Dennis Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Massachusetts, United States
Is Airbnb profitable in Dennis in 2025? Explore comprehensive Airbnb analytics for Dennis, Massachusetts, United States to uncover income potential. This 2025 STR market report for Dennis, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 591 active listings.
Whether you're considering an Airbnb investment in Dennis, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Dennis Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Dennis Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Dennis (2025)
Understanding the monthly revenue variations for Airbnb listings in Dennis is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Dennis is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Dennis across different performance tiers:
- Best-in-class properties (Top 10%) achieve $8,371+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,544 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,201 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,660, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Dennis
Dennis Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Dennis STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Dennis:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 36%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Dennis
Average Daily Rate (ADR) Airbnb Trends in Dennis (2025)
Effective short term rental pricing strategy in Dennis involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Dennis typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $551+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $388 or more.
- Typical properties (Median) charge around $277 per night.
- Entry-level properties (Bottom 25%) earn around $203 per night.
Average Daily Rate (ADR) Trend by Month in Dennis
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Airbnb Seasonality Analysis & Trends in Dennis (2025)
Peak Season (July, August, June)
- Revenue averages $7,796 per month
- Occupancy rates average 57.5%
- Daily rates average $369
Shoulder Season
- Revenue averages $3,347 per month
- Occupancy maintains around 35.0%
- Daily rates hold near $322
Low Season (January, February, March)
- Revenue drops to average $2,258 per month
- Occupancy decreases to average 25.3%
- Daily rates adjust to average $316
Seasonality Insights for Dennis
- The Airbnb seasonality in Dennis shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Dennis's highest earning potential, with monthly revenues capable of climbing to $8,801, occupancy reaching a high of 66.4%, and ADRs peaking at $375.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,029, occupancy could drop to 23.7%, and ADRs may adjust down to $310.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Dennis.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Dennis seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Dennis (2025)
Exploring the top neighborhoods for short-term rentals in Dennis? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Dennis Village | Charming historic village center with picturesque scenery and convenient access to local shops and restaurants. Ideal for families and couples looking for a cozy getaway. | Cape Cod Museum of Natural History, Taylor-Bray Farm, Dennis Village shops, The Cape Playhouse, Blue Flag Beach |
| South Dennis | A quiet residential area that is perfect for families seeking a peaceful retreat while still being close to beaches and recreational activities. | Dennis Pond, Scargo Tower, The Cape Cod Rail Trail, South Dennis beaches, Local parks |
| West Dennis | Known for its beautiful beaches and family-friendly atmosphere, West Dennis is perfect for summer rentals and beach enthusiasts. | West Dennis Beach, Crows Pasture Conservation Area, The West Dennis Bandstand, Local seafood shacks |
| East Dennis | Offers a picturesque coastal experience with access to scenic views and local attractions, making it attractive for visitors seeking tranquility. | Cold Storage Beach, Dennis Lighthouse, Sesuit Harbor, Local restaurants, Traditional Cape Cod scenery |
| Dennis Port | Bustling beach town with plenty of dining and shopping options, attracting tourists looking for both relaxation and entertainment. | Glendon Beach, Sea Street Beach, Ice cream shops, Dennis Port eateries, Local art shops |
| Nantucket Sound | A prime area for those seeking a beautiful coastal experience with great water activities and connecting to local history. | Sailing and boating opportunities, Historical sites, Nearby island access, Fishing spots, Local beach clubs |
| Cape Cod Rail Trail | Perfect for those who enjoy biking and outdoor activities, with a dedicated trail that attracts outdoor enthusiasts. | Cycling and walking paths, Local natural scenery, Access to various towns, Wildflower fields, Picnic spots |
| Brewster (nearby) | Situated just north of Dennis, Brewster offers beautiful beaches and charming locales, ideal for family and group rentals. | Nickerson State Park, Ocean Edge Resort, Brewster beaches, Local shops, Natural history sites |
Understanding Airbnb License Requirements & STR Laws in Dennis (2025)
While Dennis, Massachusetts, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Dennis to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Dennis (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Dennisbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
7 Bedroom Beach House. Private Beach. Sleeps 19
Entire Place • 7 bedrooms
Gorgeous Modern Ocean-Front Cottage With Hot Tub
Entire Place • 3 bedrooms
Huge Family Friendly Estate~Pool, Near Bay Beaches
Entire Place • 9 bedrooms
Waterfront Fun Dogs Welcome!
