Excelsior Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Minnesota, United States
Is Airbnb profitable in Excelsior in 2025? Explore comprehensive Airbnb analytics for Excelsior, Minnesota, United States to uncover income potential. This 2025 STR market report for Excelsior, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 25 active listings.
Whether you're considering an Airbnb investment in Excelsior, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Excelsior Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Excelsior Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Excelsior (2025)
Understanding the monthly revenue variations for Airbnb listings in Excelsior is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Excelsior is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Excelsior across different performance tiers:
- Best-in-class properties (Top 10%) achieve $12,098+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $7,246 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $4,785 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $2,989, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Excelsior
Excelsior Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Excelsior STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Excelsior:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 66% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 52%.
- Entry-level properties (Bottom 25%) average 29% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Excelsior
Average Daily Rate (ADR) Airbnb Trends in Excelsior (2025)
Effective short term rental pricing strategy in Excelsior involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Excelsior typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $642+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $431 or more.
- Typical properties (Median) charge around $300 per night.
- Entry-level properties (Bottom 25%) earn around $190 per night.
Average Daily Rate (ADR) Trend by Month in Excelsior
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Airbnb Seasonality Analysis & Trends in Excelsior (2025)
Peak Season (June, July, August)
- Revenue averages $8,806 per month
- Occupancy rates average 65.7%
- Daily rates average $413
Shoulder Season
- Revenue averages $5,913 per month
- Occupancy maintains around 51.5%
- Daily rates hold near $358
Low Season (January, February, March)
- Revenue drops to average $3,081 per month
- Occupancy decreases to average 29.8%
- Daily rates adjust to average $300
Seasonality Insights for Excelsior
- The Airbnb seasonality in Excelsior shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Excelsior's highest earning potential, with monthly revenues capable of climbing to $9,541, occupancy reaching a high of 68.1%, and ADRs peaking at $415.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,736, occupancy could drop to 23.2%, and ADRs may adjust down to $286.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Excelsior.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Excelsior seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Excelsior (2025)
Exploring the top neighborhoods for short-term rentals in Excelsior? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lake Minnetonka | A beautiful and popular destination for both locals and tourists, known for its recreational activities, beautiful scenery, and charming small towns surrounding the lake. Perfect for families and outdoor enthusiasts. | Excelsior Commons, Lake Minnetonka, Boat rentals, Excelsior Amusement Park, Parks and trails |
| Downtown Excelsior | Charming and vibrant downtown area with a mix of shops, restaurants, and waterfront views. Attracts visitors looking for a quaint small-town experience with easy access to the lake. | Excelsior Bay, Historic downtown shops, Restaurants, Excelsior docking, Art in the Park |
| Maryland Avenue Area | A residential area with easy access to both the lake and downtown Excelsior. Family-friendly environment and close proximity to parks and recreational spaces makes it appealing for visitors. | Parks, Community events, Excelsior Library, Nearby lakeside beaches |
| Westshore Marina | A popular marina area with boat access, great for water sports and fishing. Ideal for those looking to enjoy lake activities during the summer. | Marina facilities, Boat rentals, Fishing excursions, Waterfront dining |
| Excelsior Commons Park | A scenic park right on the lakeshore, featuring walking trails, picnic areas, and playgrounds. A favorite spot for families and gatherings. | Walking trails, Picnic areas, Playground, Events and concerts in summer |
| Minnetonka Mills | A scenic area with historic sites and easy access to walking paths along the creek. Attractive for those who appreciate nature and history combined. | Historic mill sites, Walking paths, Nearby parks |
| Breezy Point | A quieter residential area near the lake with a relaxed atmosphere. Provides a peaceful retreat that's still close to all the action in Excelsior. | Lakeshore access, Walking trails, Calm environment |
| Shady Oak Lake | A smaller lake offering recreational activities like kayaking and fishing, with a scenic natural setting. Attractive for visitors wanting a serene experience. | Kayaking, Fishing, Parks and trails, Family-friendly atmosphere |
Understanding Airbnb License Requirements & STR Laws in Excelsior (2025)
While Excelsior, Minnesota, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Excelsior to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Excelsior (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Excelsiorbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
MINNeSTAY* Bayside Escape | Waterfront | Excelsior
Entire Place • 5 bedrooms
Downtown Excelsior Dream Home!
