Airbnb Market Analytics, Statistics and Data in Lutsen Township, Minnesota, United States

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Lutsen Township? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Lutsen Township:

Average Daily Rate
$403
Occupancy Rate
38.02%
Annual Revenue
$50,500
Revenue Growth YoY
5.28%
Best Month
August
Worst Month
April
Regulation
Low
Active Listings
173

How much do Airbnb hosts make on average per month in Lutsen Township?

The short-term rental market in Lutsen Township shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

  • Typical properties (median) earn $3,784 per month
  • Strong performing properties (top 25%) make $6,982 or more
  • Best-in-class properties (top 10%) achieve $10,712+ monthly
  • Entry-level properties (bottom 25%) typically earn around $1,804

Revenue Variations by Month

Occupancy Rates Throughout the Year in Lutsen Township

The market in Lutsen Township shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

  • Typical properties (median) maintain 32% occupancy rates
  • Strong performing properties (top 25%) achieve 49% or higher
  • Best-in-class properties (top 10%) reach 70%+occupancy
  • Entry-level properties (bottom 25%) average around 17%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in Lutsen Township

Daily rates in Lutsen Township vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

  • Typical properties (median) generate $355 per night
  • Strong performing properties (top 25%) secure $477 or more
  • Best-in-class properties (top 10%) pull in $622+ per night
  • Entry-level properties (bottom 25%) earn around $262

Daily Rate Variations by Month

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Seasonality patterns in Lutsen Township

Peak Season (August, September, July)
  • Revenue peaks at $6680.18 per month
  • Occupancy rates reach 49.89%
  • Daily rates average $459.87
Shoulder Season
  • Revenue averages $5010.40 per month
  • Occupancy maintains 35.57%
  • Daily rates hold at $396.85
Low Season (December, May, April)
  • Revenue drops to $3025.93 per month
  • Occupancy decreases to 20.62%
  • Daily rates adjust to $370.63

Is it still profitable to do Airbnb in Lutsen Township in 2025?

Yes! Lutsen Township demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 36% and strong monthly revenue averaging $5010 and The market's 173 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy
  • Implement premium seasonal pricing strategies
  • Set longer minimum stay requirements during high-demand periods
  • Enforce stricter cancellation policies
Shoulder Season Strategy
  • Maintain competitive market-based pricing
  • Offer moderate-length stay incentives
  • Target a mix of leisure and business travelers with flexible booking terms
  • Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
  • Adjust pricing to remain competitive in the market
  • Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
  • Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in Lutsen Township

AreaWhy Choose This AreaKey Attractions
Lutzen Highlands
A peaceful and picturesque area offering beautiful views of Lake Superior, making it attractive for nature lovers and those seeking a quiet retreat.
Lutsen Mountains, Superior National Forest, Lake Superior Hiking Trail, Lutsen Ski Area, Oberg Mountain Loop
Caribou Lake
Known for its scenic beauty and recreational activities such as fishing and kayaking, Caribou Lake attracts families and outdoor enthusiasts.
Caribou Lake, Lutsen River, hiking trails, fishing spots, wildlife viewing
Cascade River State Park
A popular destination for hiking and waterfall viewing, ideal for tourists looking for outdoor adventures and natural beauty.
Cascade Falls, hiking trails, fishing, wildflower viewing, scenic overlooks
Lutsen Ski Resort
A top destination for winter sports, attracting visitors year-round for skiing and snowboarding, along with summer activities like mountain biking.
ski slopes, mountain biking trails, Scenic Chairlift, Lutsen Mountains Gondola, year-round events
Sawtooth National Forest
Offers spectacular landscapes and a variety of outdoor activities, drawing visitors interested in hiking, camping, and exploring nature.
hiking trails, campgrounds, scenic vistas, wildlife viewing, backcountry camping
Grand Marais
A charming coastal town nearby with shops, restaurants, and access to the North Shore, perfect for tourists wanting a local experience.
Grand Marais harbor, Artist Point, North House Folk School, local shops, restaurants
Gunflint Trail
A historic route through wilderness, offering stunning views and outdoor activities like canoeing and hiking, which attracts adventure seekers.
Gunflint Lake, canoeing opportunities, hiking trails, motel options for travelers, wildlife photography
North Shore Scenic Drive
A breathtaking drive along Lake Superior, showcasing stunning views and access to various parks, ideal for scenic tourism.
Gooseberry Falls State Park, Split Rock Lighthouse, Tettegouche State Park, North Shore wineries, Fishing opportunities

Do you need a license for Airbnb in Lutsen Township?

