Airbnb Market Analytics, Statistics and Data in Newton, Massachusetts, United States

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Newton? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Newton:

Average Daily Rate
$221
Occupancy Rate
50.89%
Annual Revenue
$33,798
Revenue Growth YoY
-6.40%
Best Month
July
Worst Month
January
Regulation
Low
Active Listings
169

How much do Airbnb hosts make on average per month in Newton?

The short-term rental market in Newton shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

  • Typical properties (median) earn $2,517 per month
  • Strong performing properties (top 25%) make $4,808 or more
  • Best-in-class properties (top 10%) achieve $8,589+ monthly
  • Entry-level properties (bottom 25%) typically earn around $1,333

Revenue Variations by Month

Occupancy Rates Throughout the Year in Newton

The market in Newton shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

  • Typical properties (median) maintain 53% occupancy rates
  • Strong performing properties (top 25%) achieve 73% or higher
  • Best-in-class properties (top 10%) reach 87%+occupancy
  • Entry-level properties (bottom 25%) average around 29%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in Newton

Daily rates in Newton vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

  • Typical properties (median) generate $123 per night
  • Strong performing properties (top 25%) secure $235 or more
  • Best-in-class properties (top 10%) pull in $400+ per night
  • Entry-level properties (bottom 25%) earn around $75

Daily Rate Variations by Month

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Seasonality patterns in Newton

Peak Season (July, August, June)
  • Revenue peaks at $4624.31 per month
  • Occupancy rates reach 62.26%
  • Daily rates average $226.93
Shoulder Season
  • Revenue averages $3938.29 per month
  • Occupancy maintains 51.39%
  • Daily rates hold at $210.32
Low Season (February, December, January)
  • Revenue drops to $2520.00 per month
  • Occupancy decreases to 36.71%
  • Daily rates adjust to $200.04

Is it still profitable to do Airbnb in Newton in 2025?

Yes! Newton demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 51% and strong monthly revenue averaging $3938 and The market's 169 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy
  • Implement premium seasonal pricing strategies
  • Set longer minimum stay requirements during high-demand periods
  • Enforce stricter cancellation policies
Shoulder Season Strategy
  • Maintain competitive market-based pricing
  • Offer moderate-length stay incentives
  • Target a mix of leisure and business travelers with flexible booking terms
  • Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
  • Adjust pricing to remain competitive in the market
  • Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
  • Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in Newton

AreaWhy Choose This AreaKey Attractions
Village of Newton
Sweet spot between nature and urban lifestyle; great for families and young professionals alike seeking a suburban feel with access to city amenities.
Newton Centre, Newton Highlands, Chestnut Hill Reservoir, Greenway Park, Jackson Homestead and Museum
Newton Centre
A bustling hub with a mix of shops, restaurants, and cafes; popular for its community vibe and proximity to public transport.
Newton Centre Green, Waban Hill, Public transportation to Boston, Various dining options, Cafes and local shops
Newton Highlands
Charming neighborhood with a strong sense of community, close to parks and schools, perfect for families looking to stay in a quiet yet accessible area.
Crystal Lake, Highlands Village, Parks and playgrounds, Local cafés and grocery stores
Chestnut Hill
Affluent area with beautiful homes and upscale shopping; attracts families and professionals looking for luxury living.
Chestnut Hill Mall, Skyline Park, The Barn at Chestnut Hill, Historic sites
Auburndale
Quaint, residential neighborhood that offers peace and tranquility, yet is located conveniently close to vibrant urban areas.
Auburndale Park, Riverside Park, Historic village center, Local eateries
Nonantum
A tight-knit community with rich history and local culture; attractive for visitors interested in authentic suburban living.
Lower Falls of the Charles River, Nonantum Village, Local art galleries, Restaurants featuring local cuisine
West Newton
Vibrant area noted for its diverse range of shops and community feel, perfect for short-term stays and local exploration.
West Newton Theatre, West Newton Common, Local coffee shops and bakeries, Historic architecture
Newton Corner
Conveniently located near major roads and public transport, this neighborhood attracts visitors for its easy access and local charm.
Newton Corner shopping district, Parks and trails, Proximity to Boston, Community events

Do you need a license for Airbnb in Newton?

We recommend checking directly with Newton's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (1% of listings), making it essential to verify current regulations before starting your Airbnb business.

Top Performing Airbnb Properties in Newton

Simply Elegant Townhouse

Simply Elegant Townhouse

Entire Place • 4 bedrooms

$384,223
Revenue
60.2%
Occupancy
$1279.55
Daily Rate
A Peace of Heaven in Newton, MA

A Peace of Heaven in Newton, MA

Entire Place • 7 bedrooms

$235,967
Revenue
62.2%
Occupancy
$986.43
Daily Rate
Explore Boston in style! Dream home, pool, sauna.

Explore Boston in style! Dream home, pool, sauna.

Entire Place • 4 bedrooms

$155,822
Revenue
62.1%
Occupancy
$656.23
Daily Rate
Beautiful 6000 sq ft home 7 miles to Copley Sq.

Beautiful 6000 sq ft home 7 miles to Copley Sq.