Entire Place • 4 bedrooms
Excelsior Bay Retreat | Walkable Downtown & Beach
Entire Place • 4 bedrooms
The Banker's Suite on 2nd St by Hotel Excelsior
Private Room • 2 bedrooms
The Nordic Escape | Barrel Sauna & Walkable
Entire Place • 3 bedrooms
Hotel Excelsior - St. Alban's Bay Suite
Private Room • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Excelsior (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Excelsior based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Tyler | 5 | $333,957 | 84 | 4.91/5.0 |
| Donna & Peter | 3 | $243,290 | 63 | 4.97/5.0 |
| Jack | 2 | $171,288 | 74 | 4.84/5.0 |
| Host #24051954 | 1 | $158,030 | 12 | 4.58/5.0 |
| Adam | 2 | $80,693 | 279 | 4.95/5.0 |
| Eric | 1 | $73,253 | 29 | 4.97/5.0 |
| Patricia | 1 | $61,483 | 203 | 4.98/5.0 |
| Hasan | 1 | $60,107 | 42 | 4.86/5.0 |
| Timothy | 1 | $54,201 | 16 | 4.88/5.0 |
| Katie | 1 | $51,296 | 28 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Excelsior.
Dive Deeper: Advanced Excelsior STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Excelsior. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsExcelsior Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Excelsior
- The Excelsior Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 80% of the 25 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Excelsior, House properties are the most common (72%), reflecting the local real estate landscape.
- Houses represent a significant 72% portion, catering likely to families or larger groups.
- The presence of 20% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like apartment/condo, others (combined 8.0%) offer potential for unique stay experiences.
Excelsior Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Excelsior
- The dominant room capacity in Excelsior is 1 bedroom listings, making up 36% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 4 bedrooms properties represent 60.0% of the active Airbnb listings in Excelsior, indicating a high concentration in these sizes.
- A significant 44.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Excelsior.
Excelsior Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Excelsior
- The most common guest capacity trend in Excelsior vacation rentals is listings accommodating 8+ guests (40%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Excelsior STR market, accounting for 68.0% of listings.
- 60.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Excelsior.
- On average, properties in Excelsior are equipped to host 5.8 guests.
Excelsior Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Excelsior
- The most common availability pattern in Excelsior falls within the 91-180 days range, representing 56% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 44.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Excelsior (60%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 60.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Excelsior Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
32% of total
2 Nights
6 listings
24% of total
4-6 Nights
1 listings
4% of total
7-29 Nights
4 listings
16% of total
30+ Nights
6 listings
24% of total
Key Insights
- The most prevalent minimum stay requirement in Excelsior is 1 Night, adopted by 32% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (24%) caters to monthly stays (30+ nights) in Excelsior, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 32% of Excelsior hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 24% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Excelsior.
Excelsior Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
5 listings
20.8% of total
Moderate
6 listings
25% of total
Firm
11 listings
45.8% of total
Strict
2 listings
8.3% of total
Cancellation Policy Insights for Excelsior
- The prevailing Airbnb cancellation policy trend in Excelsior is Firm, used by 45.8% of listings.
- A majority (54.1%) of hosts in Excelsior utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
- Strict cancellation policies are quite rare (8.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 45.8% market standard in Excelsior.
- Using a Strict policy might deter some guests, as only 8.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Excelsior.
Excelsior STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Excelsior
- The overall average booking lead time for vacation rentals in Excelsior is 48 days.
- Guests book furthest in advance for stays during July (average 139 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 26 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (106 days avg.) sees the longest lead times, while Winter (40 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (48 days) as a baseline for your pricing and availability strategy in Excelsior.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 139 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 106 days) to capture early planners.
- Monitor your own booking lead times against these Excelsior averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Excelsior (2025)
Amenity Prevalence
Amenity Insights for Excelsior
- Essential amenities in Excelsior that guests expect include: Wifi, TV, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Hair dryer, Carbon monoxide alarm are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Excelsior: Wifi, TV, Smoke alarm.
- Prioritize adding missing essentials: TV, Smoke alarm.
- Consider adding popular differentiators like Heating or Hair dryer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Excelsior to stay competitive.
Excelsior Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Excelsior
- The typical guest profile for Airbnb in Excelsior consists of primarily domestic travelers (96%), often arriving from nearby Minneapolis, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 96.3% of guests.
- Key international markets include United States (96.3%) and United Kingdom (1.4%).
- Top languages spoken are English (89.5%) followed by Spanish (5.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Minneapolis and Chicago.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Excelsior Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Lakeland | 10 | $5,444 | $483.17 | 51% |
| Hastings | 17 | $5,439 | $339.00 | 47% |
| Hudson | 22 | $4,844 | $520.68 | 48% |
| Wayzata | 15 | $4,685 | $361.09 | 54% |
| Scandia | 11 | $4,597 | $436.71 | 42% |
| Town of Georgetown | 15 | $4,408 | $433.08 | 43% |
| Fridley | 22 | $4,365 | $247.31 | 60% |
| Forest Lake | 23 | $4,186 | $314.02 | 45% |
| Stillwater | 52 | $4,164 | $356.65 | 45% |
| Inver Grove Heights | 17 | $4,137 | $362.38 | 49% |