Billerica Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Massachusetts, United States
Is Airbnb profitable in Billerica in 2025? Explore comprehensive Airbnb analytics for Billerica, Massachusetts, United States to uncover income potential. This 2025 STR market report for Billerica, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 19 active listings.
Whether you're considering an Airbnb investment in Billerica, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Billerica Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Billerica Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Billerica (2025)
Understanding the monthly revenue variations for Airbnb listings in Billerica is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Billerica is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Billerica across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,740+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,423 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,554 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,000, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Billerica
Billerica Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Billerica STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Billerica:
- Best-in-class properties (Top 10%) achieve 86%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 75% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 58%.
- Entry-level properties (Bottom 25%) average 41% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Billerica
Average Daily Rate (ADR) Airbnb Trends in Billerica (2025)
Effective short term rental pricing strategy in Billerica involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Billerica typically peaks in November and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $260+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $154 or more.
- Typical properties (Median) charge around $92 per night.
- Entry-level properties (Bottom 25%) earn around $58 per night.
Average Daily Rate (ADR) Trend by Month in Billerica
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Airbnb Seasonality Analysis & Trends in Billerica (2025)
Peak Season (July, June, April)
- Revenue averages $3,124 per month
- Occupancy rates average 65.4%
- Daily rates average $119
Shoulder Season
- Revenue averages $2,538 per month
- Occupancy maintains around 59.2%
- Daily rates hold near $123
Low Season (January, February, March)
- Revenue drops to average $1,530 per month
- Occupancy decreases to average 44.6%
- Daily rates adjust to average $130
Seasonality Insights for Billerica
- The Airbnb seasonality in Billerica shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Billerica's highest earning potential, with monthly revenues capable of climbing to $3,381, occupancy reaching a high of 75.4%, and ADRs peaking at $136.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,073, occupancy could drop to 39.3%, and ADRs may adjust down to $117.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Billerica.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Billerica seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Billerica (2025)
Exploring the top neighborhoods for short-term rentals in Billerica? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Billerica Center | Billerica Center is a bustling area with easy access to public transportation and local shops. It is ideal for guests looking for convenience, with a friendly small-town atmosphere. | Billerica Public Library, Dutton House, Local shops and eateries, Billerica Minutemen, Billerica Town Forest |
| North Billerica | North Billerica features a mix of residential neighborhoods and local parks, making it a peaceful retreat yet close enough to public transport for easy travel to surrounding areas. | Shawsheen River, Local parks, North Billerica Train Station, Industrial history sites, Walking trails |
| East Billerica | East Billerica offers a suburban setting with family-friendly amenities. It's a great choice for families looking for accommodations near schools and parks. | Billerica Memorial High School, Pinehurst Park, Parker Village, Local playgrounds, Community events |
| Billerica Village | This is a quaint area that boasts historic charm and close-knit community feel. Perfect for guests interested in exploring local history and culture. | Billerica Historical Society, Old Town Hall, Historical landmarks, Local festivals, Restaurants serving local cuisine |
| South Billerica | South Billerica is known for its scenic views and access to the scenic Shawsheen River, making it a favored spot for outdoor enthusiasts. | Shawsheen River, Walking trails, Fishing spots, Nature reserves, Scenic picnic areas |
| Nutting Lake | Nutting Lake is a serene area perfect for nature lovers and those looking for a peaceful getaway with recreational activities at the lake. | Nutting Lake Reservoir, Kayaking, Fishing, Walking paths, Nature observation |
| Billerica's Industrial District | This area provides great opportunities for business travelers and those attending local events or working in nearby urban areas. | Industrial parks, Business-friendly amenities, Event spaces, Proximity to I-495, Local dining options |
| Shawsheen Village | Known for its charming architecture and community events, Shawsheen Village offers a quaint experience that's still close to Boston and surrounding towns. | Shawsheen Village Historic District, Local shops, Annual community events, Family-friendly neighborhoods, Historic walking tours |
Understanding Airbnb License Requirements & STR Laws in Billerica (2025)
While Billerica, Massachusetts, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Billerica to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Billerica (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Billericabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Lake Access 4 Bed 3 Full Bath
Entire Place • 4 bedrooms
A Charming Cozy Modern House
Entire Place • 5 bedrooms
Residential home ▪ Billerica ▪ quiet, clean & cozy
Entire Place • 3 bedrooms
Air "Bee-n-Bee"' Hive | Unique Themed Getaway
Entire Place • 1 bedroom
Entire beautiful guest ,2 bedrooms & own entrance
Entire Place • 2 bedrooms
Unique Artist's Home->Sunporch Gallery, Cook, Read
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Billerica (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Billerica based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Waze Development | 1 | $84,345 | 43 | 4.63/5.0 |
| Nas | 1 | $63,170 | 27 | 4.96/5.0 |
| Semehar | 4 | $52,934 | 417 | 4.76/5.0 |
| Stephen | 5 | $51,676 | 516 | 4.93/5.0 |
| Barry | 1 | $48,552 | 197 | 4.98/5.0 |
| Julia | 1 | $47,085 | 96 | 4.99/5.0 |
| Marshall | 1 | $33,908 | 67 | 4.96/5.0 |
| Clay | 1 | $31,952 | 117 | 4.94/5.0 |
| Carol | 1 | $18,790 | 340 | 4.84/5.0 |
| Maria | 1 | $15,243 | 39 | 4.64/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Billerica.