Entire Place • 7 bedrooms

$155,592
Revenue
44.7%
Occupancy
$949.59
Daily Rate
Luxury retreat villa

Luxury retreat villa

Entire Place • 6 bedrooms

$149,330
Revenue
18.8%
Occupancy
$2369.61
Daily Rate
6 miles to Boston Luxury Townhouse Monthly Rent

6 miles to Boston Luxury Townhouse Monthly Rent

Entire Place • 4 bedrooms

$127,690
Revenue
45.0%
Occupancy
$487.88
Daily Rate

Top Performing Professional Hosts in Newton

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Sharon1$384,223155.00/5.0
Stas3$257,0512354.99/5.0
Spencer1$235,967405.00/5.0
Plushy3$229,676744.79/5.0
Mahmut10$192,7183304.69/5.0
Paige2$170,260532.35/5.0
Tamara1$155,822614.93/5.0
Veronika1$155,592614.77/5.0
Matie1$149,330164.94/5.0
Molly2$149,211834.76/5.0

Additional analytics on vacation rental, real estate, short term rental data in Newton

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Room Type Distribution

Property Type Distribution

Key Insights

  • Market dominated by entire home listings (52.7%), with house and apartment & condo properties comprising 84.0% of inventory

Room Capacity Distribution

Analysis of 169 properties in Newton shows that 1 bedroom properties are most prevalent, making up 29% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 45.6% of all listings.

Key Insights

  • Most common: 1 bedroom (29%)
  • Least common: 5+ bedrooms (4.1%)
  • Market concentration: 45.6% in top 2 sizes
  • Market skew: Favors smaller properties

Guest Capacity Distribution

Analysis of 169 properties in Newton reveals that 4 guests properties dominate the market, representing 15.4% of all listings. The average property accommodates 2.9 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 28.4% of the market.

Key Insights

  • Most common capacity: 4 guests (15.4% of market)
  • Least common capacity: 1 guest (1.8% of market)
  • Average guest capacity: 2.9 guests per property
  • Market concentration: 28.4% in top 2 capacity sizes
  • Market segmentation: Predominantly larger guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 169 properties in Newton, the most common availability pattern is 271-366 days (31.4% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (29.6% of properties).

Key Insights

  • Most common availability window: 271-366 days (31.4%)
  • Most common booking duration: 91-180 days (29.6%)
  • Properties with high availability (180+ days): 59.8%
  • Properties with long-term bookings (180+ days): 40.8%

Minimum Stay Distributions

1 Night (12.6%)

1 Night

17 listings

12.6% of total

2 Nights (24.4%)

2 Nights

33 listings

24.4% of total

3 Nights (21.5%)

3 Nights

29 listings

21.5% of total

4-6 Nights (8.1%)

4-6 Nights

11 listings

8.1% of total

7-29 Nights (11.9%)

7-29 Nights

16 listings

11.9% of total

30+ Nights (21.5%)

30+ Nights

29 listings

21.5% of total

Key Insights

  • Short stays (1-2 nights) dominate the market at 37.0%
  • Mid-length stays (4-6 nights) represent 8.1% of listings
  • Monthly+ stays (21.5%) suggest a stable extended-stay market
  • High market flexibility with 58.5% accepting 3 nights or less

Recommendations

  • Set minimum stays between 2-3 nights to align with market standards
  • Adjust minimum stays seasonally based on demand patterns
  • Consider monthly stay discounts to capture the growing extended-stay market
  • Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Flexible (12.8%)

Flexible

18 listings

12.8% of total

Moderate (23.4%)

Moderate

33 listings

23.4% of total

Firm (27%)

Firm

38 listings

27% of total

Strict (36.9%)

Strict

52 listings

36.9% of total

Key Insights

  • Strict is the preferred policy at 36.9% of listings
  • Stricter policies (Firm & Strict) dominate at 63.9% of the market
  • Strong market consensus around Strict policies
  • Flexible policies are least common at 12.8% of listings

Recommendations

  • The market supports stricter policies, with 63.9% using Firm or Strict terms
  • Strong market preference for Strict policies suggests this should be your baseline

Booking Lead Time Trends

Key Insights

  • Peak booking lead times occur in May, Apr, Jun, averaging 80 days
  • Shortest booking windows are in Mar, Jan, Feb, averaging 38 days
  • Spring shows the longest average booking window at 72 days, while Winter has the shortest at 40 days

Recommendations

  • Implement dynamic pricing strategies for Spring bookings at least 72 days in advance
  • Consider early bird discounts during Winter to encourage longer lead times
  • Focus on last-minute booking promotions during Mar-Feb when lead times are shortest

Popular Airbnb Amenities in Newton

Every property in Newton comes standard with Wifi, and Heating. Below shows the distribution of other amenities:

Traveler Demographics

Guest Origin Distribution
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Age Distribution

Key Insights

  • Domestic travelers make up 85.8% of total guests, indicating a dominant local market share.
  • Primary international markets: Canada (3.7%) and China (1.9%)
  • English is the top language at 70.3%, followed by Spanish (12.8%)
  • Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 8.3%

Recommendations

  • Target marketing campaigns for New York and Boston markets
  • Develop localized content for Canada and China
  • Prioritize English and Spanish language support
  • Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
  • Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding Newton. These nearby markets offer diverse opportunities for property investors and hosts:

MarketPropertiesMonthly RevenueDaily RateOccupancy
Milford11$7,203$539.7662%
Nantucket560$6,766$978.3541%
Town of East Hampton1,437$6,201$979.4837%
Milton12$6,009$437.6952%
Pomfret15$5,871$468.1851%
Middletown381$5,774$551.7045%
Manchester-by-the-Sea14$5,528$467.3153%
Westminster11$5,502$390.7657%
Hanover25$5,431$761.1137%
Scituate84$5,295$535.4048%

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