Otis Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Massachusetts, United States

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Otis in 2025? Explore comprehensive Airbnb analytics for Otis, Massachusetts, United States to uncover income potential. This 2025 STR market report for Otis, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 47 active listings.

Whether you're considering an Airbnb investment in Otis, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Otis Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Otis Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$302
The average rental revenue earned for an occupied room per day in Otis.
Occupancy Rate(?)
40.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$34,436
Typical annual income for an Airbnb listing in Otis. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
14.9%
Strong growth (14.9%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Otis.
Lowest Revenue Month(?)
April
The month with the lowest average earnings, indicating the low season in Otis.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
47
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Otis (2025)

Understanding the monthly revenue variations for Airbnb listings in Otis is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Otis is typically August, while April often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Otis across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $8,509+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $6,080 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $3,258 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,532, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Otis

Otis Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Otis STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Otis:

  • Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 35%.
  • Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Otis

Average Daily Rate (ADR) Airbnb Trends in Otis (2025)

Effective short term rental pricing strategy in Otis involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Otis typically peaks in May and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $475+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $394 or more.
  • Typical properties (Median) charge around $296 per night.
  • Entry-level properties (Bottom 25%) earn around $193 per night.

Average Daily Rate (ADR) Trend by Month in Otis

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Airbnb Seasonality Analysis & Trends in Otis (2025)

Peak Season (August, July, October)
  • Revenue averages $6,099 per month
  • Occupancy rates average 58.4%
  • Daily rates average $289
Shoulder Season
  • Revenue averages $3,737 per month
  • Occupancy maintains around 36.9%
  • Daily rates hold near $296
Low Season (March, April, May)
  • Revenue drops to average $2,644 per month
  • Occupancy decreases to average 26.4%
  • Daily rates adjust to average $324

Seasonality Insights for Otis

  • The Airbnb seasonality in Otis shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Otis's highest earning potential, with monthly revenues capable of climbing to $7,014, occupancy reaching a high of 67.4%, and ADRs peaking at $338.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,102, occupancy could drop to 22.6%, and ADRs may adjust down to $275.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Otis.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Otis seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Otis (2025)

Exploring the top neighborhoods for short-term rentals in Otis? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Otis Reservoir
A popular recreational area featuring a beautiful lake ideal for swimming, boating, and fishing, attracts guests looking for a relaxing outdoor getaway.
Otis Reservoir, Berkshire Scenic Railway, Berkshire County Nature Center, he hiking trails, Otis State Forest
Tolland State Forest
A vast natural area with opportunities for hiking, camping, and enjoying nature, suitable for outdoor enthusiasts and families.
Tolland State Forest, hiking trails, wildlife viewing, picnic areas, scenic viewpoints
Berkshire East Mountain Resort
A ski resort that attracts winter sports enthusiasts, offering activities such as skiing, snowboarding, and tubing during the winter months.
Berkshire East Mountain Resort, skiing and snowboarding, summer ATV and bike trails, scenic alpine views
Becket
A nearby town known for its lovely mountain scenery and lakes, attractive to visitors seeking tranquil retreats.
Lake Becket, Jacobs Pillow Dance Festival, Hiking Trails, Becket Arts Center
The Berkshires
A region renowned for its cultural attractions, arts, and outdoor activities, appealing to tourists throughout the year.
Tanglewood, Norman Rockwell Museum, Berkshire Museum, Mass MoCA, Hiking in the Berkshires
Great Barrington
A vibrant small town with a bustling downtown, popular for restaurants, galleries, and access to outdoor activities.
Bash Bish Falls, Great Barrington Fairgrounds, Shopping in downtown, Cultural events
Stockbridge
A picturesque town known for its historic charm, popular with visitors keen on art and history.
Norman Rockwell Museum, Naumkeag, Stockbridge Library, Scenic views
Lee
A gateway to the Berkshires, offering access to various attractions and conveniences that appeal to visitors.
Lee Premium Outlets, Housatonic River, Berkshire Theatre Festival, Parks and Recreation areas

Understanding Airbnb License Requirements & STR Laws in Otis (2025)

While Otis, Massachusetts, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Otis to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 2% licensed listings)

Top Performing Airbnb Properties in Otis (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Otisbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Direct Lakefront Home on Otis Reservoir Giant Yard

Direct Lakefront Home on Otis Reservoir Giant Yard

Entire Place • 4 bedrooms

$126,247
Revenue
46.7%
Occupancy
$518.43
Daily Rate
Mid-Century Glass Octagon in the Berkshires

Mid-Century Glass Octagon in the Berkshires

Entire Place • 1 bedroom

$102,563
Revenue
74.3%
Occupancy
$369.61
Daily Rate
Thrill & Chill: Ski & Sauna in Winter Wonderland

Thrill & Chill: Ski & Sauna in Winter Wonderland

Entire Place • 5 bedrooms

$83,617
Revenue
47.0%
Occupancy
$508.82
Daily Rate
Berkshire lakefront cabin with modern luxuries

