West Tisbury Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Massachusetts, United States
Is Airbnb profitable in West Tisbury in 2025? Explore comprehensive Airbnb analytics for West Tisbury, Massachusetts, United States to uncover income potential. This 2025 STR market report for West Tisbury, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 102 active listings.
Whether you're considering an Airbnb investment in West Tisbury, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the West Tisbury Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key West Tisbury Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in West Tisbury (2025)
Understanding the monthly revenue variations for Airbnb listings in West Tisbury is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in West Tisbury is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in West Tisbury across different performance tiers:
- Best-in-class properties (Top 10%) achieve $11,372+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $7,415 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $4,260 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $2,209, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in West Tisbury
West Tisbury Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the West Tisbury STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in West Tisbury:
- Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 33%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in West Tisbury
Average Daily Rate (ADR) Airbnb Trends in West Tisbury (2025)
Effective short term rental pricing strategy in West Tisbury involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in West Tisbury typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $919+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $678 or more.
- Typical properties (Median) charge around $466 per night.
- Entry-level properties (Bottom 25%) earn around $321 per night.
Average Daily Rate (ADR) Trend by Month in West Tisbury
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Airbnb Seasonality Analysis & Trends in West Tisbury (2025)
Peak Season (August, July, June)
- Revenue averages $11,206 per month
- Occupancy rates average 59.3%
- Daily rates average $621
Shoulder Season
- Revenue averages $4,410 per month
- Occupancy maintains around 32.9%
- Daily rates hold near $572
Low Season (January, February, December)
- Revenue drops to average $2,210 per month
- Occupancy decreases to average 17.4%
- Daily rates adjust to average $565
Seasonality Insights for West Tisbury
- The Airbnb seasonality in West Tisbury shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases West Tisbury's highest earning potential, with monthly revenues capable of climbing to $14,103, occupancy reaching a high of 69.0%, and ADRs peaking at $628.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,761, occupancy could drop to 13.8%, and ADRs may adjust down to $546.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in West Tisbury.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these West Tisbury seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in West Tisbury (2025)
Exploring the top neighborhoods for short-term rentals in West Tisbury? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| North Tisbury | A peaceful residential area with easy access to the beautiful beaches of Martha’s Vineyard. Great for families and tourists looking for a quieter vacation spot close to nature. | Lambert's Cove Beach, Tisbury Great Pond, North Tisbury Market, Waskosim's Rock Reservation |
| Woodland Avenue | Known for its scenic views and proximity to nature trails, this area is perfect for nature lovers and outdoor enthusiasts. | Martha's Vineyard Land Bank, Nature trails, Cycling paths, Wildlife watching |
| Tisbury Town Center | The heart of the town with local shops, restaurants, and community events. A vibrant area ideal for visitors wanting to explore local culture. | Tisbury Marketplace, Martha's Vineyard Museum, Local art galleries, Public parks |
| Eastville Point | A picturesque coastal area with stunning views and beach access, popular among tourists for summer getaways. | Eastville Beach, Fishing spots, Picnic areas, Scenic viewpoints |
| Vineyard Haven Harbor | A bustling harbor area with nice restaurants and shops along the waterfront. Attractive to tourists arriving by ferry. | Ferry docks, Waterfront dining, Shopping boutiques, Historic waterfront |
| State Beach | A popular beach area known for its long stretches of sand and family-friendly atmosphere. Great for those wanting a beach-centric vacation. | State Beach, Wind surfing, Fishing, Beach volleyball |
| Martha's Vineyard Agricultural Society | A cultural hub that offers a glimpse into the island's agricultural heritage. Hosts events and fairs that attract visitors. | Local fairs, Farmers markets, Community events |
| Sengekontacket Pond | A serene area known for its natural beauty, ideal for those looking for peace and tranquility close to water activities. | Kayaking, Fishing, Bird watching, Scenic walking trails |
Understanding Airbnb License Requirements & STR Laws in West Tisbury (2025)
While West Tisbury, Massachusetts, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for West Tisbury to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in West Tisbury (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in West Tisburybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
West Tisbury House
Entire Place • 5 bedrooms
Peace + tranquility near town
Entire Place • 6 bedrooms
Idyllic renovated home across from Seth's Pond
Entire Place • 4 bedrooms
Sanctuary House: An ocean-view farmhouse retreat
Entire Place • 4 bedrooms
Vineyard Meadow Writer's Cottage
Entire Place • 3 bedrooms
Views, Private Beach, & Pool!
