Red Wing Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Minnesota, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Red Wing in 2025? Explore comprehensive Airbnb analytics for Red Wing, Minnesota, United States to uncover income potential. This 2025 STR market report for Red Wing, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 27 active listings.

Whether you're considering an Airbnb investment in Red Wing, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Red Wing Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Red Wing Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$228
The average rental revenue earned for an occupied room per day in Red Wing.
Occupancy Rate(?)
36.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$24,941
Typical annual income for an Airbnb listing in Red Wing. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-0.3%
Slight decrease (-0.3%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Red Wing.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Red Wing.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
27
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Red Wing (2025)

Understanding the monthly revenue variations for Airbnb listings in Red Wing is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Red Wing is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Red Wing across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,841+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,452 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,135 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,179, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Red Wing

Red Wing Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Red Wing STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Red Wing:

  • Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 34%.
  • Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Red Wing

Average Daily Rate (ADR) Airbnb Trends in Red Wing (2025)

Effective short term rental pricing strategy in Red Wing involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Red Wing typically peaks in March and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $404+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $239 or more.
  • Typical properties (Median) charge around $183 per night.
  • Entry-level properties (Bottom 25%) earn around $137 per night.

Average Daily Rate (ADR) Trend by Month in Red Wing

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Airbnb Seasonality Analysis & Trends in Red Wing (2025)

Peak Season (May, October, June)
  • Revenue averages $3,214 per month
  • Occupancy rates average 36.6%
  • Daily rates average $224
Shoulder Season
  • Revenue averages $2,685 per month
  • Occupancy maintains around 40.3%
  • Daily rates hold near $224
Low Season (January, February, March)
  • Revenue drops to average $1,373 per month
  • Occupancy decreases to average 24.9%
  • Daily rates adjust to average $220

Seasonality Insights for Red Wing

  • The Airbnb seasonality in Red Wing shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Red Wing's highest earning potential, with monthly revenues capable of climbing to $3,288, occupancy reaching a high of 47.4%, and ADRs peaking at $234.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,206, occupancy could drop to 22.9%, and ADRs may adjust down to $212.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Red Wing.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Red Wing seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Red Wing (2025)

Exploring the top neighborhoods for short-term rentals in Red Wing? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Red Wing
The central business district offers a unique blend of historic charm and modern amenities. It's especially appealing for tourists looking to explore local shops, dining, and cultural attractions.
Red Wing Pottery, Barn Bluff, Sheldon Theatre, Bay Point Park, Red Wing Historical Society
Lake Pepin
This scenic area is perfect for nature lovers and outdoor enthusiasts. The stunning views and recreational activities attract visitors year-round.
Lake Pepin, Frontenac State Park, Bluffside Park, Mississippi River kayaking, Fishing and boating opportunities
Eagle Ridge
A residential area that offers tranquility and beautiful natural surroundings, making it popular with families and longer-term visitors seeking peace and quiet close to nature.
Hiking trails, Biking paths, Wildlife watching, Nearby wineries, Local farms
West End
Featuring a mix of residential and commercial properties, the West End has a growing number of amenities and attractions that cater to a variety of visitors each season.
Red Wing Mall, The Historic Depot, Local breweries, Restaurants, Art galleries
Frontier Commons
An emerging area with new developments and a range of shopping and dining options, it attracts both tourists and locals looking for a convenient base.
Shopping centers, Cafes and restaurants, Community events, Local parks
Burnside
Known for its beautiful views of the Mississippi River, Burnside appeals to visitors looking for both relaxation and outdoor activities, enhancing their stay experience.
Mississippi River, Parks and trails, Scenic overlooks, Boating activities
Heritage Bluffs
This neighborhood is popular for its historical significance and access to outdoor recreation, appealing to those who enjoy history and nature combined.
Heritage Park, Historical landmarks, Nature trails, Community gardens
Old Town
With its rich history and charm, Old Town is ideal for visitors interested in cultural experiences, local dining, and historical sites.
Historic buildings, Local art galleries, Restaurants, Unique shops, Public art displays

Understanding Airbnb License Requirements & STR Laws in Red Wing (2025)

While Red Wing, Minnesota, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Red Wing to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Red Wing (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Red Wingbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Tee It Up. Quite home on a beautiful golf course

Tee It Up. Quite home on a beautiful golf course

Entire Place • 3 bedrooms

$51,400
Revenue
48.6%
Occupancy
$248.18
Daily Rate
Winter Specials! Charming 1900 Home in Red Wing

Winter Specials! Charming 1900 Home in Red Wing

Entire Place • 3 bedrooms

$46,934
Revenue
41.1%
Occupancy
$226.51
Daily Rate
Quiet convenient home with VIEW!

Quiet convenient home with VIEW!

