Airbnb Market Analytics, Statistics and Data in Sparks, Nevada, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Sparks? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Sparks:
How much do Airbnb hosts make on average per month in Sparks?
The short-term rental market in Sparks shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,760 per month
- Strong performing properties (top 25%) make $4,567 or more
- Best-in-class properties (top 10%) achieve $7,172+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,389
Revenue Variations by Month
Occupancy Rates Throughout the Year in Sparks
The market in Sparks shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 51% occupancy rates
- Strong performing properties (top 25%) achieve 70% or higher
- Best-in-class properties (top 10%) reach 83%+occupancy
- Entry-level properties (bottom 25%) average around 30%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Sparks
Daily rates in Sparks vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $152 per night
- Strong performing properties (top 25%) secure $233 or more
- Best-in-class properties (top 10%) pull in $348+ per night
- Entry-level properties (bottom 25%) earn around $77
Daily Rate Variations by Month
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Seasonality patterns in Sparks
Peak Season (June, April, July)
- Revenue peaks at $4490.56 per month
- Occupancy rates reach 60.08%
- Daily rates average $189.53
Shoulder Season
- Revenue averages $3592.44 per month
- Occupancy maintains 50.35%
- Daily rates hold at $180.03
Low Season (February, September, January)
- Revenue drops to $2793.89 per month
- Occupancy decreases to 43.78%
- Daily rates adjust to $168.63
Is it still profitable to do Airbnb in Sparks in 2025?
Yes! Sparks demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 50% and strong monthly revenue averaging $3592 and The market's 152 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Sparks
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Sparks Marina Park | A beautiful park with a scenic lake, great for outdoor activities. Ideal for families and visitors looking for recreational options close to nature. | Sparks Marina, Sparks Water Park, Pyramid Lake, Boat Rentals, Picnic Areas, Fishing Spots |
| Victorian Square | A historic downtown area with vibrant entertainment options. Attracts tourists with its unique architecture and various cultural events throughout the year. | Sparks Heritage Museum, Sparks Fireworks Festival, numerous restaurants and cafes, the annual Rib Cook-Off, West Street Market |
| Nugget Casino Resort | A popular casino resort offering gaming, dining, and entertainment. Appeals to tourists looking for a lively atmosphere and nightlife. | Nugget Casino, live entertainment, various dining options, spa services, convention center |
| Sparks Farmers Market | A local market offering fresh produce and artisanal goods. Great for visitors who appreciate local culture and foods, and for hosting short-term stays. | Local vendors, Live music, Seasonal events, Community gatherings |
| Triumph Park | A family-friendly area with playgrounds and sports fields. Attracts families and those looking for outdoor leisure activities. | Playgrounds, Sports Fields, Walking Trails, Community Events |
| Sparks Industrial Complex | An area with various industrial and warehouse spaces. Good for guests who need temporary accommodations for work-related purposes. | Access to major transport routes, Proximity to Reno-Sparks Convention Center, Industrial businesses |
| Great Basin Community College | An educational hub that attracts a variety of visitors and students. Ideal for hosting guests affiliated with the college. | College events, Cultural programs, Workshops |
| Pyramid Way | One of the main thoroughfares with access to shopping and dining. Attracts guests seeking convenience and local amenities. | Retail stores, Restaurants, Various services |
Do you need a license for Airbnb in Sparks?
We recommend checking directly with Sparks's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (1% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Sparks
Lake! Walk to shopping, dining & activities. Fun!