We recommend checking directly with Lutsen Township's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.

Top Performing Airbnb Properties in Lutsen Township

Birch Bluffs, modern eco-friendly house in Lutsen

Birch Bluffs, modern eco-friendly house in Lutsen

Entire Place • 4 bedrooms

$203,679
Revenue
83.3%
Occupancy
$661.43
Daily Rate
Bridgebrook on Lake Superior

Bridgebrook on Lake Superior

Entire Place • 3 bedrooms

$188,014
Revenue
84.2%
Occupancy
$587.29
Daily Rate
Premium Ski-In/Ski-Out Cabin in Lutsen

Premium Ski-In/Ski-Out Cabin in Lutsen

Entire Place • 5 bedrooms

$180,793
Revenue
38.1%
Occupancy
$1013.68
Daily Rate
North Shore Retreat, 5 Bed/4 Bath, Ski in-Ski out

North Shore Retreat, 5 Bed/4 Bath, Ski in-Ski out

Entire Place • 5 bedrooms

$159,065
Revenue
68.8%
Occupancy
$626.22
Daily Rate
Loretta's Lodge: SuperiorViews+Sauna+8 Beds+Ski

Loretta's Lodge: SuperiorViews+Sauna+8 Beds+Ski

Entire Place • 3 bedrooms

$152,769
Revenue
69.7%
Occupancy
$500.97
Daily Rate
Secluded home in the woods_Sauna_ Heated Game Room

Secluded home in the woods_Sauna_ Heated Game Room

Entire Place • 3 bedrooms

$151,996
Revenue
54.5%
Occupancy
$565.77
Daily Rate

Top Performing Professional Hosts in Lutsen Township

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Cascade Vacation Rentals96$3,150,2664963.09/5.0
Evolve5$417,1902304.67/5.0
Shayla8$394,3321774.77/5.0
Jesse5$275,6203124.74/5.0
Jennifer1$203,679425.00/5.0
Aurora1$188,014544.98/5.0
Morgan1$180,793125.00/5.0
Jereme1$159,065194.95/5.0
Clark And Emily1$152,769564.95/5.0
Henry1$151,996234.96/5.0

Additional analytics on vacation rental, real estate, short term rental data in Lutsen Township

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Room Type Distribution

Property Type Distribution

Key Insights

  • Market dominated by entire home listings (91.3%), with apartment & condo and house properties comprising 56.1% of inventory
  • Strong specialty sector (30.7%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
  • Untapped potential in unique stays segments (2.3% combined)

Room Capacity Distribution

Analysis of 173 properties in Lutsen Township shows that 1 bedroom properties are most prevalent, making up 36.4% of the market. The market tends to favor smaller properties, with 1 bedroom and 3 bedrooms together representing 57.8% of all listings.

Key Insights

  • Most common: 1 bedroom (36.4%)
  • Least common: 5+ bedrooms (4.6%)
  • Market concentration: 57.8% in top 2 sizes
  • Market skew: Favors smaller properties

Guest Capacity Distribution

Analysis of 173 properties in Lutsen Township reveals that 8+ guests properties dominate the market, representing 37.6% of all listings. The average property accommodates 5.5 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 2 guests make up 60.1% of the market.

Key Insights

  • Most common capacity: 8+ guests (37.6% of market)
  • Least common capacity: 5 guests (1.7% of market)
  • Average guest capacity: 5.5 guests per property
  • Market concentration: 60.1% in top 2 capacity sizes
  • Market segmentation: Predominantly larger guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 173 properties in Lutsen Township, the most common availability pattern is 271-366 days (49.7% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (41.6% of properties).