Berkshire lakefront cabin with modern luxuries

Entire Place • 3 bedrooms

$83,399
Revenue
48.6%
Occupancy
$465.01
Daily Rate
Big Pond Hideaway

Big Pond Hideaway

Entire Place • 3 bedrooms

$80,162
Revenue
43.6%
Occupancy
$429.18
Daily Rate
Idyllic family retreat - spacious lake home,

Idyllic family retreat - spacious lake home,

Entire Place • 4 bedrooms

$78,652
Revenue
69.3%
Occupancy
$294.19
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Otis (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Otis based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Adam1$126,2471054.96/5.0
Katherine1$102,5633914.95/5.0
Clemence1$83,617554.91/5.0
Matt1$83,399474.98/5.0
Dave & Kathy1$80,162284.96/5.0
Christine1$78,6521574.95/5.0
Mary Kay2$76,8491994.95/5.0
John1$72,742474.87/5.0
Pamela1$70,709614.77/5.0
Evolve4$67,942374.87/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Otis.

Dive Deeper: Advanced Otis STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Otis. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Otis Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Otis

  • The Otis Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 47 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Otis, House properties are the most common (80.9%), reflecting the local real estate landscape.
  • Houses represent a significant 80.9% portion, catering likely to families or larger groups.

Otis Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Otis

  • The dominant room capacity in Otis is 3 bedrooms listings, making up 38.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 63.8% of the active Airbnb listings in Otis, indicating a high concentration in these sizes.
  • A significant 65.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Otis.

Otis Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Otis

  • The most common guest capacity trend in Otis vacation rentals is listings accommodating 8+ guests (46.8%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Otis STR market, accounting for 76.6% of listings.
  • 76.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Otis.
  • On average, properties in Otis are equipped to host 6.4 guests.

Otis Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Otis

  • The most common availability pattern in Otis falls within the 271-366 days range, representing 46.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 85.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Otis (38.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 14.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Otis Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (2.2%)

1 Night

1 listings

2.2% of total

2 Nights (54.3%)

2 Nights

25 listings

54.3% of total

3 Nights (10.9%)

3 Nights

5 listings

10.9% of total

4-6 Nights (4.3%)

4-6 Nights

2 listings

4.3% of total

7-29 Nights (8.7%)

7-29 Nights

4 listings

8.7% of total

30+ Nights (19.6%)

30+ Nights

9 listings

19.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Otis is 2 Nights, adopted by 54.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (19.6%) caters to monthly stays (30+ nights) in Otis, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 54.3% of Otis hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 2.2% currently do.
  • A 2-night minimum appears standard (54.3%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 19.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Otis.

Otis Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (9.5%)

Flexible

4 listings

9.5% of total

Moderate (26.2%)

Moderate

11 listings

26.2% of total

Firm (33.3%)

Firm

14 listings

33.3% of total

Strict (31%)

Strict

13 listings

31% of total

Cancellation Policy Insights for Otis

  • The prevailing Airbnb cancellation policy trend in Otis is Firm, used by 33.3% of listings.
  • A majority (64.3%) of hosts in Otis utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 33.3% market standard in Otis.
  • With 31% using Strict terms, this is a viable option in Otis, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Otis.

Otis STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Otis

  • The overall average booking lead time for vacation rentals in Otis is 48 days.
  • Guests book furthest in advance for stays during August (average 84 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 22 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (73 days avg.) sees the longest lead times, while Spring (43 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (48 days) as a baseline for your pricing and availability strategy in Otis.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 84 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 73 days) to capture early planners.
  • Monitor your own booking lead times against these Otis averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Otis (2025)

Amenity Prevalence

Amenity Insights for Otis

  • Essential amenities in Otis that guests expect include: Free parking on premises, Kitchen, Smoke alarm, Hot water, Carbon monoxide alarm, TV, Cooking basics, Heating, Wifi, Fire extinguisher. Lacking these (any) could significantly impact bookings.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Otis: Free parking on premises, Kitchen, Smoke alarm, Hot water, Carbon monoxide alarm, TV, Cooking basics, Heating, Wifi, Fire extinguisher.
  • Prioritize adding missing essentials: Smoke alarm, Hot water, Carbon monoxide alarm, TV, Cooking basics, Heating, Wifi, Fire extinguisher.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Otis to stay competitive.

Otis Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Otis

  • The typical guest profile for Airbnb in Otis consists of primarily domestic travelers (96%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 96.3% of guests.
  • Key international markets include United States (96.3%) and United Kingdom (1.2%).
  • Top languages spoken are English (69.3%) followed by Spanish (10.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from New York and Boston.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Otis Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Middletown Springs11$8,107$545.8635%
Frankford Township11$6,564$549.9047%
Mountain Lodge Park10$5,570$593.7150%
Brookfield12$5,384$540.5250%
Town of East Hampton1,471$5,335$968.7336%
Town/Village of Harrison10$5,205$562.4755%
Fort Ann31$5,146$823.1235%
Pomfret15$5,068$501.2344%
Town of Pawling16$5,041$387.6653%
Town of Pleasant Valley32$4,915$514.9941%

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