Entire Place • 3 bedrooms

$44,729
Revenue
51.6%
Occupancy
$193.63
Daily Rate
PRIME LOCATION in Red Wing Historic district

PRIME LOCATION in Red Wing Historic district

Entire Place • 3 bedrooms

$43,476
Revenue
35.4%
Occupancy
$376.61
Daily Rate
Victorian Gem: Prime Location

Victorian Gem: Prime Location

Entire Place • 3 bedrooms

$42,918
Revenue
35.6%
Occupancy
$214.33
Daily Rate
Riverview Retreat by Golf Course

Riverview Retreat by Golf Course

Entire Place • 3 bedrooms

$39,288
Revenue
32.4%
Occupancy
$423.70
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Red Wing (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Red Wing based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
William6$160,3165814.89/5.0
Rachelle3$89,981243.30/5.0
David1$51,400264.96/5.0
Jordan1$46,934544.98/5.0
Host #4841019251$44,72985.00/5.0
Leonardo1$43,476475.00/5.0
Jonathan2$39,2421144.65/5.0
Jon1$31,7701204.94/5.0
Stephanie1$30,4044184.79/5.0
Kyler1$27,736364.58/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Red Wing.

Dive Deeper: Advanced Red Wing STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Red Wing. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Red Wing Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Red Wing

  • The Red Wing Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.9% of the 27 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Red Wing, House properties are the most common (63%), reflecting the local real estate landscape.
  • Houses represent a significant 63% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, unique stays (combined 7.4%) offer potential for unique stay experiences.

Red Wing Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Red Wing

  • The dominant room capacity in Red Wing is 3 bedrooms listings, making up 37% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 62.9% of the active Airbnb listings in Red Wing, indicating a high concentration in these sizes.
  • A significant 40.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Red Wing.

Red Wing Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Red Wing

  • The most common guest capacity trend in Red Wing vacation rentals is listings accommodating 6 guests (22.2%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 4 guests dominate the Red Wing STR market, accounting for 37.0% of listings.
  • 48.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Red Wing.
  • On average, properties in Red Wing are equipped to host 4.8 guests.

Red Wing Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Red Wing

  • The most common availability pattern in Red Wing falls within the 181-270 days range, representing 40.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 74.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Red Wing (40.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 25.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Red Wing Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (37%)

1 Night

10 listings

37% of total

2 Nights (40.7%)

2 Nights

11 listings

40.7% of total

3 Nights (7.4%)

3 Nights

2 listings

7.4% of total

7-29 Nights (7.4%)

7-29 Nights

2 listings

7.4% of total

30+ Nights (7.4%)

30+ Nights

2 listings

7.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Red Wing is 2 Nights, adopted by 40.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (77.7%) of the Red Wing Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 40.7% of Red Wing hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 7.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Red Wing.

Red Wing Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (36%)

Flexible

9 listings

36% of total

Moderate (40%)

Moderate

10 listings

40% of total

Firm (16%)

Firm

4 listings

16% of total

Strict (8%)

Strict

2 listings

8% of total

Cancellation Policy Insights for Red Wing

  • The prevailing Airbnb cancellation policy trend in Red Wing is Moderate, used by 40% of listings.
  • The market strongly favors guest-friendly terms, with 76.0% of listings offering Flexible or Moderate policies. This suggests guests in Red Wing may expect booking flexibility.
  • Strict cancellation policies are quite rare (8%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 40% market standard in Red Wing.
  • Using a Strict policy might deter some guests, as only 8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Red Wing.

Red Wing STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Red Wing

  • The overall average booking lead time for vacation rentals in Red Wing is 55 days.
  • Guests book furthest in advance for stays during October (average 73 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 21 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (66 days avg.) sees the longest lead times, while Summer (49 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (55 days) as a baseline for your pricing and availability strategy in Red Wing.
  • For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 73 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 66 days) to capture early planners.
  • Monitor your own booking lead times against these Red Wing averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Red Wing (2025)

Amenity Prevalence

Amenity Insights for Red Wing

  • Essential amenities in Red Wing that guests expect include: Smoke alarm, TV, Wifi, Hot water, Heating, Carbon monoxide alarm, Air conditioning, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Coffee maker, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Red Wing: Smoke alarm, TV, Wifi, Hot water, Heating, Carbon monoxide alarm, Air conditioning, Kitchen.
  • Prioritize adding missing essentials: Air conditioning, Kitchen.
  • Consider adding popular differentiators like Coffee maker or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Red Wing to stay competitive.

Red Wing Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Red Wing

  • The typical guest profile for Airbnb in Red Wing consists of primarily domestic travelers (97%), often arriving from nearby Minneapolis, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 96.7% of guests.
  • Key international markets include United States (96.7%) and Bosnia and Herzegovina (0.9%).
  • Top languages spoken are English (81.2%) followed by Spanish (8.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Minneapolis and Saint Paul.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Red Wing Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Lakeland10$5,444$483.1751%
Hastings17$5,439$339.0047%
Excelsior25$5,087$330.6556%
Hudson22$4,844$520.6848%
Wayzata15$4,685$361.0954%
Scandia11$4,597$436.7142%
Town of Georgetown15$4,408$433.0843%
Fridley22$4,365$247.3160%
Forest Lake23$4,186$314.0245%
Stillwater52$4,164$356.6545%

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