Belchertown Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Massachusetts, United States

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Belchertown in 2025? Explore comprehensive Airbnb analytics for Belchertown, Massachusetts, United States to uncover income potential. This 2025 STR market report for Belchertown, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 23 active listings.

Whether you're considering an Airbnb investment in Belchertown, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Belchertown Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Belchertown Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$143
The average rental revenue earned for an occupied room per day in Belchertown.
Occupancy Rate(?)
43.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$16,916
Typical annual income for an Airbnb listing in Belchertown. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
1.1%
Positive growth (1.1%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Belchertown.
Lowest Revenue Month(?)
June
The month with the lowest average earnings, indicating the low season in Belchertown.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
23
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Belchertown (2025)

Understanding the monthly revenue variations for Airbnb listings in Belchertown is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Belchertown is typically August, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Belchertown across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,404+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,399 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,422 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $934, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Belchertown

Belchertown Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Belchertown STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Belchertown:

  • Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 39%.
  • Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Belchertown

Average Daily Rate (ADR) Airbnb Trends in Belchertown (2025)

Effective short term rental pricing strategy in Belchertown involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Belchertown typically peaks in May and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $239+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $177 or more.
  • Typical properties (Median) charge around $127 per night.
  • Entry-level properties (Bottom 25%) earn around $104 per night.

Average Daily Rate (ADR) Trend by Month in Belchertown

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Airbnb Seasonality Analysis & Trends in Belchertown (2025)

Peak Season (August, July, September)
  • Revenue averages $2,426 per month
  • Occupancy rates average 55.4%
  • Daily rates average $141
Shoulder Season
  • Revenue averages $2,049 per month
  • Occupancy maintains around 41.8%
  • Daily rates hold near $193
Low Season (January, June, December)
  • Revenue drops to average $1,518 per month
  • Occupancy decreases to average 33.4%
  • Daily rates adjust to average $141

Seasonality Insights for Belchertown

  • The Airbnb seasonality in Belchertown shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Belchertown's highest earning potential, with monthly revenues capable of climbing to $2,486, occupancy reaching a high of 56.5%, and ADRs peaking at $258.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,339, occupancy could drop to 31.7%, and ADRs may adjust down to $138.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Belchertown.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Belchertown seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Belchertown (2025)

Exploring the top neighborhoods for short-term rentals in Belchertown? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Lake Metacomet
A picturesque area with opportunities for waterfront activities and relaxation, attracting outdoor enthusiasts and families looking for nature retreats.
Lake Metacomet, Metacomet Park, Biking and hiking trails, Fishing and boating

Understanding Airbnb License Requirements & STR Laws in Belchertown (2025)

While Belchertown, Massachusetts, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Belchertown to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Belchertown (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Belchertownbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Spacious Private Retreat Near Holyoke State Park!

Spacious Private Retreat Near Holyoke State Park!

Entire Place • 5 bedrooms

$71,977
Revenue
58.1%
Occupancy
$371.97
Daily Rate
Moonstone n' Lucy's Lake House – romantic, serene

Moonstone n' Lucy's Lake House – romantic, serene

Entire Place • 1 bedroom

$38,141
Revenue
54.8%
Occupancy
$182.36
Daily Rate
Serene 1-br suite on 65 acre horse property

Serene 1-br suite on 65 acre horse property

Entire Place • 1 bedroom

$37,597
Revenue
66.9%
Occupancy
$154.76
Daily Rate
Comfortable, quiet, apartment in country setting

Comfortable, quiet, apartment in country setting

Entire Place • 1 bedroom

$28,737
Revenue
68.9%
Occupancy
$116.98
Daily Rate
The Lacey Rose - A Victorian Suite

The Lacey Rose - A Victorian Suite

Private Room • N/A

$23,314
Revenue
40.9%
Occupancy
$184.23
Daily Rate
Amherst Area   Studio Apartment

Amherst Area Studio Apartment

Entire Place • N/A

$21,538
Revenue
53.1%
Occupancy
$122.63
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Belchertown (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Belchertown based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Plushy1$71,977194.74/5.0
Denise3$48,6035134.99/5.0
Mighty1$38,141534.98/5.0
Brent1$37,5971224.98/5.0
Janis1$28,737684.97/5.0
Michael2$23,7301154.89/5.0
Luke2$22,819155.00/5.0
Judy1$21,5381694.93/5.0
Chris2$18,2906654.96/5.0
Dale2$18,1372864.82/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Belchertown.