Key Insights

  • Most common availability window: 271-366 days (49.7%)
  • Most common booking duration: 31-90 days (41.6%)
  • Properties with high availability (180+ days): 80.9%
  • Properties with long-term bookings (180+ days): 20.2%

Minimum Stay Distributions

1 Night (1.4%)

1 Night

2 listings

1.4% of total

2 Nights (65.1%)

2 Nights

95 listings

65.1% of total

3 Nights (17.1%)

3 Nights

25 listings

17.1% of total

4-6 Nights (2.7%)

4-6 Nights

4 listings

2.7% of total

30+ Nights (13.7%)

30+ Nights

20 listings

13.7% of total

Key Insights

  • Short stays (1-2 nights) dominate the market at 66.5%
  • Mid-length stays (4-6 nights) represent 2.7% of listings
  • Monthly+ stays (13.7%) suggest a stable extended-stay market
  • High market flexibility with 83.6% accepting 3 nights or less

Recommendations

  • Set minimum stays between 2-3 nights to align with market standards
  • Adjust minimum stays seasonally based on demand patterns
  • Consider monthly stay discounts to capture the growing extended-stay market
  • Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Super Strict 30 Days (36.9%)

Super Strict 30 Days

41 listings

36.9% of total

Flexible (7.2%)

Flexible

8 listings

7.2% of total

Moderate (11.7%)

Moderate

13 listings

11.7% of total

Firm (23.4%)

Firm

26 listings

23.4% of total

Strict (20.7%)

Strict

23 listings

20.7% of total

Key Insights

  • Super Strict 30 Days is the preferred policy at 36.9% of listings
  • The market shows a balanced distribution between guest-friendly (18.9%) and strict (44.1%) policies
  • Strong market consensus around Super Strict 30 Days policies
  • Flexible policies are least common at 7.2% of listings

Recommendations

  • Market supports various policies - choose based on your property type and target guests
  • Strong market preference for Super Strict 30 Days policies suggests this should be your baseline

Booking Lead Time Trends

Key Insights

  • Peak booking lead times occur in Jun, May, Jul, averaging 88 days
  • Shortest booking windows are in Oct, Apr, Nov, averaging 50 days
  • Summer shows the longest average booking window at 82 days, while Fall has the shortest at 55 days

Recommendations

  • Implement dynamic pricing strategies for Summer bookings at least 82 days in advance
  • Consider early bird discounts during Fall to encourage longer lead times
  • Focus on last-minute booking promotions during Oct-Nov when lead times are shortest

Popular Airbnb Amenities in Lutsen Township

Every property in Lutsen Township comes standard with Heating, Smoke alarm, Free parking on premises, and Hot water. Below shows the distribution of other amenities:

Traveler Demographics

Guest Origin Distribution
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Age Distribution

Key Insights

  • Domestic travelers make up 98.4% of total guests, indicating a dominant local market share.
  • Primary international markets: Canada (1.2%) and DC (0.1%)
  • English is the top language at 89%, followed by Spanish (5.7%)
  • Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.3%

Recommendations

  • Target marketing campaigns for Minneapolis and Saint Paul markets
  • Develop localized content for Canada and DC
  • Prioritize English and Spanish language support
  • Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
  • Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding Lutsen Township. These nearby markets offer diverse opportunities for property investors and hosts:

MarketPropertiesMonthly RevenueDaily RateOccupancy
Silver Creek Township19$5,713$334.8460%
Tofte14$5,674$492.9837%
Lutsen12$5,638$395.1348%
Schroeder10$5,376$418.8252%
Lake No. 225$5,209$332.9554%
Town of Clover17$5,082$262.7762%
West Cook112$4,253$341.1846%
Silver Creek14$4,133$283.2843%
Tofte Township43$4,044$276.8550%
Grand Marais58$3,829$273.9950%

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