Winthrop Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Massachusetts, United States
Is Airbnb profitable in Winthrop in 2025? Explore comprehensive Airbnb analytics for Winthrop, Massachusetts, United States to uncover income potential. This 2025 STR market report for Winthrop, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 57 active listings.
Whether you're considering an Airbnb investment in Winthrop, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Winthrop Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Winthrop Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Winthrop (2025)
Understanding the monthly revenue variations for Airbnb listings in Winthrop is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Winthrop is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Winthrop across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,581+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,978 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,886 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,531, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Winthrop
Winthrop Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Winthrop STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Winthrop:
- Best-in-class properties (Top 10%) achieve 86%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 74% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 53%.
- Entry-level properties (Bottom 25%) average 30% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Winthrop
Average Daily Rate (ADR) Airbnb Trends in Winthrop (2025)
Effective short term rental pricing strategy in Winthrop involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Winthrop typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $338+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $253 or more.
- Typical properties (Median) charge around $164 per night.
- Entry-level properties (Bottom 25%) earn around $128 per night.
Average Daily Rate (ADR) Trend by Month in Winthrop
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Airbnb Seasonality Analysis & Trends in Winthrop (2025)
Peak Season (July, October, June)
- Revenue averages $5,454 per month
- Occupancy rates average 65.1%
- Daily rates average $222
Shoulder Season
- Revenue averages $4,149 per month
- Occupancy maintains around 51.3%
- Daily rates hold near $218
Low Season (January, February, March)
- Revenue drops to average $2,041 per month
- Occupancy decreases to average 38.3%
- Daily rates adjust to average $212
Seasonality Insights for Winthrop
- The Airbnb seasonality in Winthrop shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Winthrop's highest earning potential, with monthly revenues capable of climbing to $5,762, occupancy reaching a high of 71.0%, and ADRs peaking at $226.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,784, occupancy could drop to 33.6%, and ADRs may adjust down to $210.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Winthrop.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Winthrop seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Winthrop (2025)
Exploring the top neighborhoods for short-term rentals in Winthrop? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Beachmont | A picturesque waterfront neighborhood with sandy beaches and scenic views of the ocean. Ideal for those looking to escape the city while being close to Boston. | Revere Beach, Suffolk Downs, Belle Isle Marsh Reservation, Mary O'Malley State Park |
| Downtown Winthrop | The heart of Winthrop offering a charming small-town vibe with local shops, restaurants, and a close-knit community feel. Attracts guests looking for a quaint retreat near the city. | Winthrop Town Landing, Cottage Park, Winthrop Beach, local cafes and boutique shops |
| Winthrop Shore Drive | A scenic drive along the coastline with gorgeous views of Boston Harbor, perfect for sightseeing and leisurely strolls. Popular for those seeking a relaxing stay by the water. | Winthrop Beach, Crosby Landing, Ocean View Restaurant |
| Point Shirley | A quiet residential area known for its beautiful beaches and friendly atmosphere. Great for families and visitors seeking a peaceful getaway. | Yirrell Beach, Crescent Beach, Doran Park |
| Cottage Park | An area known for its historic homes and community events, very charming with quick access to local amenities. Perfect for those looking to enjoy a wholesome community experience. | Cottage Park Yacht Club, Winthrop Historical Society, local parks |
| Highlands | A hilly and picturesque neighborhood featuring elevated views and a nice blend of residential life. Great for those looking for nature and tranquility away from the hustle. | Highlands Park, Winthrop Golf Club |
| Revere Beach Parkway | A road connecting to various attractions and amenities, suitable for guests who want easy access to the greater Boston area while enjoying a suburban environment. | Revere Beach, Northgate Shopping Center |
| Tewksbury Street | A quaint street with local shops and dining options, fostering a homey atmosphere that's attractive to visitors looking for local culture and dining experiences. | Winthrop Marketplace, local eateries and bakeries |
Understanding Airbnb License Requirements & STR Laws in Winthrop (2025)
While Winthrop, Massachusetts, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Winthrop to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Winthrop (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Winthropbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Amazing 6 bedrooms on the beach
Entire Place • 6 bedrooms
Forever Green Manor | 6 br | Stunning Ocean Views
Entire Place • 6 bedrooms
Sunny, spacious 3 BR on Winthrop beach
Entire Place • 3 bedrooms
Truly Sea-Facing! Boston Gathering Place: ChezGrey
Entire Place • 3 bedrooms
Waterfront Retreat w/ Deck ~ 7 Mi to Boston!
