Boston Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Massachusetts, United States
Is Airbnb profitable in Boston in 2025? Explore comprehensive Airbnb analytics for Boston, Massachusetts, United States to uncover income potential. This 2025 STR market report for Boston, based on AirROI data from April 2024 to March 2025, reveals key trends in the bustling market of 2,584 active listings.
Whether you're considering an Airbnb investment in Boston, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Boston Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Boston Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Boston (2025)
Understanding the monthly revenue variations for Airbnb listings in Boston is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Boston is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Boston across different performance tiers:
- Best-in-class properties (Top 10%) achieve $9,436+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $6,321 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,647 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,728, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Boston
Boston Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Boston STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Boston:
- Best-in-class properties (Top 10%) achieve 90%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 78% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 56%.
- Entry-level properties (Bottom 25%) average 28% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Boston
Average Daily Rate (ADR) Airbnb Trends in Boston (2025)
Effective short term rental pricing strategy in Boston involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Boston typically peaks in May and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $452+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $299 or more.
- Typical properties (Median) charge around $189 per night.
- Entry-level properties (Bottom 25%) earn around $113 per night.
Average Daily Rate (ADR) Trend by Month in Boston
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Airbnb Seasonality Analysis & Trends in Boston (2025)
Peak Season (May, June, October)
- Revenue averages $6,207 per month
- Occupancy rates average 58.8%
- Daily rates average $260
Shoulder Season
- Revenue averages $4,924 per month
- Occupancy maintains around 56.1%
- Daily rates hold near $244
Low Season (January, February, March)
- Revenue drops to average $2,705 per month
- Occupancy decreases to average 42.6%
- Daily rates adjust to average $211
Seasonality Insights for Boston
- The Airbnb seasonality in Boston shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Boston's highest earning potential, with monthly revenues capable of climbing to $6,509, occupancy reaching a high of 65.0%, and ADRs peaking at $260.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,411, occupancy could drop to 41.2%, and ADRs may adjust down to $199.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Boston.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Boston seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Boston (2025)
Exploring the top neighborhoods for short-term rentals in Boston? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Back Bay | Trendy and upscale neighborhood known for its Victorian brownstones and boutique shopping. Attracts tourists due to its central location, rich history, and proximity to cultural sites. | Prudential Center, Copley Square, Boston Public Library, Newbury Street, Boston Symphony Orchestra, Charles River Esplanade |
| South End | Historic neighborhood famous for its beautiful brownstones and vibrant dining scene. Popular with foodies and art enthusiasts, fostering a community atmosphere. | South End Open Market, Boston Center for the Arts, Art galleries, Towers of Tomorrow, Restaurants on Washington Street |
| Beacon Hill | One of Boston's oldest and most picturesque neighborhoods, attracting those interested in history and charm, with cobblestone streets and gas-lit lamps. | Boston Common, Massachusetts State House, Acorn Street, Charles Street shops, Louisburg Square |
| Fenway-Kenmore | Home to Fenway Park and a vibrant community, this neighborhood appeals to sports fans and offers a blend of culture with museums and parks. | Fenway Park, Isabella Stewart Gardner Museum, Boston Museum of Fine Arts, The Fens, Kenmore Square |
| North End | Boston's Little Italy, known for its delicious food and vibrant atmosphere. A must-visit for visitors seeking Italian cuisine and historical sites. | Paul Revere House, North End restaurants, Old North Church, Hanover Street, Boston Waterfront |
| Seaport District | A rapidly developing area known for its waterfront views, trendy restaurants, and modern amenities. A hit among newer generations and business travelers. | Boston Convention and Exhibition Center, Institute of Contemporary Art, Harpoon Brewery, Seaport Boulevard, Waterfront parks |
| Charlestown | Rich in history with a charming community feel, it appeals to those visiting the historic sites and enjoying the waterfront views of Boston Harbor. | Bunker Hill Monument, USS Constitution, Charlestown Navy Yard, Warren Tavern, Main Street shops |
| Dorchester | A diverse and vibrant neighborhood that offers a variety of cultural experiences. It attracts families and those looking for a local community feel. | Dorchester Park, Pattison Park, Franklin Park Zoo, Umass Boston, Neponset River Reservation |
Understanding Airbnb License Requirements & STR Laws in Boston (2025)
Yes, Boston, Massachusetts, United States enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Boston to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 71% licensed listings)
Top Performing Airbnb Properties in Boston (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Bostonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Spacious 3 Bed 2.5 Bath Home Top Loc. w/Parking
Entire Place • 3 bedrooms
3 Bdrm 2BA Apt Quiet Spotless Parking Top Location
Entire Place • 3 bedrooms
Luxurious & Spacious Townhome
Entire Place • 4 bedrooms
Spacious, Sun-filled Brownstone in Heart of Boston
Entire Place • 3 bedrooms
Luxury 4 Bdrm Penthouse Brownstone Duplex
Entire Place • 4 bedrooms
4bed Loft | Steps to Boston Common + Beacon Hill
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Boston (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Boston based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Healing Homes | 57 | $6,676,843 | 7009 | 4.69/5.0 |
| Healing Homes | 72 | $6,477,513 | 7912 | 4.60/5.0 |
| Healing Homes | 59 | $5,900,186 | 7341 | 4.65/5.0 |
| Maverick | 88 | $4,623,277 | 13034 | 4.66/5.0 |
| Paige | 72 | $4,475,441 | 6087 | 4.77/5.0 |
| Adam | 45 | $3,045,276 | 469 | 3.94/5.0 |
| Evonify MA | 57 | $2,748,502 | 2322 | 4.40/5.0 |
| Thatch | 47 | $1,588,525 | 1525 | 4.30/5.0 |
| Jason | 19 | $1,400,832 | 1724 | 4.94/5.0 |
| R House | 17 | $1,390,057 | 732 | 4.89/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Boston.