Dive Deeper: Advanced Belchertown STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Belchertown. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Belchertown Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Belchertown

  • The Belchertown Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 60.9% of the 23 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 39.1% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Belchertown, House properties are the most common (56.5%), reflecting the local real estate landscape.
  • Houses represent a significant 56.5% portion, catering likely to families or larger groups.
  • The presence of 8.7% Hotel/Boutique listings indicates integration with traditional hospitality.

Belchertown Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Belchertown

  • The dominant room capacity in Belchertown is 1 bedroom listings, making up 30.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 47.8% of the active Airbnb listings in Belchertown, indicating a high concentration in these sizes.
  • Listings with 3+ bedrooms (4.3%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Belchertown.

Belchertown Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Belchertown

  • The most common guest capacity trend in Belchertown vacation rentals is listings accommodating 4 guests (17.4%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Belchertown STR market, accounting for 30.4% of listings.
  • On average, properties in Belchertown are equipped to host 2.4 guests.

Belchertown Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Belchertown

  • The most common availability pattern in Belchertown falls within the 271-366 days range, representing 47.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 73.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Belchertown (47.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 26.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Belchertown Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (54.5%)

1 Night

12 listings

54.5% of total

2 Nights (31.8%)

2 Nights

7 listings

31.8% of total

4-6 Nights (4.5%)

4-6 Nights

1 listings

4.5% of total

30+ Nights (9.1%)

30+ Nights

2 listings

9.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Belchertown is 1 Night, adopted by 54.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (86.3%) of the Belchertown Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 54.5% of Belchertown hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 9.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Belchertown.

Belchertown Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (18.2%)

Flexible

4 listings

18.2% of total

Moderate (36.4%)

Moderate

8 listings

36.4% of total

Firm (27.3%)

Firm

6 listings

27.3% of total

Strict (18.2%)

Strict

4 listings

18.2% of total

Cancellation Policy Insights for Belchertown

  • The prevailing Airbnb cancellation policy trend in Belchertown is Moderate, used by 36.4% of listings.
  • There's a relatively balanced mix between guest-friendly (54.6%) and stricter (45.5%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 36.4% market standard in Belchertown.
  • Regularly review your cancellation policy against competitors and market demand shifts in Belchertown.

Belchertown STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Belchertown

  • The overall average booking lead time for vacation rentals in Belchertown is 53 days.
  • Guests book furthest in advance for stays during May (average 102 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 30 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (70 days avg.) sees the longest lead times, while Winter (41 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (53 days) as a baseline for your pricing and availability strategy in Belchertown.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 102 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 70 days) to capture early planners.
  • Monitor your own booking lead times against these Belchertown averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Belchertown (2025)

Amenity Prevalence

Amenity Insights for Belchertown

  • Essential amenities in Belchertown that guests expect include: Free parking on premises, Wifi, Heating, Carbon monoxide alarm. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Essentials, Smoke alarm, Air conditioning are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Belchertown: Free parking on premises, Wifi, Heating, Carbon monoxide alarm.
  • Prioritize adding missing essentials: Heating, Carbon monoxide alarm.
  • Consider adding popular differentiators like Essentials or Smoke alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Belchertown to stay competitive.

Belchertown Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Belchertown

  • The typical guest profile for Airbnb in Belchertown consists of primarily domestic travelers (92%), often arriving from nearby Boston, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 92.0% of guests.
  • Key international markets include United States (92%) and India (1.5%).
  • Top languages spoken are English (71%) followed by Spanish (8.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Boston and New York.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Belchertown Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Middletown Springs11$8,107$545.8635%
North Andover10$5,541$391.6353%
Brookfield12$5,384$540.5250%
Town of East Hampton1,471$5,335$968.7336%
Town/Village of Harrison10$5,205$562.4755%
Fort Ann31$5,146$823.1235%
Pomfret15$5,068$501.2344%
Town of Pawling16$5,041$387.6653%
Town of Pleasant Valley32$4,915$514.9941%
Middleton10$4,801$326.5453%

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