Entire Place • 1 bedroom
Sunny 3 bedroom on beach
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Winthrop (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Winthrop based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Alex | 3 | $438,519 | 139 | 4.89/5.0 |
| Todd | 7 | $215,931 | 386 | 4.95/5.0 |
| Olga | 3 | $121,707 | 67 | 4.91/5.0 |
| Jez N Ken | 4 | $116,150 | 3323 | 4.95/5.0 |
| Cristol | 1 | $94,191 | 167 | 4.99/5.0 |
| Frank | 3 | $93,128 | 704 | 4.86/5.0 |
| Evolve | 1 | $84,891 | 23 | 4.91/5.0 |
| Genevra | 5 | $80,183 | 2233 | 4.79/5.0 |
| Jeffrey | 1 | $73,624 | 55 | 5.00/5.0 |
| Phil | 7 | $71,424 | 151 | 3.93/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Winthrop.
Dive Deeper: Advanced Winthrop STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Winthrop. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsWinthrop Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Winthrop
- The Winthrop Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 52.6% of the 57 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 47.4% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Winthrop, Apartment/Condo properties are the most common (40.4%), reflecting the local real estate landscape.
- Houses represent a significant 38.6% portion, catering likely to families or larger groups.
- The presence of 15.8% Hotel/Boutique listings indicates integration with traditional hospitality.
Winthrop Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Winthrop
- The dominant room capacity in Winthrop is 1 bedroom listings, making up 29.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 47.3% of the active Airbnb listings in Winthrop, indicating a high concentration in these sizes.
Winthrop Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Winthrop
- The most common guest capacity trend in Winthrop vacation rentals is listings accommodating 2 guests (26.3%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Winthrop STR market, accounting for 38.6% of listings.
- 15.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Winthrop.
- On average, properties in Winthrop are equipped to host 2.6 guests.
Winthrop Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Winthrop
- The most common availability pattern in Winthrop falls within the 181-270 days range, representing 38.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 56.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Winthrop (38.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 43.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Winthrop Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
26 listings
51% of total
2 Nights
9 listings
17.6% of total
3 Nights
5 listings
9.8% of total
4-6 Nights
1 listings
2% of total
7-29 Nights
5 listings
9.8% of total
30+ Nights
5 listings
9.8% of total
Key Insights
- The most prevalent minimum stay requirement in Winthrop is 1 Night, adopted by 51% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (68.6%) of the Winthrop Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 51% of Winthrop hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 9.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Winthrop.
Winthrop Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
22 listings
42.3% of total
Moderate
12 listings
23.1% of total
Firm
4 listings
7.7% of total
Strict
14 listings
26.9% of total
Cancellation Policy Insights for Winthrop
- The prevailing Airbnb cancellation policy trend in Winthrop is Flexible, used by 42.3% of listings.
- There's a relatively balanced mix between guest-friendly (65.4%) and stricter (34.6%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 42.3% market standard in Winthrop.
- Regularly review your cancellation policy against competitors and market demand shifts in Winthrop.
Winthrop STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Winthrop
- The overall average booking lead time for vacation rentals in Winthrop is 42 days.
- Guests book furthest in advance for stays during April (average 73 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 32 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (53 days avg.) sees the longest lead times, while Winter (37 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (42 days) as a baseline for your pricing and availability strategy in Winthrop.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 73 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 53 days) to capture early planners.
- Monitor your own booking lead times against these Winthrop averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Winthrop (2025)
Amenity Prevalence
Amenity Insights for Winthrop
- Essential amenities in Winthrop that guests expect include: Wifi, Air conditioning, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Carbon monoxide alarm, Fire extinguisher are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Winthrop: Wifi, Air conditioning, Smoke alarm.
- Prioritize adding missing essentials: Air conditioning, Smoke alarm.
- Consider adding popular differentiators like TV or Carbon monoxide alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Winthrop to stay competitive.
Winthrop Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Winthrop
- The typical guest profile for Airbnb in Winthrop consists of primarily domestic travelers (81%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 80.5% of guests.
- Key international markets include United States (80.5%) and Canada (4.7%).
- Top languages spoken are English (60.2%) followed by Spanish (11.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and Boston.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Winthrop Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Nantucket | 539 | $6,999 | $952.58 | 42% |
| Milford | 11 | $6,343 | $500.10 | 59% |
| Middletown | 384 | $5,575 | $548.00 | 46% |
| Nahant | 17 | $5,435 | $521.64 | 50% |
| Middleton | 10 | $5,234 | $321.41 | 50% |
| Westminster | 11 | $5,179 | $379.92 | 57% |
| Kennebunkport | 145 | $5,109 | $614.29 | 45% |
| Scituate | 92 | $5,053 | $509.72 | 49% |
| Wellesley | 17 | $5,047 | $367.93 | 54% |
| Edgartown | 238 | $5,022 | $718.54 | 42% |