Entire Place • 6 bedrooms
Whig Street Retreat
Entire Place • 4 bedrooms
5mins2Beach, HotTub, GameRoom, PetsOk
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Dennis (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Dennis based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Del Mar | 22 | $1,540,646 | 708 | 4.84/5.0 |
| James | 4 | $508,229 | 382 | 4.86/5.0 |
| Evolve | 13 | $448,349 | 240 | 4.61/5.0 |
| Bill | 8 | $400,485 | 1194 | 4.84/5.0 |
| Vacasa Massachusetts | 7 | $300,554 | 81 | 4.16/5.0 |
| Vacasa Massachusetts | 20 | $300,547 | 190 | 2.88/5.0 |
| Dylan | 3 | $268,743 | 388 | 4.94/5.0 |
| Jamie | 10 | $249,624 | 312 | 4.75/5.0 |
| Sue | 7 | $247,543 | 786 | 4.85/5.0 |
| Jordan | 1 | $220,101 | 70 | 4.84/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Dennis.
Dive Deeper: Advanced Dennis STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Dennis. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsDennis Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Dennis
- The Dennis Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.8% of the 591 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Dennis, House properties are the most common (80.7%), reflecting the local real estate landscape.
- Houses represent a significant 80.7% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others, outdoor/unique (combined 5.6%) offer potential for unique stay experiences.
Dennis Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Dennis
- The dominant room capacity in Dennis is 3 bedrooms listings, making up 31.6% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 59.9% of the active Airbnb listings in Dennis, indicating a high concentration in these sizes.
- A significant 50.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Dennis.
Dennis Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Dennis
- The most common guest capacity trend in Dennis vacation rentals is listings accommodating 8+ guests (27.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Dennis STR market, accounting for 52.0% of listings.
- 56.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Dennis.
- On average, properties in Dennis are equipped to host 5.5 guests.
Dennis Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Dennis
- The most common availability pattern in Dennis falls within the 271-366 days range, representing 49.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 89.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Dennis (39.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 12.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Dennis Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
83 listings
14.5% of total
2 Nights
165 listings
28.9% of total
3 Nights
136 listings
23.8% of total
4-6 Nights
62 listings
10.9% of total
7-29 Nights
51 listings
8.9% of total
30+ Nights
74 listings
13% of total
Key Insights
- The most prevalent minimum stay requirement in Dennis is 2 Nights, adopted by 28.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (13%) caters to monthly stays (30+ nights) in Dennis, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 28.9% of Dennis hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 14.5% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 13% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Dennis.
Dennis Airbnb Cancellation Policy Trends Analysis (2025)
Refundable
3 listings
0.6% of total
Super Strict 30 Days
16 listings
3% of total
Super Strict 60 Days
23 listings
4.3% of total
Flexible
23 listings
4.3% of total
Moderate
73 listings
13.7% of total
Firm
145 listings
27.2% of total
Strict
250 listings
46.9% of total
Cancellation Policy Insights for Dennis
- The prevailing Airbnb cancellation policy trend in Dennis is Strict, used by 46.9% of listings.
- A majority (74.1%) of hosts in Dennis utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 46.9% market standard in Dennis.
- With 46.9% using Strict terms, this is a viable option in Dennis, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Dennis.
Dennis STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Dennis
- The overall average booking lead time for vacation rentals in Dennis is 81 days.
- Guests book furthest in advance for stays during July (average 136 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 38 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (120 days avg.) sees the longest lead times, while Winter (46 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (81 days) as a baseline for your pricing and availability strategy in Dennis.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 136 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 120 days) to capture early planners.
- Monitor your own booking lead times against these Dennis averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Dennis (2025)
Amenity Prevalence
Amenity Insights for Dennis
- Essential amenities in Dennis that guests expect include: Wifi, TV, Smoke alarm, Free parking on premises, Kitchen, Carbon monoxide alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Air conditioning, Hot water, Refrigerator are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Dennis: Wifi, TV, Smoke alarm, Free parking on premises, Kitchen, Carbon monoxide alarm.
- Prioritize adding missing essentials: Wifi, TV, Smoke alarm, Free parking on premises, Kitchen, Carbon monoxide alarm.
- Consider adding popular differentiators like Air conditioning or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Dennis to stay competitive.
Dennis Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Dennis
- The typical guest profile for Airbnb in Dennis consists of primarily domestic travelers (93%), often arriving from nearby Boston, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 93.0% of guests.
- Key international markets include United States (93%) and Canada (2.2%).
- Top languages spoken are English (71.5%) followed by Spanish (10.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Boston and New York.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Dennis Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Nantucket | 539 | $6,999 | $952.58 | 42% |
| Milford | 11 | $6,343 | $500.10 | 59% |
| Middletown | 384 | $5,575 | $548.00 | 46% |
| Nahant | 17 | $5,435 | $521.64 | 50% |
| Westminster | 11 | $5,179 | $379.92 | 57% |
| Scituate | 92 | $5,053 | $509.72 | 49% |
| Wellesley | 17 | $5,047 | $367.93 | 54% |
| Edgartown | 238 | $5,022 | $718.54 | 42% |
| North Hampton | 10 | $4,876 | $455.88 | 47% |
| Manchester-by-the-Sea | 14 | $4,823 | $474.76 | 53% |