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in West Tisbury (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in West Tisbury based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jefrey | 2 | $228,583 | 11 | 4.21/5.0 |
| Host #364415903 | 1 | $151,058 | 0 | 0.00/5.0 |
| Carlo | 2 | $149,618 | 95 | 4.95/5.0 |
| Meredith | 1 | $127,966 | 46 | 5.00/5.0 |
| Haven And Dan | 1 | $114,263 | 17 | 4.94/5.0 |
| Vacasa Massachusetts | 6 | $113,896 | 92 | 2.37/5.0 |
| Host #19991610 | 1 | $106,587 | 0 | 0.00/5.0 |
| Christopher & Makenzie | 1 | $101,827 | 42 | 4.93/5.0 |
| Samantha | 1 | $94,623 | 25 | 4.96/5.0 |
| Kari | 1 | $92,224 | 94 | 4.98/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in West Tisbury.
Dive Deeper: Advanced West Tisbury STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for West Tisbury. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsWest Tisbury Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for West Tisbury
- The West Tisbury Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.2% of the 102 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in West Tisbury, House properties are the most common (77.5%), reflecting the local real estate landscape.
- Houses represent a significant 77.5% portion, catering likely to families or larger groups.
- The presence of 9.8% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like apartment/condo (combined 3.9%) offer potential for unique stay experiences.
West Tisbury Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for West Tisbury
- The dominant room capacity in West Tisbury is 3 bedrooms listings, making up 34.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 4 bedrooms properties represent 51.0% of the active Airbnb listings in West Tisbury, indicating a high concentration in these sizes.
- A significant 62.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in West Tisbury.
West Tisbury Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for West Tisbury
- The most common guest capacity trend in West Tisbury vacation rentals is listings accommodating 8+ guests (29.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the West Tisbury STR market, accounting for 52.9% of listings.
- 60.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in West Tisbury.
- On average, properties in West Tisbury are equipped to host 5.3 guests.
West Tisbury Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for West Tisbury
- The most common availability pattern in West Tisbury falls within the 271-366 days range, representing 58.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 94.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in West Tisbury (41.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 6.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
West Tisbury Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
5 listings
5.1% of total
2 Nights
25 listings
25.5% of total
3 Nights
26 listings
26.5% of total
4-6 Nights
16 listings
16.3% of total
7-29 Nights
17 listings
17.3% of total
30+ Nights
9 listings
9.2% of total
Key Insights
- The most prevalent minimum stay requirement in West Tisbury is 3 Nights, adopted by 26.5% of listings. This highlights the market's preference for longer commitments.
Recommendations
- Align with the market by considering a 3 Nights minimum stay, as 26.5% of West Tisbury hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 5.1% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 9.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in West Tisbury.
West Tisbury Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
1.2% of total
Flexible
5 listings
5.8% of total
Moderate
10 listings
11.6% of total
Firm
25 listings
29.1% of total
Strict
45 listings
52.3% of total
Cancellation Policy Insights for West Tisbury
- The prevailing Airbnb cancellation policy trend in West Tisbury is Strict, used by 52.3% of listings.
- A majority (81.4%) of hosts in West Tisbury utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 52.3% market standard in West Tisbury.
- With 52.3% using Strict terms, this is a viable option in West Tisbury, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in West Tisbury.
West Tisbury STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for West Tisbury
- The overall average booking lead time for vacation rentals in West Tisbury is 92 days.
- Guests book furthest in advance for stays during July (average 143 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 8 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (132 days avg.) sees the longest lead times, while Winter (37 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (92 days) as a baseline for your pricing and availability strategy in West Tisbury.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 143 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (8 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 132 days) to capture early planners.
- Monitor your own booking lead times against these West Tisbury averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in West Tisbury (2025)
Amenity Prevalence
Amenity Insights for West Tisbury
- Essential amenities in West Tisbury that guests expect include: Wifi, Smoke alarm, Free parking on premises, Hot water. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Air conditioning, Carbon monoxide alarm are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for West Tisbury: Wifi, Smoke alarm, Free parking on premises, Hot water.
- Prioritize adding missing essentials: Free parking on premises, Hot water.
- Consider adding popular differentiators like Heating or Air conditioning to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in West Tisbury to stay competitive.
West Tisbury Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for West Tisbury
- The typical guest profile for Airbnb in West Tisbury consists of primarily domestic travelers (92%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 92.3% of guests.
- Key international markets include United States (92.3%) and DC (4%).
- Top languages spoken are English (60.5%) followed by French (13.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and Boston.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the West Tisbury Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Nantucket | 539 | $6,999 | $952.58 | 42% |
| Milford | 11 | $6,343 | $500.10 | 59% |
| Middletown | 384 | $5,575 | $548.00 | 46% |
| Nahant | 17 | $5,435 | $521.64 | 50% |
| Westminster | 11 | $5,179 | $379.92 | 57% |
| Scituate | 92 | $5,053 | $509.72 | 49% |
| Wellesley | 17 | $5,047 | $367.93 | 54% |
| Edgartown | 238 | $5,022 | $718.54 | 42% |
| North Hampton | 10 | $4,876 | $455.88 | 47% |
| Manchester-by-the-Sea | 14 | $4,823 | $474.76 | 53% |