass, AC!

Luxury home, walk to Mt Wash Hotel! Pool pass, AC!

Entire Place • 5 bedrooms

$145,916
Revenue
40.1%
Occupancy
$1236.51
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Carroll (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Carroll based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Bretton Woods Vacations85$4,249,95017734.34/5.0
Wally5$371,8084244.84/5.0
Steven6$331,9463324.85/5.0
Jenna3$290,2462044.91/5.0
Evolve3$225,8751604.65/5.0
Mark2$189,4351254.99/5.0
Chelsie6$170,5501104.82/5.0
Britt1$143,887774.91/5.0
Hinds Vacation Dreams3$132,695464.96/5.0
Mount Washington Vacations3$113,005943.33/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Carroll.

Dive Deeper: Advanced Carroll STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Carroll. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Carroll Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Carroll

  • The Carroll Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.7% of the 186 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Carroll, House properties are the most common (65.1%), reflecting the local real estate landscape.
  • Houses represent a significant 65.1% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, others (combined 5.9%) offer potential for unique stay experiences.

Carroll Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Carroll

  • The dominant room capacity in Carroll is 3 bedrooms listings, making up 31.2% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 4 bedrooms properties represent 50.0% of the active Airbnb listings in Carroll, indicating a high concentration in these sizes.
  • A significant 67.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Carroll.

Carroll Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Carroll

  • The most common guest capacity trend in Carroll vacation rentals is listings accommodating 8+ guests (60.2%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Carroll STR market, accounting for 73.6% of listings.
  • 75.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Carroll.
  • On average, properties in Carroll are equipped to host 6.5 guests.

Carroll Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Carroll

  • The most common availability pattern in Carroll falls within the 271-366 days range, representing 59.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 83.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Carroll (43.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 17.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Carroll Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (13.1%)

1 Night

23 listings

13.1% of total

2 Nights (48.3%)

2 Nights

85 listings

48.3% of total

3 Nights (2.3%)

3 Nights

4 listings

2.3% of total

7-29 Nights (0.6%)

7-29 Nights

1 listings

0.6% of total

30+ Nights (35.8%)

30+ Nights

63 listings

35.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Carroll is 2 Nights, adopted by 48.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (61.4%) of the Carroll Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (35.8%) caters to monthly stays (30+ nights) in Carroll, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 48.3% of Carroll hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 13.1% currently do.
  • A 2-night minimum appears standard (48.3%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 35.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Carroll.

Carroll Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (30.4%)

Super Strict 30 Days

51 listings

30.4% of total

Super Strict 60 Days

2 listings

1.2% of total

Flexible

1 listings

0.6% of total

Moderate (11.3%)

Moderate

19 listings

11.3% of total

Firm (31%)

Firm

52 listings

31% of total

Strict (25.6%)

Strict

43 listings

25.6% of total

Cancellation Policy Insights for Carroll

  • The prevailing Airbnb cancellation policy trend in Carroll is Firm, used by 31% of listings.
  • A majority (56.6%) of hosts in Carroll utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 31% market standard in Carroll.
  • Regularly review your cancellation policy against competitors and market demand shifts in Carroll.

Carroll STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Carroll

  • The overall average booking lead time for vacation rentals in Carroll is 62 days.
  • Guests book furthest in advance for stays during June (average 85 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 54 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (77 days avg.) sees the longest lead times, while Fall (60 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (62 days) as a baseline for your pricing and availability strategy in Carroll.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 85 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 77 days) to capture early planners.
  • Monitor your own booking lead times against these Carroll averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Carroll (2025)

Amenity Prevalence

Amenity Insights for Carroll

  • Essential amenities in Carroll that guests expect include: Wifi, TV, Smoke alarm, Heating, Free parking on premises, Hot water, Carbon monoxide alarm. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Kitchen, Coffee maker, Refrigerator are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Carroll: Wifi, TV, Smoke alarm, Heating, Free parking on premises, Hot water, Carbon monoxide alarm.
  • Prioritize adding missing essentials: Wifi, TV, Smoke alarm, Heating, Free parking on premises, Hot water, Carbon monoxide alarm.
  • Consider adding popular differentiators like Kitchen or Coffee maker to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Carroll to stay competitive.

Carroll Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Carroll

  • The typical guest profile for Airbnb in Carroll consists of primarily domestic travelers (94%), often arriving from nearby Boston, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 93.5% of guests.
  • Key international markets include United States (93.5%) and Canada (3%).
  • Top languages spoken are English (74.3%) followed by Spanish (8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Boston and New York.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Carroll Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Pomfret13$6,142$449.7949%
Jefferson28$5,920$432.8350%
Hanover28$5,449$863.4939%
Middleton10$5,234$321.4150%
Kennebunkport145$5,109$614.2945%
Stowe842$4,757$474.9241%
Milton13$4,733$408.7152%
Barnstead30$4,724$432.8043%
Rutland Town14$4,713$395.1137%
Otisfield11$4,471$391.1643%

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