Pequot Lakes Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Minnesota, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Pequot Lakes in 2025? Explore comprehensive Airbnb analytics for Pequot Lakes, Minnesota, United States to uncover income potential. This 2025 STR market report for Pequot Lakes, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 55 active listings.

Whether you're considering an Airbnb investment in Pequot Lakes, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Pequot Lakes Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Pequot Lakes Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$367
The average rental revenue earned for an occupied room per day in Pequot Lakes.
Occupancy Rate(?)
44.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$48,285
Typical annual income for an Airbnb listing in Pequot Lakes. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
30.1%
Strong growth (30.1%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Pequot Lakes.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Pequot Lakes.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
55
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Pequot Lakes (2025)

Understanding the monthly revenue variations for Airbnb listings in Pequot Lakes is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Pequot Lakes is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Pequot Lakes across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $12,151+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $7,304 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $3,843 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $2,264, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Pequot Lakes

Pequot Lakes Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Pequot Lakes STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Pequot Lakes:

  • Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 38%.
  • Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Pequot Lakes

Average Daily Rate (ADR) Airbnb Trends in Pequot Lakes (2025)

Effective short term rental pricing strategy in Pequot Lakes involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Pequot Lakes typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $736+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $489 or more.
  • Typical properties (Median) charge around $309 per night.
  • Entry-level properties (Bottom 25%) earn around $210 per night.

Average Daily Rate (ADR) Trend by Month in Pequot Lakes

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Airbnb Seasonality Analysis & Trends in Pequot Lakes (2025)

Peak Season (July, August, June)
  • Revenue averages $8,664 per month
  • Occupancy rates average 64.4%
  • Daily rates average $422
Shoulder Season
  • Revenue averages $4,738 per month
  • Occupancy maintains around 35.3%
  • Daily rates hold near $383
Low Season (January, February, November)
  • Revenue drops to average $3,319 per month
  • Occupancy decreases to average 30.4%
  • Daily rates adjust to average $359

Seasonality Insights for Pequot Lakes

  • The Airbnb seasonality in Pequot Lakes shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Pequot Lakes's highest earning potential, with monthly revenues capable of climbing to $9,450, occupancy reaching a high of 72.9%, and ADRs peaking at $426.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $3,162, occupancy could drop to 27.1%, and ADRs may adjust down to $350.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Pequot Lakes.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Pequot Lakes seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Pequot Lakes (2025)

Exploring the top neighborhoods for short-term rentals in Pequot Lakes? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Whitefish Chain of Lakes
A popular destination for water recreation, fishing, and summer fun. The large network of lakes attracts families and vacationers looking for outdoor activities.
Whitefish Lake, Nisswa Lake, Fishing on the lakes, Water skiing and boating, Pine Beach Peninsula, Chain of Lakes Hiking Trails
Pequot Lakes Downtown
Featuring quaint shops, restaurants, and local events, the downtown area is ideal for travelers seeking a charming small-town experience.
Pequot Lakes Library, Local shops and boutiques, Restaurants and cafes, Pequot Lakes Summer Market, Pequot Lakes Historical Museum
Minnesota's Smith Lake
Known for its clear waters and tranquil surroundings, this area attracts those looking to escape the hustle and bustle and enjoy a peaceful retreat.
Smith Lake, Fishing and kayaking, Quiet hiking trails, Beautiful scenery, Wildlife watching
Trail Lake
A serene lake surrounded by nature, perfect for those who enjoy camping, hiking, and outdoor adventures.
Trail Lake, Hiking opportunities, Camping spots, Picnic areas, Nature trails
Timber Shores
A lakeside community offering beautiful views and access to water activities, ideal for families and groups.
Timber Shores Lake, Picnic areas by the lake, Fishing spots, Swimming opportunities
Crosslake
A neighboring area that draws visitors for its lakes and recreational activities, making it a prime spot for Airbnb listings.
Cross Lake, Fishing and boating, Local dining options, Community events, Recreation areas
Nisswa
A charming nearby town known for its antique shops, local eateries, and proximity to the lakes, appealing to travelers seeking a quaint experience.
Nisswa Lake, Local shops, Nisswa Historical Society, Annual events, Dining on the lake
Brainerd Lakes Area
A regional hub featuring multiple lakes, golf courses, and entertainment options, drawing visitors year-round for leisure activities.
Brainerd International Raceway, The water parks, Golf courses, Fishing spots, Variety of restaurants and shops

Understanding Airbnb License Requirements & STR Laws in Pequot Lakes (2025)

While Pequot Lakes, Minnesota, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Pequot Lakes to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Pequot Lakes (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Pequot Lakesbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Wood Burning FP|GameRm|Large Groups|Generator

Wood Burning FP|GameRm|Large Groups|Generator

Entire Place • 7 bedrooms

$166,591
Revenue
49.3%
Occupancy
$795.01
Daily Rate
North Loon-Cozy Getaway |Hot Tub| Charming

North Loon-Cozy Getaway |Hot Tub| Charming

Entire Place • 3 bedrooms

$143,471
Revenue
74.6%
Occupancy
$481.43
Daily Rate
Bass Lake|Family Friendly|Ice Fish|Snowshoes Avail

Bass Lake|Family Friendly|Ice Fish|Snowshoes Avail

Entire Place • 5 bedrooms

$130,061
Revenue
41.6%
Occupancy
$583.76
Daily Rate
Stone House-Family Friendly + Fireplace |Game room

Stone House-Family Friendly + Fireplace |Game room

Entire Place • 5 bedrooms

$129,602
Revenue
52.8%
Occupancy
$810.71
Daily Rate
Spacious lakehome perfect for holidays/ new sauna