Dive Deeper: Advanced Boston STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Boston. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBoston Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Boston
- The Boston Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 72.5% of the 2,584 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Boston, Apartment/Condo properties are the most common (78.1%), reflecting the local real estate landscape.
- Houses represent a significant 16.8% portion, catering likely to families or larger groups.
- Smaller segments like others, hotel/boutique, outdoor/unique (combined 5.2%) offer potential for unique stay experiences.
Boston Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Boston
- The dominant room capacity in Boston is 1 bedroom listings, making up 36% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 55.7% of the active Airbnb listings in Boston, indicating a high concentration in these sizes.
Boston Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Boston
- The most common guest capacity trend in Boston vacation rentals is listings accommodating 2 guests (29.3%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Boston STR market, accounting for 44.6% of listings.
- 16.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Boston.
- On average, properties in Boston are equipped to host 3.0 guests.
Boston Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Boston
- The most common availability pattern in Boston falls within the 271-366 days range, representing 32.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 55.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Boston (30.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 46.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Boston Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
462 listings
19.7% of total
2 Nights
354 listings
15.1% of total
3 Nights
129 listings
5.5% of total
4-6 Nights
117 listings
5% of total
7-29 Nights
618 listings
26.4% of total
30+ Nights
663 listings
28.3% of total
Key Insights
- The most prevalent minimum stay requirement in Boston is 30+ Nights, adopted by 28.3% of listings. This highlights the market's preference for longer commitments.
- A significant segment (28.3%) caters to monthly stays (30+ nights) in Boston, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 28.3% of Boston hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 19.7% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 28.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Boston.
Boston Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
15 listings
0.7% of total
Super Strict 60 Days
18 listings
0.8% of total
Non-refundable
1 listings
0% of total
Refundable
1 listings
0% of total
Flexible
275 listings
13% of total
Moderate
391 listings
18.5% of total
Firm
556 listings
26.3% of total
Strict
861 listings
40.7% of total
Cancellation Policy Insights for Boston
- The prevailing Airbnb cancellation policy trend in Boston is Strict, used by 40.7% of listings.
- A majority (67.0%) of hosts in Boston utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 40.7% market standard in Boston.
- With 40.7% using Strict terms, this is a viable option in Boston, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Boston.
Boston STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Boston
- The overall average booking lead time for vacation rentals in Boston is 45 days.
- Guests book furthest in advance for stays during May (average 78 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 31 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (66 days avg.) sees the longest lead times, while Winter (34 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (45 days) as a baseline for your pricing and availability strategy in Boston.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 78 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 66 days) to capture early planners.
- Monitor your own booking lead times against these Boston averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Boston (2025)
Amenity Prevalence
Amenity Insights for Boston
- Essential amenities in Boston that guests expect include: Wifi, Smoke alarm, Heating, Carbon monoxide alarm, Air conditioning. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Hot water, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Boston: Wifi, Smoke alarm, Heating, Carbon monoxide alarm, Air conditioning.
- Prioritize adding missing essentials: Wifi, Smoke alarm, Heating, Carbon monoxide alarm, Air conditioning.
- Consider adding popular differentiators like Essentials or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Boston to stay competitive.
Boston Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Boston
- The typical guest profile for Airbnb in Boston consists of primarily domestic travelers (80%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 79.5% of guests.
- Key international markets include United States (79.5%) and Canada (4.2%).
- Top languages spoken are English (60.7%) followed by Spanish (12.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and Boston.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Boston Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Nantucket | 539 | $6,999 | $952.58 | 42% |
| Milford | 11 | $6,343 | $500.10 | 59% |
| Pomfret | 13 | $6,142 | $449.79 | 49% |
| Town of East Hampton | 1,420 | $6,008 | $940.02 | 38% |
| Middletown | 384 | $5,575 | $548.00 | 46% |
| Hanover | 28 | $5,449 | $863.49 | 39% |
| Nahant | 17 | $5,435 | $521.64 | 50% |
| Middleton | 10 | $5,234 | $321.41 | 50% |
| Westminster | 11 | $5,179 | $379.92 | 57% |
| Kennebunkport | 145 | $5,109 | $614.29 | 45% |