Dive Deeper: Advanced Billerica STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Billerica. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBillerica Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Billerica
- The Billerica Airbnb market composition is heavily skewed towards Private Room listings, which make up 68.4% of the 19 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Billerica, House properties are the most common (52.6%), reflecting the local real estate landscape.
- Houses represent a significant 52.6% portion, catering likely to families or larger groups.
- The presence of 5.3% Hotel/Boutique listings indicates integration with traditional hospitality.
Billerica Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Billerica
- The dominant room capacity in Billerica is 1 bedroom listings, making up 15.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 26.3% of the active Airbnb listings in Billerica, indicating a high concentration in these sizes.
- A significant 21.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Billerica.
Billerica Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Billerica
- The most common guest capacity trend in Billerica vacation rentals is listings accommodating 5 guests (10.5%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 5 guests and 8+ guests dominate the Billerica STR market, accounting for 21.0% of listings.
- 21.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Billerica.
- On average, properties in Billerica are equipped to host 2.3 guests.
Billerica Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Billerica
- The most common availability pattern in Billerica falls within the 91-180 days range, representing 42.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 47.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Billerica (36.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 52.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Billerica Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
10 listings
52.6% of total
2 Nights
8 listings
42.1% of total
30+ Nights
1 listings
5.3% of total
Key Insights
- The most prevalent minimum stay requirement in Billerica is 1 Night, adopted by 52.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (94.7%) of the Billerica Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 52.6% of Billerica hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 5.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Billerica.
Billerica Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
3 listings
15.8% of total
Moderate
9 listings
47.4% of total
Firm
5 listings
26.3% of total
Strict
2 listings
10.5% of total
Cancellation Policy Insights for Billerica
- The prevailing Airbnb cancellation policy trend in Billerica is Moderate, used by 47.4% of listings.
- There's a relatively balanced mix between guest-friendly (63.2%) and stricter (36.8%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 47.4% market standard in Billerica.
- Using a Strict policy might deter some guests, as only 10.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Billerica.
Billerica STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Billerica
- The overall average booking lead time for vacation rentals in Billerica is 33 days.
- Guests book furthest in advance for stays during June (average 51 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 11 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (42 days avg.) sees the longest lead times, while Winter (24 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (33 days) as a baseline for your pricing and availability strategy in Billerica.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 51 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (11 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 42 days) to capture early planners.
- Monitor your own booking lead times against these Billerica averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Billerica (2025)
Amenity Prevalence
Amenity Insights for Billerica
- Essential amenities in Billerica that guests expect include: Wifi, Smoke alarm, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Coffee maker, Hot water, Carbon monoxide alarm are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Billerica: Wifi, Smoke alarm, Free parking on premises.
- Consider adding popular differentiators like Coffee maker or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Billerica to stay competitive.
Billerica Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Billerica
- The typical guest profile for Airbnb in Billerica consists of primarily domestic travelers (89%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 88.7% of guests.
- Key international markets include United States (88.7%) and Canada (5.3%).
- Top languages spoken are English (62.8%) followed by Spanish (14.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and Philadelphia.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Billerica Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Nantucket | 539 | $6,999 | $952.58 | 42% |
| Milford | 11 | $6,343 | $500.10 | 59% |
| Pomfret | 13 | $6,142 | $449.79 | 49% |
| Town of East Hampton | 1,420 | $6,008 | $940.02 | 38% |
| Middletown | 384 | $5,575 | $548.00 | 46% |
| Hanover | 28 | $5,449 | $863.49 | 39% |
| Nahant | 17 | $5,435 | $521.64 | 50% |
| Middleton | 10 | $5,234 | $321.41 | 50% |
| Westminster | 11 | $5,179 | $379.92 | 57% |
| Kennebunkport | 145 | $5,109 | $614.29 | 45% |