Spacious lakehome perfect for holidays/ new sauna

Entire Place • 5 bedrooms

$117,178
Revenue
52.1%
Occupancy
$465.74
Daily Rate
Sunsets On Upper Hay-beach, guest cottage

Sunsets On Upper Hay-beach, guest cottage

Entire Place • 4 bedrooms

$114,344
Revenue
50.0%
Occupancy
$511.19
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Pequot Lakes (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Pequot Lakes based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Woods To Water Vacation Homes6$773,887834.94/5.0
Evolve3$161,7991884.86/5.0
Leslie2$140,767164.75/5.0
Above & Beyond Homes4$138,678484.63/5.0
Kelly1$117,178634.95/5.0
Karen1$105,190155.00/5.0
PMI Minnesota3$102,397614.69/5.0
Host #5713084911$92,16100.00/5.0
Patricia1$68,017414.95/5.0
Lauren1$66,45844.75/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Pequot Lakes.

Dive Deeper: Advanced Pequot Lakes STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Pequot Lakes. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Pequot Lakes Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Pequot Lakes

  • The Pequot Lakes Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 55 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Pequot Lakes, Outdoor/Unique properties are the most common (58.2%), reflecting the local real estate landscape.
  • Houses represent a significant 38.2% portion, catering likely to families or larger groups.
  • Smaller segments like others (combined 3.6%) offer potential for unique stay experiences.

Pequot Lakes Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Pequot Lakes

  • The dominant room capacity in Pequot Lakes is 3 bedrooms listings, making up 40% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 5+ bedrooms properties represent 61.8% of the active Airbnb listings in Pequot Lakes, indicating a high concentration in these sizes.
  • A significant 76.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Pequot Lakes.

Pequot Lakes Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Pequot Lakes

  • The most common guest capacity trend in Pequot Lakes vacation rentals is listings accommodating 8+ guests (69.1%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Pequot Lakes STR market, accounting for 80.0% of listings.
  • 81.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Pequot Lakes.
  • On average, properties in Pequot Lakes are equipped to host 7.1 guests.

Pequot Lakes Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Pequot Lakes

  • The most common availability pattern in Pequot Lakes falls within the 181-270 days range, representing 49.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 80.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Pequot Lakes (52.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 20.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Pequot Lakes Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (3.7%)

1 Night

2 listings

3.7% of total

2 Nights (42.6%)

2 Nights

23 listings

42.6% of total

3 Nights (18.5%)

3 Nights

10 listings

18.5% of total

4-6 Nights (11.1%)

4-6 Nights

6 listings

11.1% of total

7-29 Nights (1.9%)

7-29 Nights

1 listings

1.9% of total

30+ Nights (22.2%)

30+ Nights

12 listings

22.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Pequot Lakes is 2 Nights, adopted by 42.6% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (22.2%) caters to monthly stays (30+ nights) in Pequot Lakes, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 42.6% of Pequot Lakes hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 3.7% currently do.
  • A 2-night minimum appears standard (42.6%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 22.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Pequot Lakes.

Pequot Lakes Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (5.7%)

Super Strict 30 Days

3 listings

5.7% of total

Flexible (11.3%)

Flexible

6 listings

11.3% of total

Moderate (17%)

Moderate

9 listings

17% of total

Firm (34%)

Firm

18 listings

34% of total

Strict (32.1%)

Strict

17 listings

32.1% of total

Cancellation Policy Insights for Pequot Lakes

  • The prevailing Airbnb cancellation policy trend in Pequot Lakes is Firm, used by 34% of listings.
  • A majority (66.1%) of hosts in Pequot Lakes utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 34% market standard in Pequot Lakes.
  • With 32.1% using Strict terms, this is a viable option in Pequot Lakes, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Pequot Lakes.

Pequot Lakes STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Pequot Lakes

  • The overall average booking lead time for vacation rentals in Pequot Lakes is 64 days.
  • Guests book furthest in advance for stays during July (average 136 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 42 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (108 days avg.) sees the longest lead times, while Winter (43 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (64 days) as a baseline for your pricing and availability strategy in Pequot Lakes.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 136 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 108 days) to capture early planners.
  • Monitor your own booking lead times against these Pequot Lakes averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Pequot Lakes (2025)

Amenity Prevalence

Amenity Insights for Pequot Lakes

  • Essential amenities in Pequot Lakes that guests expect include: Free parking on premises, Smoke alarm, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Air conditioning, Kitchen, Heating are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Pequot Lakes: Free parking on premises, Smoke alarm, Wifi.
  • Prioritize adding missing essentials: Smoke alarm, Wifi.
  • Consider adding popular differentiators like Air conditioning or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Pequot Lakes to stay competitive.

Pequot Lakes Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Pequot Lakes

  • The typical guest profile for Airbnb in Pequot Lakes consists of primarily domestic travelers (98%), often arriving from nearby Minneapolis, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 97.9% of guests.
  • Key international markets include United States (97.9%) and DC (0.5%).
  • Top languages spoken are English (81.1%) followed by Spanish (9.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Minneapolis and Saint Paul.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Pequot Lakes Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
East Side Township12$5,025$398.8943%
Fridley22$4,365$247.3160%
Nisswa66$4,259$378.5939%
Aitkin16$4,094$328.8146%
Cass Lake16$3,984$294.8954%
South Harbor Township14$3,907$354.6442%
Shoreview12$3,905$347.6255%
Andover14$3,867$275.2651%
Crosslake87$3,848$443.2241%
Brainerd80$3,725$313.7844%

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