Entire Place • 5 bedrooms
Sunroom Spa BBQ & Pool Table Family Friendly Home
Entire Place • 5 bedrooms
Waterfront, arcade, hot tub, firepit, dock + kayak
Entire Place • 3 bedrooms
*Beautiful Views* 5Bed/3.5 Bath Sparks Lake Home
Entire Place • 5 bedrooms
Luxury Lakefront Retreat, Panoramic Mountain Views
Entire Place • 4 bedrooms
Large Lake Home with STUNNING VIEWS - Sleeps 16
Entire Place • 5 bedrooms
Top Performing Professional Hosts in Sparks
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sigua Vacations | 7 | $357,978 | 161 | 4.80/5.0 |
| Carol Zoe | 1 | $311,474 | 22 | 5.00/5.0 |
| LussoStay | 5 | $245,625 | 195 | 4.91/5.0 |
| Ian | 1 | $224,388 | 84 | 4.94/5.0 |
| Derick | 2 | $222,191 | 289 | 4.92/5.0 |
| Evolve | 4 | $153,504 | 77 | 4.75/5.0 |
| Timothy | 3 | $122,981 | 855 | 4.97/5.0 |
| Evan | 1 | $114,273 | 42 | 4.93/5.0 |
| Herick | 7 | $111,521 | 236 | 3.99/5.0 |
| Lindsey | 1 | $109,119 | 31 | 5.00/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Sparks
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (78.9%), with house and others properties comprising 84.3% of inventory
- Untapped potential in outdoor & mobile segments (1.3% combined)
Room Capacity Distribution
Analysis of 152 properties in Sparks shows that 3 bedrooms properties are most prevalent, making up 26.3% of the market. The market tends to favor larger properties, with 3 bedrooms and 2 bedrooms together representing 48.7% of all listings.
Key Insights
- Most common: 3 bedrooms (26.3%)
- Least common: 5+ bedrooms (7.9%)
- Market concentration: 48.7% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 152 properties in Sparks reveals that 8+ guests properties dominate the market, representing 32.9% of all listings. The average property accommodates 4.8 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 50.7% of the market.
Key Insights
- Most common capacity: 8+ guests (32.9% of market)
- Least common capacity: 1 guest (0.7% of market)
- Average guest capacity: 4.8 guests per property
- Market concentration: 50.7% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 152 properties in Sparks, the most common availability pattern is 181-270 days (32.9% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (32.2% of properties).
Key Insights
- Most common availability window: 181-270 days (32.9%)
- Most common booking duration: 181-270 days (32.2%)
- Properties with high availability (180+ days): 59.9%
- Properties with long-term bookings (180+ days): 42.8%
Minimum Stay Distributions
1 Night
39 listings
29.8% of total
2 Nights
43 listings
32.8% of total
3 Nights
19 listings
14.5% of total
4-6 Nights
4 listings
3.1% of total
7-29 Nights
11 listings
8.4% of total
30+ Nights
15 listings
11.5% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 62.6%
- Mid-length stays (4-6 nights) represent 3.1% of listings
- Monthly+ stays (11.5%) suggest a stable extended-stay market
- High market flexibility with 77.1% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
3 listings
2.3% of total
Flexible
36 listings
27.1% of total
Moderate
37 listings
27.8% of total
Firm
32 listings
24.1% of total
Strict
25 listings
18.8% of total
Key Insights
- Moderate is the preferred policy at 27.8% of listings
- The market shows a balanced distribution between guest-friendly (54.9%) and strict (42.9%) policies
- Strong market consensus around Moderate policies
- Super Strict 60 Days policies are least common at 2.3% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jun, May, Aug, averaging 54 days
- Shortest booking windows are in Sep, Dec, Jan, averaging 29 days
- Summer shows the longest average booking window at 52 days, while Winter has the shortest at 29 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 52 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Sep-Jan when lead times are shortest
Popular Airbnb Amenities in Sparks
Below is the distribution of amenities across listings in Sparks:
Traveler Demographics
Key Insights
- Domestic travelers make up 96.2% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (0.9%) and Australia (0.5%)
- English is the top language at 76.5%, followed by Spanish (16.9%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.6%
Recommendations
- Target marketing campaigns for Las Vegas and Reno markets
- Develop localized content for Canada and Australia
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Sparks. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Glenbrook | 33 | $9,573 | $836.73 | 42% |
| Zephyr Cove | 189 | $6,239 | $568.98 | 36% |
| Incline Village-Crystal Bay | 163 | $5,690 | $538.47 | 40% |
| Stateline | 30 | $5,426 | $515.55 | 45% |
| Meyers | 192 | $5,417 | $423.92 | 44% |
| Homewood | 134 | $5,273 | $515.95 | 40% |
| Kyburz | 11 | $4,991 | $320.61 | 45% |
| Carnelian Bay | 354 | $4,921 | $475.25 | 40% |
| Tahoma | 193 | $4,891 | $497.63 | 40% |
| Tahoe Vista | 212 | $4,722 | $427.58 | 40% |
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